Teens & Mobile Phones
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Transcript of Teens & Mobile Phones
Teens & Mobile Phones:Texting rises sharply as mobile phones become the communication hub for American teens
Amanda LenhartCTIA’s Responsible Wireless Use EventOctober 2010San Francisco, CA
May 2010 2
Methods
• 800 teens ages 12 to 17 and a parent or guardian were contacted by landline or cellular telephone in a nationally representative rdd survey conducted from June to September 2009.
• 9 focus groups in four cities with middle and high school aged teens (ages 12-18) conducted in June and October 2009.
• Joint project of the Pew Research Center’s Internet & American Life Project and the University of Michigan.
• Thanks to research partners Rich Ling and Scott Campbell.
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Teens & Mobile Phones
Final Thoughts
• Cell phones are the hub of teen communication activities – increasingly a mobile computer in their pockets.
• Cell phones leap frog connectivity roadblocks for low income, minority teens and adults
• Teens and young adults are not monolithic – so a multi-pronged approach is prudent
• Changes suggest a move towards mobile…
• …but teens and young adults do not always embrace the newest thing.
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Thanks!
Amanda Lenharthttp://www.pewinternet.orgTwitter: @amanda_lenhart