The bare naked truth about Joomla!'s data
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@JessicaDunbar The Naked Truth About Joomla! Data By: Jessica Dunbar
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Are you interpreting Joomla's data? If you are, do you really understand what you're telling your clients? In this session, Jessica Dunbar will talk you through the ACTUAL data on how Joomla! is performing - the bare naked truths of what's really happening.
Transcript of The bare naked truth about Joomla!'s data
@JessicaDunbar
The Naked Truth About Joomla! DataBy: Jessica Dunbar
@JessicaDunbar
About Me
@JessicaDunbar
Short and Sweet
@JessicaDunbar
@JessicaDunbar
5 Problems With Data
@JessicaDunbar
Not Enough Data
@JessicaDunbar
Too Much Data
@JessicaDunbar
Missing Data● Location● Analytics● (not provided)
@JessicaDunbar
Inaccurate
@JessicaDunbar
We don't know what we should dowith it
@JessicaDunbar
What Can We Learn From Data?● How do people find us online?● Who are they? ● Where do they come from?● Do they like us?● Are they a valuable customer?● How do we stack up against the
competition?● How can we plan for the future?
@JessicaDunbar
Where is the data coming from?● Web Logs (Analytics)● Spreadsheets● Social Media● 3rd Party
@JessicaDunbar
@JessicaDunbar
How Do People Find Joomla.org?
@JessicaDunbar
Who is visiting?● New vs returning● Where do they come from? ● Are they finding what they need?
@JessicaDunbar
New vs. Returning
@JessicaDunbar
Where do they come from?
@JessicaDunbar
@JessicaDunbar
What Language?
@JessicaDunbar
How is this data valuable? ● Advertising● Translations
@JessicaDunbar
Technology
@JessicaDunbar
Internet Explorer
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How is this valuable?
@JessicaDunbar
Are they finding what they need?
88% Bounce Rate
@JessicaDunbar
Why the high bounce rate?
@JessicaDunbar
@JessicaDunbar
How can we improve that page?● Update Content
@JessicaDunbar
Events.Joomla.org● joomla day asia● jug den bosch● jug joomla den bosch● canberra jug● jug breda● boston joomla user group
@JessicaDunbar
Events● jug kl● jug northwest● بالنجليزي jug جملة على
@JessicaDunbar
Events● katy jug● new england joomla event● sydney joomla user group● program organiser for conference joomla● program organiser joomla events
@JessicaDunbar
What Can we learn from this?
@JessicaDunbar
Api.joomla.org
@JessicaDunbar
/cms-3/
@JessicaDunbar
Developers are adopting
@JessicaDunbar
Forums
@JessicaDunbar
Organic Keywords● error displaying the error page: application
instantiation error● application instantiation error● Installation Error● Error on install● Can not connect to database
@JessicaDunbar
How is this valuable?● If people can not install Joomla, how can
they use it? ● Link to installation Documentation● Add a sticky on how to install Joomla 3
@JessicaDunbar
Magazine.Joomla.org
@JessicaDunbar
Language
@JessicaDunbar
Language
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Social Media
@JessicaDunbar
Social Media
@JessicaDunbar
Suggestions?
@JessicaDunbar
Community.joomla.org
@JessicaDunbar
Goal● Increase Returning Visitors
@JessicaDunbar
Top Pages?
29% of traffic
@JessicaDunbar
@JessicaDunbar
Duplicate ContentWill Kill The HumanRace as We Know it.
@JessicaDunbar
Quiz Time
@JessicaDunbar
Stack Overflow
Taringa!
Google+
BloggerTwitter
@JessicaDunbar
CMS Download Counts
@JessicaDunbar
@JessicaDunbar
Downloads Since Latest Release
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What you should know about CMSMarketshare
@JessicaDunbar
Alexa
@JessicaDunbar
@JessicaDunbar
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@JessicaDunbar
99% of statistics are made up on thespot
