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Transcript of Tecc society foundation advisors report
Foundation Advisors Report
2013 - 2014
Presented by Stephen Nold Confidential January 31, 2014
Confidential
Welcome
Brian Cohen - Chair
Gagan Nirula
Margaret Pederson
RD Whitney
Todd Zint
Kenji Haroutanian
Stephen Graham
Andrea Bahr
Eric Ly
Pat Pathade
Carrie Ferenac
Shawn Pierce
Confidential
2013 Year In Review
2014 Goals
Key Drivers
Website
Members
Live Events
Advisory Board
Strategic Initiatives
Questions and Feedback
Agenda
Confidential
Defined Purpose to Industry
Launched TeccSociety Website
MeetingsNet.com Press Release
79 LinkedIn Members
49 TeccDirect Partners
Inaugural Circle of Influence Summit
2013 Year in Review
Confidential
TeccSociety From visibility to awareness to engagement
Increase partner directory participation
Organic member growth
Live events
Content creation and distribution
Relevant tools and education for buyers
Positioned as a “Trusted Authority”
2014 Key Drivers2014 G
oals
Confidential
Website 2014
New Features• Clean Design• Streamlined content access• Resource library• Blogs
• Community Influencers, Change Makers• Member Knowledge
• On-demand videos (TeccSociety.TV)
Confidential
2014 Goals
Website
Confidential
Website 2014
Confidential
New Features – Suppliers
• Launch.IT Platform• Lead Generation through RFI functionality
Website
2014 Goals
Confidential
Website 2014
Confidential
New Features – Buyers
• Home page quick click for TeccDirect • TeccDirect supplier comparison tool• Buyer Resources W
ebsite2014 G
oals
Confidential
Certification Program2014 G
oalsW
ebsite
Confidential
2013
LinkedIn Community
Word of Mouth; Member Referrals
2014
Continue organic growth and word of mouth
Member database; value-added services on website
Recruit new members through “walled garden” content access
Member GrowthM
embers
2014 Goals
Confidential
Maintain 20 Event Technology Categories
Projected 2014 Growth: 75 Partners (150%) 100 Members (125%)
Supplier Partners2014 G
oalsM
embers
Confidential
Tiered TeccDirect Listing Subscriber Model
Value Offerings: Basic Platinum Foundation
Directory Listing ✔ ✔ ✔Invitation to Live Events ✔ ✔ ✔Live Event Sponsor Invite Priority ✔ ✔Organization/Product Promotion(Launchit Module)
✔ ✔
Priority “Category Priority” Listing ✔Run of Website/ Advertisement ✔Price $495 $1495 $2495
Supplier PartnersM
embers
2014 Goals
Confidential
TeccSociety Preferred Partner certified program represents suppliers that embody sound business practices, cultivate customer trust and loyalty, and consistently deliver products and services that align with customer goals. There are three requirements for a technology solution provider to achieve the Preferred Partner status:
Two positive referrals from customers within the past twelve (12) months.
Confirmed Strategic meeting management best practices including a defined project management plan to ensure goal alignment, scoping, planning and implementation.
Demonstration and evaluation of product and/or service solution with the TeccSociety research team.
Supplier Partner Criteria2014 G
oalsM
embers
Confidential
Signature Tours
Researching IMEX (International Meeting Exchange in Las Vegas) October 14-16
Circle of Influence Summit
2nd Annual in Q4
Live Events2014 G
oalsLive E
vents
Confidential
RolesAdvisory Group
ExpectationsQuarterly Conference CallsCommittee CallsAdvisory Meeting – In conjunction with the Circle of
Influence meeting in November
Advisory Board2014 G
oalsS
trategic Initiatives
Confidential
Committees
WebsiteSocial media
MembershipPartners and members
Live EventsAwards
Education
2014 Goals
Strategic Initiatives
Confidential
Successful Website re-launch
Increase Suppliers within TeccDirectory
Preferred Supplier Badge program
Launch It website integration (Content)
Attract reputable “Blogger” contributors
Increased brand awareness
Announce Signature Series & COI Dates/Locations
Focus for Q12014 G
oalsS
trategic Initiatives
Confidential
“Pay wall” markers determined within website (collect emails)
Member Database Identified and launched
Whitepaper
Mobile APP RFP
Enhanced TeccDirect V3
Focus for Q22014 G
oalsS
trategic Initiatives
Confidential
Own an assignment/role
Find another qualified member
Recommend a technology supplier
Attend an event
Next Steps2014 G
oalsS
trategic Initiatives
Confidential
Questions/Feedback
Questions/Feedback