TFT Partner and Sponsor Pack

7/29/2019 TFT Partner and Sponsor Pack

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1964 1974 1983 1997 2000 2013


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TFT13 A NEWWAY TO DELIVER

CONTENTABOUT TFTAnyone...

TFT12 was the rst ever 24-hour,

crowd-sourced, global conerence.

The event streamed LIVE over 24

hours starting in New Zealand and

ending in Hawaii

Anytime...

No barriers to consumption

No registration or entry ees

No tickets, sign-up or restrictive

rights

Anyplace...

Multi-channel distribution

YouTube, Evernote & Kindle,

Twitter, Facebook, G+, more...

Engagement on every major

social platorm

Content ully available

On-Demand

24HOURS

24SPEAKERS

LIVE


3/10

4 5

THE TFTDIFFERENCE

Physical Event Speakers are chosen or audience

Audience required to be at a

specic place and time

Speakers deliver presentation and

leave

Content consumed in a xed state

Registration/sign-up/cost

DIGITAL Event Audience chooses speakers

Content consumed at audiences

convenience

Speakers bring their own

audience who also promote

Content consumed via media o

choice; video/audio/slides

No registration/no sign-up/no cost

I love that #TFT12 brings content

to the PEOPLE; Many (inc me) dontalways have resources (time, $$$,support) to attend largeconferences.

VIA @ShawnDurrani_IT
http://vimeo.com/brownhound/review/59471073/27b15fb553http://vimeo.com/brownhound/review/59471073/27b15fb553http://vimeo.com/brownhound/review/59471073/27b15fb553


4/10

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2012SPEAKERS

Amber Case

Kirstie Magowan

Karen Ferris

TRISTAN BOOT

BREED LEWIS

OsCAR CORBELLI

Speaker

DETAILSCyborg Anthropologistand the ounder o Geoloqi@caseorganicKlout 62

Speaker & Host Oceania

DETAILSWriter and publisherCo-Founder Shit Media Inc@KirstieMagowanKlout 64

Speaker

DETAILSITSM Consultant and author,creator o the BalancedDiversity Framework@Karen_FerrisKlout 62

Speaker

DETAILSService Owner, Vodaphone NZPresident o itSMFnz@TristanNZKlout56

Speaker

DETAILSDirector o Macanta Consulting,Melbourne, AustraliaITSM Consultant@macantaKlout 62

Speaker

DETAILSIT Management ExpertTrainer, Speaker, Author@OscarCorbelliKlout34

Vladimir Ivanov

Simone Moore

Robert Falkowitz

Aprill Allen

Mark Smalley

Aale Roos

Speaker

DETAILSITSM PractitionerSpecialis in Lean and Agilemethodologies@vivanovsKlout 54

Speaker

DETAILSTrainer, blogger, contentprovider.HDAA, Sydney, Australia@simonejomooreKlout 59

Speaker

DETAILSConsultantAuthor, blogger andconerence speaker@R_FalkowitzKlout 35

Speaker

DETAILSThe Knowledge BirdBlogger, Content provider,Conerence speaker@aprillallenKlout 62

Speaker

DETAILSConsultant, tranerBiSL FounderKlout 48

Speaker

DETAILSUnlearning ITIL and ServiceDesk 2.0 creatorFinland@aalemKlout 56

Tessa TroubridgeHost EMEA

DETAILSManaging DirectorSDI (Service Desk Institute)@TessaTroubridgeKlout 50

CHRIS DANCYFounder and Host

DETAILSTFT CreatorServicesphere ounderBMC Sotware@servicesphereKlout - 65


5/10

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2012 SPEAKERS

Richard White

Barclay Rae

Peter Linjse

Rob England

Matt Hooper

Patrick Bolger

Speaker

DETAILSCo-ounder and CEO oUserVoice@rrwhiteKlout 62

Speaker

DETAILSConsultant, BloggerHost o ITSMTV@barclayraeKlout 55

Speaker

DETAILSITSM Consultant and BloggerManaging Partner at ServiceManagement Art@PeterJLijnseKlout 53

Speaker

DETAILSThe IT SkepticITSM Consultant, author andblogger@theitskepticKlout 61

Speaker

DETAILSConsultantITSM Weekly Podcaster@VigilantGuyKlout 61

Speaker

DETAILSITSM ConsultantITSM Weekly podcaster@patb0512Klout 56

SPEAKERS

Mark Kawasaki

Ian Clayton

Ian Aitchison

Charles Araujo

Antonio Valle

Alex Hocking

Speaker

DETAILSPractitioner - EmoryUniversityBloggerKlout 45

Speaker

DETAILSCreator o USMBOKBlogger, ConsultantConerence speaker@ianclaytonKlout 49

Speaker

DETAILSITSM Product Director atLANDesk@IanAtchisonKlout 50

Speaker

DETAILSAuthorWriter o The Quantum ageo IT@charlesaraujoKlout 52

Speaker

DETAILSITSM SpecialistLean thinker and teacher@avallesalasKlout 47

Speaker

DETAILSITSM Practitioner@marvalalexKlout 42


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TFT12 BROKETHE RULES ANDTHE COMMUNITYRESPONDEDWITH 1,200,000IMPRESSIONS

Yesterday ANDTomorrow

50000 10000 15000 20000 25,000+

Audio - iTunes andSoundcloud

Knowledge Locker -Evernote and Kindle

Slides - Slideshare

Post-event video -Youtube, Vimeo &BrightTalk

Live Streaming -Google+ and Youtube

TFT Voting page -list.ly


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LEAD THEMOVEMENT

SPONSOR TFT13THE LEAD UPTFT speaker voting page

The voting page is one o the rst brand impression points into the community. Here is where you will dene yoursel

as a community supporter. This branding moment will be viewed as good will to the community and will engender

trust and value to your brand. With a high requency o repeat visitors, your brand will be reinorced, leading to

strong recognition in the industry.

