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Lifebuoy Shampoo is a highly popular product among Sri Lankan consum-ers. “Lifebuoy Computer Wasana”, the latest promo-tional campaign, carried out targeting the Lifebuoy consumers in the country, ended on a high note recently.

Twenty consumers who were selected as lucky win-ners under this promotional campaign were presented with personal computers at a grand ceremony held at the Unilever Sri Lanka Head Office in Colombo.

In order to be part of the promo, consumers had to simply send two empty Lifebuoy sachets to Unile-ver Sri Lanka, with the name and address men-tioned on it. The 25000 entries received during the promo period (from April to May 2013) not only dis-played the level of consum-er trust and loyalty in Life-buoy products but also the interest shown by consum-ers to be part of the promo-

tion. The twenty winners were selected via a lucky draw conducted under the supervision of Public Administration Ministry officials.

Lifebuoy Shampoo Brand Manager Milinda Weerasin-ghe commenting on the impact of the promotional campaign said, “The Life-buoy Shampoo range has been able to successfully dominate the Sri Lankan market during the past dec-ade, winning the trust of consumers.

The reason behind this success story is that the brand has been built on consumer trust.

This promotional cam-paign can be seen as a trib-ute to consumers who have been loyal to the brand thereby helping it maintain

its top position as a hair care brand through the years.”

Unilever Sri Lanka has made Lifebuoy Shampoo products available in three variants (Herbal, Health and Anti-Dandruff) to suit varying consumer needs. These products help to keep hair healthy giving it a silky and smooth appear-ance with the AD variant providing an added benefit of keeping the hair free of dandruff.

“Lifebuoy is among the top Shampoo brands in the country and is quite popu-lar among consumers. This is because the product range is of high quality and priced in such a way that it is affordable by many con-sumers. “Furthermore, our aim is to further develop

the brand for the benefit of our consumers,” said Unile-ver Sri Lanka’s Category Head (Hair Care), Wathsa-la Aluthgedara.

Meanwhile, one of the twenty lucky winners Nis-hantha Kumara Liya-naarachchi of Ambalantota said, he was extremely happy to win a personal computer, being a long-standing Lifebuoy Sham-poo consumer.

Another winner, Dushani Madushika from Seepuku-lama in Panawewa said, she came to know about her win while participating at a leadership training camp in Gannoruwa.

“The news brought me a lot of joy. I am a student of the Sri Jayawardanapura University. I do not have a computer at home.

“When I need to commu-nicate with my husband who is working in South Korea, I go to the internet café in the town. So, this computer will be useful to me in many ways.”

computers from lifebuoy shampoo for 20 lucky winners

winners receiving their gifts and (right) the group of winners at the event.

Unilever has made Lifebuoy Shampoo products available in three variants

(Herbal, Health and Anti-Dandruff) to suit varying consumer needs

PrinciPal sPonsor - sri lanka telecom/Mobitel President iesl eng. tilak De silva and chairman techno sri lanka, eng. shavindranath Fernando, receiving the sponsorship token from lalith De silva (Group ceo, slt and nalin Perera (senior Gen-eral Manager Marketing, sri lanka telecom Mobitel)

PlatinuM sPonsor - Dockyard General engineering servic-es (Pvt) limited. President iesl and chairman techno sri lanka, receiving the sponsorship token from eng. Mangala Yapa (chairman DGes) and t. G. weerasinghe (General Man-ager – DGes)

GolD sPonsor – Brown & company Plc. President iesl and chair-man techno sri lanka, receiving the sponsorship token from kenne-dy Joseph (senior Vice President – Brown and company Plc)

silver sponsor – access engineering Plc co – sponsor – sri lanka Ports authority

strategic sponsor – Melwire rolling (Pvt) ltd

strategic sponsor – aBB Global Marketing

Main stall holder – siemens ltd

Guest speaker eng. rohan seneviratne, addl secretary to the Min-istry of Defence and urban Development receving a token from eng. tilak De silva, President iesl . Pictuers by saliya rupasinghe

shiraJiV siriManeThe 28th consecutive

Techno Sri Lanka – 2013 conducted by Institution of Engineers, Sri Lanka (IESL) will be held in October at the BMICH. For the first time the IESL is also mak-ing plans to host this event out of Colombo. The launch of this much looked forward National Engineering and Technology exhibition was held at Galadari.

President of the IESL, Tilak De Silva said that they have introduced many novel features and have even gone to the extent of re branding the event as ‘Techno Sri

Lanka – 2013.’ While hint-ing of plans to conduct an event overseas. He said that they would definitely host a Techno event outside Colombo soon. “This is a crying need and though overheads may be high, we will fulfill it.”

A platform to showcase and promote brand names, products and services, the Techno has added features for harnessing stakeholder talents and skills towards providing the best windows of opportunity for the new as well as seasoned entre-preneurs and organizations under one roof.

Each year since its inau-guration in 1985 the event has brought forth the latest in technologies, products, skills and best practices from the world over to its target audience while main-taining optimum standards both in quality and quantity.

While the prestige of being associated with Tech-no Sri Lanka has given it a permanent following among the entrepreneurs and organizations wishing to share the limelight, the year by year number of visitors to the stalls has seen a tre-mendous increase probably due to the many special fea-

tures that have been gradu-ally added to the exhibition.

The most sought after ‘Engineering Clinic’ organ-ized by the Civil Engineer-ing Sectional Committee of the IESL in the previous Techno to address the genu-ine engineering issues of the public, will be held this year too.

The display of winning inventions by school chil-dren under the Junior Inven-tor of the Year Programme, pioneered by the IESL as far back as 1988 to inculcate and promote creativity and innovation among school children and which has seen

its student protégées partic-ipating and winning at the Intel ISEF competition in USA, will find expressions at a special stall for the pur-pose as they did at the previ-ous Techno exhibitions.

A special ‘Under-Gradu-ate Category’ has been added from last year and will find space within the JIY area this year too.

The print media spon-sor for the event is Asso-ciated Newspapers of Ceylon Limited.

Manager Operations Sales & Marketing e- mail: techno@iesl.lk

Techno 2013 to create new opportunities

eng. shavindranath Fernando, Presi-dent, elect (iesl) and chairman techno sri lanka, addressing the gathering