Technical Insights: Top Medical Technologies 2011

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Top Medical Technologies: High Impact Medical Devices and Imaging (Technical Insights) D29C-TI March 2011

Transcript of Technical Insights: Top Medical Technologies 2011

Page 1: Technical Insights: Top Medical Technologies 2011

Top Medical Technologies:High Impact Medical Devices and

Imaging (Technical Insights)

D29C-TI

March 2011

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Table of Contents

Executive Summary

Technology Snapshot

Impact Assessment and Trend Analysis

Application Scope

Technology Roadmap

Analyst Insights

Industry Players

Glossary

Decision Support Database

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Research Scope

This research service titled “Top Medical Technologies”, is an attempt to showcase high-impact medical device and imaging technologies that have excellent growth potential in the next 3-4 years and are likely to enhance patient care. The technologies profiled include those that are on the verge of undergoing incremental innovations with significant potential to improve patient quality of life. Emerging technologies, which are likely to change the current practice of medicine have also been profiled.

The technologies selected for the research service have been based on some of the following criteria.

• Multiple end user benefits (patients, medical personnel, clinical labs, hospitals, researchers)

• Unmet market need/potential

• Safety/non-ionizing

• Portability/Wearability (Point-of-care health delivery)

• Minimally invasive/noninvasive

• Cost and time savings

• Ease of adoption/market acceptance

The content for each technology has been broadly outlined, which will include key features of the respective technology, the ongoing major technological advancements, the stakeholders involved, future roadmap and analyst insights.

While its difficult for all to agree unanimously about the top technologies profiled in this research service, most would agree that these technologies are important and are worth the attention.

This research service titled “Top Medical Technologies”, is an attempt to showcase high-impact medical device and imaging technologies that have excellent growth potential in the next 3-4 years and are likely to enhance patient care. The technologies profiled include those that are on the verge of undergoing incremental innovations with significant potential to improve patient quality of life. Emerging technologies, which are likely to change the current practice of medicine have also been profiled.

The technologies selected for the research service have been based on some of the following criteria.

• Multiple end user benefits (patients, medical personnel, clinical labs, hospitals, researchers)

• Unmet market need/potential

• Safety/non-ionizing

• Portability/Wearability (Point-of-care health delivery)

• Minimally invasive/noninvasive

• Cost and time savings

• Ease of adoption/market acceptance

The content for each technology has been broadly outlined, which will include key features of the respective technology, the ongoing major technological advancements, the stakeholders involved, future roadmap and analyst insights.

While its difficult for all to agree unanimously about the top technologies profiled in this research service, most would agree that these technologies are important and are worth the attention.

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Industry Overview

• Increasing awareness among the general public is driving the demand for innovative and minimally invasive diagnostic and treatment methods. These would help in reducing the overall cost and trauma of healthcare for the ultimate end users--the patients.

•Other end-user communities such as physicians and hospital groups are also becoming more receptive to such innovative technologies and are willing to adopt them, as long as they offer optimal clinical outcomes and high ROI.

•The medical device industry is constantly evolving with the goal of bringing about radical advancements in treatment patterns and patient care. Driven by changing demographics and disease patterns, patient awareness, emphasis on efficiency of care, these innovative technologies are poised to bring out changes such as altered professional roles, increasing consumerism and an empowered patient community.

•A new tax in the medical device industry in 2013 and the FDA stalling new devices in the US, medical device firms will look for greener pastures else where for gathering clinical data, new-product approvals, and to make initial revenues.

•Patients have to travel abroad to places such as Mexico, India for treatments developed by US companies. This will lead to US medical companies shifting clinical trials offshore, resulting in jobs and investments in infrastructure and innovative biopharmaceutical and medical technologies following suit.

• Increasing awareness among the general public is driving the demand for innovative and minimally invasive diagnostic and treatment methods. These would help in reducing the overall cost and trauma of healthcare for the ultimate end users--the patients.

•Other end-user communities such as physicians and hospital groups are also becoming more receptive to such innovative technologies and are willing to adopt them, as long as they offer optimal clinical outcomes and high ROI.

