Team No 3 Panthere Bike Co.

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Transcript of Team No 3 Panthere Bike Co.

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    The Panthre Bike Co.

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    The Board Members :

    1) Preetesh Choudhari CEO & CFO

    2) Naresh Raveendran CMO

    3) Muneeb Farooqi Managing Director4) Swetha Borra Chief of HR

    5) Akanksha Head MFG & Production

    6) Vaibhav Goyal Chief Design ER

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    TABLE OF CONTENT

    Introduction

    Product range

    Advantage

    Company profile Major Players (Competitor )

    Market Share

    S.W.O.T. Analysis

    Strategies Recommendation

    Conclusion

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    Company Profile

    The Panthre Bike Co., founded in year 2010

    Head Quartered at Bangalore

    Vision statement :

    To be the market leader of Indian Two wheeler industry by

    providing diversified ,high quality,high technology products by

    2015

    Mission Statement :

    Aggressive expansion of product range by inducting newtechnology and build brand image by high quality products

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    Product Range

    120 cc Espano

    275 cc

    Fushuko

    350 cc Glider

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    Advantage

    Sales of motor cycles in India is likely to touch the 13million mark by 2015

    Registered two-wheelers still growing

    Growth in exports and domestic sales are 24.34% and

    11.92% respectively.

    Middle class expanding by 30 - 40 million every year

    Growing working population and Increased access to

    credit facility Requirement of new end cost cutting technology

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    Market Share

    9

    5

    7

    1110

    6

    7

    34

    %

    Team 1

    Team 2

    Panthre

    Team 4

    Team 5

    Team 6

    Team 7Team 8

    Team 9

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    SL .NO Team1 Team2 Panthere Team4 Team5 Team6 Team7 Team8 Team9

    120cc * * * * *

    275cc * * *

    350cc * * * *

    550cc * *

    750cc * *

    Indian two wheeler market Competitive Scenario

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    THE PANTHERE BIKECO.

    Team no 4

    (TechnicalColloboration

    JV)

    STRATEGIES : Acquisition & Joint Venture

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    STRATEGY 1

    1) BUSINESS STRATEGY

    The company has formed its business strategies on following objectives

    1) Non performing product Range : - This is the most important parameter

    used by Panthere to create its High end products as this depends on theengineering Design and Technicality of product

    Non Performing Product : 350 CC Glider

    Strategy : Technical collaboration JV with Team no 4

    2) Benefits of Technical collaboration Joint Venture With team no 4: Products

    that are similar in their design catering to similar segments share the raw

    materials and hence need to be clubbed in the same Business like 120cc bike

    while those with different requirements like 275 cc and 350 cc needs different

    strategy.

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    STRATEGY2 New Market Share :

    Team 4 + Panthere = 18 % ( Market Leader )

    Diversified Product Range :

    1) 120 CC

    2) 275 CC3) 350 CC

    Benefits of Acquisition and JV :

    1) Diversified products to all segments

    2) High technology High End products3) High profit potential

    4) Low Manufactering Cost

    5) Better Brand Image

    6) Durable Products

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    StrengthsDiversified Products in all Segments

    Huge sale network

    Better Durable products

    Highest share

    High margin

    WeaknessLess durable products

    Low brand image

    OpportunitiesIncrease concentration in market

    Close all non performing products

    To be an Market leader

    ThreatsNew entrants in market

    Govt surcharges on import bikes

    And superbikes

    SWOT

    SWOT Analysis Of Panthere

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