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Technology Evaluation Plan
Administration of Technology Resources
Cynthia Campbell, Terry Gough, Aaron Parker
Georgia Southern University
April 1, 2013
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TECHNOLOGY PLAN RUBRIC by Cynthia Campbell, Timothy Gough, and Aaron Parker
CRITERIA 1 2 3
Goals and
Strategies forUsing
Telecommunications and
Information
Technology
Learning goals are not clear
or are absent. Goals address
equipment only. Means ofachieving goals are not
articulated or are unrealistic.
Goals are broad and
comprehensive but may not
be completely clear. Thestrategies are derived from
the goals, but the steps toachieve them may be too
vague or not measurable.
Benchmarks for goal
attainment or evaluationmethods are absent or too
vague.
Goals are concise, comprehensive,
attainable, and measurable. They
include strategies derived from thegoals that outline the steps needed
to achieve the goals and they areclearly stated. Goals cover
equipment and instructional needs.
Benchmarks are defined and
evaluation specifications arestated.
Professional
DevelopmentStrategy
A Staff development plan is
absent or mentioned only in
terms of who will deliver it.No outlined plan of exact
needs or means of delivery.
Staff development is
mentioned, but is not
clearlyarticulated as to how it will
be accomplished, or
evaluated.
Provides an imprecise
overview of needs.
Describes some strategiesand recommendations.
Staff development is addressed
succinctly and completely. Current
needs are outlined and a variety ofstrategies for attaining the skill
level required to accomplish
instructional goals are clearly
enumerated. Resources that existand resources that will be
established are stated and are
clearly suited to the task they willserve to accomplish
Assessment
ofTelecommunication
Services,
Hardware,
Software,and Other
Services
Needed
Needs Assessment is
absent or vague. Broadstatements are made aboutthe needs of the school. No
inventory of equipment is
provided.
Technology has been
assessed and analyzed, butmay not include summariesof information from all
elements in the technology
surveys.
Equipment inventory is notcomprehensive.
Needs assessment is
comprehensive and containsdetailed information regardinghardware resources, staff
development needs, and surveys.
Equipment inventory is detailed
and comprehensive.
Budget
Resources
Funding resources are not
mentioned or are vague andmeaningless. Few specific
figures are described. No
timeline is provided.
Provides most, but not all,
ofthe project, timelines, and
budget estimate
information. Appears to begenerally consistent with
plan goals
Current and future funding sources
are specified. A prioritized list ofmajor tech plan projects, tasks and
timelines is included. Budgetary
summary estimates of capitalexpenses is provided. Identifies
possible alternative funding
resources.
Ongoing
evaluationprocess
No formal evaluation is
described.
An evaluation process and
instrument is described indetail, but lacks complete
comprehensiveness. The
link to goals and objectivesis not apparent.
An evaluation process and
instrument are described in detail,and is comprehensive in nature.
Assessment is timely, and tied to
the objectives.
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Introductory Paragraph:
We are evaluating Effingham Countys technology plan. Effingham Countys 2009-2012 Technology Plan
was rewritten in early 2012 by a group of technology specialists and county administrators. A new 2012-2015
plan was constructed and revised in May of 2012 by a group of technology specialists, teachers, county
administrators, and parents. To the best of my knowledge, Effingham Countys technology plan is followed, in
what I would call an average to close range. However, all the plan goals are, to my knowledge, honest and
accurate as to what is being implemented, what is ongoing, and what is being reassessed. The plan itself seems
to be a little choppy and lacks cohesiveness.
Goals and Realistic Strategy for Using Telecommunications and Information Technology.
The Effingham County Technology Plan was awarded a score of two out of three possible on the rubric for
its development of Goals and Realistic Strategy for Using Telecommunications and Information Technology.
Six goals are included in the Plan with strategies for accomplishing those goals. Benchmarks are included to
monitor the progress and a method of evaluating the strategies is included. The goals also designate the person
or persons responsible for the execution of the strategies and the funding means and sources. All in all, the six
goals that are included cover the equipment and instructional needs of the county, and many of the strategies,
benchmarks and evaluations are specific and clear, but several are too general or simplistic or unrealistic. For
example, one strategy for the goal of providing multiple means of communication between schools and home is
to provide Auto Dialer Service to communicate with parents and the evaluation of that strategy states only that
the service will be used to communicate with parents. A different strategy for that same goal states that web
sites will be provided for schools and teachers and the evaluation piece for that is that schools and teachers will
have web pages. Not only is that evaluation simplistic, it might also be a bit unrealistic to state that all teacher in
the county will have web pages especially considering that in the Professional Development section of the
plan it states that the webmaster provides training for teacher web pages as requested by teachers, and not that
it is a mandatory training for all. Benchmark measurability varies greatly from strategy to strategy. Under the
goal of utilizing technology more efficiently to instruct students one clearly stated benchmark indicates that
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weekly training session will be offered on Thursdays every week that school is in session. Another
benchmark addressing that same goal states only that Instructional Specialists will respond to requests for
training, not addressing how those requests are to be made or even what it means to respond to requests.
