Ofer Atzmon VP Business Development and Marketing

Ten Years (and more…) of

Trends and Success Stories

in Telemedicine

Med-e-Tel 2012

2

15 Years of Experience in More than 50 Countries

3

Main Trends – Recent Market Data

Analysts Predict Consistent Growth for Telemedicine

4 Source: Berg Insight

Source: Parks Associates

5

Parks Associates: Digital Health to Triple by 2015

Telemedicine in Shifting from Hospitals to Homes…

6 Source: BCC Research

… And from Home to Mobile

7 Image Credit: Luis Vazquez/Gulf News

Telemedicine’s recent drive results from growth in mobile services

Analysis shows mHealth solutions can reduce costs by 25%

Mobile healthcare applications downloads expected to rise to 142 million

in 2016 from 44 million in 2012

Source: Parks Associates, Boston Consulting

Group, Juniper Research

8

ECG Monitoring is a Major Segment of Telemedicine

ECG monitoring continues to expand due to:

the rise of the aging population,

increasing incidence of cardiovascular diseases, and

growing number of people receiving home care

demonstrated costs/benefits

Source: Global Industry Analytics (GBI)

Chronic Disease Management Comes Next

200 million patients in the EU and the US suffer from chronic diseases

This will increase dramatically by 10%-20% over the next 10 years

Insurance companies try to lower their expanses

Initiatives taken by governments and private providers to increase

reimbursements

Reduction of the legal and liability issues

The result: Significant growth in home management of chronic

diseases

9 Source: GBI, Juniper Research, Berg Insight, InMedica

Telehealth Users by Condition

10

11

Success Stories

12

Personal ECG Monitoring

HeartView™ P12/8

Personal12-Lead ECG

Telehealth

Center

Fixed or Mobile

Phone

BT

13

ECG Transmission via Telephone (USA)

Source: NBC News, USA

14

Tele-Cardiology in Public Health (UK)

Source: NHS

15

NHS Study Main Conclusions

Tele-cardiology services offer significant economical, clinical and

administrative benefits

Ease of use and reliability of the technology make it attractive to both

clinical staff and patients

Huge cost savings have been demonstrated

Fast return-on-investment means technology is highly affordable

16

“The Do-It-Yourself House Call” (USA) Remote-Monitoring Technology Leads Heart Patients to Take Their Readings at Home From the Wall Street Journal, July 27, 2010

Ms. Brown's blood-pressure reading and

transmission devices.

'I was constantly going to the doctor,' said

Carolyn Brown of the Bronx, N.Y. 'Now they

can tell right away if I am in trouble.'

17

Demonstrated Benefits

Detect changes and intervene before the patient has to be hospitalized

Instead of constantly going to the doctor, the monitoring service can

detect immediately if the patient has a problem

Faster evaluation of suspected heart failures

30% reduction in hospitalization for heart-failure patients

Cost savings: $6,300 for a Medicaid heart patient's typical hospital stay

vs. a $620 remote monitoring system

18

Home Monitoring of COPD Patients (Spain)

Princesa University Hospital (Madrid), Air Products

19

COPD Study Outcomes

days in hospital

visits to

emergency

units

hospitalizations

Telemedicine

Group

Control Group

Source: Air Products

20

Wireless ECG in Ambulance Service (Brazil)

Source: Globo News, Brazil, January, 2010 BlackBerry® application developed by ITMS, Brazil

21

Wireless ECG in Ambulance – The benefits

Empower paramedics to take ECG

Receive instant interpretation form remote cardiology experts

Hospital fully prepared and informed when patient arrives

Save critical time

Save lives

22

Conclusions

Telemedicine sees growth while still facing many challenges

Telemedicine can succeed when

challenges are well understood and managed,

stakeholders cooperate and share benefits

programs are carefully planned and managed

Thank you

for your attention

Ofer Atzmon VP Business Development and Marketing +972-3-5593222 ext. 109 ofer@aerotel.com www.aerotel.com