•The medical device industry is constantly evolving with the goal of bringing about radical advancements in treatment patterns and patient care. Driven by changing demographics and disease patterns, patient awareness, emphasis on efficiency of care, these innovative technologies are poised to bring out changes such as altered professional roles, increasing consumerism and an empowered patient community.

•A new tax in the medical device industry in 2013 and the FDA stalling new devices in the US, medical device firms will look for greener pastures else where for gathering clinical data, new-product approvals, and to make initial revenues.

•Patients have to travel abroad to places such as Mexico, India for treatments developed by US companies. This will lead to US medical companies shifting clinical trials offshore, resulting in jobs and investments in infrastructure and innovative biopharmaceutical and medical technologies following suit.

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Medical Devices and Medical Imaging Technologies

Medical Devices Medical Imaging

Renewable and Sustainable Energy

Renewable and Sustainable Energy

Remote Patient MonitoringRemote Patient Monitoring

Combination DevicesCombination Devices

Medical RoboticsMedical Robotics

Ultrasound ImagingUltrasound Imaging

Optical ImagingOptical Imaging

Hybrid ImagingHybrid Imaging

Whole Slide ImagingWhole Slide Imaging

Smart Pills

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Medical Devices

Overview•Increasing demand in overseas markets and ambitious investors’

drive to grow global profits has intensified growth rates.•US, Japan and Germany are the main consumers of medical devices,

they also are the leading producers and exporters of high-quality and high-tech medical instruments and equipment's.

•A strong bullish growth with high interest in the top middle income countries--namely China, Brazil, Mexico, India, and Turkey is expected.

Overview•Increasing demand in overseas markets and ambitious investors’

drive to grow global profits has intensified growth rates.•US, Japan and Germany are the main consumers of medical devices,

they also are the leading producers and exporters of high-quality and high-tech medical instruments and equipment's.

•A strong bullish growth with high interest in the top middle income countries--namely China, Brazil, Mexico, India, and Turkey is expected.

Future Outlook•The medical device industry is taking baby steps in this rapidly evolving industry to address the healthcare perspective

such as shortage of health personnel, difficulties getting spare parts, lack of standardization, limited budgets for maintenance and for purchasing consumables.

•Research and development (R&D) should be focused on technologies that use alternate power supplies, resist heat, humidity, dust, relieve workload, require little maintenance, and can be operated with no risk to patient safety, by personnel with little specialized training.

•Smaller and less expensive robotic systems that allow high-precision surgery will continue to be developed; synergy and miniaturization will direct future innovation in medical device design.

Future Outlook•The medical device industry is taking baby steps in this rapidly evolving industry to address the healthcare perspective

such as shortage of health personnel, difficulties getting spare parts, lack of standardization, limited budgets for maintenance and for purchasing consumables.

•Research and development (R&D) should be focused on technologies that use alternate power supplies, resist heat, humidity, dust, relieve workload, require little maintenance, and can be operated with no risk to patient safety, by personnel with little specialized training.

•Smaller and less expensive robotic systems that allow high-precision surgery will continue to be developed; synergy and miniaturization will direct future innovation in medical device design.

2.30%

4.60%

45.80%

29.50%

17.80%

Americas

Asia

MiddleEast/AfricaEasternEuropeWesternEurope

Source: WHO Medical Device Report, 2009Source: WHO Medical Device Report, 2009

Trends• Bullish market with overall sales set to increase. • Medical device firms plan to expand in China, India, and Brazil;

however, these lucrative new markets are also the most difficult to enter. Developing countries are also investing heavily in developing their domestic healthcare market, which will continue to attract interest from companies located abroad.

•China, Brazil, and India are considered markets with the best growth potential; while the US, Canada, and Germany are seen as moderate growth markets.

Trends• Bullish market with overall sales set to increase. • Medical device firms plan to expand in China, India, and Brazil;

however, these lucrative new markets are also the most difficult to enter. Developing countries are also investing heavily in developing their domestic healthcare market, which will continue to attract interest from companies located abroad.

•China, Brazil, and India are considered markets with the best growth potential; while the US, Canada, and Germany are seen as moderate growth markets.

Medical device markets by region (% sales revenue)Medical device markets by region (% sales revenue)

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Renewable and Sustainable Energy

Key Strengths

Sneak Preview

Why is it Important?

