Tea and Chat with Brittany of The House That Lars Built
Transcript of Tea and Chat with Brittany of The House That Lars Built
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and things just snowballed. I started to get asked to do DIYs for websites like 100 Layer Cake and Oh Happy Day. Finally, I realised that I love making things and that’s the direction I should go in for the blog. It’s had many stages from the school days.
What was the trigger that started your business? I started the shop after I’d been living in Copenhagen for about six months. I couldn’t work in Denmark legally for the first ten months, so I was putting
The name stems from the fictional family I created to go with it – I called the dad Lars. Lars is actually my real dad’s alias! His name is Bob, but he used to play jokes on us as kids with the name Lars. It’s only by coincidence that I ended up moving to a country where Lars is every third guy’s name. It’s funny that although it’s a play on words using the British nursery rhyme, The House That Jack Built, the Danes don’t really get it at all!
After I got married, I shared pictures of our oversized paper flowers on the blog
Describe your style in a few words. Colourful, bold, layered. Sometimes clean, sometimes complicated. Humorous. For interiors, my ideal style would be a bit of Swedish Gustavian combined with a bit of French country. For my own personal style: bright and bold!
Which books and magazines are currently on your bedside table? The 7 Habits of Highly Effective People, Joy Cho’s Blog Inc, Kinfolk, Bolig Liv and the latest Domino that my mom brought over when she visited. I try and pick up a magazine from each country I visit.
Name your top three creative blogs. Design Love Fest (designlovefest.com) does a fantastic job of keeping it creative and cohesive, Oh Happy Day (ohhappyday.com is clever, and the Etsy Wedding blog, of course (etsy.com/blog/weddings).
Tell us how your blog came about – what’s the story behind the name? I started The House That Lars Built in 2008 for an interior design class at college. My brief was to design a house and I thought my fictional ‘clients’ would love to see the progress I was making. A blog seemed like the best way for them to see the furniture choices and floor plans, and they could leave me comments.
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BRITTANY WATSON JEPSENThe designer behind The House That Lars Built writes for most top blogs – and you’ll certainly have repinned one of her creations
‘I might make a mistake and then – boom! – a new idea is born.’
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When American-born Brittany Watson Jepsen moved to Denmark two years ago, she found that her degree in Interior Design wasn’t going to be as useful to her career as she thought: “Interior design as we know it in America doesn’t really exist in Denmark so I had to switch gears,” she said. And she certainly did, concentrating on her hugely successful blog and shop, The House That Lars Built.
Brittany wears many hats, morphing from product designer, to events stylist to illustrator. Her beautifully crafted
tutorials show how to make all manner of prettiness from floral crowns to her signature paper flowers.
If she’s not making for herself, she’s making for others. Brittany’s work appears in a number of blogs and magazines including Brooklyn Bride, Etsy Weddings, Oh Happy Day, design*sponge and Kinfolk. Her most recent collaboration was with Terrain, a sister company of Urban Outfitters. We caught up with Brittany at her Copenhagen home to talk Pinterest, poppies and photobooth props.
01 A sneak peek into
Brittany’s living
room reveals her love
of vintage maps. The
rug and pillow are
from Butik Nø
in downtown
Copenhagen, while
the geometric throw
on the sofa is from
Kathmandu, Nepal.
02 One of Brittany’s
popular creations
– a sticky-label-note
piñata heart. Cute!03 Flowers are a big
feature in Brittany’s
home, and inspire
much of her work.
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Words: CHARLOTTE RIVERS & LARA WATSON Photographs and styling: AMANDA THOMSEN
tea and a chat with…
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more energy into my blog. We we were planning on visiting friends in London for the royal wedding, and – just being silly – I mentioned that I should make some souvenirs and sell them. My friend encouraged me to actually do it. In a very short amount of time another friend and I designed a line of products from commemorative dinner plates to a letterpressed procession map and I sold them on Etsy and a few shops in London.
We flew in for the wedding and had a ball! I wore an oversized paper flower on my head, because I thought everyone would be wearing a fascinator. I mean, we were in England, and that’s what people do, right? Well, we learned that it was mostly attendees at the wedding who wore accessorised hats so I felt a bit ridculous. It was a great marketing tool, though – I ended up on the front page of CNN and in Vogue. My friends and I were floored!
Is your creative process usually this accidental? It depends on the project. If it’s for a new DIY, it can happen in the most random of ways. I might make a mistake and then – boom! – a new idea is born, and I’ll use a sketchbook to draw it out.
I’ve been known to stare at products for prolonged periods of time. I look like a nut,
I visited Karen Blixen’s home (she’s the author of Out of Africa). It was lovely and she led a fascinating life. Plus, she loved floral arranging and keeping a beautiful garden, so I had a heyday!
Of all your projects, which one has been the most unusual? Well, I typically think the crazier the better for my projects! One time I made this huge, giant wedding ring as a photobooth prop – and then I had to drag it around Copenhagen for the photoshoot. I felt so
but it works. If it’s an illustration project then I’ll collect some images that inspire me and get to work with a sketch or two.
Where do you search for inspiration? These days it’s mostly Pinterest. I’ve somehow convinced myself that Pinterest is my work so I’m on there quite a bit. I also love exploring my surroundings for new inspiration. My travels around Europe have been essential. One of my most recent explorations was a trip up the coast of Zealand here in Denmark. My friend and
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01 This quiet spot by
the window features
another colourful rug
from Butik Nø and a
portrait of Brittany
and Paul on their
wedding day. 02 Her favourite
oversized blooms are
the poppies and roses. 03 Brittany’s studio in
Copenhagen has a
window display
featuring her giant
paper flowers.
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‘I think the crazier the better… I have a thing for oversized objects.’
01 Inside Brittany’s
studio, which she
shares with
photographers,
Amanda Thomsen
and Lina Ahnoff.02 Brittany’s
bedspread is made
from beautiful
geometric-pattern
fabric from the
Marimekko factory
in Helsinki. 03 No studio is
complete without
washi tape, right?
Brittany’s essential
craft supplies are
piled high.
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silly! I have a bit of a thing for oversized objects, so this happens to me quite a lot actually. People smile at me though…
What projects are you currently working on? I’ve just finished up an exciting project for Terrain – I made them hundreds of gift-topper-sized paper tulips, ranunculus and poppies. I’ve released my own 2013 calendars, and I’m focusing more on my blog. I’m working on a redesign at the moment, and I just added a new tagline: ‘An artful life’, because I want to focus on how we can all live artfully. I love showcasing a bit of my life combined with how to add beauty to yours.
My husband, Paul, and I are also in the middle of moving to America. He’s Danish so this will be a big move for us both. He’ll be studying in Utah, and I’ll be taking my work with me. I’ll have to create a community of collaborators from scratch again but I’ve done it before so hopefully, the transition will be a smooth one.
What’s the best piece of creative advice you’ve ever been given? My mom had a sign hanging on our fridge which said: “A creative mess is better than tidy idleness,” and it’s stuck. It’s helped expand my vision for what’s possible.
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The House That Lars Built Brittany’s shop is the place to buy paper flowers, her Language of Flowers range of kitchen products, illustrated calendars and more. Brittany takes custom orders, loves collaborations and recently started making bespoke wedding invitations, too. thehousethatlarsbuilt.com
01 Brittany’s work
station: craft supplies
aplenty plus an
inspiration wall
full of bits and bobs
that she’s picked up
on her travels – love
those neon baskets. 02 Like Brittany’s
cute cape? Head to
Copenhagen shop,
Carmen. Her
vintage basket is a
thrift-store find.