Text Chat from: Visual Content: Level Up Your Social Media ... · Text Chat from: Visual Content:...

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Text Chat from: Visual Content: Level Up Your Social Media March 2, 2016 Laura Solomon:Hello, folks! The webinar will start in a few. Meanwhile, where is everyone from? Laura Solomon:I'm from Cleveland, Ohio, and it's snowing here. Blech. Infopeople Project:64 in Long Beach CA Laura Solomon:So jealous :) Ray DeLara:Burlingame California here! Ray DeLara:63 in Burlingame today Laura Solomon:Ray, I'll assume it's not snowing there :) Ray DeLara:No snow! But we never get snow so I'm somewhat jealous! Chris Doi:from Berkeley, CA. Laura Solomon:You can have ALL of my snow Mary Augugliaro:73 in Pasadena CA Emily Appleton:Hello, is there a phone number to call in to if we don't have audio? Mary Augugliaro:you can call in: 888-450-5996 passcode 264311# Kate Larson:Loving the soundtrack :) Charly Taylor:Hello! We have a small group watching from Kentucky! Anya W.:Greetings from Portland, OR! Laura Solomon:So far, we have CA, OR, OH & KY! KIMBERLE FIELDS:Hi from Southern Maryland! Jessica G:Paso Robles, CA Kate Larson:oh, south GA here! Emily Appleton:Moorpark, California

Transcript of Text Chat from: Visual Content: Level Up Your Social Media ... · Text Chat from: Visual Content:...

Page 1: Text Chat from: Visual Content: Level Up Your Social Media ... · Text Chat from: Visual Content: Level Up Your Social Media March 2, 2016 Moll:Good Afternoon from Texas! Guest 3:Santee,

TextChatfrom:VisualContent:LevelUpYourSocialMediaMarch2,2016

LauraSolomon:Hello,folks!Thewebinarwillstartinafew.Meanwhile,whereiseveryonefrom?LauraSolomon:I'mfromCleveland,Ohio,andit'ssnowinghere.Blech.InfopeopleProject:64inLongBeachCALauraSolomon:Sojealous:)RayDeLara:BurlingameCaliforniahere!RayDeLara:63inBurlingametodayLauraSolomon:Ray,I'llassumeit'snotsnowingthere:)RayDeLara:Nosnow!ButwenevergetsnowsoI'msomewhatjealous!ChrisDoi:fromBerkeley,CA.LauraSolomon:YoucanhaveALLofmysnowMaryAugugliaro:73inPasadenaCAEmilyAppleton:Hello,isthereaphonenumbertocallintoifwedon'thaveaudio?MaryAugugliaro:youcancallin:888-450-5996passcode264311#KateLarson:Lovingthesoundtrack:)CharlyTaylor:Hello!WehaveasmallgroupwatchingfromKentucky!AnyaW.:GreetingsfromPortland,OR!LauraSolomon:Sofar,wehaveCA,OR,OH&KY!KIMBERLEFIELDS:HifromSouthernMaryland!JessicaG:PasoRobles,CAKateLarson:oh,southGAhere!EmilyAppleton:Moorpark,California

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TextChatfrom:VisualContent:LevelUpYourSocialMediaMarch2,2016

LauraSolomon:CA,OR,OH,KYMD,GAsofar...abaynes:NorthwestWAhere!Weather'snotevenworthtalkingabout.:(LauraSolomon:Ihearthat,abaynesLauraSolomon:SnowinghereinClevelandMonica:CentralIndianaKateLarson:Y'allcomeondown-it'sbeeinthe70'shereDavidLopez:Hello,everyone!ThisisDavidandLeahfromtheSantaAnaPublicLibrary(SantaAna,CA)LauraSolomon:/meheadstoKate'shouseChristineZimmerman:It's64andsunnyhereincoastalNC!LauraSolomon:I'mgettingthefeelingthatItotallyliveinthewrongplaceAnyaW.:Iwouldkillforsomesnow...EmilyAppleton:californiahasitsdisadvantagestooDavidLopez:#HappyBirthdayDrSeussLauraSolomon:Iguesswewantwhatwedon'thave!KateLarson:I'dlovesomesnow:)LauraSolomon:Telluswhereyou'refrom,folks,ifyouhaven'talready!Guest:ColoradoSprings!InfopeopleProject:LoveGrardenoftheGods!Anna:GreetingsfromCheyenneWyoming!Julie:SantaClarita,CARayDeLara:Itryingrogatheroursocialmediateamsoweallcanparticipate!

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TextChatfrom:VisualContent:LevelUpYourSocialMediaMarch2,2016

Moll:GoodAfternoonfromTexas!Guest3:Santee,CAKIMBERLEFIELDS:okay,y'allneedtogivemethenameofthissongandartist.RayDeLara:Californiarespresentingtoday!LauraSolomon:Infopeoplehasthebeston-holdmusicofanywebinarsIdoKristaKing-Oaks:HellofromKentucky-andhellotoCharlyandtheteam!CarmellaLee:GoodafternoonfromSouthernNewMexico!maryclarespeckner:hifromColumbusIndianaBrigetteKeeney:HellofromOmaha,Nebraska!LauraSolomon:Alotofdifferentstatestoday!LuciaLeBlanc:Cupertino,CAGertrudeRooshan:GertrudeRooshan:HellofromFremont,CaKellyH.:HellofromPlainfield,IL!HollyGuthrie:HellofromTumwater,WA!Callie:HifromGreensboro,NC!TraceyCarter:HellofromFrederick,MD:)AustinJenkins:HellofromAthens,GA!Katherine:HifromLondonOntario!!!!!:DCathyThomann:NorfolkVA!EmilyAppleton:arewesupposedtobehearingsomethingnow?AprilMazza:HellofromMassachusetts!Typicalweather-wasrainingthismorningandnowsunny!