•Medical devices powered from renewable energy has seen small, but sure progress•Photovoltaic cells have seen phenomenal growth with respect to the price factor and its efficiency, hence developing such medical devices achieve economies of scale

•Mainly employed in low resource countries where such devices can see very high growth

•Improves quality of life for patients at affordable price•Increases global health care standards without much dependence on existing power infrastructure

•Utilizes resources that are free, abundant and have no adverse damage on the environment

•Designed for ruggedness, can withstand outdoor wear and tear•Minimal utilization of expensive, short life, disposable battery cells•Minimal training is required to operate the device

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Adoption Factors and Their Impact

Rank Driver 1 - 2 Years 3 - 4 Years 5 - 7 Years

1

R&D progressing on microelectronics and

MEMS technologies – compact, cheap and

powerful devices

High High High

2

Focus on battery system redesign, smart power

management, low power radio (wireless link) –

durable devices with less dependence on

conventional resources

High High High

Rank Restraint 1 - 2 Years 3 - 4 Years 5 - 7 Years

1High cost of devices given the limited

resources available High Medium Medium

2General lack of trained manpower and limited

training of personnelHigh Medium Low

3Absence of accurate, easily obtainable,

inexpensive devicesHigh Medium Low

4

Limited awareness of the problems associated with conventional measurement techniques Medium Medium Low

5Marketing of nonvalidated measuring devices

High Medium Low

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Source: Frost & SullivanSource: Frost & Sullivan

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Remote Patient Monitoring

Sneak Preview

Why is it Important?

Key Strengths

• Remote monitoring of a patient employing various technological devices• Mainly employed in treating chronic diseases for preventive care• Reduces hospital visits and hence results in cost-effective health care solution

• Improves quality of life for patient• Brings around simple and easy-to-understand technology for chronic disease management

• Elderly patients can be taken care of remotely while enjoying the comforts of their home

• Saves on healthcare labor costs as it is primarily a home-based platform

• Increases quality of life while decreasing cost• Allows medical providers to see more patients in less time without geographic constraints

• Minimizes the occurrence of emergency care and expensive hospitalization

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Adoption Factors and Their Impact

Rank Driver 1 - 2 Years 3 - 4 Years 5 - 7 Years

1 Aging population Medium Medium High

2 Widespread chronic disease High High High

3Health care consumers pushing for more

convenienceMedium High High

4Expensive hospitalization and related high

expensesHigh High High

5 Familiarity with remote patient technology Low Medium High

Rank Restraint 1 - 2 Years 3 - 4 Years 5 - 7 Years

1 Lack of reimbursement High High Medium

2 Affordability High Medium Low

3 Regulatory barriers High Low Low

4 Improper network coverage; hostile attacks Medium Low Low

5 Lack of awareness; require training/assistance High Medium Low

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Source: Frost & SullivanSource: Frost & Sullivan

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Combination Devices

Key Strengths

Sneak Preview

Why is it Important?

•Breakthrough technology of combining drugs and biologics with devices to create new clinical benefits

•Imaging agents that interact and detect metabolic abnormalities in a highly specific manner resulting in creating new tools for oncologists, cardiologists, and other specialties

•Combination devices are capable of detecting multiple diseases in the early stages of infection--which could save valuable time, facilitating the containment of an incipient epidemic

•Future potential for integrating combination device therapy with wireless healthcare can shift chronic disease management from hospital to a home setting

•Polymers can easily be impregnated with a therapeutic agent, and the drug can be released quickly or slowly based on the indication

•Lesser redesign requirements have allowed this segment to broaden into a wide array of short-term implantable devices

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Adoption Factors and Their Impact

