1. Professor TD Noakes OMS, MBChB, MD, DSc, FACSM,(hon) FFSEM(UK) Discovery Health Professor of Exercise and Sports Science MRC/UCT Research Unit for Exercise Science and Sports Medicine, University of Cape Town and Sports Science Institute of South Africa GBE Pursuing Excellence Conference Somerset West 1 stOctober 2010

2. 3. 4. Phelps Cavic The Final Stroke2008 Olympic Games100m Butterfly Finals Can Michael Phelps win this Gold Medal? 5. 6. 7. Champions are not champions because they do anything extraordinary but because they do the ordinary things better than anyone else. Chuck Noll - NFL Coach 8. 9. Beijing Olympics 4 x 100m Freestyle final.Jason Lezak vs Allain Bernard.What will happen to Phelps Gold Medal? +0.37 47.21(2) 47.58(5) 2008 +0.39 48.12(2) 48.51(8) 2007 Difference Bernard Lezak Year 10. How good was Jason Lezaks performance in the Beijing Olympics 4 x 100m Freestyle final? *fastest swim in the race by 0.57 seconds +0.46 47.21(1) 47.67(3) 2008 Beijing Olympics 100m final -0.67* (-0.90 for final 50m) 46.73 46.06 2008 Beijing Olympics 4 x 100m final +0.48 46.94(2) 47.78(11) 2009 +0.37 47.21(2) 47.58(5) 2008 +0.39 48.12(2) 48.51(8) 2007 Difference Bernard Lezak Year 4 days 11. The Springboks use their brains to win the 2007 Rugby World Cup 12. Key focus of support to the 2004-2007Springboks Coachs focus - Consistency of selection to field the most experienced Springbok team of all time in the 2007 Rugby World CupMedical teams focus -To insure that the best 22 players were injury-free and in peak condition for the most important games at the 2007 Rugby World Cup 13. 14. Success in sport is a matter of inches Success demands a total commitment to perfection 15. Hans Selyes General Adaptation Syndrome Hans Selye (1957).The Stress of Life.Level of normal resistance Alarm reaction Stage of resistance Stage of exhaustion Stress R.I.P Goal: Springboks 2007 Rugby World Cup 16. Hans Selyes General Adaptation Syndrome Hans Selye (1957).The Stress of Life.Level of normal resistance Alarm reaction Stage of resistance Stage of exhaustion Stress England (Wilkinson) All Blacks (Carter) Wallabies (Larkham) Ireland (entire team)R.I.P Springboks at the 2007 Rugby World Cup Fourteen Springboks played too much rugby in 2009 and now already in 2010 There is always a cost 17. The Springboks use their brains to win the 2007 Rugby World Cup Margins of success in international sport are disappearingly small Focusing on physical preparation is likely to produce burnoutSomething more is required 18. The hidden aspects of team preparation Self belief 19. The Race to be the first to run the mile in less than4 minutes Roger Bannister (UK)3:59.4 6 thMay 1954 Mile of the CenturyVancouver Empire Games Saturday 7 thAugust 1954 John Landy (AUS) 3:58.021 stJune 1954Sir The Governor Self - Coached Coached by an AustralianFranz Stampfl 20. Progress in the Mile record 1931 - 1954 3:54 4:00 4:06 4:12 Time (min:sec) Frankly, I think the four minute mile is beyond my capabilities. Two seconds may not sound much, but to me its like trying to break through a brick wall. Someone may achieve the four-minute mile the world is wanting so desperately, but I dont think I can. John Landy, 1954 7 Years 9 Years Glen Cunningham1934 Jules Ladoumegue1931 Sidney Wooderson1937 Jack Lovelock1933 Gunder Haegg1942 Arne Andersson1942 Gunder Haegg1942 Arne Andersson1943 Arne Andersson1944 Gunder Haegg1945 Glen Cunningham1934 Jules Ladoumegue1931 Sidney Wooderson1937 Jack Lovelock1933 Gunder Haegg1942 Arne Andersson1942 Gunder Haegg1942 Arne Andersson1943 Arne Andersson1944 7 Years 21. Progress in the Mile record 1931 - 1954 3:54 4:00 4:06 4:12 Time (min:sec) 46 days Frankly, I think the four minute mile is beyond my capabilities. Two seconds may not sound much, but to me its like trying to break through a brick wall. Someone may achieve the four-minute mile the world is wanting so desperately, but I dont think I can. John Landy, 1954 7 Years 9 Years Glen Cunningham1934 Jules Ladoumegue1931 Sidney Wooderson1937 Jack Lovelock1933 Roger Bannister1954 Gunder Haegg1942 Arne Andersson1942 Gunder Haegg1942 Arne Andersson1943 Arne Andersson1944 Gunder Haegg1945 John Landy1954 Glen Cunningham1934 Jules Ladoumegue1931 Sidney Wooderson1937 Jack Lovelock1933 Gunder Haegg1942 Arne Andersson1942 Gunder Haegg1942 Arne Andersson1943 Arne Andersson1944 7 Years 22. 23. The influence of Australian coach Franz Stampfl The crucial thing that he (Stampfl) said was: Well I think you can run a 3:56 mile. If he believed that - I hope he did - it certainly was a helpful comment.And he said if you have the chance and you dont take it you may regret it for the rest of your life . Sir Roger Bannister. May 6th, 1954. 