The Big Power Shift in Media

The Big Power Shift in media Key slides from Jonah Peretti’s, Buzz Feed CEO & Founder March 12th, 2013

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When SXSW Interactive began, blogging was new, people still sent email forwards, and print media stocks were at record highs. The South By crowd knew a big change was coming but the rest of the world didn't. Now the change is here for everyone. We're in the midst of the big shift from portals, to search, to social. Facebook, Twitter, and the social web are mature and content spreads faster and further than ever before. Owning the printing press or the broadcast pipe matters less and less in a world where creating content people love to share is the key to success. Jonah Peretti, BuzzFeed CEO and Founder will discuss the next wave of innovation in media. He will share practical advice on how your ideas can spread to millions of people and how your business can adapt to a world where social is the biggest growth engine, banner ads are dying, and Facebook and Twitter have become the new starting point for news, entertainment and culture.