Rank Driver 1 - 2 Years 3 - 4 Years 5 - 7 Years

1 Novel formulations and polymer matrices Medium Medium High

2 Improved tumor targeting Medium High High

3Enhanced permeability and retention achieved

through nanocarriersMedium High High

4Image guidance for monitoring drug uptake by

cellsLow Low Medium

5 Drug release modulation and therapy assessment Low Medium Medium

6 Demand for sophisticated drug delivery devices Medium High High

Rank Restraint 1 - 2 Years 3 - 4 Years 5 - 7 Years

1 Patient compliance issues High High Medium

2Bioavailability and biodistribution of drugs at

targeted siteHigh Medium Low

3 Requirement arising for encapsulating High High High

4System toxicity and inability to cross epithelial

barriersHigh High Medium

5 Drug payload and drug release characteristics High Medium Medium

6 Clearance issues associated with nanoparticles High High Medium

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Source: Frost & SullivanSource: Frost & Sullivan

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Medical Robotics

Key Strengths• Allows medical providers to see more patients in less time, and better results• Minimally invasive, reduces hospital stay, and there is less chance of post

operative risk

Sneak Preview • Robots are seeing an increasingly important role in the health care scenario• Investing in equipment is initially difficult, but, considering the returns is beneficial

Why is it Important?

• Improves quality of life for patient, less operation time, less bleeding, less chance of infection

• Physicians prefer robotic assistance as it leads to less fatigue and hand tremor

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Adoption Factors and Their Impact

Rank Driver 1 - 2 Years 3 - 4 Years 5 - 7 Years

1 Improved efficiency and outcomes High High High

2Demand from surgeons; reduces tremor and

fatigueHigh High Medium

3 Increasing awareness among patients Medium High High

4 Reduce post operative risk of infection Medium High High

Rank Restraint 1 - 2 Years 3 - 4 Years 5 - 7 Years

1 Lack of reimbursement High Medium Low

2Low adoption due to high learning curve,

budget constraints and high costHigh Medium Low

3 Absence of established clinical data Medium Medium Low

4Stringent FDA regulations and requirements

results in high R&D expenditure by manufacturers

Medium Medium Low

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Source: Frost & SullivanSource: Frost & Sullivan

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Medical Imaging

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Key Trends in Medical Imaging Industry

Shrinking hospital budgets and

reimbursement cuts in developed countries

have been challenging the sector’s growth.

However, booming health economies in emerging countries

will offset the slowdown witnessed

in the developed world.

Shrinking hospital budgets and

reimbursement cuts in developed countries

have been challenging the sector’s growth.

However, booming health economies in emerging countries

will offset the slowdown witnessed

in the developed world.

With improved healthcare spending and the need for better health services, developing nations could witness emergence of new hospitals in public and private sectors and subsequent procurement of advanced imaging equipments over the decade. The developed markets on the contrary are likely to shift their focus on new technologies expected to be highly efficient and cost-effective to address the needs of cash strapped hospitals and healthcare clinics.

In addition to the United States and Europe, major industry participants such as GE, Philips and Siemens, are also looking forward to explore Brazil, India, and China as potential markets in terms of investment and revenue generation in the coming years. In order to improve quality of health care, reduce patient treatment costs, and make healthcare available to millions around the globe, GE Healthcare has already launched the $6 billion healthymagination* initiative.

Frequent product approval denials and delayed market entry in developed countries such as US are forcing medical device firms to look for greener pastures elsewhere for gathering clinical data, new-product approvals, and to make initial revenues. With this trend expanding, the consumers of developed nations who have long been the initial beneficiaries of the new medical technology innovations may eventually end up being the late users.

Europe has already become the prime market of entry for new innovations. By the end of the decade, emerging countries are more likely to witness prior product launches before they enter developed markets. However, factors such as inadequate intellectual property (IP) protection, language barriers, weak distribution channels and lack of proper infrastructure are challenges that need to be overcome by companies wanting to invest in emerging markets.

Medical imaging – one of the largest sectors of heathcare industryMedical imaging – one of the largest sectors of heathcare industry

* - GE’s $6 billion investment initiative aimed at creating better health for more people, lowering heath care costs while improving quality and access.* - GE’s $6 billion investment initiative aimed at creating better health for more people, lowering heath care costs while improving quality and access.

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Medical Imaging Future Outlook

World Medical Markets By Sector (% Sales revenue), 2009

33%

23%

5%

23%

16%Other medicalequipment

Consumables

DiagnosticImaging

Orthopaedicproducts

Dental products

Source: WHO, World Medical Markets Factbook, 2009

The above figure shows the percentage of revenues by market sectors. Diagnostic imaging covers almost a quarter of the total medical markets. With new innovative technologies being added to this fold, this sector is expected to grow further in revenues globally.