One goal is presented as Increase interactive technologies within classrooms to enhance student achievement.
This goal is vague, difficult to measure and the strategies that mention the installment of and training on 21st
Century Classroom enhancements do not add much clarity to the meaning. Assuming that the intent is most
likely that 21st Century technologies will increase student achievement, this goal could have been better stated
as, 21st Century Technologies will be installed and teachers will be trained in their use with the purpose of
utilizing them to enrich instruction to achieve learning goals. Then the specific technologies could be outlined
in the strategies for that goal. The strategies in the Effingham plan do mention specific technologies that they
would like to include. The benchmark for this strategy is stated as New equipment is provided within
budgetary constraints. Although it is understood that budgetary constraints are ubiquitous these days, the
benchmark is rather meaningless.
Throughout the section that outlines the goals of the technology plan there is a stated person or persons
responsible for each particular strategy. Of the twenty-five separate strategies, the Information Technology
Coordinator is named as the person responsible on nineteen of them, the Information Technology Specialists are
named on eight, a Network Administrator is named on five, a Network Specialist is named on three, a Web Site
Specialist is named on two, and the Assistant Superintendent, Teachers, and Building Technology Team are
each named on one. This appears to describe an inequitable distribution of responsibility and accountability to
get this plan accomplished. Teachers in particular are notably absent from responsibility in the goals that
address student achievement and the utilization of resources to instruct students more efficiently.
Overall the goals cover the general equipment and instructional needs of the county and the strategies are in
line with the goals. The plan would benefit from a basic rewording of several of the goals, strategies, and
benchmarks in order to enhance then and to make them more clear and measureable. It is not possible to
comment on the funding section of the goals plan, but the section that addresses who is responsible for each
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strategy could be improved upon by adding more people to be ultimately responsible for the success of the goals
and objectives of the plan. Ideally, students would also be included, especially in the section that addresses their
instruction. These adjustments could be made without compromising or changing much of the stated intent of
each entry. The table format that the plan utilizes in its goals and strategies section is well organized and easy
to read.
Professional development strategy
The professional development strategy for the Effingham County Technology Plan scored a two out of a
possible three on the rubric created for this evaluation process. A short section entitled Professional
Development outlines the plan in less than 300 words and consists mostly of generalized statements regarding
practices that are currently in place. The plan acknowledges that technology is an area in which high quality
professional development is essential and yet provides no focused step by step plan to accomplish it. It does list
the ways that they feel that they have addressed this need in the hiring of an Instructional Technology
Specialist, a hosted web application training (as requested,) and an online learning environment in which staff
can investigate professional development opportunities independently. But the specific technologies are vague
as in 21st Century Classroom and Renaissance Learning. Although the term 21st Century Classroom is
ubiquitous these days and can be useful in describing a general idea of current technology, it does not give a
clear picture of what exactly the classroom will include. Additionally, the term Renaissance Learning
references a company that deals with several products; hardware, software and web-based, and the mere
mention of the product brand does nothing to inform the reader what will be accomplished from its inclusion in
the plan. In the section of the technology plan that references the goals there are four mentions of staff
development as part of the strategies to fulfill the goal, but the wording is vague and says that training will be
done as requested or as needed. In the Needs Assessment section of the plan in which individual schools
submitted an action plan created by their respective School Improvement Teams that listed a series of actions
that were to be accomplished at their sites to improve test scores on the high stakes testing such as the CRCT
and the EOCT and the GHSGT- staff development is barely referred to and then usually only in the form of the
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name of a staff member who will be charged with it. With something as important as professional development,
a plan that clearly maps out a path for continued skills acquisition in order to better utilize technology to
positively impact student learning is critical. The Effingham County Technology Plan is in need of a plan that
would carefully enumerate the training required to meet what they have set as their students' learning goals. It
would also benefit the technology plan in general to have a more consistent idea about staff development
throughout its pages.