24. The role of the coach N. Bascomb. Excerpts from The Perfect Mile. P.264 Chris Chatataway best explained what these conversations with their coach provided: It was a sort of pre-race mental calisthenics. I would say I was tired, and he would explain why he was absolutely convinced that my finishing burst would be strong. In a way, I knew he didnt know any better than I did whether or not I would win, because it was a totally unknown quantity, but just hearing someone say the things was useful. 25. The influence of Coach Stampfl Training is principally an act of faith. The athlete must believe that through training he will become fitter and stronger He must believe that through training his performances will improve and continue to improve indefinitely as long as he continues to train to progressively stiffer standards. Franz Stampfl, 1954. The great hurdle was the mental barrier.Franz Stampfl, 1954. 26. The philosophy of Coach Stampfl Its simple. All you have to dois want to do it enough , then go and do it. Franz Stampfl, 1954. 27. Lets talk about goals, he began. What do you think you can do a mile in? This year? I said. Oh, I dont know, maybe- Not this year, interrupted the coach. I mean by the time youre a senior ultimately. Id never really given it any thought. I maybe 4:10, I said Im talking about the four-minute mile, Jim. No high school boy has ever run one. I think you can be the first Im convinced you can do it. Coach, I think youre crazy! 28. At the time, I had no idea what a four-minute mile signified. I was only fifteen years old, basically still a child. He was certain of my ability, even if I wasnt myself. He had already tutored several very successful milers and believed in his coaching system. As difficult as it was to make the adjustment to consider myself a champion, a front runner, as a good athlete, I did my best to trust in the coachs judgment and to believe his words. Though I was initially dumbfounded by his prediction, it did in fact prove not only to be accurate but to set me on target for what would be the essence of my life for some time to come. 29. Paul Tergat, Kenya Hendrik RamaalaSouth Africa What I realise is that once the mind accepts anything, the body will respond. If you dont convince yourself that you are going to win, then you arent going to win it.For New York, I have to tell myself thousands of times that I am going to win this thing. I have done it before and I must do it again before the start, at the start, during the race and at the finish. I have to tell myself that I am going to win it and that I am better than the other guys.You have to talk to yourself otherwise you are not going to win You have to say: Whatever happens I am going to win. In my opinion, the person who wins the race has already won it inside his head before the start of the race . Hendrik Ramaala - Lawyer - Johannesburg, South Africa But how might self-belief moderate the sensations of fatigue that develop during exercise? 30. Josia Thugwane 1996 Olympic Marathon Champion 3 seconds is not due to physiology . Second but still alive. Winner by 3 seconds. Not absolutely fatigued. Could have run faster. If the brain regulates exercise performance as we now believe, then the athlete who wins likelychooses that outcome by believing he (or she) is less fatigued than are his or her competitors 31. The role of self-belief You have just won the under-21 Rugby World Cup.You will win the 2007 Rugby World Cup.Jake White on his first meeting with the Springboks - May 2004 32. J. White with Craig Ray. In Black and White p.1, 2007. Seventeen year-old Jake Whites essay on his future goals What are my dreams for the future? My greatest dream is to play rugby, especially for the Springboks. But even to become their coach.I have seen how you can make people believe in themselves ; how you can show people that every single person can be a winner if you want it. 33. In the end, the players achieved what the coach said they would on the first day he coached them. 34. Gentlemen, Bryant continued, lifes battles dont always go to the stronger or faster man. But sooner or later, the man who wins is the one who thinks he can. 35. If you believe in yourself and have dedication and pride and never quit youll be a winner. The price of victory is high, but so are the rewards. Paul Bear Bryant 36. Joe Montana came to the San Francisco 49ers believing he was extraordinary. My job was to convince him that he was beyond extraordinary. Coach Bill Walsh 5 NFL Super Bowlvictories in 12 years 37.

