The Attitude Bar: Now serving Kool-Aid, coffee, and cocktails
-
Upload
gina-soleil -
Category
Business
-
view
317 -
download
1
Transcript of The Attitude Bar: Now serving Kool-Aid, coffee, and cocktails
THE ATTITUDE BAR: NOW SERVING KOOL-AID,
COFFEE AND COCKTAILS
SERVING KOOL-AID, COFFEE AND COCKTAILS © GINA SOLEIL 2014
ginasoleil.com
When a business circulates enough
healthy energy to create the attitude
that anything is possible people can't
help but drink the Kool-Aid, coffee or
cocktails you’re serving.
SERVING KOOL-AID, COFFEE AND COCKTAILS © GINA SOLEIL 2014
ginasoleil.com
Attitude is
Internal Brand
SERVING KOOL-AID, COFFEE AND COCKTAILS © GINA SOLEIL 2014
ginasoleil.com
The Goal:Having an internal brand attitude that makes your
business the place employees want to work and
consumers want to invest their money.
SERVING KOOL-AID, COFFEE AND COCKTAILS © GINA SOLEIL 2014
ginasoleil.com
What’s your internal brand’s attitude?
What reality is your business creating?
SERVING KOOL-AID, COFFEE AND COCKTAILS © GINA SOLEIL 2014
ginasoleil.com
“Everything is energy
and that’s all there is to
it. Match the frequency
of the reality you want,
and you cannot help but
get that reality. It can
be no other way. This is
not philosophy. This is
physics.”
-Albert Einstein
SERVING KOOL-AID, COFFEE AND COCKTAILS © GINA SOLEIL 2014
ginasoleil.com
Answering true to 3 or more of the
following statements indicates your
brand may need an attitude
adjustment.
SERVING KOOL-AID, COFFEE AND COCKTAILS © GINA SOLEIL 2014
ginasoleil.com
Does your internal brand have what it takes?
Leaders are more focused on
C-Suite, divisional, or owner
direction than people.
SERVING KOOL-AID, COFFEE AND COCKTAILS © GINA SOLEIL 2014
ginasoleil.com
Leaders are being overtaken
by perceived loss of power,
heightened level of
responsibility, or directional
“unknowns”.
Does your internal brand have what it takes?
SERVING KOOL-AID, COFFEE AND COCKTAILS © GINA SOLEIL 2014
ginasoleil.com
Leaders are showing their
“worst” frequently or more
than usual.
Does your internal brand have what it takes?
SERVING KOOL-AID, COFFEE AND COCKTAILS © GINA SOLEIL 2014
ginasoleil.com
Leaders have become frozen
by politics, and/or are
allowing politics to drive
decisions even when better
options exist.
Does your internal brand have what it takes?
SERVING KOOL-AID, COFFEE AND COCKTAILS © GINA SOLEIL 2014
ginasoleil.com
People are leaving the
business or thinking about it.
Does your internal brand have what it takes?
SERVING KOOL-AID, COFFEE AND COCKTAILS
ginasoleil.com
© GINA SOLEIL 2014
Engagement scores are, at a
minimum, satisfactory or
decreasing, and these scores
are being accepted due to
other priorities within the
business.
Does your internal brand have what it takes?
SERVING KOOL-AID, COFFEE AND COCKTAILS © GINA SOLEIL 2014
ginasoleil.com
Employee retention is low
overall, or significant gaps
in particular areas of the
business are evident.
Does your internal brand have what it takes?
SERVING KOOL-AID, COFFEE AND COCKTAILS © GINA SOLEIL 2014
ginasoleil.com
People have a tendency to blame
others and make excuses for
their mistakes rather than accept
ownership and take
responsibility.
Does your internal brand have what it takes?
SERVING KOOL-AID, COFFEE AND COCKTAILS © GINA SOLEIL 2014
ginasoleil.com
People feel that they can’t
make any decisions without
receiving specific approval
from management prior to
doing simple tasks or taking
care of customers.
Does your internal brand have what it takes?
SERVING KOOL-AID, COFFEE AND COCKTAILS © GINA SOLEIL 2014
ginasoleil.com
Gossip, behind-the-back
conversations, complaining,
and “don’t repeat this”
conversations are common
among all levels of the
business.
