The Biggest Story of Our Time: The Rise of China’s Middle Class

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THE BIGGEST STORY OF OUR TIME: THE RISE OF CHINA’S MIDDLE CLASS H 王 G - THE HELEN WANG GROUP

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The Biggest Story of Our Time: The Rise of China’s Middle Class. Source: Economist Intelligence Unit. URBANIZATON Will Continue…. US and China Trade (2012). Chinese Consumers Want American Goods. the Largest E-commerce Market. - PowerPoint PPT Presentation

Transcript of The Biggest Story of Our Time: The Rise of China’s Middle Class

Page 1: The Biggest Story of Our Time: The Rise of China’s Middle Class

THE BIGGEST STORY OF OUR TIME: THE RISE OF CHINA’S MIDDLE CLASS H王 G - THE HELEN WANG GROUP

Page 2: The Biggest Story of Our Time: The Rise of China’s Middle Class

470 million in 2012

800 million by 2025

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The World’s Largest Middle Class

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Define the Chinese Middle Class

Annual household income between $10,000 and $60,000

College educated, entrepreneurs, or professionals with stable job

Concentrated in urban areas

A rule of thumb: 1/3 of income for discretionary spending

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The Chinese Dream Is Like the American Dream

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The Largest Retail Market

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Source: E

conomist Intelligence

Unit

2008 2009 2010 2011 2012 2013 2014 2015 $-

$1,000

$2,000

$3,000

$4,000

$5,000

$6,000

Global Retail Sales (US$ billion)

China

North America

Western Europe

Japan

India

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UR

BA

NIZATO

N W

ILL CO

NTIN

UE…

By 2025, nearly one billion people will live in the urban area.

Over 200 cities with more than one million residents

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Soon To Be the Largest Importer

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US and China Trade (2012)

2002 2012

295

17431818

2335

Total Imports ($ Bn)China US

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CH

INESE C

ON

SUM

ERS W

AN

T AM

ERIC

AN

GO

OD

SMore than

60% of Chinese

consumers are willing to pay

more for ‘Made in

USA’ products

Nearly 50% of Chinese

consumers prefer a US-

made product to a China-

made product

The premium that Chinese

consumers are will to pay

ranges from10% to 80% or more

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THE LA

RG

EST E-CO

MM

ERC

E MA

RK

ET

China already has half billion Internet users.

E-commerce has grown by 120 % since 2003.

By 2020, online sales could reach $650 billion.

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E-bay - Alibaba Story

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Look at the World Upside Down

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