TATA POWER CLUB ENERJI

Overview

Club Enerji is an Energy Conservation Club that focuses on saving energy and resources through school children.

It is based on the idea that each one of us can make a contribution by helping reduce wastage of energy. Energy efficiency benefits school, society, country and the planet.

The Primary change agent are students from Grades IV to VIII. They can be influenced and motivated to bring about change in energy consumption patterns.

The influence groups are Teachers and Parents.

It advocates energy conservation and has become a national movement today with presence in more than 400 schools across Mumbai, Delhi, Pune, Ahmedabad, Bengaluru, Kolkata, Belgaum, Jamshedpur, Lonavla, Ranchi and Haldia.

Tata Power Energy Club: Model

Energy Brigade will be the front runner in the Energy Conservation Movement

EDUCATE

CLASSICAL PROGRAMME

Equipping the Energy Brigade with knowledge

and information, to enable them to spread

the message.

3 E Approach

ENHANCE

POWER KIDS LEAGUE

Keeping the interest alive and maintaining

high level of involvement to ensure

Energy Brigade’s commitment to the

cause.

ENGAGE

ENERGY SAVVY & GREEN SCHOOLS

Expanding the community of people

sensitive to the cause of energy conservation

and impact on the environment through

Energy Brigade.

Club Enerji - 4 Year Performance

In short, Club Enerji has sensitised more than 3.7 million citizens across the nation and saved more than 6.2 million units of electricity till date.

The energy saved is enough to light up 1,496 homes for an entire year!

TATA POWER ENERGY CLUB- 4 YEAR PERFORMANCE

  2007 2008 2009 2010 2011

Schools 12 28 252 285 400

Total Sensitisation 6,000 38,339 1,005,2491,178,061 1, 555,000

Energy Champions 7 350 13,55026,895 25,348

Units Saved 200 17,500 1,080,685 2,417,952 2,80,000Energy

Ambassadors30 1,894 31,094

39,356 26, 273

TPEC ModelClassical

ModelClassical

Model

Classical Model and

Power Kids League

Classical, Power Kids

League, NESS, mini

TPEC

Classical, Power Kids

League, NESS, mini

TPCE

Impact of Club Enerji

The impact of our activities are measureable. Club Enerji has made a significant difference to the environment till date – • Saved more than 6.2 million units of energy which is equivalent to the amount of

energy used to light up 1,496 houses for a year and save 3300 tonnes of CO2 emissions.

• Sensitised more than 3.7 million people nationwide

• The Club has more than 60,000 Energy Champions, more than 95,000 Energy Ambassadors and 1029 mini clubs till date

Mini Club Enerji

• Under this model, school students are encouraged to form their own ‘clubs’ with a unique name.

• These clubs undertake various activities like performing skits, street plays,

organising rallies and competitions in their school and vicinity to spread the word of energy conservation.

• Students are also encouraged to conduct mass sensitisation during festivals like Ganesh Utsav, Diwali, Durga Puja and others.

• The Club members become drivers of the programme in their area of influence,

with support from Club Enerji.• Club Enerji also helps them with an engagement calendar to sustain these

initiatives.

Making Club Enerji a sustainable movement

Activities of Mini Clubs

Udyachal Highschool, Vikhroli Rizvi Springfield, Bandra Sessions in KolkattaClub Enerji in Ahmedabad

Enrgy Q

Streetplay by Rizvi School

J J School

Sheth G H Highschool ADLS Sunshine Streetplay

National Energy Savvy School competition (NESS)

• All the schools where Club Enerji is present are eligible to participate in NESS.• NESS evaluates schools on various resource conservation parameters like

waste management, water conservation, recycling etc.• Schools are also monitored on their energy consumption and reduction of

electricity bills.• Under the aegis of this six month activity, schools send a formal report to Club

Enerji for evaluation. The school which has shown considerable achievement on the above mentioned parameters are certified as Energy Savvy Schools.