Does your internal brand have what it takes?
SERVING KOOL-AID, COFFEE AND COCKTAILS © GINA SOLEIL 2014
ginasoleil.com
Having lunch is a rare
privilege—unless it’s done
while working.
Does your internal brand have what it takes?
SERVING KOOL-AID, COFFEE AND COCKTAILS © GINA SOLEIL 2014
ginasoleil.com
Twelve-to-14-hour days are
not uncommon.
Does your internal brand have what it takes?
SERVING KOOL-AID, COFFEE AND COCKTAILS © GINA SOLEIL 2014
ginasoleil.com
Any of the previous statements
are true, despite the fact that
your business provides some
sort of wellness, community, or
“culture” program.
Does your internal brand have what it takes?
SERVING KOOL-AID, COFFEE AND COCKTAILS © GINA SOLEIL 2014
ginasoleil.com
How to create an
anything is possible
attitude…
SERVING KOOL-AID, COFFEE AND COCKTAILS © GINA SOLEIL 2014
ginasoleil.com
3 Principles
1. Functional Leaders Drive Profits
2. Vision and Purpose Ignite Forward Momentum
3. Truth and Clarity Motivate Action
SERVING KOOL-AID, COFFEE AND COCKTAILS © GINA SOLEIL 2014
ginasoleil.com
FUNCTIONAL LEADERS DRIVE
PROFITS
SERVING KOOL-AID, COFFEE AND COCKTAILS © GINA SOLEIL 2014
ginasoleil.com
High-Character ValuesThe secret to 3X more ROA (return on assets)
& engagement.
SERVING KOOL-AID, COFFEE AND COCKTAILS © GINA SOLEIL 2014
ginasoleil.com
High-Character Values
• Fred Kiel Research presented on TED: 6 year study, 100
CEOS from fortune 500 and 1000 companies
• Over 8,000 employee observations
• –.57% in loses due to low-character leadership, 8.39% gains
from high-character leaders.
• Integrity, responsibility, forgiveness and compassion.
SERVING KOOL-AID, COFFEE AND COCKTAILS © GINA SOLEIL 2014
ginasoleil.com
VISION AND PURPOSE IGNITE
FORWARD MOMENTUM
SERVING KOOL-AID, COFFEE AND COCKTAILS © GINA SOLEIL 2014
ginasoleil.com
VisionWhere are you going? No really, where are
you going?
SERVING KOOL-AID, COFFEE AND COCKTAILS © GINA SOLEIL 2014
ginasoleil.com
Vision
Describe it
Map it
Drive it…
SERVING KOOL-AID, COFFEE AND COCKTAILS © GINA SOLEIL 2014
TRUTH & CLARITY MOTIVATE
ACTION
SERVING KOOL-AID, COFFEE AND COCKTAILS © GINA SOLEIL 2014
ginasoleil.com
Ditch the
“Spin”
SERVING KOOL-AID, COFFEE AND COCKTAILS © GINA SOLEIL 2014
ginasoleil.com
Lead with positive
intent
Show up without
anger
Be transparent
Communicate
courageously
Be strong enough to
face fear
SERVING KOOL-AID, COFFEE AND COCKTAILS © GINA SOLEIL 2014
ginasoleil.com
ResultsResults are experienced when you arrive at the destination. Are you willing to stay the course?
SERVING KOOL-AID, COFFEE AND COCKTAILS © GINA SOLEIL 2014
ginasoleil.com
20% MORE PROFITABILITY
37% MORE EFFICIENCY
SERVING KOOL-AID, COFFEE AND COCKTAILS © GINA SOLEIL 2014
ginasoleil.com
Attitude of your
internal brand is
everything.
SERVING KOOL-AID, COFFEE AND COCKTAILS © GINA SOLEIL 2014
ginasoleil.com
Thank You!
To learn more contact Gina Soleil:
ginasoleil.com
Tel (402) 401-4462
SERVING KOOL-AID, COFFEE AND COCKTAILS © GINA SOLEIL 2014
ginasoleil.com