Team 152016 APICS SW District Student Case Competition

VP of Purchasing Jesus LopezAlonzoVP of Operations Eric HanamotoVP of Supply Chain Gilbert PinedaVP of Sales Michael Tanedo

2

Mission: - Provide the highest level of service to our customers and suppliers.Vision:- Produce healthy juices for society while providing a superior level of quality and value.Goals:- Meet the service level of our customers (decreasing waste, increasing availability, maximize production efficiency)

The Fresh Connection Strategy

3

0 1 2 3

-5-4-3-2-101234

ROI

End Results

0 1 2 393.00%

94.00%

95.00%

96.00%

97.00%

98.00%

99.00%

Service Level

0 1 2 3

-$200,000.00

-$150,000.00

-$100,000.00

-$50,000.00

$-

$50,000.00

Bonuses or Penalties

0 1 2 3 $2,600.00 $2,610.00 $2,620.00 $2,630.00 $2,640.00 $2,650.00 $2,660.00 $2,670.00 $2,680.00

Sales Revenue (in thousands)

4

Single Round Decisions Earlier Deadlines

(improved service) Payment Terms 4 6

weeks Promotional Pressure,

Increased demand and TO

VMI

Sales

0 1 2 380.0%

82.0%

84.0%

86.0%

88.0%

90.0%

92.0%

94.0%

96.0%

98.0%

Service Level (Orders)

Food & Groceries LAND MarketsDominick's

5

Increased Raw Materials Warehouse (~71% capacity)

Decreased Finished Goods Warehouse (~71% capacity)

Dramatically reduce overflow warehouse to save on costs/flex labor

Increase Production Plan Adherence A lot of preventative maintenance SMED Action Increase Speed

Lower runtime and increase idle time

Operations

0 1 2 30.00%2.00%4.00%6.00%8.00%

10.00%12.00%14.00%16.00%18.00%

15.12% 15.90% 16.09%13.82%

13.56% 13.39%

7.94% 7.13%

11.74%10.54%

4.75%

0.30%Changeover Time Breakdown Time

6

Lowered Safety Stock of Finished Goods Product Decreased Production Intervals of High-selling

Finished Goods Increased Lot sizes of Stock Management

Components Modified Safety Stock of Stock Components Frozen Period of Production (passed down supply

chain)

Supply Chain Management

0 1 2 380.00%

85.00%

90.00%

95.00%

100.00%

On Shelf Availability

Orange 1L Orange/Mango 1L Orange/C 1LOrange PET Orange/Mango PET Orange/C PET

7

Focus on Supplier Relations (loyalty) Trio PET PLC

Quality from Poor High Decrease Transportation costs Invested in Supplier Development

Miami Oranges -Decreased Service Level Contract

Purchasing

0 1 2 30.0%1.0%2.0%3.0%4.0%5.0%6.0%7.0%

Rejection Rates

Mono Packaging Trio PET VitaminsMango Miami Oranges