Assessment of telecommunication services, hardware, software, and other services needed
The Effingham County Technology plan was given a score of 2 out of a possible 3 points on the rubric for
the assessment of telecommunication services, hardware, software, and other services needed. The Executive
Summary of the plan gives the reader a sense of direction by detailing eight categories of concentration and in
what order they will be addressed by the school district. Included and explained in the summary are; access to
technology, technology use of teachers, student technology use, system readiness which includes faculty, staff
and administration training in technology use, system support, administrative technology, parent and
community involvement, and finally technology integration. The access to technology category briefly details a
later and more detailed explanation of the districts movement to increase the number of modern computers and
other hardware, as well as to increase the amount of instructional classrooms which are web accessible. An
increase in student involvement in technology is thought to be obtained through the modeling of technology use
by the systems teachers and this is briefly covered in the technology use by the teachers category. Student
technology use is addressed in the plan by stating that technology will be used as a learning tool and will be
integrated into the curriculum. The plan states in the system support portion that school personnel need to feel
confident in technology and that it will be fixed in the event of its eventual breakdown. Although stated that the
systems technology will be repaired, no specific information was given with regards to funding for this. The
importance of parent and community involvement and in keeping both informed was taken into consideration
and addressed by the use of school and district web pages, phone systems with voice-mail, as well as email and
other mechanisms to enhance information.
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The technology plan does give an extensive and comprehensive equipment inventory however, though
overall informative, the technology plan does present some specificity issues due to its vagueness in many of
the aforementioned categories as well as in presenting detailed information about surveys, and in technology
training received and desired. Improvements could be made by simply being more specific in these categories
as well as detail as to how funds for stated improvements will be procured.
Budget resources
The budget resources section of the Effingham County Technology Plan barely scored a one on the rubric
included in this evaluation. Funding sources are mentioned, but they are vague and limited to general funding
sources with no specific plan or exact figures for any purchases. In fact, there is no specific section dedicated to
the funding and budget resources, but only mention made in the Goals and Benchmarks section of the plan. In
the Goals and Benchmarks section funding examples include; Title IIA, Title I, General Fund, Professional
Learning Funds, and SPLOST. Attached to these funding sources are either no figures, or very generalized
figures of all the funds that the county expects to receive from those sources. There are no project plans with
specific monetary figures aimed toward any purchase. Some of the funding source citations are coupled with
caveats such as; as available, contingent upon approval, and to be determined. Due to a near complete lack of
any budgetary resource information available in this plan, it scored the lowest of all scores on the rubric. The
technology plan needs to be fleshed out in the form of specific project plans with timelines and detailed
budgetary expenses outlined.
Ongoing evaluation process
The Effingham County Technology Plan was awarded a score of two out of three possible on the rubric for
its ongoing evaluation process. The only reason for us giving this plan a two out of three is that it seems to only
be evaluated every two or three years. If this plan were to appear to be evaluated yearly then it would have
easily been given a three out of three. All of the goals strategies and benchmarks were honestly evaluated and
reviewed. We found that most of the three year goals were either implemented and ongoing or completed.
Some goals, such as student internet accounts and I-Safe trainings, were to be reassessed or have been slightly
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neglected. Improvements could be made in the area of evaluating the plan annually or maybe even bi-annually
and better attention to the training of employees and students on the safe use of internet. Another reason for the
less than perfect score is due to the fact that there is not a clearly delineated section that focuses on the
evaluation. Nor were there any evaluation instruments describe anywhere in the plan. There is also no direct
link to any type of evaluation in the contents.
Summary Paragraph
After a thorough review of Effingham Countys Technology Plan, we have come to the conclusion that it
seems to have been broken up into numerous small portions and then pieced together to make one single plan.
The reason for this thought is that the plan lacks cohesiveness; it just does not seem to flow from one section to
the next and tends to contradict itself from section to section. However, it does seem to be accurate to what the
county is doing from year to year. There are several distinctly good ideas within the plan for implementation of
technology that will assist in reaching the goals that the county has set for itself. One of those unique ideas
about Effingham Countys Technology Plan is the plan to give all high school students their own email address,
for school use only, to help with after school communication with students and teachers. In the eyes of our
group, this is a positive step in the direction of preparation for post-secondary education. So, although there are
several commendable ideas for technology integration, overall the plan could be vastly improved by adding
more specific details to add clarity, giving some components of the plan separate sections within the plan
instead of including them in with others, evaluating the plan more frequently, and finally, creating a better sense
of continuity within the plan so that it stands as one cohesive document.