Other major trends that are expected to drive the diagnostic imaging sector in the future include portability, miniaturization, digitization, non-ionizing imaging modalities such as optical and ultrasound and mobile health delivery aids such as smart pills.

Other major trends that are expected to drive the diagnostic imaging sector in the future include portability, miniaturization, digitization, non-ionizing imaging modalities such as optical and ultrasound and mobile health delivery aids such as smart pills.

Overall, the medical imaging sector is a growing market. Technological integration is a major driver with the advent of hybrid imaging modalities such as PET-CT and SPECT-CT. Now the combination of MRI and PET seems to be the most ideal hybrid, which would enable true simultaneous image acquisition rather than sequential imaging, which is the case with PET-CT.

The future looks promising in terms of low costs, portability, higher throughput and safety of upcoming technologies and a higher role to be played by potential markets such as India, China, and Brazil in the next few years. All these will eventually contribute to a steady growth of the global medical imaging industry.

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Ultrasound

Sneak Preview

Why is it Important?

Key Strengths

•Ultrasound has been one of the mainstays of medical imaging and a major tool for primary diagnosis.

•Having become an established imaging modality for primary diagnosis, ultrasound is now emerging as an important and safe tool for secondary diagnosis, with safety standards being strictly enforced by regulatory bodies.

•The ultrasound is nonradioactive unlike other modalities such as MRI and CT, and also has a price advantage and even the most advanced ultrasound costs only one-fifth of a basic MRI equipment.

•Portability, is another key feature not available in other modalities. This makes it a ubiquitous technology.

•Ultrasound has the potential to be employed in surgery and interventional procedures apart from diagnosis.

•Technology advances such as three-dimensional (3D) and four-dimensional (4D) imaging capabilities, elastography, and dedicated probe designs are expanding its application scope.

•Ultrasound is now applicable as a secondary diagnosis following mammography due to an increasing number of breast screening procedures.

•The technology’s versatility makes it a highly attractive modality not only for obstetrics and gynecology, but also for urology and other upper body applications.

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Rank Driver 1 - 2 Years 3 - 4 Years 5 - 7 Years

1Noninvasive, non-ionizing and cost-effective

technologyHigh High High

2 Diversity of applications and ubiquitous nature Medium High High

3Miniaturization, portability,

improvement in image quality, fusion of modalities, 3D capabilities

Medium High High

4ER and ICUs demand PoC imaging systems--

ultrasound provides the ultimate solutionMedium Medium High

5Multiple capabilities--diagnosis, therapy, image

guidanceLow Medium High

6Potential for reduction of dependency on

sonographers--empowers physiciansLow Medium High

Rank Challenge/Restraint 1 - 2 Years 3 - 4 Years 5 - 7 Years

1Inadequate reimbursements of most ultrasound

proceduresHigh Medium Med-Low

2Inability to image air filled organs (for example,

lungs) necessitates an alternate scan (for example, CT)

High High Medium

3 Poor battery life of portable ultrasound High Medium Low

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Ultrasound - Adoption Factors and Their Impact

Source: Frost & Sullivan.

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Optical Imaging

Sneak Preview

Why is it Important?

Key Strengths

•Advances in photonics and fiber optics are giving rise to novel optics-based technologies that hold the potential to revolutionize the field of medical diagnostics.

•Some of the optical imaging technologies holding short-term and mid-term potential include optical coherence tomography (OCT), hyper spectral imaging (HSI), and near-infrared spectroscopy (NIRS).

•Optical technologies have the potential to improve the accuracy of medical diagnosis and also enhance drug discovery processes by enabling tissue and cell imaging at the molecular level.

•Optical imaging is also very amenable for multimodal imaging. It covers a wide range on the imaging resolution scale and is often complimentary and can be easily combined with other imaging techniques.

•Due to their low-cost, noninvasive nature, safety and breadth of applications, optical imaging techniques may become the most preferred modalities in the future.

