The 2010 AIBstheaibs.tv/wp-content/uploads/2010/06/AIBs-entry-booklet... · 2010-06-22 · The...

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The 2010 AIBs Inspiring creativity The AIB international media excellence awards Cross-media Cross-border Cross-cultural ENTRY INFORMATION Closing date for entries 2 July 2010 Awards night London, 10 November 2010 www.theaibs.tv

Transcript of The 2010 AIBstheaibs.tv/wp-content/uploads/2010/06/AIBs-entry-booklet... · 2010-06-22 · The...

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The 2010 AIBs

Inspiring creativity

The AIB international media excellence awardsCross-media Cross-border Cross-cultural

ENTRY INFORMATIONClosing date for entries 2 July 2010

Awards night London, 10 November 2010

www.theaibs.tv

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The 2010 AIBsThe AIB international media excellence awardsCross-media Cross-border Cross-cultural

The AIBs - the internationalmedia excellence awards - arefirmly established as one of themost important internationalfestivals. Each year the AIBscelebrate excellence in globalprogramme making, for TV, radio,online and cross-media, as wellas creative marketing andinnovative technology.

INDEPENDENT JURYThe AIBs are judged by anindependent, international jury ofproducers, editors, journalistsand media executives, as well asreviewers of programming fromthe consumer press.

AIB recognises that 90% of theworld's population does notspeak English as a first language.So, while this booklet is inEnglish, we actively seek entriesof programmes in otherlanguages to enter their work.

FACTUAL PROGRAMMINGThe categories for the 2010 AIBsremain focused on factualprogramming. AIB believes thatfactual programming can be asinspiring and creative as fictionand entertainment genres,engaging the audience throughthe best story-telling. The AIBsreward the best news coverage,current affairs, investigative, andspecialist factual programming.

Winning an AIB meansrecognition from peers aroundthe world and is therefore a highaccolade. An AIB confirms thatprogramming and content isreally working, delivering thebest to an audience.

On-air talent is vital in ourindustry and AIB recognises thepersonalities who appear onscreen and behind the radiomicrophone. Judges look forengaging, creative people who

relate both to their audience andto the story they are telling.

The AIBs also rewardexcellence in marketing and intechnology. Without creative andinnovative marketing, how willaudiences know to tune in or tofind outstanding content on theweb? Without innovativetechnology, how will programmesreach audiences? That's why AIBfirmly supports these twointegral parts of the mediaindustry.

NEW IN 2010New for 2010 is our People'sChoice award: we are invitingbroadcasters who have producedoutstanding coverage of climatechange to enter their work andbe judged by an internationalaudience of viewers throughsocial networking sites aroundthe world. This can put your work

in front of millions of people whomight otherwise not see yourprogrammes - a greatopportunity to extend yourchannel's brand globally.

Also new is our children'sfactual programming award,recognising the very best inprogramme-making for the oftenoverlooked children's TVaudience. AIB will reward themost creative, inspiringchildren's programme makers.

THE CELEBRATIONAll the AIBs will be presented atour gala evening in London on 10November. We're returning onceagain to LSO St Luke's whereprogramme makers, executives,technologists and marketers willgather for an evening ofcelebration, networking and more.

We look forward to seeing yourentries to the 2010 AIBs.

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Introduction

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Inspiring creativity

ABOUT THE AIBAIB is the industry association forinternational TV, radio, online andmobile broadcasting. Founded in1993, the AIB today provides a widerange of services to its globalmembership.

AIB produces regular marketintelligence briefings exclusivelyfor members, offering independentinsight into developments in mediamarkets worldwide. The briefingshighlight opportunities - andthreats - and assist and informmembers’ strategic planning work.

AIB publishes a print magazine,The Channel, and an electronicnews briefing that together reachmore than 25,000 people in mediaworldwide. The magazine and newsbriefing look at the wider mediaindustry, providing news, features,comment, analysis and interviews

with leading players globally.

GLOBAL NETWORKING, RESEARCHAIB members benefit from regularprivate networking events held indifferent cities worldwide. These

bring together key opinion-formersin media, government andregulatory bodies, enabling a frankexchange of ideas and opinion in aninformal, off-the-recordenvironment.

Regular conference callsexclusively for members allows foran exchange of information andideas between members, as well asbetween members and the AIB.These calls have led to newpartnerships and collaborations,demonstrating the usefulness ofAIB’s global network.

AIB forges relationships for itsmembers with key players in alliedindustries. For example, AIB iscurrently working to deliverpartnerships with mobile operatorsand handset manufacturers, toensure that AIB members’ contentis available automatically on mobile

devices in major marketsworldwide.

