Task 13 Media Pack

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NEW VINTAGE classified media information

Transcript of Task 13 Media Pack

Page 1: Task 13 Media Pack

NEW VINTAGE classified media information

Page 2: Task 13 Media Pack

NEW VINTAGE although it is new to the magazine industry it is already making its mark, it is one of the fastest growing Indie variation magazines on the market. Every week the magazine is renowned for producing exciting content on the ever-growing world of indie-folk music. Along with this the web site also has high aspirations and should be as big as its magazine brother.

Price: £2.20Frequency: WeeklyCirculation: 36,184Readership: 233,000Average age: 20ABC1’s:64%Target Market: Males and Females Aged 17 to 25Established: 2014

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• NEW VINTAGE readers are entertainment aficionados, 65% feel that music, particularly the NEW VINTAGE genre is important to them.• 78% of the reader like to listen to new bands.• 33% of the readers like to listen to studio version of there favourite bands.• 24% are considering buying a musical instrument.• 45% are taking a musical qualification.

•New Vintage Readers are Technology fiends!•98% of readers own a computer.•96% regularly buy items off the internet.•87% love social networking and use sites like Skype.• 55% like to keep up with the latest technologies.

• 40% work full time.•15% are full time students.•45% work part time.

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• More than half of the adult audience say you get a better atmosphere than live concert.• 45% of the readers say they went to a concert after listening to the artists album.•77% of NEW VINTAGE readers agree that one of the main reasons they went to a gig was because of the location. •83% of readers said they went to a gig because they had a positive past experience.