Tencent debut e-Commerce on weibo site for OKBuy
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Tencent debut e-Commerce on weibo site for OKBuy e-Commerce Insider I November
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OKBuy is a leading online B2C shoes platform in China. Now OkBuy has cooperated with many well-known brands, like NIKE, ADIDAS, CONVERSE, PUMA, KAPPA, NEW BALANCE… On Nov.15th, OKBuy was introduced to Tencent weibo platform, aiming to the monetization purpose. More articles you can find in "e-Commerce Insider", which is a monthly report dedicated to the Chinese e-Commerce market. Other focuses in this issue: - By 2015, China will have more online shoppers than USA - Taobao's 11/11 sale create a business miracle in the history of e-Commerce - Gaopeng's counterfeit crisis on Tissot watch - Finally 360Buy's luxury platform 360Top is born - Metro opened flagship store on TMall - Yves Rocher launched its official online store This report is issued by L'Atelier BNP Paribas www.atelier.net
Transcript of Tencent debut e-Commerce on weibo site for OKBuy
Tencent debut e-Commerce on weibo site for OKBuy
e-Commerce Insider I November
Article from e-Commerce Insider, the monthly report monitoring market trends in ChinaGet the full report
OKBuy is a leading online B2C shoes platform in China.
Now OkBuy has cooperated with many well-known brands, like NIKE,ADIDAS, CONVERSE, PUMA, KAPPA, NEW BALANCE…
On Nov.15th, OKBuy was introduced to Tencent weibo platform, aiming tothe monetization purpose.
On OKBuy’s weibo, given a limited time period, theprice for that product will be cut down for 0.2 yuanless per retweet until RMB 59.
The original price was RMB 99, now it has dropped toRMB 72.2. There will be 1 hour and 51 minutes left forthis campaign.
This product has been retweeted 185 times by 134persons. Now the price is cut by 27.07%, RMB 26.8cheaper than the official price.
3 pairs have been sold and 7 pairs left.
Game Rules
Platform OKBuy.com
Headquarter Beijing
Founded Aug,2007
Industry Online shoes platform
Official site www.okbuy.com
Results
Brands & Retailers Strategy Updates
Up-To-Date Market Data – List of graphs & charts on e-commerce
Estimated growth of e-shopper population by country 2010-2015
Timeline and progression of Dispute between Gaopeng and Tissot
Snapshot of OKBuy’s page on Tencent weibo
Snapshot of 360Top luxury platform
Homepage layout of Metro Tmall store
Supermarkets different e-commerce strategies
Homepage of Yves Rocher official online store
What else are within e-Commerce Insider this month?Get the full report
[email protected] This report will give you…
Internet B2C Market
Topics covered in this report
Online Luxury
Counterfeit Crisis
Internet company insights
360buy.com msn.yobrand
360Top.com OKBuy.com
Auchan.cn Renren.com
buy.qq.com Samsclub.cn
Carrefour.com.cn Suning.com
chblt.com Tmall.com
Dangdang.com Weibo.com
eLong.com Yihaodianc.com
Gaopeng.com yobrand.com
Juhuasuan.ccom yves-rocher.cn
Lashou.com z.cn
Online CosmeticsSupermarket
Get the full [email protected]
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