AIB researches and publishesan annual directory of the world’smedia. The AIB GlobalBroadcasting Sourcebook is a

THE WORLDWIDE ELECTRONIC MEDIA DIRECTORY | TV | RADIO | CABLE | SATELLITE | IPTV | MOBILE | 2009 EDITION

AIB Global Broadcasting Sourcebook

P18 PIONEERS OF MOBILEInternet and mobility is at thecore of France 24’s proposition

P27 AIBS 2009Winners and finalists of theAIB’s annual media awards

P46 PROGRAMMINGHow Fran Mires created five-country Al Youm for Alhurra TV

THE INTERNATIONAL MEDIA MAGAZINE FOR TV, RADIO, ONLINE & MOBILE ISSUE 1 | 2010

1GOALCalling all broadcasters

The Channel

About the AIB

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Inspiring creativity

unique guide to broadcastingorganisations, cable operators,IPTV companies and DTH platformsin almost every country of theworld.

With over 7,500 namedexecutives in 1,500+ companies, theSourcebook is in daily use incompanies worldwide.

CONSULTING WORLDWIDEAIB provides consulting services tothe broadcasting industry globally.

Clients have included DiscoveryCommunications, AssociatedPress, ABS-CBN, RadioNetherlands Worldwide and otherleading media companies who havecontracted AIB to provide detailedstudies, strategy documents andlicensing work. With its globalknowlege network, AIB is ideallyplaced to provide in-depth

consulting services, using peoplewith extensive media careers todeliver results.

CELEBRATING SUCCESSAIB introduced the annualinternational media excellenceawards in 2005 at the request of itsmembers.

The AIBs attract entries fromevery continent, and in a multitudeof languages, representing the verybest of the world’s broadcasting.

Considered one of the world’smajor festivals, the AIBs grow eachyear, with more programmes beingsubmitted by more broadcasters inmore countries.

The AIBs are judged by aninternational panel drawn frombroadcasting, mobile, press andtechnology companies. Theindependent review of

programming that the judges offeris respected and appreciated byentrants.

AIB - HERE TO HELPThe AIB was established to helpand assist the internationalbroadcasting industry. Today, morethan 16 years after it was founded,the AIB continues to deliver aworld-class range of services tothe world’s leading broadcastersand service providers.

Join us to take advantage of thebenefits of AIB membership.

AIBThe Association for International Broadcasting

Head officePO Box 141 | Cranbrook | TN17 9AJ | United Kingdom

T +44 20 7993 2557F +44 20 7993 [email protected]

Key contactsChief Executive

Simon SpanswickEditorial Director

Gunda CannonBusiness Development

Roger StoneExecutive Officer

Alison SearySales and Marketing Executive

Judy LundSales and Marketing Executive

Simon Parrish

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There is a range of options for yourbrand to be associated with theAIBs and to reflect the success thatthese industry-wide awards celebrate.

For example, you can: sponsor one or more awardcategories or sponsor the openingchampagne reception at theAwards dinner.

If you want to be seen as one ofthe most important players inglobal media and broadcasting, youcan become our exclusive primeevent partner and benefit fromextensive co-branding.

Whichever option you choose -and we are happy to discuss anyideas you may have to support theAIBs - this is an unrivalledopportunity to put your brand infront of an influential internationalaudience in TV, radio, online andmobile.

Support the AIBsas a sponsor

NINE MONTHS BRAND EXPOSUREImportantly, this brand exposure isnot just a "one-off". Instead, it runsfor up to nine months: before,during and after the Awards event.See the timetable for ourmarketing plan that could placeyour brand in front of more than25,000 media executives, editors,producers, journalists,technologists and marketersbetween April and December.

As part of each eventpartner/sponsorship deal, the AIBwill ensure comprehensive, high-visibility branding in advance of theevent via its website, e-newslettersand printed mailings whichtogether reach more than 25,000targeted senior individuals in theinternational media industry.

At the AIBs awards evening,each event partner/sponsor will

receive extensive brandingthroughout the venue and inmaterials handed out to guestsduring the course of the event.

After the Awards, the AIB willprovide coverage of all eventpartners and sponsors in theDecember 2010 edition of the AIB'sinternational media magazine, TheChannel, including a full pageadvertisement.

Each of our event partners andsponsors is entitled to significantdiscounts on places at the glitteringgala awards night in London on 10November.

GREAT OPPORTUNITIESWe offer the opportunity to sponsorindividual awards categories, theopening champagne networkingreception, the gala dinner, or tobecome the event’s prime sponsor.

We’re happy to discuss how theAIBs can make your brand standout from the crowd on a truly globalbasis as we deliver nine months ofPR and coverage reaching all partsof the world.

Call Judy Lund or Simon Parrishat the AIB head office in the UK on+44 20 7993 2557, or [email protected] [email protected].

Judy and Simon will be happy totalk with you and to explore yourinvolvement in the 2010 AIBs.

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Our sponsorsThe AIBs rely on the support ofthe international media industryeach year.

We are delighted to welcomethe first three sponsors of the2010 AIBs:Bloomberg Television -sponsoring the ChampagneReception at the Awards dinneron 10 November, and the MostInnovative Technology category;Advanced Digital Broadcast -sponsoring the People’s Choice -Climate Change awardEurosport - sponsoring the bestcross-media production award1GOAL - sponsoring the BestChildren’s FactualProgramme/Series category.