Making Club Enerji a sustainable movement

Tata Power Energy Club Initiatives 2012

Ms. Alka Singh and Ms. Sarah Daniel, Mentors, Bombay Scottish School, Powai

“The campaign started by Tata Power for dealing with the energy crisis by conserving energy is commendable. The best part is that they have involved children for the good cause. The initial sensitisation, signature campaign and bringing down consumption of electricity; each and every bit of the campaign is a small step taken, to make a big difference.”

Mrs. Meenaambika Menon, Cambridge School (Noida)

We are thankful to Tata Power representatives for providing us with all the motivation and

support. Such programme’s help our students to take charge of issues which will affect the

world adversely. We are looking forward to more such programmes.

Rashi Gupta Ryan International, Noida

I conserve electricity by changing bulbs to CFL’s, by not switching on fans and tube lights

unnecessarily. I also used to switch off appliances from their main point.

Divyanshi, Hiranandani Foundation School“Good thing that somebody thinks about the future!”

Testimonials

Club Enerji in the Media

Club Enerji has received several National and International Recognition in the past year –

• Club Enerji has been shortlisted as BEST PRAX for presentation at International forum in Auckland in December 2012

• Asia Pacific Enterprise Leadership Awards (APELA), Singapore, has conferred ‘APELA 2012' - Eco Advocate Award' to Club Enerji.

• Club Enerji has been recognized in the “2012 International Business Awards” with Gold Stevie Award for being the best Marketing Campaign of the Year 2012 – Energy category.

• Asian Leadership Award for Environmental Leadership and Best Corporate Social Responsibility Practice

• CMO Asia Award 2011 for the Best Marketing Campaign 2011. • ‘Most Innovative Campaign’ award at The Energy Daily’s 2010 Leadership Awards• Gold medal in the Environmental Communication category, Association of Business

Communicators of India (ABCI) Award 2010• Club Enerji has also ranked 2nd among 22 participants in Earth Care category for

Siemens Ecovative Award 2010

Awards and Accolades

Club Enerji 2012-13The Way Forward…

Club Enerji has set steep targets for itself for the coming year –

• Sensitizing more than 2 million citizens• Saving over 3.5 million units of electricity • Forming 1000 self-sustaining mini Enerji clubs across India

Targets for 2012-13

Initiatives for 2012 - 2013

• Trombay Power Plant visit• Energy Carnival • Batti Bandh - Power Conservation Drive• Earth Hour• World Environment Day• International Day of Preservation of Ozone Layer• World Oceans Day

Activity Calendar

TATA POWER CLUB ENERJI EVENT CALENDAR

  Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr

Earth Hour                   31st  

Earth Day                     22nd

World Environment Day 5th                    

Intl Day for Preservation of Ozone Layer       16th              

Principals & Mentors Meet                      

Energy-Q City Rounds                      

Energy-Q Finals                      

National Energy Savvy Schools competition                      

Energy Carnival                      

Club Ener-ji Rallies                      

Mini TPCEs - Smart & Powered                      

Power Plant Visit                      

• During the past 50 years Global Warming and Climate Change have become critical issues concerning the very survival of our planet. Global temperatures are rising because we are emitting 8.8 billion tonnes of greenhouse gases every year. Climate change is being predicted to adversely affect hundreds of millions of people through increased coastal flooding, reductions in water supplies, increased malnutrition and increased health impacts. Global warming, resource conservation, waste management, energy conservation, water management recycling and climate change are all interlinked.

 • We have introduced a new module on Resource conservation which lays emphasis on

saving fuel, water, paper apart from electricity that we have been propagating for last several years.

• In addition to this, we wish to add Preservation (‘Conservation of Moral Values’) through which Club Enerji would aim to inculcate civic responsibilities and leadership qualities in children to better manage their tomorrow with strong belief in values.

By empowering students to make a difference to their society and ecosystem, we believe we

are helping to create a better tomorrow!

Exploring Higher Platform: Resource Conservation

Thank You!