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The European way to think the Digital Worldwww.idate.org
1
Corporate markets: How to increase revenues when tariffs are
dropping?
Bruno Teyton
Head of IDATE’s Marketing & Forecasting Department
IDATE © 200320 Nov. 2003
www.idate.org
2Winning Services 1: Corporate Markets
Market development in Europe:a slow growth
The business data services have a share of 9% of the total telecom market
A CAGR of 5% between 2002 and 2007. The main drivers are IP VPN and Hosting services. However when companies migrate from traditional frame relay VPN
to VPN IP the ARPU decreases by 30%.
Business Data services trends in France, Germany, Italy, Spain and the UK (EUR million)
0
5000
10000
15000
20000
25000
30000
2001 2002 2003 2004 2005 2006 2007
Internet access Leased lines X25 FR IP VPN Hosting
Source: IDATE
IDATE © 200320 Nov. 2003
www.idate.org
3Winning Services 1: Corporate Markets
How generate new value?
Equipment and service managementSecurity servicesQoS CPE managementLAN-WAN integration
Integration of new servicesVoIP Video and visioconference servicesMobile accessRemote access
OutsourcingPartial outsourcingFull outsourcing
CIOs priorities in Europe
50%
60%
75%
82%
87%
90%
0% 50% 100%
Outsourcing
Voice/dataintegration
MPLS
Security
SLA/SLG
Cost
So
urc
e: I
DA
TE
IDATE © 200320 Nov. 2003
www.idate.org
4Winning Services 1: Corporate Markets
Key Questions
Is MPLS the only solution?• IPSec, SSL?
• Ethernet vs MPLS ?
• What are the benefits of voice/data convergence for companies?
Which functions will require mobility applications?• Messaging services, Intranet access
• Only specific business functions: SFA, mobile e-business...?
• What are the respective role of software houses and mobile operators?
What are Integration and outsourcing strategies? • Will companies reinsourced some services?
• Which services will companies outsourced?
• If so which scheme will prevail: integration, partnerships between telcos, integrators…?
Which evolution for Information Systems? • Extension of ERP, SCM and CRM applications
• New business models: web services, on demand, grid computing
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