AIB looks forward towelcoming more sponsors of the2010 AIBs as the festivalcontinues throughout the year.

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The 2010 AIBsThe AIB international media excellence awardsCross-media Cross-border Cross-cultural

Clearest coverage of a single news eventOne of the most important rolesof broadcasters is providingunbiased, accurate news toaudiences, either domestically orinternationally.

News coverage of majorevents is difficult to getabsolutely right, particularly inthe immediate aftermath of ahumanitarian disaster or aterrorist attack when informationsources can contradict oneanother.

Our judges will be looking forthe most appropriate coverage ofa breaking news story. Has theaudience been given the contextsurrounding the story,particularly if they are unfamiliar

with events in a different part ofthe world? Can the audience fullyunderstand what’s happened andwhy? Have reporters dealtcompassionately with peopleaffected by the event andreported the event sensitively?

These are difficult things toget right at the best of times andwhen a story is breaking, it’s evenmore important to show trueprofessionalism.

We’re looking for best practicein this major award category.

See page 20 for fullinformation on what you need tosubmit for either the TV or radiosingle news category.

Remember that broadcasts

entered must have beentransmitted between 1 June 2009and 30 June 2010.

TV categoryRadio category

From top: Haiti quake; Moscowmetro blast; Sadeq Saba, head ofBBC Persian - TV winner in 2009;Nenad Pejic, Associate EditorRFE/RL- radio winnerwww.theaibs.tv 8

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The 2010 AIBsThe AIB international media excellence awardsCross-media Cross-border Cross-cultural

Best current affairs documentaryDocumentaries on TV and radiocan be powerful pieces offactual story-telling, that helpaudiences make sense of majorstories across politics, religion,science, and many othersubjects.

We are looking for singledocumentaries, or an extendedthemed programme sequence,that has covered a topical subjectin an interesting and perhapsunusual way.

The programme should haveprovided the audience with aninsight that is difficult to getelsewhere.

It might be a documentary thatexplains complex scientific

research in a way that non-specialists can understand, or itmight shed light on a particularpart of the world.

We’re looking for superiorproduction values, clear andunderstandable presentation andfirst rate editing. Of course, thestory must be explained withoutbias and provide contextualinformation so that people whoare unfamiliar with the story canunderstand what is beingdiscussed.

See page 20 for fullinformation on what you need tosubmit for either the TV or radiocurrent affairs documentarycategory.

All documentaries enteredmust have been transmittedbetween 1 June 2009 and 30 June2010.

TV categoryRadio category

2009 winners: Pakistan’s TalibanGeneration; Children of God; BabyBoomers take on Mount Mera; WDR

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The 2010 AIBsThe AIB international media excellence awardsCross-media Cross-border Cross-cultural

Best creative featureFor best creative feature, we aresearching for a programme, or anepisode from a programmeseries, that makes the mostcreative and exceptional use ofthe TV or radio medium.

This is a potentially widecategory and in 2009 we had awonderful range of programmesthat were of an exceptionally highcreative standard.

In 2010, we are looking forperhaps a documentary that’sbeen filmed in breathtaking HD,delivering the very best images toaccompany a great story.

Alternatively, your entry maybe an innovative game show orquiz that makes highly creative

use of the television medium.In radio, an engaging story

that has exploited the soundstage to the very highest degree,offering an immersiveprogramme that has hookedlisteners: a travelogue, perhaps,or a piece of drama that helps toillustrate an important issue.

Whatever your programme, it’sgoing to be something that ourjudges, along with your audience,will remember for a long time tocome.

See page 20 for fullinformation on what you need tosubmit for either the TV or radiocreative feature category.

Remember that features

entered must have beentransmitted between 1 June 2009and 30 June 2010.

TV categoryRadio category

2009 winners - Love in a Time of HIV;Rockhopper collects its award; TheCounterfeiters’ Tale; TinderboxProduction receives the awardwww.theaibs.tv 10

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The 2010 AIBsThe AIB international media excellence awardsCross-media Cross-border Cross-cultural

Best investigative documentaryTelevision has the power touncover issues and to establishthe facts that some would ratherkeep hidden.

In 2010, the AIBs are lookingfor an outstanding investigativeTV or radio documentary thattakes the lid off some area of lifeor society. The programme needsto demonstrate extensiveresearch that shows in thenarrative, taking risks whereappropriate to reveal a story thatis of major public interest.

The programme shouldprovide the audience withanswers to difficult questions,and airing the programme mayhave perhaps led to an

investigation by the authorities. We’re not looking for

sensationalism, but for clear,well-documented journalism thatinvestigates an issue in abroadcaster’s home country, orinternationally.

The programme shoulddemonstrate the role TV or radiohas in making sure that justice isdone.

We’re looking for superiorproduction values, clear andunderstandable presentation andfirst rate editing.

