The epoch times finland introduction

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Your Access to the Chinese Community in Finland&Nordic Countries and Advertisement Success The Epoch Times

Transcript of The epoch times finland introduction

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Your Access to the Chinese Community in Finland&Nordic Countries and

Advertisement Success

The Epoch Times

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The Epoch TimesLARGEST CHINESE NEWSPAPER

• Independent global media group.• Started 2000 by Chinese-Americans in the U.S.• European edition started 2001 in Germany as weekly

paper.• Daily/weekly print edition available in 33 countries, • with 4,500,000 copies/week. • 10 Languages in print edition in English, French, Germen,

Russian, Spanish, Korean, Japanese etc.

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Web in 18 languagesDaily “click” 4,000,000 times

• Chinese: http://www.epochtimes.com/

• English: http://www.theepochtimes.com/

• Svenska: http://www.epochtimes.se/

The Epoch Times

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Chinese-Growing Population in Europe

• Over 20 million in Europe

• About 7 428in Finland until 2009

The Epoch Times

Source: http://www.immi.se/ir/ir2001/kineser.htmhttp://www.stat.fi/artikkelit/2010/art_2010-07-09_001.html

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Chinese Tourist- boom : 100 million in 2020 …

• 54 million Chinese travellers outside China, 2010• …and spent 6,68 billion dollar.• Chinese spends second to Americans.• Typical Chinese tourist: 25-44 year old, highly

educated and wealthy…

The Epoch Times

Source: http://news.lvyou168.cn/en/20070226/7965.html

Chinese tourists in Finland:

• 30% increased in 2006, reaching a total of 94,000 nights spent (Helsinki Sanommat)

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Distribution In Finland • Helsinki• Espoo• Vantaa• Tampere• Oulu• Rovaniemi• Other small cities

The Epoch TimesYour advertise success to Chinese in Finland-

Nordic countries and Europe

Weekly Readers in Nordic Countries: • 3000 Copies• 10 000 people

Weekly Readers in Europe:• 40 000 Copies• 70 000-100 000 people

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Chinese/Asian SupermarketsThe Epoch TimesDistribution Channels:

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The Epoch TimesDistribution Channels:

Helsinki-Vantaa-Espoo: Over 200 Chinese Restaurants, Take-away Restaurants

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The Epoch TimesDistribution Channels:

big libaries in Uusimaa Area

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The Epoch TimesDistribution Channels: Supermarkets

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The Epoch TimesDistribution Channels:

Tourists Spot (extra copies in summer)

The Helsinki Cathedral

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WHO reads the Epoch Times

• 44% of families with children under 18. • 72% Fluent in English• 78% Own a car• 58% Own houses/apartments• 50% Works as professional business

owners/management• 79% University graduate• 71% Aged 25-54• 83% Comes originally from Main-land China.• Average household income USD 65,000

Source: http://www.youmaker.com/video/show/video?id=adeae96af77d48398cab971c597c05b9

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2008 Survey: Why & Who Like the Epoch Times

Why:• 77% unique, “can’t-find-anywhere-else” • 76% independent, truthful reporting, covering universal principles and human rights• 40% healthy, non-violent, non-erotic

Who:• 83% of the readers are immigrated from mainland

China

Source: Proprietary U.S.-wide survey of 5,046 readers of the Chinese print edition of the Epoch Times. Conducted online May 18 – June 13, 2008. Margin of error +/-1.14%. at 95% confidence level.

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NOTE

We report the news that

Google wants all Chinese

people to read, uncensored.

• Tianmen Square Massacre• SARS• Human Rights• Openness & information

Freedom

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Censored in China

• Google• Facebook• Twitter • YouTube• Skype

The regime demands total control of information

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National Ethnic Press & Media

Council Award (Canada)

Epoch Times publisher Cindy Gu receives an award from Ontario Lt. Governor James Bartleman.

Asian American Journalists Association National Award

(U.S.)

English Epoch Times Editor-in-Chief John Nania with former U.S. Vice-President Walter Mondale.

The Epoch Times Awards

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The Epoch TimesCoverage:

• News & analyses in Politics, Economy and Business

• Science & Discoveries• Travel & Culture• Sport & Fashion• Health & Chinese medicin• Motors & Estate

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The Epoch Times

Some of ET´s Customers

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The Epoch TimesSome of Our Customers