Television looking to conquer new horizons

24
International TV Trends Television looking to conquer new horizons Sahar Baghery Head of International TV Formats and Contents [email protected] Julia Espérance International Research Manager [email protected] January 15th, 2015 #NOTAFall2014

Transcript of Television looking to conquer new horizons

International TV Trends

Television looking to conquer new horizons

Sahar Baghery Head of International TV Formats and Contents

[email protected]

Julia Espérance International Research Manager

[email protected]

January 15th, 2015

#NOTAFall2014

Index

Migration flows of Creativity

International TV Trends: « The law of attraction », between emotion and

immersion

And tomorrow ? Regions to follow

Migration flows of Creativity

1

Basis: 38 territories*, 408 channels mid-August – end of November 2014

September 2014

>2700 New programs

51% Are original productions

*Argentina, Northern Belgium, Southern Belgium, Brazil, Canada, China, Colombia, Denmark, Egypt, Finland, France, Germany, India, Ireland, Israel, Italy, Japan, Lebanon, Mexico, Netherlands, New Zealand, Norway, Poland, Portugal, Quebec, Romania, Russia, South Africa, South Korea, Spain, Sweden, Turkey, United Kingdom, Ukraine, United Arab Emirates, United States (Networks), United States (Cable), Venezuela

57%

60%

37%

19%

2%

2%

24%

38%

61%

Créations Originales Adaptations Imports

FICTION

(38%)

FACTUAL

(39%)

ENTERTAINMENT

(23%)

-4 pts original productions

+5 pts import of foreign programs

Vs. September 2013*

*Basis: 31 territories**, 292 channels , mid-August – end of November 2013 and 2014

**Argentina, Northern Belgium, Southern Belgium, Brazil, Canada, China, Denmark, Finland, France, Germany, Ireland, Israel, Italy, Japan, Netherlands, New Zealand, Norway, Poland, Portugal, Quebec, Russia South Africa, South Korea, Spain, Sweden, Turkey, United Kingdom, Ukraine, United States (Networks), United States (Cable), Venezuela

Source: Eurodata TV Worldwide / NOTA

Migration flows of Creativity

Less risk-taking actions in the creation of new concepts

ENTERTAINMENT

On average 95%

Of launched entertainment programs are

original productions

Beat it

3 Meals a Day

Talpa Global

CJ E&M

FACTUAL

>80% Of new programs

are original productions

Planet Ice

Cats Uncovered

Zodiak Rights

BBC Worldwide

FICTION

>90 % Of new fiction programs

are original productions

Stormy Woman Everest

The Seeds of Revenge

MBC C&I Ashutosh Gowariker Productions

Global Agency

Source: Eurodata TV Worldwide / NOTA

Migration flows of Creativity

… Despite all, still a very prolific inspiration

Entertainment

Fiction

Factual

Imports

Exports

Intra-zone

* Argentina, Northern Belgium, Southern Belgium, Brazil, Canada, China, Colombia, Denmark, Egypt, Finland, France, Germany, India, Ireland, Israel, Italy, Japan, Lebanon, Mexico, Netherlands, New Zealand, Norway, Poland Portugal, Quebec, Romania, Russia, South Africa, South Korea, Spain, Sweden, Turkey, United Kingdom, Ukraine, United Arab Emirates, United States (Networks), United States (Cable), Venezuela

Basis: 38 territories*, 408 channels mid-August – end of November 2014

Source: Eurodata TV Worldwide / NOTA

Migration flows of Creativity

A creativity wave Worldwide

20%

40%

>35%

>50% (USA)

30%

North America

Latin America

Europe

Middle East

Oceania

75%

60%

80%

35%

75%

6%

>25% (Oceania)

Asia >95%

* Argentina, Northern Belgium, Southern Belgium, Brazil, Canada, China, Colombia, Denmark, Egypt, Finland, France, Germany, India, Ireland, Israel, Italy, Japan, Lebanon, Mexico, Netherlands, New Zealand, Norway, Poland Portugal, Quebec, Romania, Russia, South Africa, South Korea, Spain, Sweden, Turkey, United Kingdom, Ukraine, United Arab Emirates, United States (Networks), United States (Cable), Venezuela

Basis: 38 territories*, 408 channels mid-August – end of November 2014

Source: Eurodata TV Worldwide / NOTA

Migration flows of Creativity

A creativity wave in Europe

Entertainment

Fiction

Factual

Imports

Exports

Intra-zone

25% (USA)

>90% Russian exports

10%

>25% (USA)

Scandinavia

Western Europe Eastern

Europe

15% >20%

>60%

70%

85%

International TV Trends: « The law of

attraction », between emotion and

immersion

2

International TV Trends: « The law of attraction », between emotion and immersion

« Between reality and fantasy » : the technological shift of the documentary genre

Source: Eurodata TV Worldwide / Audience measurement partners

The Polar Sea 360°

Primitive Entertainment / Arte / TVO / Bell Fund / Deep Inc

A Night on Earth

Entertainment One

BBC Worldwide

x2 vs. Time Slot

Premiere /France 5 Individuals 4+

International TV Trends: « The law of attraction », between emotion and immersion