•On a broad level, optical imaging technology is in its infancy and there have been significant technology advancements over the last decade. Techniques such as OCT has developed rapidly in recent years and has been successfully deployed in ophthalmology and dentistry.This is paving the way for further technology developments in this space.

•Due to rapid technology advances, optical imaging techniques are expected to have a huge impact in three to five years time.

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Optical Imaging - Adoption Factors and Their Impact

Rank Driver 1 - 2 Years 3 - 4 Years 5 - 7 Years

1Technology advantages such as high-

resolution, nonionizing, real-time imagingLow Medium High

2Portable, noninvasive, safe and less

expensive for home healthcareLow Medium High

3High commercial value of optical imaging,

coverage of multiple marketsHigh High High

Rank Restraint 1 - 2 Years 3 - 4 Years 5 - 7 Years

1Lack of validated clinical data using optical

methods restricts adoptionHigh Medium Med-Low

2 Poor in-depth penetration limits applications High High-Med Med-Low

3Slow approval process delays innovation and

commercializationHigh High-Med Med

4Current lack of reimbursements for optical

imaging modalitiesHigh High-Med Low

Source: Frost & SullivanSource: Frost & Sullivan

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Hybrid Imaging

Sneak Preview

Why is it Important?

Key Strengths

•Hybrid imaging refers to combining two different imaging methods in a single comprehensive technical system, to acquire anatomical and biological information in one study.

•Hybrid imaging systems such as PET-CT and SPECT-CT allow much faster imaging, thereby reducing patient stress and are one of the mega trends in diagnostic imaging.

•Due to skyrocketing medical imaging costs and poor reimbursement from federal programs, hospitals and practitioners continue to look for imaging modalities that will best serve their needs as well as provide a complete patient data. Hybrid imaging is a solution to this end.

•Hybrid imaging allows physicians to diagnose and potentially treat disease earlier. This is of critical importance because most of the disease-related biological processes are already present in our systems. Detecting them before they are visible through anatomical changes provides better curative possibilities for the patient.

•The high-quality information obtained boosts clinician confidence and results in improved treatment and patient outcomes, it terms of better health at much lower costs.

•For imaging clinics and hospitals, hybrid scanners allow economies of scale to maintain or reduce the unit cost of individual scans.

•Molecular imaging is going to be the Holy Grail for diseases such as cancer. Hybrid imaging is going to be the future enabling technology for molecular imaging.

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Hybrid Imaging - Adoption Factors and Their Impact

Rank Driver 1 - 2 Years 3 - 4 Years 5 - 7 Years

1Overall reduction in patient healthcare expenditures

Low Med-High High

2Technology innovations such as TOF, solid-state detection, 4D imaging, HD-PET, MDCT, optical sensors and therapeutic ultrasound

High High High

3Ultimate enabling technology for molecular imaging

Low Med High

4Capability to meet clinicians’ needs for complementary image data

High High High

5 Time savings and increased patient throughput Med Med High

Rank Restraint/Challenge 1 - 2 Years 3 - 4 Years 5 - 7 Years

1 Inadequate reimbursement levels High Med Med-Low

2High equipment installation costs increases

procedural costsHigh High Med

3Developing hybrid technologist skills through

certified coursesHigh High Med

4Developing standardized protocols for various

applicationsHigh High Med

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Source: Frost & SullivanSource: Frost & Sullivan

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Whole Slide Imaging (WSI)

Sneak Preview

Why is it Important?

Key Strengths

•Digital pathology is an emerging technology that refers to whole slide imaging (WSI) and digital capture of the tissue section on a glass slide as a single large image.

•Image digitisation provides a novel platform for managing and interpreting the information and provides significant improvements in all phases of drug discovery (preclinical and clinical) and also for education, research and clinical diagnostics.

•Digital pathology allows images to be used by a pathologist in ways that are simply not possible with manual microscopy.

•Addresses pathologists’ unmet needs by enabling the right pathologist to analyze the right slide at the right time with the right tools, thereby providing improved patient care.

•Delivers value in the form of cost reduction, efficiency, improvements in revenue as well as quality.

•Provides improved decision support tools, including image analysis.

•Enables a more efficient workflow, by enabling pathologists access remote slides via Web-based secure portals. This not only enables critical diagnosis, but also serves in education and improving pathologists’ skills.

