The 100 Mile Client Roster
-
Upload
emma-jane-hogbin -
Category
Technology
-
view
1.160 -
download
1
description
Transcript of The 100 Mile Client Roster
![Page 2: The 100 Mile Client Roster](https://reader033.fdocuments.in/reader033/viewer/2022052522/554c4a66b4c90570648b55c8/html5/thumbnails/2.jpg)
This talk is a How To...● define and achieve success● create self-sufficient clients who still pay you money● manage expectations● attract new clients by distinguishing yourself from
your competitors● spread the ethos of free and open source software
into the business world.
![Page 3: The 100 Mile Client Roster](https://reader033.fdocuments.in/reader033/viewer/2022052522/554c4a66b4c90570648b55c8/html5/thumbnails/3.jpg)
You need to define success
![Page 4: The 100 Mile Client Roster](https://reader033.fdocuments.in/reader033/viewer/2022052522/554c4a66b4c90570648b55c8/html5/thumbnails/4.jpg)
my definition of success:
communities of all kinds are enabled to maintain vibrant and productive interaction using FOSS tools and open business practices
![Page 5: The 100 Mile Client Roster](https://reader033.fdocuments.in/reader033/viewer/2022052522/554c4a66b4c90570648b55c8/html5/thumbnails/5.jpg)
A lesson from Nancy
![Page 6: The 100 Mile Client Roster](https://reader033.fdocuments.in/reader033/viewer/2022052522/554c4a66b4c90570648b55c8/html5/thumbnails/6.jpg)
A lesson from FOSS
![Page 7: The 100 Mile Client Roster](https://reader033.fdocuments.in/reader033/viewer/2022052522/554c4a66b4c90570648b55c8/html5/thumbnails/7.jpg)
Give your best service away:For Free.
![Page 8: The 100 Mile Client Roster](https://reader033.fdocuments.in/reader033/viewer/2022052522/554c4a66b4c90570648b55c8/html5/thumbnails/8.jpg)
![Page 9: The 100 Mile Client Roster](https://reader033.fdocuments.in/reader033/viewer/2022052522/554c4a66b4c90570648b55c8/html5/thumbnails/9.jpg)
![Page 10: The 100 Mile Client Roster](https://reader033.fdocuments.in/reader033/viewer/2022052522/554c4a66b4c90570648b55c8/html5/thumbnails/10.jpg)
FAIL
![Page 11: The 100 Mile Client Roster](https://reader033.fdocuments.in/reader033/viewer/2022052522/554c4a66b4c90570648b55c8/html5/thumbnails/11.jpg)
jack o lantern: 2040 feet’
![Page 12: The 100 Mile Client Roster](https://reader033.fdocuments.in/reader033/viewer/2022052522/554c4a66b4c90570648b55c8/html5/thumbnails/12.jpg)
The 100 Mile Client Roster
photo credit: melissamaples
![Page 13: The 100 Mile Client Roster](https://reader033.fdocuments.in/reader033/viewer/2022052522/554c4a66b4c90570648b55c8/html5/thumbnails/13.jpg)
Client User Groups
Linux User Group + Chamber of Commerce
![Page 14: The 100 Mile Client Roster](https://reader033.fdocuments.in/reader033/viewer/2022052522/554c4a66b4c90570648b55c8/html5/thumbnails/14.jpg)
Free Help Nights● B2B tech support● Co-opetition● Fewer small invoices (for you)● Bigger picture thinking (for them)
![Page 15: The 100 Mile Client Roster](https://reader033.fdocuments.in/reader033/viewer/2022052522/554c4a66b4c90570648b55c8/html5/thumbnails/15.jpg)
Businesses in theClient User Group
![Page 16: The 100 Mile Client Roster](https://reader033.fdocuments.in/reader033/viewer/2022052522/554c4a66b4c90570648b55c8/html5/thumbnails/16.jpg)
www.memorygardenretreats.com
![Page 17: The 100 Mile Client Roster](https://reader033.fdocuments.in/reader033/viewer/2022052522/554c4a66b4c90570648b55c8/html5/thumbnails/17.jpg)
www.gingerpress.com
![Page 18: The 100 Mile Client Roster](https://reader033.fdocuments.in/reader033/viewer/2022052522/554c4a66b4c90570648b55c8/html5/thumbnails/18.jpg)
www.trilliumhealingarts.ca
![Page 19: The 100 Mile Client Roster](https://reader033.fdocuments.in/reader033/viewer/2022052522/554c4a66b4c90570648b55c8/html5/thumbnails/19.jpg)
www.endabusenow.ca
![Page 20: The 100 Mile Client Roster](https://reader033.fdocuments.in/reader033/viewer/2022052522/554c4a66b4c90570648b55c8/html5/thumbnails/20.jpg)
www.the100milemarket.com
![Page 21: The 100 Mile Client Roster](https://reader033.fdocuments.in/reader033/viewer/2022052522/554c4a66b4c90570648b55c8/html5/thumbnails/21.jpg)
