Televising the Instruction Revolution: Video Tutorials in Academic Art Libraries

Televising the instruction revolution:

Video tutorials in academic art libraries

ACRL Arts Section Discussion Forum, June 26, 2010

Eamon Tewell

Moore College of Art & Design

Philadelphia, PA

What’s this all about?

Video tutorials: what, how, & why

Study: background, findings, conclusions, & recommendations

How to get started

video tutorials in academic art libraries | eamon tewell | june 26, 2010

Video tutorials: what are they?

Educational

Otis College of Art & Design“What is Information Literacy?”

Engaging

University of Texas Arlington“Librarian vs. Stereotype”

Entertaining

Montana State University Billings“The Music Video”


Video tutorials: what are they?


Intro. to Image Resources

North Carolina State University

Library Orientation Video

California College of the Arts

“Research, My Lovely”

Fashion Institute of Technology

Video tutorials: how are they made?


Screencast

Academy of Art University“ProQuest Tutorial”

Digital Video

Arizona State University“The Library Minute” Series

Animation College of DuPage

“How to Print a Document at the COD Library While Avoiding the Zombie Horde”

Video tutorials: why make them?

For students Provide online point-of-need assistance, particularly for

distance learners Meet the Millenials’ interactive, technology-based learning

preferences Possible to reach more users than traditional in-person

instruction

For arts researchers Images are key for visual arts students and aid in knowledge

retention

Are they effective? Efficacy of online tutorials generally found to equal that of

face-to-face instruction


Study: purpose & research questions

Purpose Identify and evaluate video tutorials created by academic

libraries serving students in the visual arts

Research questions Are academic and art school libraries offering instructional

videos? What types of video tutorials are being offered? What level of quality are these tutorials?


Study: methods

290 library websites located based on National Schools of Art & Design member listings

Each library website searched and browsed to locate tutorials

8 criterion used to categorize videos: Topic, Content, Usability, Design Quality, Image Quality, Duration, Output, and Software

Applicable categories rated on scale of 0 to 5 using rubric based on best practices in the literature


Study: main findings

1300 video tutorials were found and evaluated

48 percent of libraries (140) offered video tutorials

82 percent of tutorials were created by the home institution

32 percent of all tutorials addressed database searching or search strategies


Study findings: video tutorial types


0

100

200

300

400

500

600

700

800

900

778

271230

21

Screencast

Live Video

Third Party

Animation

Study findings: video tutorial qualities


0

0.5

1

1.5

2

2.5

3

3.5

4

3.47

3.092.91 2.84

2.71 Design Quality

Video Quality

Usability

Content

Audio Quality

Study findings: video tutorial presentation

Software 66 percent of libraries (98) used screencasting

software such as Camtasia or Captivate

21 percent of libraries used YouTube to host tutorials

Presentation mode Half of tutorials linked to a separate webpage

containing the video

12 percent of videos were embedded in the library’s website


Study findings: video tutorial topics


Database Searching20%

Search Strategies12%

Research Assistance8%

Library Services8%

Citations8%

Using Website7%

Finding Articles6%

Finding Books4%

Identifying Sources4%

Tour/Orientation4%

Other3%

Promotional3%

Using Software3%

Collections De-scription

3%

Plagiarism2%

Finding Other Ma-terials

2%

Quizzes2%

Study conclusions: the good

Topics Tutorials addressed a broad range of topics

Design Tutorials demonstrated design qualities important to clear

communication

Duration Tutorials were an average of four minutes


Study conclusions: the bad

Screencast-heavy Easy to create, but screencasts are often less personable

Database-centric Range of subjects is more likely to pique patron interest

Lack of embedding Embedded videos allow a visual preview of the content

and fewer clicks


Study: recommendations

Involve students in process Enlist their expertise, ask for ideas on topics, create a

contest

Multiple recording methods Incorporate live video or animation into screencasts to

increase engagement

More inventive topics Expand beyond searching and database instruction


Getting started

1. Question your format According to your audience and learning objectives,

determine whether a video tutorial is the most appropriate method for your purpose

2. Plan ahead Use a storyboard and/or script to plan your video in

advance

3. Accommodate different learners Include both audio and text to support multiple learning

styles


Getting started, continued

4. Increase accessibility Use closed captioning, slide notes, and a menu

whenever possible

5. Solicit feedback Have your tutorial reviewed by a colleague before its

completion

6. Assess Ask for user opinions to assess the completed tutorial


Further reading & viewing

M. Slebodnik and C. Riehle, “Creating Online Tutorials at Your Libraries: Software Choices and Practical Implications,” Reference & User Services Quarterly 49, no. 1 (2009): 33-37.

B. Blummer and O. Kritskaya, “Best Practices for Creating an Online Tutorial: A Literature Review,” Journal of Web Librarianship 3, no. 3 (2009): 199-216.

L. Zhang, et al., “The Efficacy of Computer-assisted Instruction Versus Face-to-face Instruction in Academic Libraries: A Systematic Review,” Journal of Academic Librarianship 33, no. 4 (2007): 478-84.

Peer-Reviewed Instructional Materials Online Database (PRIMO). http://www.ala.org/apps/primo/public/search.cfm

ANimated Tutorial Sharing (ANTS). http://ants.wetpaint.com video tutorials in academic art libraries | eamon tewell |

june 26, 2010

Additional information

Contact:Eamon Tewell

Moore College of Art & Design

[email protected]

See this presentation online:http://tinyurl.com/

ArtsForumSlides

video tutorials in academic art libraries | june 26, 2010

Televising the Instruction Revolution: Video Tutorials in Academic Art Libraries

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