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TextChatfrom:VisualContent:LevelUpYourSocialMediaMarch2,2016

RuthC:HellofromQuincy,Illinois!MaryJoKachurik:HellofromWarren,OH!Appearstobeabreakinthesnowrightnow:)JudithMaiewski:Elgin,TexasKelly:HifromManitoba,Canada.Arewesupposedtobehavingmusicinthebackground?Vickie:HellofromNorthernIndianaMaryThomas:GreetingsfromFoothillCollegeintheheartofSiliconValley.LauraSolomon:NobreakhereinCleveland,MaryJo:(JoeLaurenzi:HIJoeLaurenzifromAtascaderoCalifornia.Deborah2:SantaBarbara-whereits61degreesMarcyTimblin:Sandpoint,IdahoLindseyEngelkes:HellofromGrundyCenter,IAElisabethScott:HellofromJackson,MS!BeckyWilson:HellofromeffersonCity,Missouri!EmilyAppleton:thankyouBeckyWilson:Jefferson*Brooke:WalnutCreek,California.Sunnyand70degrees.KimTaylor:AchillyClark,SDsendssalutationstoall!Anna2:HellofromDallas,TX:)RebeccaT:GoodafternoonfromsunnyWilkes-Barre,PA-theskyisabrilliantblue-suchanicechangeforus!Aimee:HellofromPhilly!JessicaDarling:HellofromrainyTillamookOregon

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SuzanneRobitaille:HellofromPasoRobles,CATamikoW:HellofromLosAngelesPennyHummel:HellofromPortland,OR!JessicaDarling:HiPenny!sheila:yesMargaretSmith:HellofromBritishColumbiaCanadaAdeleGardner:yesAnna:YesGuest3:yesEmilyAppleton:yesSuzanneRobitaille:yesErik:OKPennyHummel:yesJoeLaurenzi:yKimTaylor:yesDavidLopez::)Janice:YesTamikoW:yJudithMaiewski:yseRobynGodfrey:HellofromStratford,Ontario.Snowyandcold!RobynGodfrey:Yesguest2:yes

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InfopeopleProject:Ifyouhavecomputeraudioissues,youcancallin:888-450-5996passcode264311#Anna:51degreeshereinWyoming,butWINDY!SarahBeeler:HiPenny!AnyaW.:PennyHummelwhatlibraryareyoufrom?MargaretSmith:YesKimCarson:HellofromOrangevilleONStacey:HellofromAugustaMaineAndrea:HellofromParis,FranceKIMBERLEFIELDS:FRance!Trina:Idon'thaveanysoundAdeleGardner:soundcuttingoutJessicaDarling:finehereErik:OKformeJoeLaurenzi:moJoeLaurenzi:nojonturner:loudandclearCharlyTaylor:SoundisgoodAnna:IcanhearStacey:okhereEmilyAppleton:fineformeMaryThomas:Okformetoo

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KIMBERLEFIELDS:nothat'sjustindividuals.InfopeopleProject:Ifyouhavecomputeraudioissues,youcancallin:888-450-5996passcode264311#Freya:HifromJuneau,AlaskaKatherine:Soundisgoodforme.10-4Ashlee:Hey-didyouchangeyourhair?HellofromNWIllinois!Ashlee:Looksgreat:)Moll:MeTOOO!!!HeatherHernandez:Thecolor&stylearegreatonyou.MaryThomas:Inspiring!Katherine:That'sawesome.You'rearene-gray!:)Kelly:wowIthoughtyouwereinyourlatetwentiesRachelM.:SaltLakeCity,Utah!Mysoundisworkinggreat.:)Aimee:Totallygetvisuals,butwhataboutthosewhoarevison-impaired?Aimee:Gotcha!EmilyAppleton:eveniftheyareboringvisuals?Kelly:I'mreadingnowthatinfographicsarereallyincreasingAngela:WhatistheOwl?Janice:I'mnoteither!Deborah2:Iseemoreinforgraphics,tooTraceyCarter:AreMeerkatandPeriscopebothforlivestreamingvideoonTwitter?EmilyAppleton:alotofinfographicsdon'tprovidesources

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Janice:IfindthemverysuperficialTraceyCarter:Gotcha:)Thanks!AmySchardein:IlovePinterest!JoeLaurenzi:morethaninstagramJoeLaurenzi:?Anna:WehaveusedPinterestatourLibrarytolinkstraighttoourcatalogforthingsliketheCarnegiebooklistEmilyAppleton:Ilikepinterestforprogramsanddisplaysbutnottouseforoutwardfacingservicestothepatrons.Ilikeittoseewhatotherlibrariansaredoingguest2:Videohastobe2minutesorlessoryoulosepeopleTamikoW:WesharealotofphotosonFacebook.JoeLaurenzi:pinterestgeneratesmorethaninstagram?SorryIdidn'tcatchthatstat.KIMBERLEFIELDS:onPintrestwhenyouclickonthepicitautaomticallytakesyoutothesoruceofthepicturewithoutyouhavingtoclikanotherlink.DavidLopez:wehavebeenlivestreamingonYouTubeJoeLaurenzi:greatMarcyTimblin:David-whatisyourlivestreamcontentonYouTube?Anna:LivestreamingstorytimewouldbecoolDavidLopez:Specialevents,wehaveanauthorvisitthisSaturday.Storytimes,etc.RebeccaT:IuseCanvatocreategraphicsforourregularTwittercontentsothey'remoreattractiveandthenIblendalittletextinthetweetitself.It'sreallyeasyandmoreeye-catchingJillPotter:David,forwhatlibrary?JoeLaurenzi:Davidwhatisthelinktothatyoutubesite?