See page 20 for fullinformation on what you need tosubmit for this importantcategory.

All documentaries enteredmust have been transmittedbetween 1 June 2009 and 30 June2010.

TV categoryRadio category

2009 TV winner - Korea, out of thenorth; Ian O’Reilly and OlenkaFrenkiel, BBC World News

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The 2010 AIBsThe AIB international media excellence awardsCross-media Cross-border Cross-cultural

Best children’s factual programme/seriesFor the first time in 2010, theAIBs will reward the best factualprogramme or series producedfor children on television globally.

It is important that children’stelevision not only entertains butstimulates their intellectualdevelopment.

In these days of computergames and social networking, TVneeds to work harder than ever toencourage children to sit andwatch, rather than surfing theNet or playing video games.

The best children’s factualaward is looking for anentertaining, informativeprogramme or series that isdesigned for children between

the ages of six and 14. It could be a programme about

nature, or about differentcultures. It might be a science-based programme, or one thatdeals with current affairs.

We expect to see extremelyhigh production values andpresenters who engage with theiraudience and communicateeffectively.

It might be that theprogramme is in HD (AIB sees noreason why children shouldn’tbenefit from the advances in TVtechnology), or one that ties inwith a multimedia presence toallow viewers to explore moreonline.

See page 20 for fullinformation on what you need tosubmit for this new TV category.

Remember that broadcastsentered must have beentransmitted between 1 June 2009and 30 June 2010.

TV categorySponsored byNEW

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Best cross-media productionReaching audiences on newplatforms is vital as more of usare now using mobiles and PCsto consume content.

Gone are the days whenbroadcasters could rely on asingle broadcast platform, asviewers and listeners increasinglyexpect their favourite programmesto be available across multipleplatforms.

This is a huge opportunity forstory-tellers in media housesworldwide to develop newformats that deliver great contentin multiple formats, craftingproductions that exploit eachplatform’s unique attributes.

We’re looking for the most

innovative production that worksacross multiple platforms. Forexample, it might be a TVprogramme that allows viewersto go deeper into the subject via amicrosite on the Web that offersadditional material, in video,audio and text.

We certainly expect to seeentries that harness the power ofmobile to engage with audiences.

Or it could be a productionthat’s been specially crafted foronline consumption rather thanthe big TV screen, butnonetheless engages audiencesin a way that conventional TVdoes every day.

Our judges will be looking for

the most creative solutions thattruly harness the power of thesenew platforms to deliveroutstanding content in aninnovative way.

See page 20 for fullinformation on what you need tosubmit for this category.

All productions entered musthave been available for the firsttime between 1 June 2009 and 30June 2010.

RTHK won the 2009 AIB for bestcross-media production forDeconstructing Hong Kong File X

Cross-mediacategoryThe 2010 AIBs

The AIB international media excellence awardsCross-media Cross-border Cross-cultural

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Sponsored by

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The 2010 AIBsThe AIB international media excellence awardsCross-media Cross-border Cross-cultural

Most creative specialist genreInternational and domesticbroadcasting is today made up ofa wide range of channels thatcater to niche audiences.

Yet these specialist channelsare often overlooked when itcomes to celebrating success.

This award provides theopportunity for broadcastersdelivering top-rate specialistcontent to submit their work forrecognition by the internationalmedia industry.

From finance to luxury, fashionto sport, food to history - there issome great work being done byspecialist broadcasters.

Now is the time for thesespecialisms to be recognised.

We’re looking for work thatexemplifies the specialist genreor thematic channel.

It may be that an entirechannel should be recognised forits work, or a series ofprogrammes that offer trulyoutstanding specialist content ona mainstream channel.

We expect to see extremelyhigh production values, clearpresentation, compelling editingand use of graphics and perhapsa presenter (or presenters) whoengages with his or her audienceand communicates effectively.

See page 20 for fullinformation on what you need tosubmit for this TV category.

Remember that broadcastsentered must have beentransmitted between 1 June 2009and 30 June 2010.

TV category

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Abu Dhabi-based Pyramedia won the2009 specialist genre award forPrince of Poets

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The 2010 AIBsThe AIB international media excellence awardsCross-media Cross-border Cross-cultural

Personality of the yearAIB is passionate aboutbroadcasting. We know that thepeople who work on screen andat the microphone share thatpassion.

This AIB award will go to themost engaging personality on airtoday.

We are looking for presenterswho are passionate about theircraft and passionate about theiraudience as well.

The winner will need to beknowledgeable, enthusiastic andpossess that “something” thatmakes our judges pay attention.

It’s likely that the winner willbe a regular on-air presenterwho’s authoritative without being

overbearing and comes across tothe audience as someone theycan rely on to tell it as it is.

See page 20 for fullinformation on what you need tosubmit.

Remember that thepersonality must have beenregularly on air between 1 June2009 and 30 June 2010.

