Telling Your Library’s Story Through Pictures and More Ashlee Tominey State Library of Ohio Marsha...

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Telling Your Library’s Story Through Pictures and More Ashlee Tominey State Library of Ohio Marsha McDevitt- Stredney State Library of Ohio

Transcript of Telling Your Library’s Story Through Pictures and More Ashlee Tominey State Library of Ohio Marsha...

Page 1: Telling Your Library’s Story Through Pictures and More Ashlee Tominey State Library of Ohio Marsha McDevitt-Stredney State Library of Ohio.

Telling Your Library’s StoryThrough Pictures and More

Ashlee Tominey State Library of Ohio

Marsha McDevitt-StredneyState Library of Ohio

Page 2: Telling Your Library’s Story Through Pictures and More Ashlee Tominey State Library of Ohio Marsha McDevitt-Stredney State Library of Ohio.

Telling Your Library’s StoryThrough Pictures and More

In Just One Day……you can create the story of your library, and how you impact your community.

In Just One Day……you can help build the case that will help lawmakers understand the importance of funding & support for Ohio Libraries.

In Just One Day……you CAN make a difference.

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Lists | Forms | Survey | Promotion | Press Release | Logos

Photo Tips & Suggestions | Flickr

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Ways to participate

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Make Snapshot Success Work

for Your Library

Annual Reports

NewslettersLocal Newspaper

Postcards

Displays

Flyers

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Who is the audience?

What is the message?

How to make it stick

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THE DECIDERS

eeny meeny miny moe

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Friends & Foes

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THE MESSAGE

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The Power Story

http://youtu.be/tZ79uzw9Z64?t=10s

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http://flash.ulib.csuohio.edu/library/snapshotday/

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• Divide into 5 groups.

• Each group has 3 pictures, 2 stories, blank paper, and markers.

• Match a story with a picture.  Or create your own story for one of the pictures.

• Then write a message for three different personas based on the picture and story.

• The message can be a written or verbal communication.

• You have 10 minutes to complete to activity.

• At the end, we’ll come back together and groups will share the messages they created for each of the personas.

Activity

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Telling Your Library’s StoryThrough Pictures and More

Ashlee TomineyLibrary [email protected] State Library of Ohio

Marsha McDevitt-StredneyMarketing & Communications [email protected] Library of Ohio

Communication Resources100 Things Every Designer Needs to Know about People by Susan M. Weinschenk, Ph.D., The "Brain Lady” http://www.theteamw.com/

Made to Stick: Why Some Ideas Survive and Others Die, by Chip Heath and Dan Heathhttp://heathbrothers.com/books

the art of explanation: making your ideas, produces, and services easier to understand by Lee Lefever, Chief Explainerhttp://artofexplanation.com/