The conference formula has changed, but we haven't

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Peter Cochrane COCHRANE a s s o c i a t e s ca-global.org The Conference Formula Has Changed .... ...But We Haven’t cochrane.org.uk Friday, 27 January 12

description

The conference scene hasn't changed much in over 6000 years. We might have migrated to better technologies and presentation formats, but we still see largely passive audiences listening to a 'sage on the stage'. At the same time our technology driven society is speeding up and we struggle to understand the resulting complexities of commercial and societal life. It is time to think anew; to change style and format; to fight fire with fire and use and exploit technology in new ways to enhance conferences and our understanding.

Transcript of The conference formula has changed, but we haven't

Page 1: The conference formula has changed, but we haven't

Peter Cochrane

COCHRANE a s s o c i a t e s

ca-global.org

The Conference Formula Has Changed ....

...But We Haven’t

cochrane.org.uk

Friday, 27 January 12

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The ‘sage on a stage’ persists and the oral argument remains as dominant as ever...

. . .conferences haven’t changed much in > 6000 years !

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Our tech improves with time, but our work & documentsr e m a i n m o s t l y passive & lack any real interaction

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Life is getting more and more complex...

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Attention spans are getting shorter, business is getting faster ...

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Whilst our fundamental c a p a c i t i e s r e m a i n static...

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And technology driven change is like a ratchet, it is a one way process, there is no going back...

...the old ways are long gone, dead, and never to return !

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We have to step up to the plate, meet the challenge, think and act, differently...

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And we have to help others do the same !

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BUT, time and technology wait for no man...

...or company !

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T h e p o w e r t o ‘project’ amplified what we could do - beyond the sandbox and blackboard...

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And the power to demonstrate is now even more effective...

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But the way we engage is also changing...

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Participation is king...

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And new technologies will afford individuals and audiences new modes of attendance and participation...

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The best of the best...

HushHush

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Shorter talk times...

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Demo or die...

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Provide memorable context, connectivity, networking, references,and experiences...

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Fully connected audiences...

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Provocative !!

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E v e r y t h i n g & everyone on-line!!

WWW

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A return to the ‘guide at the side’ will also h e l p w i t h d e e p understanding...but will mostly be a machine in future!

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Axiomatic...

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The need for ‘instant e d u c a t i o n a n d understanding’ is on the rise...

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How come?

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Complexity and the speed of change increasingly render the methods of the p a s t l a r g e l y redundant...

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Everything & everyone is being connected and communicating...

. . . a n d i n c r e a s i n g l y mobile...

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Pe o p l e a r e n o w ove r w h e l m e d by data, workflow, and rapid subject matter change...

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Oh, by the way, your mobile device will know more and more about you day by day !

Where you are ?Where you have been ?Where you are likely to be going to ?Who you have met ?Who you are going to meet ?Who you call ?Who calls you ?Who you TXT - IM - Link ?All your contactsAll your urlsAll you passwordsWhat you are doing now ?What have you done in the past ?What games you play ?What apps you use ?What music you listen to...?What you watch...?What you read...?++++++++++

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MetaData will be the f u t u r e f o c u s o f business, care and government ...

...and it is where the £, $, € will migrate !

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A growing complexity now per vades a l l aspects of technology, h u m a n l i f e a n d activity...

...and the resulting non-linearity is something we do not fully understand !

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But that doesn’t mean we cannot exploit the c a p a b i l i t i e s w e discover !

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‘Apparently simple’ examples..

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We need to thinking more widely about the b i g t r e n d s t o b e included in the future conference scene...

...way beyond more of the same but smaller, faster and cheaper !

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We really need to consider the bigger picture...

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Sustainability cannot be realised with old technologies and old industry models...

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We have to stop the wholesale destruction of raw materials...and the planet...

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...cease the production of more and more for the few...

...and provide sufficient for the many !

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We need sustainable c y c l e s t h a t a r e synergistic with nature and not in conflict with her...

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Changing all the light bulbs and tinkering at the edges won’t cure this problem..

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Our future and that of the planet lies in the hands of new technologies and new models for industry and society...

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There is no ‘basket weaving idyll’ of the past that can support a global population of 7Bn...

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Thank You

ca-global.orgcochrane.org.uk

COCHRANE a s s o c i a t e s

Friday, 27 January 12