Task 1
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Transcript of Task 1
Task 1
What is a music video?
What are the conventions of a music video?
The conventions of a music video are that they
include the artist or band. The shots for a music
video tend to be close ups, long shots and mid
shots to either the location of the music video to
set the scene, to show the emotion of the artist to
show the emotion of the song and to show the
actions that the artist is doing for example playing
an instrument, dancing or miming the words.
The mise en scene of a music video
The mise en scene of a music video can vary depending on the artist or band
and what genre of music they are in. For example rock bands tend to have a
clip of them performing live to their fans dressed up in their outfits such as
metalcore music has a stereotype of being dressed in all black to match the
music they play. Whereas a rnb music video you’d expect to see dancing,
women and the clothing worn would be more whites colours and the artist or
band would have a crisp look to them. An example of a RNB music video is
Timbaland ft Justin Timberlake where there is a lot of women, dancing and
the outfits worn are crisp looking. http://www.youtube.com/watch?v=
NRdHsuuXxfk
An example of a metalcore music video is Architects - Follow The Water
where the video is all performance based on one of their shows to a crowd of
fans.
http://www.youtube.com/watch?v=BS8sYmTcM4w&feature=relmfu
For the editing in music videos jump cuts are used to
change from one scene to another quickly. To edit a
music video a popular edit is a dissolve or fade into black
to show the audience that the music video has ended.
Also music videos sometimes have parallel narrative so
that the music video is able to show to sides of a story,
perhaps a live performance and a narrative. The lighting
is important in a music video because it sets the tone for
the music video such as dark lighting could be
depressing to match the tone of the song whereas bright
lighting could mean the song tone is happy.
What is the purpose of a music video
The main purpose of a music video is to sell
the song. By selling the song you advertise
the band which increase the CD sales if they
like the single. Another purpose for a music
video is to help the audience understand the
meaning of the song but the main purpose is
the promotion of the band/cd.
Three types of music videos
The three types of music videos are concept based,
narrative based and performance based. Concept
based means a style of music video that is usually
based around a certain concept or idea.
Performance based is where the music video shows
the artist performing throughout the music video.
Narrative based music video means that the music
video is showing/telling a story.
Concept music video
An example of a concept music video
is
Performance based music video
A performance based music video example is Foo Fighters
– The Pretender because throughout the music video the
band are seen performing with their instruments. There is a
narrative but it isn’t a strong narrative whereas most of the
music video is performance based because the
performance leads up to the ending of the narrative.
Narrative based music video
An example of a narrative based music video is Green
Day – Jesus of Suburbia because there are two versions
of this music video, one is 9 minutes long or there is the
11 minutes long version which tells us a bit more about
the song and the music video helping us understand. The
music video for Jesus of Suburbia follows the story of a
boy called Jimmy and we see everything that he has to
go through which then leads to him leaving his family
and hometown behind.