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TextChatfrom:VisualContent:LevelUpYourSocialMediaMarch2,2016

DavidLopez:we<3Canva!ElisabethScott:IloveCanva!Stacey:CanvaissogreatEmilyAppleton:Rebecca,doyouhavealinktoyourtwitter.IwoudllovetoseeyourcanvagraphicsLuciaLeBlanc:David-whatlibrarysystemsoIcanlookupyourlivestreaming?AustinJenkins:Canvaisreallythebest.Ashley:canvaallthewayCharlyTaylor:WeloveCanvatoo!DavidLopez:SantaAnaPublicLibrarywww.youtube.com/SantaAnaLibraryLuciaLeBlanc:thanksJillPotter:Thanks,David!RebeccaT:@EmilyAppleton-sure!Hereyougo:https://twitter.com/KCLibrary_PARae:Whatkindofdevicedoyourecommendforcapturingvideo?EmilyAppleton:thankyou!EmilyAppleton:thoseareawesomerebeccaLindseyEngelkes:Ijuststartedusingcanva.dootherlibrarieshaveanaccounttousethegraphicsthatcost?Vickie:IloveCanvaErik:NonprofitscangetafreeproCanvaaccount.RobynGodfrey:Weuseonlythefreeoptionsandthenaddourowncontent.CharlyTaylor:Wedon'tusethepaidpictures,butgetstockphotoselsewhere(pixabay,etc.).Aimee:IlikeCanva!

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TextChatfrom:VisualContent:LevelUpYourSocialMediaMarch2,2016

RebeccaT:WejustusethefreeCanvaaccountandIsupplementgraphicswithhttps://openclipart.org/whichismyfavoriteclipartplaceeverRae:Loveusinghttp://www.colourlovers.com/forcolorideasKateLarson:GraphicStockhasbeenalifesaverforusVickie:WedonotpayforcontentoncanvaIjustuploadimagesIwanttouseStacey:Wedonotpayforgraphics.Lotsofotherplacestogetthem.TraceyCarter:Idothesamething,Vickie.LindseyEngelkes:ok.thanks!ElisabethScott:WegetpicsfromwikimediacommonsaswellAshley:unsplashisgoodtooforfreeimagesKimTaylor:ThesitesthatusethatpalegraycolorarereallyfrustratingformanyfolksIknow,includingmyselfJillPotter:Brightredsoryellowsgetmoreclicksonourinstagram.KellyH.:IalsolikeStocksnap.ioforfreestockimagesKIMBERLEFIELDS:whataboutcommoncolorslikeblue?Kelly:iwouldthinkyellowandredwouldbehardforcolorblindpeopleKimTaylor:Imeanwhenitcomestofonts-wordspostedinthepalegrayaredifficulttoseebyfolkswitholdereyeesTraceyCarter:Interestingaboutred/yellowonInstagram.Ihadpreviouslyheardthatblue-ishphotosdidbetterforinteractiononInstagram.KimTaylor:eyes*EmilyAppleton:Ihaveaquestionaboutthisfacebookimage.Ilovethecolorsandtheclockgraphiclooksreallynice,buthowdoesthatcommunicate"library"EmilyAppleton:ohoops

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TextChatfrom:VisualContent:LevelUpYourSocialMediaMarch2,2016

Moll:Sowhensomeonelooksatyourphotosdoesithavetheclockinthebackgroundalways?JoeLaurenzi:Howoftendoyouchangecoverpage?Anna:CheckoutourcoverphotoonTwitterandfollowuswhileyou'rethere:)https://twitter.com/lclsonlineJoeLaurenzi:Great.JoeLaurenzi:justwonderingRobynGodfrey:Reallylikethecoverphotowithmatchingprofilepicture,AnnaAnna:WechangeourcoverphotoforeventswewanttoadvertiseAnna:ThanksRobyn!Ashley:Ilovefontssomuch.Ionlyuse2atatimeAnna2:Question-Iworkforalibrarysystem,andsowe'vegotsocialmediacommittees.Asin,around10-15peopleoneachsocialmediaoutlet.Anytipsoncoordinating?Orshouldwedownsize?Thoughtswouldbelovely.Anna:Yes,sodoweAnna2!WehadtosetupascheduleDavidLopez:That'salotofpeopleGuest:1001fonts.comfornewfonts.Allcomewiththefontauthor'sinstructionsregardingapproveduse.Libraryprogrammingisgenerallysafe.Erik:EditorialcalendarspreadsheetJoeLaurenzi:HootsuiteJeffTakao,ElSobrantelibrary:Downsize!Toomanycooksinthekitchen...Va:Wehaveabout10to15butaredividedamongsttype,Instagram,Facebooketc.DavidLopez:SocialflowTraceyCarter:Weonlyhave6peoplebutweuseanonlinecalendartocoordinateoureffortsandsowe'renotfloodingourfollowers'newsfeeds.

