Special Sections Tops in the Top of UtahReader’s Choice Awards 2012

OLYMPIC GOLD - Print and Digital News Experience

Weber County Fair Special Section Our yearly guide listing all of the fun, exhibits and entertainment at the Weber County Fair. This publication will reach more than 140,000 Standard-Examiner readers. Advertise your summer specials and services to our families and communities throughout the Top of Utah. NEW THIS YEAR – Ad package includes a shared email to digital subscribers!

Ad deadline: July 23rd

Runs: August 3rd

HERSReach women of all ages in the Top of Utah with this monthly female-centric publication. With content focus on parenting, career, fashion and style, shopping and saving, this publication affords the opportunity to showcase your products and services to household decision makers.

The companion website at www.hersutah.com is a product of Standard.net with over 200,000 unique visitors monthly. All ads will appear on the HERS website for 30 days in rotation on the home page. Deadline is the 4th Tuesday of every month, publishing the 2nd Wednesday of the following month.

Ad deadline: July 31st

Runs: August 14th

Davis County Fair Special SectionOur annual guide to all of the exciting events, exhibits, entertainment and fun at the Davis County Fair. This publication reaches over 34,000 Davis Country readers. It’s a great place to showcase any summer specials or services your business has to offer to our communities in Davis County.

Ad deadline: August 1st

Runs: August 13th

upcoming

www.standard.net

Get ready for the Standard-Examiner’s

annual Reader’s Choice Awards! This

is the ultimate “shop

local” campaign – a

Best-Of and Who’s-Who

in the Top of Utah!

The promotion will

run through August

2012 offering readers

the opportunity

to nominate and

then vote on their

favorite Top of Utah

businesses. New for

this year will be a

huge Block Party in Downtown Ogden

at the Junction on Friday, August 17th

where we will announce 50 of the area’s

Best-Of category winners including Best

Restaurant, Best Place to Work and Best

Customer Service. The Block Party will

be a family event and an opportunity for

the community and local businesses to

come together to celebrate the end of

summer downtown,

complete with

e n t e r t a i n m e n t ,

activities, vendor

booths and more.

The Block Party event

will be broadcast live

on www.standard.

net, with the winners

showcased in the GO!

section on Friday,

August 31st.

Exciting sponsorship opportunities are

available for businesses that would like

to get involved, including vendor booth

space at the event. Contact your rep

today for more information!

Be sure to check out the AP’s premier coverage of the events leading up to, including and following the 2012 London Games on our very own www.standard.net. From July 22 through August 31st, the Associated Press in partnership with the Standard-Examiner will provide coverage for the 30th Summer Olympic Games. Coverage includes an events schedule and medals count table, plus galleries of photos from the AP’s award-winning photographers. There will even be a Hometown Heroes section featuring

Olympians from our state. Be sure to check the newsstands on July 22nd for our exclusive Viewer’s Guide publication for all Olympic events! Whether you’re reading the newspaper or following on mobile, tablet or PC, get your Olympic fix from the Standard-Examiner!

B to Bj u ly 2 0 1 2

Standard-Examiner Digital AdvertisingLaura South – Digital Advertising Manager801.625.4346lsouth@standard.net

Standard-Examiner Print AdvertisingJared Bird – Display Advertising Manager801.625.4388jbird@standard.net

Standard-Examiner Classified AdvertisingDave Newman – Classified Advertising Manager801.625.4374dnewman@standard.net

Digital Media ConsultantZack Blair801.625.4301zblair@standard.net

NIE CoordinatorTrudy Peterson801.625.4425trpeterson@standard.net

Department Contacts

Standard-Examiner Readers’ Open SponsorshipsThe annual Readers’ Open Golf Tournament is just around the corner. Show your support for education and become a Reader’s Open Sponsor on Friday, September 14th at Remuda Golf Course. Information for the sponsorship is as follows:

2012 Readers’ Open Golf TournamentFriday, September 14at Remuda Golf Course2600 W. 3500 N., Farr West, Utah

8:00-8:45 am Registration & Continental Breakfast9:00 am Shotgun Start - 4 Person Scramble • Post Golf Luncheon and Awards

Hole Sponsor $650• Two 2 Col.x3” full color ads for your company. Ads will run on Sun. Sept. 9 and Thurs., Sept. 20, 2012• Company logo in all newspaper ads promoting the event• A Foursome in the tournament ($220 value)• Designated hole on the course with your company logo on the tee box. A representative from your company can be at the hole to network with golfers

Team Sponsor $220• Team foursome includes: Green and cart fees, continental breakfast, lunch, tee prizes and awards.

