The Buzz Firm Company Profile
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Transcript of The Buzz Firm Company Profile
buzz doesn’t work tell your friends.
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hello....we are “TheBuzzFirm” a digital integration agency for those brands wanting to evolve in the new era
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“TheBuzzFirm” was found in 2011 by George Anastasakis, a brand enthusiast with vast experience in communication, brand handling and professional moto: “under promise over deliver”.
we excel in strategic thinking, innovative & original solutions, focus on making ideas happened in a way that deliver results
we excel in strategic thinking, innovative & original solutions, focus on making ideas happened in a way that deliver results
maximize ROI through engagement & interactivity turn leads into clients.
each project is a new and exciting challenge, thus we approach it in a unique way
we listen to your needs,understand what you want to achieve and then we design, advise & develop solutions that work for you
we offer...digital strategy & web marketingsocial media marketingcontent strategy, community managementmonitoring & web analytics : digital analytics fundamentals certification by GoogleSEO, SEMviral marketingweb & app developmentweb advertisinge-mail marketingmobile marketingdigital media planning
brands that trusted us
brands that trusted us
let’s take a look at our project insights
challengeto produce a critical mass of Facebook fans during the launch of the brand page
challengeto produce a critical mass of Facebook fans during the launch of the brand page
solutionwe designed & produced an app where users had to “unlock” 3 beauty secrets - meaning answering to 3 multiple choice questions in order to be able to win a Wii Fit!each question had as an origin, one of the brand’s values:fitness, fashion & diet
challengeto produce a critical mass of Facebook fans during the launch of the brand page
solutionwe designed & produced an app where users had to “unlock” 3 beauty secrets - meaning answering to 3 multiple choice questions in order to be able to win a Wii Fit!each question had as an origin, one of the brand’s values:fitness, fashion & diet
May 2012
challengeto produce a critical mass of Facebook fans during the launch of the brand page
solutionwe designed & produced an app where users had to “unlock” 3 beauty secrets - meaning answering to 3 multiple choice questions in order to be able to win a Wii Fit!each question had as an origin, one of the brand’s values:fitness, fashion & diet
results+2.353 fans within the 10 days of the competition
May 2012
challengeto increase yogurt sales, engaging at the same time, Facebook fans in the process
challengeto increase yogurt sales, engaging at the same time, Facebook fans in the process
solutionwe designed & produced an app where users submitted the unique code found on the rap of the product and their name/e-mailthe user gained additional possibilities to win depending on the number of codes thus purchases he/she made
we selected bicycles to be the prize of the competition since they align with fitness, a value that represents brand’s DNA
challengeto increase yogurt sales, engaging at the same time, Facebook fans in the process
solutionwe designed & produced an app where users submitted the unique code found on the rap of the product and their name/e-mailthe user gained additional possibilities to win depending on the number of codes thus purchases he/she made
we selected bicycles to be the prize of the competition since they align with fitness, a value that represents brand’s DNA
Oct 2012
challengeto increase yogurt sales, engaging at the same time, Facebook fans in the process
solutionwe designed & produced an app where users submitted the unique code found on the rap of the product and their name/e-mailthe user gained additional possibilities to win depending on the number of codes thus purchases he/she made
we selected bicycles to be the prize of the competition since they align with fitness, a value that represents brand’s DNA
results+72% of Facebook fans3,8 double pack purchases per user thus, increase in sales
Oct 2012
challenge• to increase fans and engagement • act in synergy with the A-T-L campaign
challenge• to increase fans and engagement • act in synergy with the A-T-L campaign
solutionwe designed & produced a competition supported by an app where users had to find a Kri Kri ice cream spot, take a fanny pic with their selected flavor and then upload it on the brand’s Facebook pagepics with more likes were selected as winners (5 top winners awarded with an iPad)
challenge• to increase fans and engagement • act in synergy with the A-T-L campaign
solutionwe designed & produced a competition supported by an app where users had to find a Kri Kri ice cream spot, take a fanny pic with their selected flavor and then upload it on the brand’s Facebook pagepics with more likes were selected as winners (5 top winners awarded with an iPad)
May 2011
challenge• to increase fans and engagement • act in synergy with the A-T-L campaign
solutionwe designed & produced a competition supported by an app where users had to find a Kri Kri ice cream spot, take a fanny pic with their selected flavor and then upload it on the brand’s Facebook pagepics with more likes were selected as winners (5 top winners awarded with an iPad)
results✓ 200% increase of Facebook fans, reaching 13.928✓ 204 participations ✓ more than 95.000 likes in total in users pics
May 2011
challenge• to increase fans and engagement • act in synergy with the A-T-L campaign
solutionwe designed & produced a competition supported by an app where users had to find a Kri Kri ice cream spot, take a fanny pic with their selected flavor and then upload it on the brand’s Facebook pagepics with more likes were selected as winners (5 top winners awarded with an iPad)
results✓ 200% increase of Facebook fans, reaching 13.928✓ 204 participations ✓ more than 95.000 likes in total in users pics
May 2011
Oct 2013
we provided the digital strategy, consult and supervise the development of the new homad site
fresh, user friendly and with engagement tools, has reached within a month* + 35% unique visitors+ 150% av. visit duration
* no marketing activity apart from Facebook posts
challengeto increase site traffic with a minimum available budget for a specialized food portal
challengeto increase site traffic with a minimum available budget for a specialized food portal
solutionwe focused our efforts on Facebook, targeting also “professionals”, using ads, newsfeed ads & sponsored stories - thus earn viewership also in mobile devices
challengeto increase site traffic with a minimum available budget for a specialized food portal
solutionwe focused our efforts on Facebook, targeting also “professionals”, using ads, newsfeed ads & sponsored stories - thus earn viewership also in mobile devices
May 2013
challengeto increase site traffic with a minimum available budget for a specialized food portal
solutionwe focused our efforts on Facebook, targeting also “professionals”, using ads, newsfeed ads & sponsored stories - thus earn viewership also in mobile devices
results - within a period of 3 weeks✓ 30% increase of site traffic✓ 50% increase in page views✓ 35% increase in av. visit duration ✓ 0.32% CTR✓ 35% increase of Facebook fans
May 2013
challengeto increase site traffic shortly after the launch of the site, in the most (probably) dramatic period of the automotive market
challengeto increase site traffic shortly after the launch of the site, in the most (probably) dramatic period of the automotive market
solutiongoogle adwords
challengeto increase site traffic shortly after the launch of the site, in the most (probably) dramatic period of the automotive market
solutiongoogle adwords
Nov 2011
challengeto increase site traffic shortly after the launch of the site, in the most (probably) dramatic period of the automotive market
solutiongoogle adwords
results - within a period of a month✓ 9.503 visitors + 95,86%✓ 8387 unique visitors + 87,71%✓ 18.543 page views +63,35%
Nov 2011
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