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TextChatfrom:VisualContent:LevelUpYourSocialMediaMarch2,2016

Trina:Wehaveseveralpeople.Eachpersonisscheduledfor1week.Katherine:DefinitelyscheduleandmaybeinitialofeachpersonbytheirparticularpostAnna:WetakeadvantageoftheschedulingfeatureonFacebook,soifsomeonehasanidea,theycanscheduleitfortheir"scheduled"timeKatherine:OnthecalendaritselfFreya:IrememberapresentationbyJamieLaRuewhenhewasatDouglasCounty,andtheylimitedfontsto3EVER.Theytookalltheotherfontsoffofpeople'scomputers,becausetheywantedaconsistentlookandfeel.Thatway,peoplealwaysknewfromadistancewhensomethingwasfromthelibrary.Rae:Iregularlydevelopspecificimagesforprogramstopromoteonfacebook.Then,Iendupputthedetailsinthestatusorcommentsofthepost.Doyouthinkitiseffective,orshouldIjustinsertalink?Anna:Wehaveadesigneronstaff,it'sgreatAshley:IdontlookincommentsbutIwillclickinlinksEmilyAppleton:wedotoo,butwedon'tuseherforthingslikesocialmediaAdamDay:Couldyouprovidesomeexmaplesitesforlibrariesthathavegood/greatdesigns?KimTaylor:Thiscanbeahugechallengeforsmallerlibrariesthathaveastaffofone&limitedhoursofoperationAnna:Wejustre-designedourwebsite,wehavereceivedgreatfeedback:http://lclsonline.org/Anna:OurdesingertracedourbuildingforthebackgroundofoursiteEmilyAppleton:ilikethatannaAnna2:Annathatwebsitelooksamazing!!!Anna:ThanksEmily!ShedoesgreatworkAnna:ThanksAnna2:)JillPotter:TryingtheCTAbuttheydon'tseemtorespond!Frustrating!

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TextChatfrom:VisualContent:LevelUpYourSocialMediaMarch2,2016

AnnieOosterwyk:VeryniceAnna!Anna:ThanksAnnieAdeleGardner:FacebooklimitsthenumberofpeoplewhoseeyourpostseveninyourdedicatedaudienceunlessyoupayJoeLaurenzi:WhatSMbestusescalltoaction?Anna:IjustdidourinsightdatafromourFacebookpageforFeb.thepostwiththemostintereactionwasanactualphototakenoutsideourlibraryAnna:Ithinkifyoucanincorporaterealimages,peoplelovethat.Rae:StrugglewithaCTAthatismorecreativethan"cometo"or"stopintocheckout.."!Katherine:SamehereRaeAnna:https://www.facebook.com/LaramieCountyLibrary/photos/a.235696493130063.67069.188088944557485/1150888124944224/?type=3&theaterFreya:moreseethingsifotherssharethem,though!abaynes3:Sodowe.Andevenwith"checkoutthesebooks!",peopletendtojustwalkby.Anna:ThatwasourbiggestengagingpostJoanCondell:Rae-&theever-popular"Joinusfor...":-)Moll:Weusephotostakeninthelibraryduringstorytimeandothereventsusually.Anna:IfyougetachancetocheckitoutRae:Exactly!!RayDeLara:Rae,creatingahashtagandencouragingpatronstopostandutilizeitcouldbeanotherformofCTACalebSheaffer:Rae-Iwritealotofarticlesforourwebsite...hardtofigureoutnewwaystogetppltocometoaprogram.lol.

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TextChatfrom:VisualContent:LevelUpYourSocialMediaMarch2,2016

JoeLaurenzi:Setasidemoneyforboostinginfacebook.Wellworthit.KasiAllen:We'vebeenlinkingpeopledirectlytoourcatalogueinpostsaboutnewitemssotheycanactuallyputthingsonhold,butnocluewhetherit'sworkingornot.Katherine:MajorityofTwitterpostscontainimagesfromourlibraryaccount.Doyouthinkthatemojishelpwithvisualstoo?Drawstheeye?WeincludethosesometimesaswellAnna:Haveyouseenareturnonyourinvestment,Joe?Anna:IhavewonderedifweshouldbudgetthemoneytoadvertiseonFBAnna:Katherine,onewayIhaveincreasedourtweetsisbytaggingcompaines/authors,etc.JillPotter:Soaquick15secondvideoofacraftorstorytimewouldbebetterthananimageofthesameonfacebook?Ashlee:Whatareyoualldoingforimagestopromoteyourdatabases?Guest:We'veboostedsomeofourposts-sawaMUCHgreaterreach.Costus$5foroneand$28fortheother.Katherine:ThanksAnnaI'vebeendoingthataswellandrelevanthashtags.Definitelyhelpswithretweets!Rae:Whatkindofsocialmedia/marketingbudgetdoyourlibrarieshave?JoeLaurenzi:Ourpagelikeshavegoneuptremendouslyandourengagementshavebeengrowing.Wearegoingtotrytargetboostingforeventsandcampaigns.Anna:IsanyoneusingSnapchat?Anna:Interesting,thanksJoe.Iwillmentionthattomyboss!RebeccaT:Forreallysimplecartoon-ishvideosPowToonofferssomegreatfreeoptions.Icreatedthiswelcometoourlibraryvideothatweusedforfreshmanorientation.TookmeacoupleofhourstoputtogetherKatherine:QuickanddirtyvideosareeasypeasytodowithVine.WemadeanaccountcouplemonthsagoRae:Howdoyouhandlepatronprivacywhenpostingavideoofstorytime?