Raffle-Prizes Sponsor• Donate items awarded to winning teams• Donate items for raffle prizes• Donate items for the player’s “Thank You” bag• Financial Contribution to help support education

For more information or to get involved please call Trudy R. Peterson at 8O1-625-4425

All proceeds benefit the Standard-Examiner’s Newspapers in Education “Helping students to read and become involved in our community”.

Special SectionsStandard-Examiner Media Group Launches

Deadline Deals – Your Best Options in the Deals World!

Parade of Homes Supplement to the 2012 Northern Wasatch Home Builders Association Parade of Homes, one of the Top of Utah’s most anticipated annual events.

Ad deadline: June 8th

Runs: June 19th

Pioneer Days The official guide to all the Pioneer Days fun. Reach more than 120,000 readers in the Top of Utah who will be using this section to plan their Pioneer Day activities.

Ad deadline: June 13th

Runs: July 5th

Direct Rewards Monthly coupon magazine targeted towards money-saving consumers in Weber, Davis, Morgan and Box Elder Counties. The publication is inserted in the Standard-Examiner and in the Quality Buys, where it will reach non-subscribers via shared mail.

Ad deadline: June 14th

Runs: June 28th

Homefinder The Top of Utah’s most widely distributed real estate magazine in print and online. Perfect not only for real estate opportunities, but for home related businesses.

Ad deadline: June 19th

Runs: June 29th

upcoming

www.standard.net

For over 100 years, the Standard-

Examiner has served the Top of Utah with

reliable news and quality information.

But, we’re not just a newspaper; we’re

also a local resource offering a variety

of print and digital advertising solutions

for your business. To help better serve

our growing business community, the

Standard-Examiner created Standard-

Examiner Media Group to provide

comprehensive digital agency services

ranging from social media management

to logo and web design, along with print

solutions like business cards, fliers and

marketing materials. No matter what

the medium, we get your message out.

Your message is unique. Whether you

want people to stop by or keep your

business in mind when they are making

a purchasing decision, we use our

digital/media innovation and experience

to get your message out there so they

can find you.

We have an experienced team of media

professionals dedicated to getting the

word out on your business -- texting

programs, web hosting and Google

AdWords are just the tip of the iceberg.

Creative and cutting-edge, the Standard-

Examiner Media Group can help you

brand and grow your business.

Pay only for performance with an advertising campaign in Deadline Deals, the Standard-Examiner’s own daily deals program. Deadline Deals is a great opportunity to get new customers through the door at little to no risk. You offer an attractive promotion at a discount to entice consumers and the Standard-Examiner fronts your advertising costs for the promotion in print and online. It’s a full fledged advertising campaign without the usual monetary commitment. Consult with your rep today if a deals-based program is right for your business.

B to Bj u n e 2 0 1 2

Standard-Examiner Digital AdvertisingLaura South – Digital Advertising Manager801.625.4346lsouth@standard.net

Standard-Examiner Print AdvertisingJared Bird – Display Advertising Manager801.625.4388jbird@standard.net

Standard-Examiner Classified AdvertisingDave Newman – Classified Advertising Manager801.625.4374dnewman@standard.net

Digital Media ConsultantAimee Stephens801.625.4335astephens@standard.net

Digital Media ConsultantZack Blair801.625.4301zblair@standard.net

Department Contacts

Reach Your Customer Base via MobileMobile phones are not just phones anymore. For many, they’re an extension of one’s body- a lifeline to their businesses and social lives. That said, it’s not surprising that 98% of all text messages are opened. Whether you’re starting with a corporate database or building your customer list from the ground up, the options are endless with a texting program from the Standard-Examiner.

Use a texting campaign to:

• Leverage loyalty channels for new products and features• Communicate with employees, clients and prospects• Drive information and awareness instantly• Push timely, relevant information (appointments, giveaways, events, RSVP)• And much more!

Specializing in online and mobile products, Aimee Stephens is the newest member of the Standard-Examiner’s digital team. Since joining us last December, Aimee has been a tremendous asset with her knowledge in advertising and marketing. She is the resident expert in our texting program and can help answer any questions you may have about starting a campaign for your business. Her

favorite part of working at the Standard-Examiner is meeting new people and helping local businesses grow.

Favorite Quote: “Some people succeed because they are destined to, but most people succeed because they are determined to!”

Originally hailing from Las Vegas, Nevada, Aimee has lived in Utah

for 18 years. A self-described “health-nut”, she loves fitness and exercise. She just ran in the last Ogden Marathon and would love to someday participate in the Iron Man.

For information on setting up a texting campaign or digital advertising, contact Aimee at 801-625-4335 or at astephens@standard.net

Finding the texting marketing campaign that will work for you

SpotlightAimee Stephens

Aimee StephensDigital Media Consultant

Advertising is totally unnecessary. Unless you hope to make money. – Jeff I. Richards

Many a small thing has been made large by the right kind of advertising. – Mark Twain