The Electric Vehicle Charger Installation Process · The Electric Vehicle Charger Installation...
Transcript of The Electric Vehicle Charger Installation Process · The Electric Vehicle Charger Installation...
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The Electric Vehicle Charger Installation Process
Insights from Service Providers and Site Hosts
Special thanks to Brian Jones, Derek Ichien, Andy Hoskinson, and Daniel Flores
Amy Lastuka, PhD Research Analyst
November 19, 2019
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• The California Electric Vehicle Infrastructure Project (CALeVIP) provides rebates for electric vehicle chargers installed at multi-unit dwellings, workplaces, and public locations
• The Center for Sustainable Energy implements CALeVIP on behalf of the California Energy Commission
Introduction
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More publicly located chargers are needed to support California’s goal of 5M ZEVs on the road
The electric vehicle infrastructure market is changing rapidly and awareness is still very low
Site hosts (property managers) have limited time to research a technology that is new to them
Problem
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Current Solution
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Objectives and Methods
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• How can we make this tool more useful for potential site hosts?
Research Question
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Category Number
Site Hosts5
Electric Vehicle Service Providers (EVSPs)9
Total 14
Interviews
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Findings
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CEO bought a Tesla Desire to add EVs to fleet
Aligns with values Tenants want EV charging
Site Host Motivations
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• Previous interaction with contractor
• Found EV charger incentive program online
• Searched on Amazon -contacted equipment manufacturer
How Site Hosts Found Information
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LocationDesired location may not be the least expensive option
Equipment typeNetworked or non-networked
Number of chargersSite hosts need to estimate demand
Decision Points
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COMMONBARRIERS
Site hosts may expect to make more money off
chargers than is realistic
Revenue expectations
Trenching, electrical upgrades, networking
fees
Unexpected costs
Americans with Disability Act (ADA) requirements can be seen as onerous
Codes and permitting
Many EVSPs prefer to use their own network of contractors
Inexperienced contractors
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Recommendations
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Walk-through experience
• E.g. does the user need a networked solution?
Full DirectorySeries of questions aimed at narrowing down what the user needs
Similar to current tool, user can browse through each category
Provide Different Levels of Support
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• E.g. user already has a contractor, looking for equipment
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Key Takeaways
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Focus educational materials on costs rather than technical support
Awareness of EVI is still low - more outreach is
needed
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- EV charging contractor
“Many businesses are not aware of the market evolving”
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Thank You
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TELEPHONEHEADQUARTERS
3980 Sherman StreetSuite 170
San Diego, CA 92110
858-244-1177
EnergyCenter.org
Contact Us
AMY LASTUKA
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