TV categoryRadio category

Zeinab Badawi, BBC World News -the 2009 AIB International TVPersonality of the Year

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The 2010 AIBsThe AIB international media excellence awardsCross-media Cross-border Cross-cultural

Most creative marketing strategyInspiring audiences to tune in, toaccess programmes on amultitude of platforms, or toremain loyal to a media brand,needs to be at the core ofbroadcasters’ operations.

It’s a constant challenge tostand out in today’s increasinglycompetitive media markets.

Our marketing judges arelooking for creative andinnovative marketing solutionsthat can demonstratemeasurable results - realevidence that audiences havegrown in size, for example, as adirect result of an innovativecampaign or strategy.

The strategy could be for a

channel as a whole, or for anindividual programme or series.It may have been a nationalcampaign or an internationalstrategy.

We’re looking for cost-effectiveuse of resources, a demonstrableincrease in audiences, and ideasthat other broadcasters canharness in their marketingstrategies.

See page 20 for fullinformation on what you need tosubmit for this category. Wehighly recommend that yousubmit a video to accompany yourentry, to provide a real flavour ofyour strategy both to our judgesand to our guests at the gala

awards evening.All campaigns must have run

principally between 1 June 2009and 30 June 2010.

ABC Radio Australia’s Pacific Breakwas the winner in the 2009 AIBmarketing strategy category

Marketing category

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The 2010 AIBsThe AIB international media excellence awardsCross-media Cross-border Cross-cultural

Most innovative technologyTechnology has always played avital role in broadcasting and intoday’s fast-developingmultimedia industry, getting theright technology in place canmean the difference betweensuccess and failure.

The demands of newplatforms and cross-mediapublishing mean that newtechnological solutions need tobe employed in broadcastingcentres that allow producers andjournalists to craft programmesfor multiple outlets.

HD - and now 3D - is offeringmore opportunities tobroadcasters, but how can theyproduce in these formats cost-

effectively? This year’s AIB technology

award will recognise thecompany that has developed themost appropriate, useful andtransferable technologicalsolution for the internationalbroadcasting industry, possibly inproduction, or in scheduling, ordistribution or contentrepurposing.

The judges will look at the wayevery entry has solved a specificneed in the TV, radio or onlinemedia industry, enabling acontent producer to be moreeffective.

See page 20 for fullinformation on what you need to

submit - and we stronglyrecommend that you submit avideo to explain to judges howyour technological solution hasdelivered real benefits.

Remember that the technologymust have been actively in usebetween 1 June 2009 and 30 June2010.

Technologycategory

Stan Leridon collects the AIB 2009technology award for France 24’sdevelopment of live, cost-freestreaming on the iPhone

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Sponsored by

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The 2010 AIBsThe AIB international media excellence awardsCross-media Cross-border Cross-cultural

People’s choice - climate change coverageNew for 2010, the AIB People’sChoice award will givebroadcasters the opportunity toshowcase their programming onclimate change to aninternational audience.

AIB will be making shortlistedentries available online for peoplethroughout the world to vote viasocial networking sites,delivering an unrivalled globalaudience for programme makers.

For our introductory People’sChoice award, we’re looking forthe best coverage of the climatechange debate - programmingthat sets out the facts and asksthe difficult questions on asubject that’s close to many

people’s hearts. The programme could be a

documentary, or a series ofdocumentaries. It could be astudio debate with a live audienceand a range of video inserts fromcontributors around the world.

Whatever the format, theprogramme will be anoutstanding contribution to thedebate on climate change.

See page 16 for fullinformation on what you need tosubmit for this category. Pleasenote that by entering thiscategory, you are granting AIBpermission to upload extractsfrom your programme to socialnetworking sites to enable our

international people’s vote.All programmes must have

aired between 1 June 2009 and 30June 2010.

TV category NEW

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Sponsored by

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ADB Global advert

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The 2010 AIBsThe AIB international media excellence awardsCross-media Cross-border Cross-cultural

HOW DO I ENTER?All entries must be accompanied bythe official entry form (on page 17and can be downloaded in PDFformat from www.theaibs.tv).

One entry form is needed foreach entry.

The AIB Awards are administeredby the Association for InternationalBroadcasting, the not-for-profitindustry association and globalknowledge network for theinternational broadcasting industry.We keep costs as low as possible,but these annual Awards are amajor undertaking and involvesignificant expenditure. That’s whywe charge a modest administrationfee for each entry.

The entry fee is £75, plus UK VAT@ 17.5%, (total £88.13) per entry.Companies that are members ofthe AIB, fully-paid up at the time ofentry, benefit from a reduced entry

fee of £35, plus UK VAT @ 17.5%(total £41.13).

Entry fees may be paid online,using the RBS WorldPay system atwww.aib.org.uk. Alternatively, feesmay be paid by credit card byincluding the cardholder details onthe entry form. We also acceptinternational bank transfers, but£10 must be added to eachtransfer (not each entry) to coverbank charges.

Award entries must reach theAIB in the UK no later than 1600GMT on 2 July 2010.