•Allows access to new and targeted therapies (personalized medicine).

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WSI- Adoption Factors and Their Impact

Rank Driver 1 - 2 Years 3 - 4 Years 5 - 7 Years

1Improvements in efficiency and workflow

enhancement of laboratories Medium High High

2Cost and time savings due to elimination of

slide remake and high-throughput processing Low Med-High High

3Convergence of pathology and digital imaging

with pharma Low-Medium High High

4Improves diagnostic capabilities of pathologists

and treatment outcomes for patients Low High High

5Web access eliminates geographical barriers

and enables peer review of global studies Low Medium High

Rank Restraint 1 - 2 Years 3 - 4 Years 5 - 7 Years

1 Image storage/management and transfer High Medium Med-Low

2Technical challenges, for example, interfacing with other information management systems

(HIS, LIMS)High-Med Medium Low

3Delayed regulatory clearance for digital pathology systems, especially for clinical

diagnosisHigh-Med Med Low

3Budgetary constraints for transitioning to

digital pathologyHigh Medium Med-Low

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Smart-Pill

Sneak Preview

Why is it Important?

Key Strengths

•Smart pills are electronic, smart pills or miniaturized microsystems swallowed by human beings for various biomedical and diagnostic applications.

•An example of smart capsule is capsule endoscopy, which already exists. Next generation intelligent pills capable of drug delivery and biosensing are fast emerging in the market.

•When smart pills are coupled with wireless networks and mobile phones, they enable the captured information to be beamed to doctors allowing them to take a timely remedial action. This turns the technology into a disruptive innovation.

•These capsules have multiple potential benefits. Earlier diagnosis of cancers in a noninvasive manner could be life-saving for patients. Other benefits include timely deliverance of drugs and wireless monitoring and delivering critical vital signs.

•Enabled by MEMS, the smart pill technology will allow hassle-free imaging, biosensing, and drug delivery, thereby providing open the door for new therapy options for life-threatening and debilitating digestive tract disorders.

•The combination of navigational feedback, electronically controlled drug delivery and monitoring of the intestinal tract makes smart-pill technology a valuable research and diagnostic tool.

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Smart Pills - Adoption Factors and Their Impact

Rank Driver 1 - 2 Years 3 - 4 Years 5 - 7 Years

1Noninvasiveness, disposability and safety; requires no sedation; highly suitable for

pediatric imagingHigh High High

2Increases treatment compliance; effectiveness

of clinical trialsLow Medium High

3Targeted drug delivery of biologicals; timely diagnosis and medication; high life-saving

potentialLow-Medium High High

4Effective research tool for pharma drug

developmentLow Medium High

Rank Challenge/Restraint 1 - 2 Years 3 - 4 Years 5 - 7 Years

1 Lack of biopsy capabilities in current devices High Medium Med-Low

2Clinical validation regarding the safety and

efficacy/efficiency of devicesHigh-Med Medium Low

3Developing devices with extended battery life

for accurate diagnosis.High-Med Med Low

4Requirement of HD video enabling technologies

for high-resolution colon screeningHigh Medium Low

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Medical Imaging Technology - Life Cycle Analysis

Whole Slide Imaging

MaturityDevelopment Growth

Smart-Pill

Optical Imaging

Hybrid Imaging

Decline

Time

Mar

ket

Val

ue

Source: Frost & Sullivan.

Ultrasound

Smart pills is a technology that is in early stages with clinical use products soon to emerge in the market. Although capsule endoscopy has been on the market over the last decade the technology is still in an evolutionary phase so as to make it more robust and reliable for diagnostic imaging as well as for enabling biopsies.

Smart pills is a technology that is in early stages with clinical use products soon to emerge in the market. Although capsule endoscopy has been on the market over the last decade the technology is still in an evolutionary phase so as to make it more robust and reliable for diagnostic imaging as well as for enabling biopsies.

Optical imaging holds future potential for molecular imaging at the cellular level. Other than OCT, techniques covered in the research such as HSI and NIRS are in an evolutionary phase. NIRS systems though available are mostly targeted for research uses with only a few systems being applied for clinical imaging. Similarly, HSI systems with promising medical imaging uses are currently under early stages of investigation for cancer detection.