«Family matters » : the clash of generations

Caracol International Televisa International

Tied to Mom

Armoza Formats

Source: Eurodata TV Worldwide / Audience measurement partners

50 Ways to Kill Your Mammy

Sky Vision

x3 vs. Time Slot

Season 1 Age 4-15

SaaiBaba Productions

Family Antakshari

International TV Trends: « The law of attraction », between emotion and immersion

« Back to the future » : capitalization on successful formats

Endemol Worldwide Distribution

Banijay International

Zodiak Media

Source: Eurodata TV Worldwide / Audience measurement partners

Fremantle Media

International TV Trends: « The law of attraction », between emotion and immersion

« The parallel worlds »: betting on the fan zone

Better Call Saul

CBS Television Distribution

AMC Network Sony Pictures Television CBS Studios International Global Agency

Source: Eurodata TV Worldwide / Audience measurement partners

Entertainment One

x2.2 vs. Case Season 1

Age 16-34 ITV Global Entertainment

Jordskott

International TV Trends: « The law of attraction », between emotion and immersion

«Touch of Evil » : the series that jolt us

An Bronntanas

Catching Milat

Fortitude

De facto films / ROSG films

Source: Eurodata TV Worldwide / Audience measurement partners

Shine International

Sky Vision

Fortitude

x6 vs. Time Slot Release

Age 15-34

And tomorrow? Regions to follow

3

And tomorrow? Regions to follow

The boom and deployment of Latin narconovelas

The Lord of Skies

Telemundo Internacional

Sony Pictures Television/Televisa International

Telemundo Internacional

Telemundo Internacional

Telemundo Internacional

Gaumont International Television

Narcos

Remake

Source: Eurodata TV Worldwide / Audience measurement partners

Asia South America

And tomorrow? Regions to follow

The “Korean wave” out to conquer the world

Bon Factory

Zhejiang Sat (浙江卫视) / Seoul Broadcasting System

Korean Broadcasting System Logos Film

Europe

CJ E&M Corporation

USA

CJ E&M Corporation

Middle East

Hwa&Dam Pictures / DramaFever

The Heirs Autumn in my Heart

The Genius Game

DramaFever / Korean Broadcasting System

Challenges and priorities in the African audiovisual sector

Africa

Boom

DTT Migration

Digital Francophone

Competition Creation

Training Talents

Dynamism

Content

Local

Impulsion

Positive

culture

Development

Partnership Takeover

Strategy

Internal

Valorization

Market

Platform

SVOD

Explosion Actors

Video Funding

Investment

Streaming

And tomorrow? Regions to follow

Audiences Scheduled

Measurement

Survey

Audimetrics

SMS

Poll

Research

Field

Development

Face to face

And tomorrow? Regions to follow

Ma Grande Famille

C’est la vie The Story of My Life

A cosmopolitan, dynamic and positive Africa

Source: Eurodata TV Worldwide / Audience measurement partners

Fremantle Media

Intervilles

RTI/Mistral Production

Desperate Housewives Africa

Ebony Life/Disney Media Distribution

Côte Ouest

Rush

An African City

Galaxie Presse/ Groupe Jeune Afrique Diaspora Dreams

* Countries without audience.

Argentina*

Australia

Belgium (North/South)

Brazil*

Canada/ Quebec

China

Colombia* France

Denmark

Egypt

Finland Germany

India*

Ireland

Israel

Italy

Japan

Lebanon*

Mexico*

Netherlands

New Zealand

Norway

Poland

Portugal

Romania

Russia

South Africa

South Korea

Spain

Sweden

Turkey

Ukraine

United Arab Emirates

United Kingdom

United States

Venezuela

Chili*

Saudi Arabia Singapore

41 territories

10 new

countries

Nigeria, Ivory Coast, Kenya

2014

2015

In conclusion

Facing the competition: the path of caution

TV contents , the vehicles of international flow

Emotion : a powerful editorial driver

Gather generations around family values

The séries noires that jolt and prompt debates

Expanded environment + New dynamic areas = new opportunities

The revival of documentary thanks to new image technologies

A capitalization on past successes

The revival in the local trends

Futur Eurodata TV interventions

“One Television Year in the World” Conference

[email protected] [email protected] [email protected]

Realscreen Washington January 27-30 [email protected]

IBC Content Dubai January 20-22

NATPE Miami January 20-22 [email protected]

EGTA Vienna Janvier 29

January–February

European Film Market Berlin February 8 to 13

April 2

Appendixes

The Walking Dead (USA – AMC)

« The parallel worlds » betting on the fan zone

Average performance vs. Time Slot Season 5 first part – Sept Oct 2014 Market Share % Individuals 18 - 34

x16 Vs.

Time Slot

Breaking Bad (USA – AMC)

Average performance vs. Time Slot Season 5 EP16 (Last episode of the series) Sept 2013 Market Share % Individuals 18 - 34

x19 Vs.

Time Slot