Branding opportunity:

Banner Advertisement on top o the page with URL capture.

Email campaign or existing customers to submit to speak or vote on speakers.

Global opportunity, there is no regional segmentation with this package.

1 region $ N/A

2 regions $ N/A 3 regions $ 15,000

The live eventLive streaming

On the live recordings your logo will be ront and center, right next to the speakers name. This brand impression

presents an enormous opportunity to reach the community who are eager to see the presenters live recordings via

video. This package can be purchased per region, or you can own the live experience by purchasing all 3 regions.


Premium placement o logo next to speakers name.

Sponsorship recognition by acilitators during session swaps.

Branding will continue on the videos or as long as they exist on youtube.

1 region $ 8,000 2 regions $ 14,000 3 regions $ 20,000


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The aftermathPost-event Video bumpers

TFT serves as a library o rich content which will be shared by thousands virally through social networks. Ater the

live event, each video will be re-produced to enhance the quality. During this process bumpers will be placed at the

beginning and end o the videos.


Large high-res logo and tagline at beginning and end o video.

15 Second Audible Tagline at header

Up to 2 minute commercial Video placement at trailing bumper

Branding will continue on the videos or as long as they exist on youtube, vimeo and BrightTALK.

TFT13 content will be available on BrightTALK ater the event, increasing the visibility o your brand and exposing

your content to the hundreds o thousands o IT service management proessionals on their site.

Per region sponsorship is available to isolate demographic.

1 region $ 8,000

2 regions $ 14,000 3 regions $ 20,000

Slideshare bumpers

Speakers presentations will be virally shared across multiple platorms via SlideShare. The indexing o this rich

content will be picked up in search results extending the reach to to those at the research phase o their projects.

This is the opportune time or sponsors to promote their brand awareness and get early traction with potential

clientele. Slides are one o the most shared media types on LinkedIn, increasing your exposure on the proessional

social media outlet.


Banner Advertisement on rst and last slide with embedded URL To landing pages.

Slides can be shared via email campaigns or great content to share with your customers.

1 region $ 8,000

2 regions $ 14,000 3 regions $ 20,000

Post-event audio bumpers

In the commuter world we live in, audio still plays a major role in knowledge workers inormation consumption.

Consuming this content on mobile devices is easy, and provides a great opportunity to get your message out to the

proessional on the go.


15 second ront end bumper at the beginning o session and up to 2 minute trailer

Hi-res logo on audio Artwork.

Branding will continue on the videos or as long as they exist on Soundcloud and iTunes

This package can be purchased per region, or you can own the audio experience by purchasing all 3 regions.

1 region $ 8,000

2 regions $ 14,000 3 regions $ 20,000

Knowledge Lockers

There is a certain level o intimacy you experience when people let you into their diaries. With this package, your

brand goes straight to the consumers Evernote or Kindle App. Your art work, and brand will be constantly visible, as

they scroll through these apps. This level o commitment rom the consumer, is a clear sign they are paying attention.

Savvy vendors will recognize the power o mindshare branding with this very unique package.


Large high-res logo and tagline at beginning o the note eeds.

URL or landing pages can be embedded in content header.

1 region $ 8,000

2 regions $ 14,000 3 regions $ 20,000

Presentation Transcriptions

There are dierent styles o learning and absorbing inormation. Some consumers preer to digest the written word.

In 2013 we will extend the reach o the TFT content by providing written transcriptions o all TFT presentations.

These will be available to be pushed to knowledge lockers and or download rom a central location.


Your logo and tagline prominently eatured on PDF transcriptions

Your URL and logo on download landing page

1 region $ 8,000

2 regions $ 14,000 3 regions $ 20,000

THE FUTURE

If you tire of the same old conference formatand topics, check out #TFT12

VIA@EarlBegley


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Interact with ourspeakersSpeaker sponsorship

TFT Speakers are amongst the most infuential in the ITSM community. We are oering you an opportunity to

engage with these speakers beore, during and ater the TFT13 event. This is a fexible opportunity and packages will

be individually tailored to suit you, the speakers and your budget.

Suggested Branding opportunites:

Video interview or panel session with speakers prior to TFT1 3, with your branding

Branded whitepaper written by TFT13 speaker

1 region $ NEG 2 regions $ NEG 3 regions $ NEG

Region 1 Oceania Region 2 EMEA Region 3 Americas

Kirstie Magowan

Email - [email protected]

Phone +64 27 5772423

Robert Beswick

Email - [email protected] +44 (0) 1689 889100

Matt Hooper

Email - [email protected]

Phone - +1 (781) 366-0072

CONTACT US

TFT13 Media Partner:

I youd like to present your own sponsored content at TFT13 Track 2 enables you to do just that. Choose the time

slot and region you require and be a part o TFT 13.

$2000 per one HOUR slot

TFT13 Track 2BrightTALK provides live and on-demand webinars and videos

or proessionals and their communities. Every day thousands

o thought leaders are actively sharing their insights, their

ideas and their most up-to-date knowledge with proessionals

all over the globe through the online event technologies that

BrightTALK has created.


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240 Million BC

TFT Partner and Sponsor Pack

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