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TextChatfrom:VisualContent:LevelUpYourSocialMediaMarch2,2016

CharlyTaylor:Rae-zero.:)RebeccaT:Oops,here'sthelink:https://www.youtube.com/watch?v=jYFmVpxSTFQLarnie:Doyouhavetogetallpatronstosignwaivers/consentformsifyoupostpictures/videostosocialmedia?EmilyAppleton:wehavesignsupinthelibraryAnna:Weweretoldtojustask,butsincetheyareinthepubliclibrarywecantaketheirpictureDavidLopez:WeareusingSnapchatEmilyAppleton:thatsaywetakephotosKatherine:Re.videoprivacywewouldhavetohaveconsentformssigned.Partofthereasonwehaven'ttreadedintothatterritoryyet.RayDeLara:wehaveadisclaimeronalleventflyersdescribingthatphotosandvideosmaybetakenandusedbythelibraryDavidLopez:WehavealotofyouthinourcommunitywhotendtofollowusmoreonSnapchatlatelyabaynes3:Wedohavepeoplesignforms,andiftheydon'tsign,wehavetocarefullyleavethemoutofthephotos.Anna:David,doyouhavealotofpeoplewatchingyourstories?TraceyCarter:Wehavesigns,too,Emily.Andanoticeinourprintedquarterlypublicationaswell.JoanCondell:Larnie/Rae:Wepostsignsatthedoorthatsaybasically"youmaybephotographed/videoed"JillPotter:shootfromthebackoftheroomtogetstorytellerandthebacksofthechildren'sheads.It'seasytofind10-15secondswherenochildrenturnaroundandlookatthecamera.JoeLaurenzi:Youcanalsoseelinkposthitswhichisgreat.FB?sforAnnaDavidLopez:Nochartsandgraphs,buthistoricphotosMonica:Wearepostingsignsinourcommunityroomslettingpartonsknowhtatwewillbe

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TextChatfrom:VisualContent:LevelUpYourSocialMediaMarch2,2016

takingphotosorvideo.StacyCloptonYates:Wepostfromourphotoarchivefromtimetotime.Peoplereallylikeit.Anna:ThanksJoe,themorereasonsIcangivetospendthemoneythebetter!EmilyAppleton:probablybecausetheyrequireyoutoclicktoseealltheimagesLarnie:Thankseveryone!I'llhavetolookintoaddingdisclaimerstoourflyers/websiteorusingsigns.Rae:Canwegetacopyofthischatafterthewebinar?SomanygreatideasandresourcesTraceyCarter:Samehere,David.I'mtryingtoworkwithourhistoryroomtogetmorescansandimagesfromallthewonderfulstuffinourverticalfiles.Whenwepostedhistoricalphotosbeforefor#throwbackthursdaypoststheydidprettywell:)Katherine:SecondingRae!!!DavidLopez:#ThrowbackThursdaysaregreat!InfopeopleProject:Yes,chatwillbeonthedescriptionpagewhenthearchiveisposted.RebeccaT:Ooh!Hadn'tconsideredthe#throwbackthursdayidea.Wehaveasmallarchivewitholdphotos-thatwouldbeagreatwaytoincludesomeofthoseitems!DavidLopez:Wealsopost#BookfaceFridaysKatherine:wedoTBTandmondaymotivationandfridayfeeling.Followersseemtodigit:)CharlyTaylor:#TBTisVERYsuccessfulforus!CharlyTaylor:Weusepicsfromourarchives.JillPotter:Love#bookfacefriday!RayDeLara:David,whatlibrarydoyoubelongtoo?LuciaLeBlanc:Hasanylibrarythatpostsageneraldisclaimerhadanypatroncomplaintsaboutpostedpicturesorvideo?Larnie:ILOVE#bookface

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TextChatfrom:VisualContent:LevelUpYourSocialMediaMarch2,2016

KIMBERLEFIELDS:what'sthenumberagain?TraceyCarter:Wetriedtogetstafftocontibuteforustopostfor#bookfacefridaybutnobodywantedtoparticipate:/RayDeLara:Wepost#bookfacefridaytoo!@burlingame_libraryhere!DavidLopez:www.facebook.com/SantaAnaPRCSAAnna:Wehaven'thadanycomplaints(yet)TraceyCarter:Nope.EmilyAppleton:imgurblocksalotofwebsitesfromembeddingguest2:canyouspellinger?JillPotter:HeyRay!Loveyourinstagram!-FresnoLibraryhere.LauraSolomon:imigurAnna2:imgurAustinJenkins:It'salsoreallyimportantthatFBphotosthathavetextaresavedinPNG,sinceJPGcompressionreallyworsensthequalityoftextLauraSolomon:ImgurErik:imgur.comLuciaLeBlanc:ThankyouAnnaandTraceyRayDeLara:HeyJill!Youhaveanawesomefeedaswell!Larnie:I'vealwayspronouncedimguras"imager"JillPotter:Thanks!TraceyCarter:I'vealwayspronounceditim-grrrAshley:bufferworksforfbandtwittertoscheduleandpostatthesametimeAshley:buffer.com