MY ENTRY IS FOR TV OR VIDEOThe AIB requires one copy of aPAL-format digibeta tape of theentry plus six copies of a DVD.Please check that each DVD is freeof read errors before you send it.The DVD should play both ondomestic DVD players and on PCs.

There must be no timecode visibleon the entry submission.

The digibeta tape and all DVDsmust only contain footage andepisodes to be considered for thecompetition.

Time codes are required on thedigibeta tape for each individualentry. A complete and accuratetime code must be completed foreach entry. The ‘in’ time code mustbegin with the first frame of eachslate and the ‘out’ time code mustbe the first frame of black at theend of each entry. Please ensureyou add one slate for each entry.

Slate information must includethe entry name, the AIB categorytitle together with the organisationname and key contact name.

Please do not send acompilation of episodes from theentire season. All entries must besubmitted as they were initially

Entry information

broadcast without the content of theprogramme being re-edited.

Please be sure to record themixed audio on all channels andask a video technician to verify thatthe audio has been properlyrecorded to these specifications.

Please tell us which 30” clipshould be used if your entry isshortlisted – provide the exact starttime in minutes, seconds and frames.

In addition to the video material,we require the appropriatepaperwork (in electronic form) thatis detailed later in this section ofthe AIBs booklet.

I’M ENTERING RADIO CATEGORIESThe AIB requires two copies of a CDwith the radio or audio programme.Please ask a technician to checkthat the audio has been properlyrecorded on each CD.

We will upload the programme to

www.theaibs.tv 20

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a secure area of the AIB’s Awardwebsite for each judge to accessthe entry, if it is shortlisted.

As well as the audio material,we require the accompanyingpaperwork (in electronic form) thatis detailed on each Awards page inthis booklet. Make sure you sendthe correct number of copies onpaper and on CD as noted in thespecific requirements.

WHAT ABOUT THE CROSS-MEDIA CATEGORY?Treat this in a similar way to a TVentry, if possible. Send in six copiesof a DVD (or a CD) with a presentationthat demonstrates clearly how theproduction went onto mobile orcross media platforms.

We also need a writtenexplanation and synopsis thatshould be provided on a CD.

MY ENTRY IS FOR TECHNOLOGYOR MARKETINGTreat this in a similar way to a TVentry, if possible. You need tosubmit material that will engagethe judges and make them want to

know more about the technology ormarketing concept you are entering.

Please submit six copies of a CDor DVD that completely explains theentry using PowerPoint and/orvideo. We do recommend includinga video presentation whereverpossible. We recommend that thereis a detailed explanation of theentry - in English - in MS Word orPDF format on a CD.

DO YOU RETURN ENTRIES?We can only return entries if yourcompany meets all the costsinvolved in repacking and shipping.

MY ENTRY IS NOT IN ENGLISHThat’s great, because the AIBactively encourages entries inlanguages other than English.However, since all the judging iscarried out in English, we need toprovide our judges with a way ofevaluating the production in theEnglish language.

Send us an English-languagetranscript of the entry (this appliesto radio and to television) on CD-ROM in either PDF or Word format.

In addition, we would urge TVentries to have English-languagesubtitles added to the entry tomake our judges’ work simpler andto ensure that they gain as muchunderstanding of the production aspossible.

CAN I ENTER MORE THAN ONCE?There is no limit to the number ofentries you can make, either for theAwards as a whole, or for anycategory. You need to send in aseparate entry form for every entryyou submit and pay the fee for eachentry, too.

WILL MY ENTRY GO ON SHOWANYWHERE?The AIB is undertaking a viralmarketing campaign for its“people’s award” in this year’sAIBs. We’ll be encouraging users ofsocial networking sites likeFacebook, Bebo and MySpace tolook at the shortlisted entries andto vote for their favouriteproduction. By entering thePeople’s Choice award, you agreethat the AIB can upload extracts of

your production to one or morewebsites for this “people’s” vote.

Shortlisted entries in every categorywill be shown during the Awardsnight in London on 10 November.

HOW DO WE SEND OUR ENTRIES?All entries must be sent to the AIBAwards office, at the AIBheadquarters in the UK.

If you are sending your entriesfrom outside the UK, please ensurethat you mark the package ascontaining non-commercial items,and show the value as the lowestpossible amount (we recommendUS$10 per shipment). This willavoid possible customs duties.

The AIB is unable to pay anycustoms or import duties on awardentries sent to us and will return tothe sender any packages thatrequire customs duty to be paid.

For entries from UK-basedcompanies, we recommend that youdispatch your entry to us usingRoyal Mail Special Delivery. Thiswill save significant costs incouriering entries - the AIB islocated in rural Kent and the cost

21 www.theaibs.tv

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The 2010 AIBsThe AIB international media excellence awardsCross-media Cross-border Cross-cultural

of a motorbike courier fromcentral London is well over £100!

