The Cultural Olympiad as a platform to expand Olympic narratives

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Transcript of The Cultural Olympiad as a platform to expand Olympic narratives

  • 1. Abandon Normal Devices
    #media2012 | Manchester, 5 October 2010
    Panel Debate | Journalism, Sport & Culture: Integrated visions?The Cultural Olympiad as a platform to expand [challenge] Olympic narratives
    www.beatrizgarcia.net
  • 2. This is the Olympic narrative most of you know
  • 3. And this is the Olympic narrative organisers tend to seek
  • 4. leading to all of these unintended narratives
  • 5. leading to all of these unintended narratives
  • 6. There are many other narratives
  • 7. And artists have provided further layers to these narratives
    but this story has not really been
    told
  • 8. (OUT but this story has not really been told
    As a result, the Olympic Games, is mainly perceived, celebrated or opposed as a global sports event and a multimillion commercial venture
    But what about the opportunities / provocations that may emerge out of the many other culturally significant layers embedding the Games as part of a historically relevant, internationally influential, and arts inspiring movement?
  • 9. The Cultural Olympiad as an opportunity to move forward
  • 10. (OUT- The Cultural Olympiad as an opportunity to move forward
    I would like to propose the Cultural Olympiad, as an arts-led dimension of the Games and the most intellectually stimulating opportunity for Olympic narrative
    The Cultural Olympiad could provide the best platform to keep the movement actually moving
    But you need this story to be told!
    So lets expand the established / mainstream media global Olympic narrative
  • 11. Thank you
    Dr Beatriz Garcia
    www.beatrizgarcia.net
    email@beatrizgarcia.net
  • 12. The multiple dimensions [narratives] of the Olympic Games
    global event
    (mainstream media narrative)
    centenary movement
    (symbolic+ historic narrative)
    localised festival
    (personal/live narratives)
    To date, the local (live) festival narrative not treated as a global media asset