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TextChatfrom:VisualContent:LevelUpYourSocialMediaMarch2,2016

RebeccaT:hahaimgur'swebsitesaysit'slike"imager"https://help.imgur.com/hc/en-us/articles/201476397-PronunciationTraceyCarter:IuseGIMPtoresize/cropimagestotherightdimensionsforeachplatform.CalebSheaffer:pixlrxpressisagoodtool.RayDeLara:gimpisagreatfreephotoeditingprogram!TraceyCarter:IlikePixlr,too:)tamaragolubski:Besttimestopostonsocialmedia:http://coschedule.com/blog/best-times-to-post-on-social-media/RayDeLara:Thanksforthelinktamara!abaynes3:Foranyonewhoworksinaspecificlibrary,howmuchcontroldoyou(asopposedtoyourservicecenterordistrict)haveoveryoursocialmediaposting,orcover/profileimages?Wedosometimesrunupagainsttheguidelinesonwhatwecanpost,orwhetherourcoverimagecanbechanged.RebeccaT:thanksforthatlinktamara!Ashley:THanksTamaraforlinktamaragolubski:ywGuest:Wehaveverylittlecorporateguidance.SolittlethatIalmostwishtherewassomething.JoanCondell:abaynes3:LgPLsystem-Cityhasawholeadminregaboutsocialmediaposting.Scary!Anna:Yes!Wealwaystrytotieitbackintowhatwe'redoingLarnie:IhavecompletecontroloverourTwitteraccount,butIhavenographicdesignskills!IwishIhadateamtorelyon.TraceyCarter:Me,too!Ashlee:me!LindseyEngelkes:lovethem!

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TextChatfrom:VisualContent:LevelUpYourSocialMediaMarch2,2016

RebeccaT:IfindIhaveahardtimebalancing"info"vs"entertaining"andsometimesfeellikeIskewtomuchtowardinformation.Wouldliketolivenitupmore,butI'mdoingitalone,soit'shardtofindtimeAnna:Abaynes3,IhavetotalcontrolovertheTwitterofourlibrary.RebeccaT:*tooKatherine:NYPLisgreatatKatherine:SMAnna:Yes,NYPLisgreat,soistheDCpubliclibraryKatherine:Nice!IsharedisplayswheneverIcan.Takesabittoorganizeacrossbranchestogetphotossentontimebutit'swonderfulcontentRayDeLara:Ilearnedalotaboutsocialmedia,specificallyInstagram,fromNYPL!Larnie:PrettymuchtheonlyphotosI'vepostedonourTwitteraccounthavebeenofdisplays.abaynes3:Thankyou-wearelimitedtohavingthesamecoverimageaseveryotherlibraryinoursystem-goodforbranding,butnotgreatforshowcasingwhat/we/havetooffer.StacyCloptonYates:Wealwaysgetagoodresponsewhenwepostdisplayphotos.JillPotter:Mychallengetocollectinggoodquality,relevantimagesfromthe35branchesinoursystem.Anna:ItweetalotofimagesregardingprogramswehavecomingupEmilyAppleton:Thisistrue,peoplealwaysaskiftheycanVa:allthetime...JoeLaurenzi:ThatsfunnyIhearthatallthetimeLarnie:Yes!Ialwaysgetaskediftheycancheckoutdisplaybooksabaynes3:Ourlibraryusespinteresttosharedisplayideaswitheachother,andfacebooktosharewithpatrons.Dependingonthelibrary,ithelpsdrawpeoplein.

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TextChatfrom:VisualContent:LevelUpYourSocialMediaMarch2,2016

Angela:Always!RebeccaT:WehavelittleslipsofpaperinourbooksthatsayCheckMeOut!onvaricoloredpaper.ErinCassidy:Weput"TakeMeHome!"flagsinourdispalybooksAngela:IputReadMe!Monica:Hasanybodyhadanycopyrightissueswhenpostingphotosofbookcovers?EmilyAppleton:wouldn'tthatbefairuuseEmilyAppleton:ifyouareanotforprofitStacyCloptonYates:Wealwaysincludeasignencouragingpeopletotakethebooksandmediaonourdisplays.Guest:Andbookcoversinfullshownameofauthor,too!Freya:Notalawyerandallthat,butIthinkitwouldbeveryclearlyfairuse.Freya:Thnkofthumbnailsinsearchengines.Sameidea.Monica:Okay,thankyou!MartinBlasco:ifit'singoogleimages,thephotosarepublic.EmilyAppleton:alsonotalawyerbutsisterisalaywer.Ithinkthegooglevperfect10casewouldalsoberelevantinthis.IfyouareusingasmallimageofthecoveritisnotthesameasusingtheimageingoodqualityFreya:No,Martin,thatdoesn'tmakethempublicdomain.JustGoogle'suseisfairuse,too.JillPotter:Oneofourmostpopularserieswasthe"What'sintheCentralLibraryBasement"RebeccaT:@Martin-that'sactuallynottrue,though.TherearealotofcopyrightedimagesthatcomeuponGoogleimagesKatherine:Nottrue.It'simportanttocheckcopyrightoneveryimage.WeerronthesideofcautiononSMChristineZimmerman:@Monica,wereferencethepublishedwhenpossible(photo:macmillian