HOW DOES JUDGING WORK?The AIB will be shortlisting all theentries during July and August andsending the shortlisted entries toour international jury in September.We’ll tell all entrants whose workhas been shortlisted in earlySeptember.

The results will come back tothe AIB from our judges at thebeginning of October. We’ll thenproduce the Awards and highlycommended certificates in time forthe AIB Awards presentation inLondon on Wednesday 10November 2010.

We will not give informationabout the winners in advance.

WHEN ARE THE AWARDSPRESENTED?This year’s AIB Media Excellence

Awards will be presented during agala dinner at LSO St Luke’s inLondon on Wednesday 10November. The evening will startwith a reception at 18.00, followedby dinner.

The Awards will be presented intwo stages during the evening,hosted by Vanessa Mock, EUcorrespondent of RadioNetherlands Worldwide.

Tickets for the Awards dinnerare available now, with an early-bird discount for all bookings madebefore the Awards closing date of 2July 2010.

Prices after 2 July are £145 plusVAT for AIB members or £1,350plus VAT for a table. For non-members, the price is £195 plusVAT or £1,800 plus VAT for a table.

WILL YOU TELL US IF WE WIN?Shortlisted entrants will be advisedin September. However, the AIB will

not release any of the final resultsin advance of the Awards evening inLondon on 10 November.

CAN MY COMPANY SPONSOR ANAWARD?Yes! All the AIB Awards areavailable for sponsorship, alongwith the champagne reception onthe Awards night and the Awardsdinner itself.

To find out more, talk to theAIB’s Judy Lund or Simon Parrishon +44 20 7993 2557, or [email protected] [email protected].

I STILL HAVE QUESTIONS...The AIB is happy to answer anyquestions you may have about theAwards.

You can call the AIB head officeon +44 20 7993 2557 where the AIBAwards team is available to helpyou with your entries.

CHECKLIST - TVEntry form and entry fee per entryPAL DigibetaEnglish subtitles and/or or transcript6 DVDs of the programmeYour 30” clip information

CHECKLIST - RADIOEntry form and entry fee per entry2 CDs of the programmeEnglish transcript on CDYour 30” clip information. Tell us thepoint in any translation of the 30”clip.

CHECKLIST - MARKETING ANDTECHNOLOGYAs TV, plus a presentation on CD

CLOSING DATE2 July 2010

HELPLINET +44 20 7993 2557 (from UK 020 7993 2557)

www.theaibs.tv 22

Entry information

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Organisation

Your name Job title

Address

Town/City Post/Zip Code Country

Telephone Your e-mail

Clearest coverage of single news event TV Radio Best current affairs documentary TV Radio

Best creative feature TV Radio Best investigative documentary TV Radio

Personality of the year TV Radio Best children’s factual programme/series TV

Most creative specialist genre TV

Best cross media production Most creative marketing strategy

Most innovative use of technology People’s choice award - climate change

The 2010 AIBs Entry formOne entry form must be completed for each individual entry. There is one entry fee payable for each individual entry. USE BLOCK CAPITALS ON THIS FORM.

Entry title Transmission date* dd/mm/yyyy Language if applicableI accept the rules applying to these Awards and agree that - if entering the People’s choice award - video content may be uploaded onto third party websites for votingI am enclosing my entry fee of £88.13 (£75 plus UK VAT at 17.5%) payable to “AIB” drawn on a UK bank (non-AIB member fee)Please charge the credit card shown below with £88.13 (£75 plus UK VAT at 17.5%) (non-AIB member fee)I am enclosing my entry fee of £41.13 (£35 plus UK VAT at 17.5%) payable to “AIB” drawn on a UK bank (AIB member fee)Please charge the credit card shown below with £41.13 (£35 plus UK VAT at 17.5%) (AIB member fee)

Signature of entrant

Cardholder’s name Expiry date Cardholder’s signature

Credit card billing address

Post/Zip code Country Cardholder’s e-mail (for confirmation)

This form and accompanying media and documentation must be submitted by 1600 GMT on 2 July 2010 to: The 2010 AIBs, Association for International Broadcasting, Room G204, Little Sandrock, Cranbrook Road, Hawkhurst, CRANBROOK, TN18 4BD, United Kingdom

card number

*the last three digits on the signature strip on Diners, Mastercard and Visa cards, and the four digits printed above the card number on American Express.

security number*

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Inspiring creativity

The 2010 AIBsThe AIB international media excellence awardsCross-media Cross-border Cross-cultural

Scenes from the 2009 AIBsdinner at LSO st Luke’s, London

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The 2010 AIBs Dinner reservation -early-bird pricesvalid to 2 July 2010

Organisation

Your name Job title

Address

Town/City Post/Zip Code Country

Telephone Your e-mail

Cardholder’s name Expiry date Cardholder’s signature

Credit card billing address

Post/Zip code Country Cardholder e-mail (for confirmation)

card number

*the last three digits on the signature strip on Diners, Mastercard and Visa cards, and the four digits printed above the card number on American Express.