Winning is not a sometimes thing; its an all-the-time thing.You dont win once in a while, you dont do things right once in a while, you do them right all the time.Winning is a habit.Unfortunately so is losing.

Coach Vince Lombardi 38. The hidden aspects of team preparation Self belief Intellectualism 39. The Bob Dwyer Model the preparation program has changed the players entire approach to the game.It has changed his understanding of how best to prepare for a game, his understanding of his body as a mechanical apparatus, his understanding of his own physiology.Our experience with the Australian team has confirmed my belief that education is itself a motivational tool .The more a players knows about his body, the better he trains, and the better he trains, the fitter and more powerful he becomes, which in turn encourages him to want to know more.This is why some Australian players absorbed the information faster than we could supply it. Bob Dwyer - The Winning Way - 1992 p110 On the field the benefits of the program showed up in an improved fitness, strength and explosiveness.The players mental attitude was changed, too.Because they knew they had prepared themselves well, they played with more confidence.They really believed they were part of a top outfit .Another benefit, I have found, is that the players are more receptive to technical evaluations of their performance.In short, they have developed the mentality of the elite athlete who knows that it is the extra one per cent in performance which seperates the best from the second best . Bob Dwyer - The Winning Way - 1992 p110 40. Multiple expert model 41. The hidden aspects of team preparation Character Intellectualism Self belief 42. The issue of character Brad Adler. Coaching Matters (2003) Browns ideal player was one of impeccable character and intellect.His conception of building a successful football team was based on his determination that the game was as much about people as it was about strategies, tactics and motivational techniques.He contended that if he placed the bestindividuals(not necessarily the most talented football players) in the most advantageous positions, winning would almost come naturally.A Paul Brown individual was one who was totally devoted to winning football games and was willing to sacrifice his entire lifestyle in order to achieve that ambition. 43. The Issue of Character - And IntelligenceBrad Adler. Coaching Matters (2003) He had to possess an unselfish attitude and never put personal considerations ahead of the organizations goal of championship football.In addition, Brown greatly valued a players learning capacity.Knowing a mans capacity to learn before we drafted him helped us calculate his potential.In Browns system his intelligence-level measurement was even more important than it was with other teams.He required every player to know the entire playbook. Brown felt that if the players were aware of all functions on a given play, there was a much better chance for a successful outcome. 44. The hidden aspects of team preparation Concept of team Character Intellectualism Self belief 45. But winning the Super Bowl is not the ultimate victory. And once again, just to make certain were on the same page, its not all about football.Its about the journey mine and yours andthe lives we can touch , thelegacy we can leave , and the world we can change for the better. every year, the topic of my first talk at training camp isfamily .I want each guy to understand that his family is his first priority. but were still trying to develop that base. I want an organization and team that emphasizescharacter, values, and family , and I want it to extend out into the community in a meaningful way. The final irony is that sport is not actually about sport.It is about individuals and teams and the search for an elusive perfection. 46. 47.