GREATEST INNOVATION OF SILICON VALLEY- TAXI INDUSTRY AND UBER

- Xiaoqi Ye

- Dec. 2014

TAXI Industry history

What is Uber

Why Uber is one of the greatest innovations of Silicon Valley

Infrastructure

The innovative pricing model

Overall success in innovation

The other attempts

AGENDA

TAXI INDUSTRY HISTORY

Daimler Victoria: first gas

powered Taxi with Taximeter

Hansoms cab in 1800’s

UBER

International operation

Flexible pricing model for rush hour ride, extreme weather condition and other situation

Payment all to Uber

No need to tip

Fast growth: 300%+ growth rate

Revenue 10Billion/year

WHY UBER IS THE GREATEST

INNOVATION OF SILICON VALLEY

TAXI

Regional operation

70 years of fixed pricing

Payment to driver

Tips is preferred

WHAT IS UBER

Uber is a ridesharing service headquartered in San

Francisco, United States, which operates in multiple

international cities. The company uses a smartphone

application to arrange rides between riders and

drivers.

INFRASTRUCTURES: UBER EVERYWHERE, UBER EMPIRES

LOCAL V.S. GLOBAL INFRAUSTRUCTURE

Aug.2014 Uber announced its

expansion into 24 more cities,

bringing the worldwide total to 205

cities in 45 countries. Uber, as the

company itself says, wants to be

everywhere.

Within a min a user can find a Uber

car no matter where they are

TAXI METER V.S. APPLE PAY

BREAKING FINANCE DATA IN TAXI INDUSTRY

An annual run rate based on the December 2013 data for Uber's top

five markets (NYC, D.C., San

Francisco, Chicago, and Los

Angeles) would generate about $1

billion a year.

Uber's biggest revenue day last year

may have been on Dec. 31, when it

generated nearly $11 million across

60 markets.

The company's year-over-year

growth rate from New Year's Eve 2012

to New Year's Eve 2013 was a

staggering 369%.

GLOBAL INFRASTRUCTURE: REVENUE BREAKDOWN

An annual run rate based on the December 2013 data for Uber's top five markets (NYC, D.C., San Francisco, Chicago, and Los Angeles) would generate about $1 billion a year.

Uber's biggest revenue day last year may have been on Dec. 31, when it generated nearly $11 million across 60 markets.

The company's year-over-year growth rate from New Year's Eve 2012 to New Year's Eve 2013 was a staggering 369%.

Read more: http://www.businessinsider.com/uber-revenue-rides-drivers-and-fares-2014-11?op=1#ixzz3KR2K7rMs

UNBER’S FINANCE

Lyft, founded in 2012

Sidecar, founded in 2013

Haxi, founded in 2013

OTHER PLAYERS

Uber is the greatest innovation of Silicon Valley also globally.

It has global infrastructure and operation

Flexible pricing model

Fastest growth of 300%+ growth rate

It created a new industry globally

SUMMARY , Q&A

Q&A