Thank you for Thank you for participating inparticipating in

The KOL 2-Part The KOL 2-Part Webinar SeriesWebinar Series

PART ONE: PART ONE:

Using NAMIWalks Using NAMIWalks

Online Print MaterialsOnline Print Materials

Presented by:Presented by:

Judy Timson, National Walk ManagerJudy Timson, National Walk Manager

Annie Folks, NAMIWalks Program AssistantAnnie Folks, NAMIWalks Program Assistant

What kinds of NAMIWalks print What kinds of NAMIWalks print materials are available for use?materials are available for use?

•Brochures

•Kick Off Luncheon Materials: Invitations, Envelopes, RSVP Cards, Postcards

•Posters

•Team Captain & Walker Envelopes

•Info/Fact Sheets & Coaching Materials

Most printed materials are available in Spanish versions

Where to StartWhere to Start

1) Understand What Goes into your 1) Understand What Goes into your Team Captain KOL FolderTeam Captain KOL Folder

Click “2011 NAMIWalks Folders” for detailsClick “2011 NAMIWalks Folders” for details Review “General Folder for Team Captains”Review “General Folder for Team Captains”

2) Create a Mock-Up Folder as your 2) Create a Mock-Up Folder as your guidelineguideline

Print sample documents at bottom of pagePrint sample documents at bottom of page Edit documents with local information/contact Edit documents with local information/contact

detaildetail

3) Determine which templates you 3) Determine which templates you will be using for all print materialswill be using for all print materials

Where can I find the rest of the Where can I find the rest of the NAMIWalks print materials?NAMIWalks print materials?

www.NAMI.org/NAMIWalkswww.NAMI.org/NAMIWalksGo to your NAMIWalk site Go to your NAMIWalk site

webpage, scroll down and click webpage, scroll down and click the “Walksite Manager” link the “Walksite Manager” link and enter your Admin Codeand enter your Admin Code KOL JACKPOT!!!!

How Do I Determine How Do I Determine Quantities?Quantities?

Your National Walk Manager will Your National Walk Manager will provide you with suggested provide you with suggested quantities for ALL of your print quantities for ALL of your print materials.materials.

A few factors are taken into A few factors are taken into consideration when determining consideration when determining these projected print quantities:these projected print quantities:

Goal of your WalkGoal of your Walk Projected # of WalkersProjected # of Walkers Level of activity/progress prior to your KOLLevel of activity/progress prior to your KOL

The KOL InvitationThe KOL Invitation

2 Choices:2 Choices:

1. Formal Invitation (5x7 folded)1. Formal Invitation (5x7 folded)

2. Postcard (8x6)2. Postcard (8x6)

Walker BrochuresWalker Brochures

Walkers use this as:Walkers use this as:

-Promotional pieces for the Walk -Promotional pieces for the Walk

-Offline registration form -Offline registration form

-Walker Donor Form-Walker Donor Form

11x17 or 8-1/2 x 1111x17 or 8-1/2 x 11WALK Site PosterWALK Site Poster

This is a strong visual This is a strong visual used to promote used to promote your Walk in your your Walk in your community as well community as well as highlighting who as highlighting who your sponsors are.your sponsors are.

Where do these go?Where do these go?-Offices-Offices-Storefront windows-Storefront windows-Libraries-Libraries-Recreation Centers-Recreation Centers-Churches-Churches-School bulletin boards-School bulletin boards

11x17 “Look Who’s Walking” 11x17 “Look Who’s Walking” Team PosterTeam Poster

Recommended Printing: One per Team Captain

Peer Pressure at its Best!This poster is used to list

all walkers on a team, placed in a highly visible

area where you would want to attract others to

join up!

Put this poster:-In the kitchen at work-By the entrance to your cubicle-Any high-traffic area that might encourage new team members!

Team Captain EnvelopeTeam Captain Envelope

•Every Team Captain should have their own TC Envelope

•Helps them keep their team detail straight

•Helps you administratively when capturing Walk Team detail

•Always take extras with you on Walk Day!

Walker Collection EnvelopeWalker Collection Envelope

•Every Walker Needs One

•Helps with tracking their donations, aligning them with a team, etc.

•Take plenty of extras on Walk Day

QuestionsQuestions