TEXTUAL ANALYSIS By Jack McGee

Main Image - The image is a mid-shot, this is to cover a large portion of the magazine whilst also clearly showing a famous musician on the cover to draw in the attention of the readers.

Masthead - The masthead is a Sans Serif Font to give an impact on the readers and stand out. The colour used is a deep orange colour, this is to stand out the other various colours making it seem bold to the readers to clearly inform them the what company owns the magazine.

Skyline - The skyline is to promote various things about the magazine to draw in readers.

Main Sell Line - The main sell line is bold and is orange, this is to stand out on the magazine. The name “Mark Ronson” is big and bold, this is to also show a famous celebrity in the image.

Main Image - The main image is a close up to show the face of Florence Welch, the main singer of Florence + The Machine. She being on the front cover attracts the attention of fans and many due to her beauty. The colours are bright to attract other audiences who may not know of her but due to their interest it might edge them into buying the magazine.

Masthead - The masthead is in the form of a logo which uses a deep red to contrast against the ginger colour of Florence’s hair, the masthead logo is extremely large to clearly stand out compared to the text and to ensure the reader knows of who the magazine was created by.

Sell Lines and Master Sell Line - The sell lines are white to stand out, the main sell line is bold and bigger than the others to stand out more so the readers know the main focus of the magazine.

Main Image - The Main image is a close up of the famous artist Beyonce, the colour is a blue/greyish colour to stand out against the text colours.

Masthead - The masthead is bold and a sans serif font to stand out, the colours help make the masthead stand out compared to the rest of the magazine.

Main Sell Line & Sell Lines - The main sell line is the one in black, this stands out compared to the red so it can clearly be viewed as the main sell line.

Image - The image has a vintage feel to it to correspond back to it being an indie music band, the outfits they’re wearing are also quite old compared to the way people dress now, same with the hair styles.

Colour scheme - the colour scheme is mainly brown and grey however there’s also blue implemented in the double page spread to also make it stand out.

Layout -

The layout is simple but effective because it still stands out, the dark bold sans serif font draws in attention and makes the reader want to read the article section.

Image - The image is of the popular artist Jay-Z, the artist is instantly recognizable to many, the shot is a close up to clearly show his face and the contrast of colours draws attention to his face.

Layout - The layout uses drop caps and is set out in a formalized manner, there's a big J imprint in the centre in red to once again represent Jay-Z.

Colour scheme - the main colour used would be red, this is to show Jay-Z is fierce and dominant within the music industry.

Main Image - The right side of the magazine space has been taken up by a picture of popular music artist Beyonce, this is to represent she is an powerful and dominant figure within the music industry. The shot is of a close up of her face to show her slight emotion also giving off intimidation and making her seem superior.

Colour Scheme - The gradient colour scheme of dark purple to a light purple is to give off a feminine vibe to the double page spread however it is to also show that beyonce is a dominant female and her feminine charm hasn’t washed away with fame.

Band Index - The band index is to clearly inform the readers of what bands have been wrote about within the magazine, it stands out with the colour scheme (black and red) because it is one of the most important features on the contents page.

Masthead - The masthead a bold sans serif font with various contrasting colours of red, black and white to stand out.

Layout - The layout at the side uses a simple contrast of black and white to go along with the colour scheme of the contents page, it contains information on various subjects.

Main Image - The main image is of a band, this is to cover a large portion of the magazine and make it more entertaining by using the image of a performance, there’s also information regarding the image below it.

Masthead - the masthead is bold and simple, using only black and white and just informs the reader of the page they’re on with the simple sans serif font saying “contents”, the logo of the magazine is presented in the corner.

Index - The index is simple and goes along with the colour scheme, it contains information about what's in the magazine and what page number they’re on.

Main image - the main image is of a popular Rock Band, this is to make the page appear more entertaining and to fill in empty spaces.

Masthead - The masthead uses a sans serif font that makes it look like it is a stencil, this is to draw attention to it and appear more unique than other magazines.

Index - The index is a simple variations of grey, black and white, this is to stand out from the simple white background used on the other side, this helps draw attention to it.

Main Image - the main image is simple yet draws attention to it due to its size compared to the various smaller images, the image also is a fair distance away from the text so the readers can easily read the print without struggle.

Textual ReflectionThrough my research of various magazines I have learnt how to appeal to my target audience and how to create a magazine that can easily stand out compared to the rest. The Magazine cover will help with my own magazine due to the various effects that manipulate the media have clearly been shown on the three covers, the mix between bright and dark colours creates an eye catching cover and draws in attention, this has taught me how to create an appealing cover that will draw in the most attention from my audience.

The double page spreads have shown me how to include the most information with a simple design that can also draw in attention to both image and text, for example the Jay-Z double page spread plasters a big “J” on the text, this is to draw attention to the heavily detailed text and ensure that people will read it. The contents page is the same as the double page spread and uses opposite colours and other graphic effects to draw attention to the index, the research I have done will most definitely help me create an appealing magazine that will ensure the highest grade I can achieve.