The

Compassion

of a business model . At Large Communications ©By Tiisetso Maloma – business model innovator info@largecom.co.zaInspired by his book - Forget The Business Plan Use This Model

A business model takes in kind the following:

[and hey tried to do a ‘The Passion of Christ’ on the font]

[What’s to follow here is entrepreneurial poetry, I hope, lol]

A product designed with the consumer’s satisfaction in mind.

A product to serve value and efficiency to the consumer, thus rendering a difference to the perspective consumer,

(the consumer) who then shows appreciation for the difference by committing their money on the product.

Establishing efficient (for the consumer) consumption points, or rather efficient distribution channels, which make it easy for the consumer to acquire the product.

The marketing process is a stage where the entrepreneur relates the value and usability of the product to society.

But first, categorizing which sectors/people/class/sub-cultures might buy the product.

Then prioritizing them on who is likely to buy the quickest.

Then approaching the prospects in a manner affordable to the entrepreneur and effective in getting the prospective consumer attention

Therefore, a business model primarily consists of the following

- Product definition/innovation

-Product relation (marketing)

-Product

delivery/distribution

Here is my book on business modelling [avail at Amazon and Kobobooks.com]

Speak to us – info@largecom.co.za