The converse all-star shoes are made and manufactured in the U.S.A.

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Converse All-Star

Transcript of The converse all-star shoes are made and manufactured in the U.S.A.

Page 1: The converse all-star shoes are made and manufactured in the U.S.A.

Converse All-Star

Page 2: The converse all-star shoes are made and manufactured in the U.S.A.

The converse all-star shoes are made and manufactured in the U.S.A.

Where are they made?

Page 3: The converse all-star shoes are made and manufactured in the U.S.A.

With a market share of 3% and revenues of $280 million, Converse manufactures their products both domestically and internationally.

It is important that the only product they continue to manufacture in the U.S. today, is the Chuck Taylor All Star, with plants in Lumberton, NC and Mission, TX.

This is a product where the "Made in the USA" label is crucial to its success, and internalization is a source of competitive advantage. These two factors serving as the sole reason why the production remains within the U.S

Manufacturing

Page 4: The converse all-star shoes are made and manufactured in the U.S.A.

All other shoe models are outsourced in Asia, with the explanation of reduced wages driving this strategy. Converse, like Adidas, must also generate a higher degree of internal monitoring of their subcontractors, or they will soon face increased scrutiny

Other Models

Page 5: The converse all-star shoes are made and manufactured in the U.S.A.

Converse have seasonal shoes.The converse company went through

bankruptcy in 2001Converse was a basketball shoe, it still is but

is now used in fashion shows and worn casually.

You can now personalize your very own converse shoe.

Converse All-Star shoes range from High-cut to low-cut

All-stars are the only shoe model that is made in the U.S.A.

Info

Page 6: The converse all-star shoes are made and manufactured in the U.S.A.

The shoe consisted of three parts--a canvas upper, a rubber bottom and toe box and a cushioned insole.

Materials

Canvas upper

Toe boxRubber bottom

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Cotton is a raw materialThe rubber on the shoes are produced by

Natural rubber, from tree sap.alkaloids, terpenes, resins, phenolics,

proteins, sugars, and long-chain hydrocarbons which are found in Latex

Raw Materials

Page 8: The converse all-star shoes are made and manufactured in the U.S.A.

The converse all-star shoes have a large variety of fabric types Such as:

CottonCorduroySuedeLeatherEmbroidered silkWool lining and Rawhide lacesFleeceVinylMetalized fabricWool

Fabric

Page 9: The converse all-star shoes are made and manufactured in the U.S.A.

Originally the all-rubber sole was placed into a mold to form the bottom of the shoe.

Once the rubber sole was set, the all-canvas upper was added and stitched into place with the traditional double white stitching common on the sneaker.

Eyelets were added once the stitching was complete. Finally the insole was added for added support and durability.

Putting a converse shoe together

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Rubber Tree PlantationsPlants (Cotton)Animals (wool, Leather), for certain models of

shoes.

Natural Resources