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TextChatfrom:VisualContent:LevelUpYourSocialMediaMarch2,2016

publishing)togivecredit,andhaven'thadanyissues.Anna:Yes,adayinthelifeofabookthatgetsreturnedoutbeawesomeAnna:WouldbeAnna:lolAnna:Wouldbeawesome-asavideoMartinBlasco:rebecca:youcanusethosewhoarenotcopyrighted.Peoplearegettingparanoid.TraceyCarter:FlickralsohasagoodCreativeCommonssearchoptionintheiradvancedsearch.Katherine:Youcanusethembutifyougetcaughtandyoudon'tcredittheauthorit'snotagoodtimeRebeccaT:Yes,iftheyaren'tcopyrighted,butjustbecauseit'sonGoogledoesn'tmeanit'sfreeforalluse.Katherine:BettertojustcheckthecopyrightfirstbeforesharingMonica:@ChristineZimmermanthankyouforthetip!EmilyAppleton:freeuseandfairuseisn'tthesamethingChristineZimmerman:@Monica-sure!Anna:Ifitisinourlibrarycatalog(bookcover)youcanshareitfromthereRayDeLara:Anna,ishotavideolofadayinthelifeofalibrarybook!Freya:Creditisforplagiarismmorethancopyright.Fairuseisgreat,butnoteveryuseisfair.RayDeLara:https://www.instagram.com/p/yTYWG4E1lh/?taken-by=burlingame_libraryRayDeLara:iusedagoproanditwasfun!Anna:Ray,that'sgreat!Iwillcheckitoutforsure!MartinBlasco:what'sfairuse?

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TextChatfrom:VisualContent:LevelUpYourSocialMediaMarch2,2016

AustinJenkins:Ifit'sthejusttheimageofthebookcoveritself,whynotsharethecoverfromtheFBpageoftheauthor/bookitself?You'dbesharingthecover,theauthorgetstherecognition,etcetc.Rae:youjustbrokemyheart!IalwayslookatgoogleimagesFreya:LovethecreativecommonssearchesinGoogleImagesisgreat,though!Anna:Asaformerteacher,ItoldmystudentstocitethesourceAnna:evenforimagesAngela:searchtoolsongooglehasadropdowntoselectimagesthatarefairuseInfopeopleProject:goodarticalongoogleimages:http://www.sla.org/using-google-images-think-about-copyright-permissions/MichaelClaytor:It'ssoeasytofindcopyright-freeimages.Erik:GoogleImagesletsyoufilterresultsbyusage--lookunder"searchtools"RebeccaT:OnGoogleunder"SearchTools"youcansortimagesbylicenseaswell,soitcanmakeitalittleeasiertofindonesthatcanbeusedFreya:Angela,thedropdownisforlicensing,notfairuseKatherine:Isit"safe"toretweetcopyrightedcontent...ifsomeoneelseuseditfirstwouldyouberesponsibleinthatcase?Guest:UnderSearchTools,youcanfindUsageRightsoptionsasawaytonarrowyoursearch.Guest:*UnderSearchToolsonGoogleRenee:wepayalicensingfeetopostbookcoverartforourILS-licensecoversaddingcoverarttopromotionalmaterial-includingvirtualpromoEmilyAppleton:retweetingmayfallundertheDCMA"safeharbor"ruleEmilyAppleton:butstillMartinBlasco:GreatanswerErik.HeatherHernandez:GoodFairUsesites,IMO:http://fairuse.stanford.edu/overview/fair-

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TextChatfrom:VisualContent:LevelUpYourSocialMediaMarch2,2016

use/what-is-fair-use/andhttp://copyright.gov/fair-use/Katherine:ThanksEmilyRobynGodfrey:Howdidyoudecidewhatphototouseasthemainimagethatyouuseonyoursocialmedia(theclockimage)?StacyCloptonYates:It'sworthspendingthemoneytoactuallypurchaseimagesyouwanttouse.MartinBlasco:Still,youshouldn'tgetparanoidaboutpostingimagesthatareinpublicdomain.GoogleISpublicdomain.guest2:onedayyoutube,twitterandfacebookwilljointogetherandbecalled...YouTwitFace;-)TraceyCarter:WesubscribetoDreamstime.StacyCloptonYates:IlikeDreamstime.Hannah:creativecommons.orgcanbeagreatplacetofindcontentaslongasyoufollowthelicenseagreement.JoeLaurenzi:Howcouldfallasleep?ThatwasthebesthourIhavespentinalongtime.Thankseveryone.jonturner:wikimediaAdeleGardner:Googleisnotpublicdomain.MartinBlasco:Buyingpictures?Easiertotakeyourown.Renee:IagreewithJoe!Freya:Googleabsolutelyisnotpublicdomain.SomematerialthereisbutnotallGuest3:BritannicaImageQuestEmilyAppleton:archive.orghassomegreathistoricalimagesAnna:thiswasgreat,thankseveryone!EmilyAppleton:andpublicdomainebooks

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TextChatfrom:VisualContent:LevelUpYourSocialMediaMarch2,2016