Optical imaging holds future potential for molecular imaging at the cellular level. Other than OCT, techniques covered in the research such as HSI and NIRS are in an evolutionary phase. NIRS systems though available are mostly targeted for research uses with only a few systems being applied for clinical imaging. Similarly, HSI systems with promising medical imaging uses are currently under early stages of investigation for cancer detection.

Integration of two imaging modalities as a single hardware equipment has been a trend since 2001, with the advent of PET-CT systems that have been clinically proven as the ultimate diagnostic aid for cancer. However, they are yet to be adopted on a global level. Emerging countries such as India, China are poised for adoption of these hybrid systems. Others such as PET-MRI have just been introduced in to the market. Overall, the hybrid imaging market is in a growth phase with a significant commercial potential down the decade.

Integration of two imaging modalities as a single hardware equipment has been a trend since 2001, with the advent of PET-CT systems that have been clinically proven as the ultimate diagnostic aid for cancer. However, they are yet to be adopted on a global level. Emerging countries such as India, China are poised for adoption of these hybrid systems. Others such as PET-MRI have just been introduced in to the market. Overall, the hybrid imaging market is in a growth phase with a significant commercial potential down the decade.

WSI is an emerging technology with promising potential for improved patient diagnosis. This technology is in early stages of adoption with certain challenges to be overcome before an end-to-end digital pathology solution is implemented. There are a couple of firms with products delivering solutions to this end, but are mostly for histopathology studies. FDA approval for applying this technology for primary pathology studies will boost its large-scale adoption.

WSI is an emerging technology with promising potential for improved patient diagnosis. This technology is in early stages of adoption with certain challenges to be overcome before an end-to-end digital pathology solution is implemented. There are a couple of firms with products delivering solutions to this end, but are mostly for histopathology studies. FDA approval for applying this technology for primary pathology studies will boost its large-scale adoption.

Ultrasound is a mature technology and has been adopted by many at a global level for OB/GYN and echocardiography applications. Ultrasound is currently undergoing incremental innovations, which make it applicable for a wide range of applications such as molecular breast imaging, urology, and also for therapeutic uses that are in the growth phase. The technology is also one of the fastest growing modalities with broader usability by both the developed and the developing economies.

Ultrasound is a mature technology and has been adopted by many at a global level for OB/GYN and echocardiography applications. Ultrasound is currently undergoing incremental innovations, which make it applicable for a wide range of applications such as molecular breast imaging, urology, and also for therapeutic uses that are in the growth phase. The technology is also one of the fastest growing modalities with broader usability by both the developed and the developing economies.

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Future of Medical Device Industry

20252017201320102004 2011 2020201520082000

NOWIncreasing mortalities due to chronic diseases in low and middle income economies.

BEFOREGlobal health research focused on overcoming infectious disease burden in developing countries.

FUTUREHuge investments for advancing medical technologies to address global health challenges.

Past technology advances contributed significantly in combating global infectious disease burden resulting in overall reductions in morbidity and mortality.

Past technology advances contributed significantly in combating global infectious disease burden resulting in overall reductions in morbidity and mortality.

Increasing need for common research goals for developing and developed countries.

Increasing need for common research goals for developing and developed countries.

Broad level implementation of safe and effective technologies overcoming logistical, cultural, financial, and other barriers.

Broad level implementation of safe and effective technologies overcoming logistical, cultural, financial, and other barriers.

Urgent need for intensive multidisciplinary research to translate research findings into practice.

Develop and strengthen international scientific collaborations to effectively address complex health issues that transcend national boundaries.

Deploy and leverage trained, local researchers and institutions to study local populations and collaborate with US and other investigators.

Research undertakings must involve local and outside investigators to study diseases onsite and to develop health interventions that address both local and international unmet needs.

NIH support needed for international collaboration between investigators in the United States and other countries to conduct research, and train researchers. This allows effective networking and information sharing among global scientists.

NIH trained researchers from LMICs, on their return to their home countries should in turn train and develop the next generation of local research force.

Requirements

Source: Frost & SullivanSource: Frost & Sullivan