The blind men and the elephant Peter Haasz, OverDrive Books in Browsers 2013.
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Transcript of The blind men and the elephant Peter Haasz, OverDrive Books in Browsers 2013.
![Page 1: The blind men and the elephant Peter Haasz, OverDrive Books in Browsers 2013.](https://reader035.fdocuments.in/reader035/viewer/2022081518/5519ab78550346c9608b48de/html5/thumbnails/1.jpg)
the blind menand the elephant
Peter Haasz, OverDriveBooks in Browsers 2013
![Page 2: The blind men and the elephant Peter Haasz, OverDrive Books in Browsers 2013.](https://reader035.fdocuments.in/reader035/viewer/2022081518/5519ab78550346c9608b48de/html5/thumbnails/2.jpg)
the blind men and the elephant
![Page 3: The blind men and the elephant Peter Haasz, OverDrive Books in Browsers 2013.](https://reader035.fdocuments.in/reader035/viewer/2022081518/5519ab78550346c9608b48de/html5/thumbnails/3.jpg)
the elephant in the room
![Page 4: The blind men and the elephant Peter Haasz, OverDrive Books in Browsers 2013.](https://reader035.fdocuments.in/reader035/viewer/2022081518/5519ab78550346c9608b48de/html5/thumbnails/4.jpg)
the supply chain view
Raw materials
Product component
s
Finished product
Distribution Sales
![Page 5: The blind men and the elephant Peter Haasz, OverDrive Books in Browsers 2013.](https://reader035.fdocuments.in/reader035/viewer/2022081518/5519ab78550346c9608b48de/html5/thumbnails/5.jpg)
the supply chain view
Raw materials
Product component
s
Finished product
Distribution Sales
Traditional Pub Traditional channels
![Page 6: The blind men and the elephant Peter Haasz, OverDrive Books in Browsers 2013.](https://reader035.fdocuments.in/reader035/viewer/2022081518/5519ab78550346c9608b48de/html5/thumbnails/6.jpg)
the supply chain view
Raw materials
Product component
s
Finished product
Distribution Sales
Traditional Pub Traditional channels
Digital Pub Digital channels
![Page 7: The blind men and the elephant Peter Haasz, OverDrive Books in Browsers 2013.](https://reader035.fdocuments.in/reader035/viewer/2022081518/5519ab78550346c9608b48de/html5/thumbnails/7.jpg)
are reading systemsour “blind men”?
http://www.bisg.org/
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the publisher’s dilemma
StrategyLowest
common denominator
Be ambitious
Pick a winner
![Page 9: The blind men and the elephant Peter Haasz, OverDrive Books in Browsers 2013.](https://reader035.fdocuments.in/reader035/viewer/2022081518/5519ab78550346c9608b48de/html5/thumbnails/9.jpg)
the publisher’s dilemma
StrategyLowest
common denominator
Be ambitious
Pick a winner
Consistent experience
Cost-effective
Ability to innovate
Sell everywhere
![Page 10: The blind men and the elephant Peter Haasz, OverDrive Books in Browsers 2013.](https://reader035.fdocuments.in/reader035/viewer/2022081518/5519ab78550346c9608b48de/html5/thumbnails/10.jpg)
the publisher’s dilemma
StrategyLowest
common denominator
Be ambitious
Pick a winner
Consistent experience
Cost-effective Ability to innovate
Sell everywhere
![Page 11: The blind men and the elephant Peter Haasz, OverDrive Books in Browsers 2013.](https://reader035.fdocuments.in/reader035/viewer/2022081518/5519ab78550346c9608b48de/html5/thumbnails/11.jpg)
the publisher’s dilemma
StrategyLowest
common denominator
Be ambitious
Pick a winner
Consistent experience
Cost-effective Ability to innovate
Sell everywhere
![Page 12: The blind men and the elephant Peter Haasz, OverDrive Books in Browsers 2013.](https://reader035.fdocuments.in/reader035/viewer/2022081518/5519ab78550346c9608b48de/html5/thumbnails/12.jpg)
the publisher’s dilemma
StrategyLowest
common denominator
Be ambitious
Pick a winner
Consistent experience
Cost-effective Ability to innovate
Sell everywhere
![Page 13: The blind men and the elephant Peter Haasz, OverDrive Books in Browsers 2013.](https://reader035.fdocuments.in/reader035/viewer/2022081518/5519ab78550346c9608b48de/html5/thumbnails/13.jpg)
what if?
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choose your own RS“Plain” EPUB
RS
Content
Readingsystem
B2BDistribution
B2CDistribution
Open web services
Different sales
models
Different market
segments
Different delivery methods
![Page 15: The blind men and the elephant Peter Haasz, OverDrive Books in Browsers 2013.](https://reader035.fdocuments.in/reader035/viewer/2022081518/5519ab78550346c9608b48de/html5/thumbnails/15.jpg)
controlled interactivity“Plain” EPUB
RS
Interactive EPUB
RS
Content
Readingsystem
B2BDistribution
B2CDistribution
Open web services
Different sales
models
Different market
segments
Different delivery methods
![Page 16: The blind men and the elephant Peter Haasz, OverDrive Books in Browsers 2013.](https://reader035.fdocuments.in/reader035/viewer/2022081518/5519ab78550346c9608b48de/html5/thumbnails/16.jpg)
selling innovative web-apps“Plain” EPUB
RS
Integrated web apps
Interactive EPUB
RS
Open web services
Different sales
models
Different market
segments
Content
Readingsystem
B2BDistribution
B2CDistribution
Different delivery methods
![Page 17: The blind men and the elephant Peter Haasz, OverDrive Books in Browsers 2013.](https://reader035.fdocuments.in/reader035/viewer/2022081518/5519ab78550346c9608b48de/html5/thumbnails/17.jpg)
co-existence is possible“Plain” EPUB
RS
Integrated web apps
Interactive EPUB
RS
Open web services
Different sales
models
Different market
segments
Content
Readingsystem
B2BDistribution
B2CDistribution
Different delivery methods
Vertically-integrated channels
EPUB
![Page 18: The blind men and the elephant Peter Haasz, OverDrive Books in Browsers 2013.](https://reader035.fdocuments.in/reader035/viewer/2022081518/5519ab78550346c9608b48de/html5/thumbnails/18.jpg)
?
• Catalogue services– Titles, metadata, rights,
terms
• Fulfillment services– Bestow, read title
• Data services– Read/write book usage data
Open web services
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publisher-controlledbooks as a service
Strategy Books as a service
Reliable experience ?
Cost-effective ?Ability to
innovate UX ?Sell
everywhere ?
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opportunities
1. See what the elephant looks like2. More innovation in reading systems3. More vibrant channels for digital
publishing
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challenges
1. Realpolitik2. Standardization– Web services– Commercial models and terms
3. Inter-book interoperability4. Perpetuity of ownership vs.
fragmented delivery
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OverDrive Read
• Mature browser-based reader• Highly extensible backend framework– External bestowal– Data services
• Enabling new models of collaboration and partnership
Info: readinfo.overdrive.com
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• Peter Haasz, OverDrive• [email protected]• +1 (917) 794-7138