And How You Can Achieve

Similar Results Without Spending $4000

Instructions:

1) Watch the video

2) View/download the

slides

Date: August 2011

He Didn’t Have a Ton of Work

Experience

He Knew He Had to Do Something

Different to Stand Out

In 2011, Google received over 1.5 Million Job Applications

That’s 500 applications PER JOB!

You Have to be Extraordinary to Work at GOOGLE, Not

Just Ordinary

A Video for the Google Marketing Team

Created a Website: www.GooglePleaseHire.Me

$4000 - to Hire a Production Team

Hilarious video, but serious pitch to get an INTERVIEW

Got the Interview at

Received Additional Interviews Offers

Received Many Job Offers Including Ones From

Fortune 500 Companies, and

OVER MILLION Views

Featured in All types of News

No!

But He Received Many

Other Big Job Offers

He Ended Up

Accepting a Job at a

Promising Start-upClick the Link at the End of This Video to

watch Matthew Epstein explain the

aftermath of his Video Cover Letter

Matt’s #1 Goal: Get an Interview with Google

All Those Other Interview Requests Were

Nice, But Was Never His Focus

His Focus Was On Only ONE JOB !!!

You Have To Be Extraordinary To Get

Noticed

Video Is The Best Medium To Stand Out

Demonstrate Verbal Communication

Skills and Creative Marketing Ideas

Your Voice Is A Powerful Selling Tool!

Infographic Style Resumes Don’t Have

The Same Impact

Most Employers Like The Familiar

Standard Resume Format

Creative Resumes Are Harder to Scan

They Don’t Incorporate Your Voice

His Focus Was on One Job

Create a Customized Message for

the SPECIFIC EMPLOYER

His Video Campaign Was All About

Google

1. Not Getting The Results You Want

2. Create a Generic Video Resume

3. Spray (or Post ) It To Hundreds of

Employers and Job Boards

4. Pray That Someone Will Respond

To Your Video

You Are Most Effective When You Are

Focused on the Employer

Tailored Communication

Focus On 3-5 Jobs

Do Your Research On The Company!

Communicate: How You Add Value

Could Matthew Have Been

Successful With a Generic Video?

Your Video Does Not Need to Be

Funny To Be Successful

Employers Aren’t Hiring Based On

Your Comedic Skill

You Don’ t Need $4000 to Create a Great

Video Resume or Cover Letter

You Can Easily Use Your Smartphone,

Webcam or Screen-Recording Software

to Create Awesome Videos

Your Video Should be Short and Sweet

(60-90 seconds)

Today’s Job Search Is

Extremely Competitive

Employers Are Looking for

Extraordinary People

We Can Learn From Matthew’s

Efforts and Apply Them to Our

Own Job Search

Video

Cover

Letter+

Standard

Text

Resume

Get Noticed

By

Employers

Tools Training Templates

WITHOUT APPEARING ON CAMERA!

Click to Watch

“Why Video Works So Well”

Click to Watch

“Google, Please

Hire Me”

Click to Watch Video

Resume Success

Story on Ellen

Click to Watch

Matthew’s

Aftermath Video

For More Information

Please Visit:

www.GetHiredwithVideo.com/blog