ChristineZimmerman:FreeImagesandPixabayarebothgreatforroyalty-freeimagesRayDeLara:SmartphonecamerasFTW!Anna:Thankyou!KimTaylor:doyourecommendfolkspostingtheirownphotosusewatermarks?Andrea:butgoogleimagehasasearchfunctiontofilteronlyphotositisoktouse!JillPotter:We'restagingaphotoshootatanewbranchthisweekend.Somucheasiertouseourownpeople.AnnieOosterwyk:morguefilealsoAdeleGardner:Thankyouforagreatsession!Katherine:ThankyouLaura-greatpresentation!RobynGodfrey:Howdidyoudecidewhatphototouseasthemainimagethatyouuseonyoursocialmedia(theclockimage)?Ashley:Awesomethankyou.Ilearnedalot=Dsheila:Thankyou!LindseyEngelkes:twopagesofnotes!thanksforsomanygreatideas!!!CalebSheaffer:Thanksforthewebinar!Appreciateyourtime.:)Angela:Thankyou!MartinBlasco:GoogleISpublicdomain.Larnie:Domemescountascopyrightedcontent?Iwanttousememessobadly!AnnieOosterwyk:ThanksLaura!guest2:Thankssomuch-thiswassoinformativeandhelpful!ElisabethScott:Howdowegetthechatarchiveagain?

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TextChatfrom:VisualContent:LevelUpYourSocialMediaMarch2,2016

abaynes3:Thankyouforalltheinformation,andthetipsinchat!RobynGodfrey:Howdidyoudecidewhatphototouseasthemainimagethatyouuseonyoursocialmedia(theclockimage)?tamaragolubski:Learnedbunches--couldn'twritefastenough!Thanks!JillPotter:Goodstuff!ThanksLaura!Monica:ItakephotosatourprogramsandtheygetagreatresponseonourFacebook.Janice:Thankyou!Rae:morewebinarslikethis,please!Freya:Thanks!TraceyCarter:WhenwepostmemeswetendtodosobysharingorRT'ingratherthanpostingthemourselves.nancysp:howcanyouprotectyouroriginalvisualcontentsoitisn'tstolen?JoeLaurenzi:Memes?PerLarnie'srequestKatherine:Laura-whatdoyouthinkaboutusingemojis/emoticonsontweetsandFacebookposts?LuciaLeBlanc:Thankyou!AdeleGardner:Youalsowanttoputyourcopyrightinfointhemetadataforyourimages.ThisishowGoogle&othersearchengines&websitescantelliftheworkisprotectedbycopyright.StacyCloptonYates:Royaltyfreedoesn'tmeanfree.Itmeansyoudon'thavetokeeppayingforit,butoftenyoustillneedtopurchasetheimageinthefirstplace.CharlyTaylor:ThisblogpostfromAllenInteractionshaslinkstoseveraldifferentGREATstockphotosites:http://info.alleninteractions.com/27-free-media-resources-for-learning-designers-media-artistsMarcyTimblin:Greatinformation.Thankyou.Renee:Yes,learnedabunch.Sogladthiswillbearchived!ThanksthanksLaura

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TextChatfrom:VisualContent:LevelUpYourSocialMediaMarch2,2016

MaryAugugliaro:WouldyouliketoseeanInfopeoplecourseonthistopic?Letusknow!CarmellaLee:Thankyou.EmilyAppleton:justbesureyouknowifthereisdoubleentendrefortheemojiVickie:Greatinfo.Thanks!EmilyAppleton:youareusingMartinBlasco:ThankyouLauraKatherine:Thankyou:)Guest:http://www.eightyonedesign.co.uk/google-images-are-all-in-the-public-domain/EmilyAppleton:thankyouKimTaylor:I'mlookingforwardtorereadingthechat!Va:Thankyou:-)JoeLaurenzi:DoanotheroneoftheseLaura.PLEASE!Katherine:Noeggplant!!;)lolMonica:Thanks!JillPotter:WeaddourlogotoalloriginalcontentHOPINGtheimagesget"borrowed"andshared.Guest3:Willallattendeesreceiveinfoaboutarecordingofthispresentation?I'dliketohavemystaffhear/seethis!!!THANKS,Laura!!AdeleGardner:Whatarethebestcolorstouse??KimTaylor:Thankyouforthisveryhelpfulwebinar!EmilyAppleton:theeggplantiswhatiwasthinkingofRayDeLara:Nicemeetingeveryone!Andthankyousomuchforthewebinar,Laura!Guest:ThateightyonedesignarticletalksabouthowGoogleisNOTthepublicdemain.Justfyi.

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JudithMaiewski:ThankyouKIMBERLEFIELDS:eggplantismaleprivateAnnapurnaDandu:Thankyou.Guest:Thanks,Laura!AdeleGardner:Okay,thanks!Ashlee:ThanksLaura.Haveagreatdayeveryone!RobynGodfrey:Thankyou!Andrea:veryinspiring,thanks!carolinel.:thankyou!:DJeffTakao,ElSobrantelibrary:Thankyou!Larnie:Tostayonthesafeside,I'llcontinuetoRTmemesHollyGuthrie:Thankyou!Larnie:Thankseveryone!KimCarson:thanksverymuch:)StacyCloptonYates:Nicewebinar.ThankyouKIMBERLEFIELDS:thanks!RebeccaT:Thankssomucheveryone!ElisabethScott:Thankyou!!MaryJoKachurik:Thankssomuch!LindseyEngelkes:ThanksLaura!