Ten Reasons Most Major Gift Programs Fail
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Ten Reasons Most Major Gift Programs Fail Richard Perry & Jeff Schreifels #bridgeconf
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Ten Reasons Most Major Gift Programs Fail. Richard Perry & Jeff Schreifels. # bridgeconf. #1--You’re Reviewing the Wrong Criteria. # bridgeconf. #2—You Don’t Treat Donors as True Partners, but as Sources of Cash. # bridgeconf. #3—The Relationship Between Development and Program is broken. - PowerPoint PPT Presentation
Transcript of Ten Reasons Most Major Gift Programs Fail
Ten Reasons Most Major Gift Programs
FailRichard Perry & Jeff Schreifels
#bridgeconf
#1--You’re Reviewing the Wrong Criteria
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#2—You Don’t Treat Donors as True Partners, but as Sources of Cash
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#3—The Relationship Between Development and Program is broken
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#4—You’ve Hired the Wrong People as Major Gift Officers
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#5—Lack of Management and Accountability
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#6—You Don’t Have a Plan for Each Donor
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#7—You Don’t Take the Time to Understand a Donor’s Passion
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#8—You are NOT Donor-Centered
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#9—You Don’t Tell Donors How They Made a Difference
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#10—Money Becomes the Objective NOT the Result
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It’s NOT about the Money!
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