The 10 Laws for Selling Data Within An Organization
25
“THE NEW OFFICER ON BOARD” Chief Data Strategy Forum 2015
-
Upload
jeff-bodzewski -
Category
Data & Analytics
-
view
474 -
download
0
Transcript of The 10 Laws for Selling Data Within An Organization
Make It Easy for Them4
@bodzewski
Remove unnecessary or
superfluous barriers. It
prevents people from saying “yes.”
Resource v. Required5
@bodzewski
Proactively seek out
opportunities to demonstrate
value. Don’t wait to be forced upon others.
Involve vs. Isolate7
@bodzewski
Make your audience or
customers part of the process. Foster a sense of ownership.
Look Beyond Organization8
@bodzewski
Seek different perspectives to
supplement your current thinking. Let your guard down.
1
2
3
Develop and name a new product
Practice your elevator speech
Contact someone outside your organization
@bodzewski