security number*

AIB international media excellence awards gala dinnerLSO St. Luke’s, 161 Old Street, London EC1V 9NG, United Kingdom Wednesday 10 November 2010 from 1800AIB members

Please reserve tables of 10 at £1,200 per table + UK VATPlease reserve seat(s) at £130 each + UK VAT

I enclose a cheque drawn in Sterling on a UK bank payable to AIB for £Please charge my credit card with the sum of £

Non-membersPlease reserve tables of 10 at £1675 per table + UK VATPlease reserve seat(s) at £180 each + UK VAT

Reservation made by

Terms and ConditionsDate and Venue: The 2010 AIBs gala dinner, Wednesday 10 November 2010, LSO St Luke’s,161 Old Street, London EC1V 9NG, United KingdomFee: The cost of each place at the Dinner at the early-bird member rate (valid to 2 July 2010) is £130 plus UK VAT @ 17.5% (£22.75), giving a total cost of £152.75 per place. Delegatesfrom an AIB Member benefit from a discounted rate on all places. The early-bird rate for non-members (valid to 2 July 2010) is £180 plus UK VAT @ 17.5% (£31.50), giving a total cost of£211.50 per place. Full tables are priced at £1,200 plus UK VAT for AIB members (total cost £1,410 per table (valid to 2 July 2010)). Full tables are priced at £1,675 plus UK VAT for non-members (total£1,968.13 (valid to 2 July 2010)).Travel and accommodation are not included in any of the fees.Cancellations of table reservations made before 30 September are subject to a 10% administration fee of the total booking cost. Cancellations between 1 October and 15 October will besubect to a 50% administration fee of the total booking cost. After 15 October no refunds are possible, however substitutions may be made at any time with no additional charge.The organisers reserve the right to alter the content and timing of the event. This contract is subject to English law. VAT: The Association for International Broadcasting is registered forVAT in the UK, registration number: 795 4970 65. The Association for International Broadcasting Limited, registered in England as a Company Limited by Guarantee, number 2841983.

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Inspiring creativity

3FM (Holland)ABC (Australia)ABC Radio (Australia)Al Arabiya (UAE)Al Jazeera (Qatar)Al Jazeera Children’s Channel(Qatar)Arte (France)BBC (UK)BBC Global NewsBBC Persian TV (UK) BBC Russian ServiceBBC World News (UK)BBC World Service (UK)BBC World Service Trust (UK)Bloomberg Television (UK)

CBC Radio-Canada (Canada)CBS News (Unites States)Channel 4 (UK)ChelloZone (UK)Deutsche Welle (Germany)E4 (UK)EditShare (France)France 24 (France)Hessischer Rundfunk (Germany)Link Research (UK)Luxe TV (Luxembourg)Martine Tanghe, VRT (Belgium)NDTV (India)NFL Network (United States)Omnibus Systems (UK)Pyramedia (UAE)

Radio Canada InternationalRadio Free EuropeRadio Netherlands Worldwide(Netherlands)Radio New Zealand InternationalRadio Romania (Romania)Radio Sawa (South Africa)RFE/RL (Czech Republic)Rockhopper TV (UK)Ross Kemp, Sky1 (UK)RTE (Ireland)RTHK (Hong Kong)Russia TodayRuth Evans Productions (UK)S4M (Germany)SABC (South Africa)

Sky1 (UK)Strix TV (Sweden)Sveriges Radio (Sweden)Sveriges Television (Sweden)SW Radio AfricaTinderbox Production (UK)TV2 (Norway)TV3 (Ireland)United NationsVoice of AmericaVoice of Nigeria (Nigeria)VRT (Belgium)VT Communications (UK)VTV (Ghana)WDR (Germany)Zeinab Badawi, BBC (UK)

The 2010 AIBsThe AIB international media excellence awardsCross-media Cross-border Cross-cultural

Recent winners and highly commended entrants

26 www.theaibs.tv

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The 2010 AIBsThe AIB international media excellence awardsCross-media Cross-border Cross-cultural

Get involved...with your entryGet involved...as an event partner

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The 2010 AIBsThe AIB international media excellence awardsCross-media Cross-border Cross-cultural

AIB | PO Box 141| Cranbrook | TN17 9AJ | United KingdomT +44 20 7993 2557 F +44 20 7993 8043 E [email protected] www.aib.org.uk

TELEVISIONClearest coverage of a single news eventBest current affairs documentaryBest investigative documentaryBest creative featureBest children’s factual programme/seriesMost creative specialist genre

ONLINE, MOBILE AND CROSS-MEDIABest online, mobile or cross-media production

ON-AIR TALENTTV personality of the yearRadio personality of the year

PEOPLE’S CHOICEBest coverage of climate change

RADIOClearest coverage of a single news eventBest current affairs documentaryBest investigative documentaryBest creative feature

MARKETINGMost creative marketing strategy

TECHNOLOGYMost innovative technology