www.marketside.ca
![Page 22: The 100 Mile Client Roster](https://reader033.fdocuments.in/reader033/viewer/2022052522/554c4a66b4c90570648b55c8/html5/thumbnails/22.jpg)
www.shanejolley.com
![Page 23: The 100 Mile Client Roster](https://reader033.fdocuments.in/reader033/viewer/2022052522/554c4a66b4c90570648b55c8/html5/thumbnails/23.jpg)
www.riversideyarns.com
![Page 24: The 100 Mile Client Roster](https://reader033.fdocuments.in/reader033/viewer/2022052522/554c4a66b4c90570648b55c8/html5/thumbnails/24.jpg)
www.aroundthesoundfood.com
![Page 25: The 100 Mile Client Roster](https://reader033.fdocuments.in/reader033/viewer/2022052522/554c4a66b4c90570648b55c8/html5/thumbnails/25.jpg)
community.everus.ca
![Page 26: The 100 Mile Client Roster](https://reader033.fdocuments.in/reader033/viewer/2022052522/554c4a66b4c90570648b55c8/html5/thumbnails/26.jpg)
Manage Expectations
![Page 27: The 100 Mile Client Roster](https://reader033.fdocuments.in/reader033/viewer/2022052522/554c4a66b4c90570648b55c8/html5/thumbnails/27.jpg)
Charge Appropriately
![Page 28: The 100 Mile Client Roster](https://reader033.fdocuments.in/reader033/viewer/2022052522/554c4a66b4c90570648b55c8/html5/thumbnails/28.jpg)
Promote Self-Sufficiency
![Page 29: The 100 Mile Client Roster](https://reader033.fdocuments.in/reader033/viewer/2022052522/554c4a66b4c90570648b55c8/html5/thumbnails/29.jpg)
Awesome.
![Page 30: The 100 Mile Client Roster](https://reader033.fdocuments.in/reader033/viewer/2022052522/554c4a66b4c90570648b55c8/html5/thumbnails/30.jpg)
Things that can go wrong:● Clients stop coming (they are now self-sufficient).● Clients stop needing new work (they are now self-
sufficient).
![Page 31: The 100 Mile Client Roster](https://reader033.fdocuments.in/reader033/viewer/2022052522/554c4a66b4c90570648b55c8/html5/thumbnails/31.jpg)
Solution: The 18-Month Plan● Create a business plan.● Always know the next service or product your
clients will buy. Ask, ask, ask!● Have a marketing plan and actively market your
services.
![Page 32: The 100 Mile Client Roster](https://reader033.fdocuments.in/reader033/viewer/2022052522/554c4a66b4c90570648b55c8/html5/thumbnails/32.jpg)
The 100 Mile Client Roster● Over 3000 views on slideshare.net● DrupalCon, FOSDEM, FSOSS, LCA miniconf● www.the100mileclientroster.com
![Page 33: The 100 Mile Client Roster](https://reader033.fdocuments.in/reader033/viewer/2022052522/554c4a66b4c90570648b55c8/html5/thumbnails/33.jpg)
The Kits● Identity kit: brochures, business cards and postcards
● Marketing kit: planning calendars
● Web hosting kit: Drupal multisite
● Proposal writing kit: to get new clients
● Money kit: budgeting, planning your work, gnucash, bookkeeping
● Workshop kit: plan and deliver an outcome based workshop
● Web site kit: templates to use with clients (based on my Web site action plan)
● Newsletter kit: based on effective email campaign content
● Desktop publishing kit: OOo templates for nice looking handouts/short books
● Conference kit: plan and run your own conference
● Membership kit: uses open atrium + includes membership model (business guide)
![Page 34: The 100 Mile Client Roster](https://reader033.fdocuments.in/reader033/viewer/2022052522/554c4a66b4c90570648b55c8/html5/thumbnails/34.jpg)
my definition of success:
communities of all kinds are enabled to maintain vibrant and productive interaction using FOSS tools and open business practices
![Page 35: The 100 Mile Client Roster](https://reader033.fdocuments.in/reader033/viewer/2022052522/554c4a66b4c90570648b55c8/html5/thumbnails/35.jpg)
New Definition of Success
Businesses of all kinds are enabled to maintain vibrant and productive client relationships using FOSS tools and open business practices
![Page 36: The 100 Mile Client Roster](https://reader033.fdocuments.in/reader033/viewer/2022052522/554c4a66b4c90570648b55c8/html5/thumbnails/36.jpg)
www.the100mileclientroster.com
The first kit will be published at the end of January.