Targeted Video Email. Our Technology Composition Of An E-Ad.
-
Upload
dayana-tufts -
Category
Documents
-
view
218 -
download
2
Transcript of Targeted Video Email. Our Technology Composition Of An E-Ad.
Targeted Video Email
Direct Response • Branding • Impressions
Our Technology
Direct Response • Branding • Impressions
Composition Of An E-Ad
SPAM COMPLIANT• Pay to deploy• Double opt-in list• Adhere to strict rules and regulations
TECHNOLOGY• Unique method of embedding video in HTML• Professional video production• IP protection
TARGETED• Custom list of unlimited number of qualified prospects• Large wholesale data partner• Help you build a prospect profile
MEASURED RESULTS• Instant reporting . . .good or bad• Easy to track• Immediate feedback helps to fine-tune campaigns
FOLLOW-UP• Data capture offers flexibility in follow-up• Blended campaigns increase conversion to sales
EFFECTIVE•93% delivery rate to prospects inbox•Video has better impact than just print, radio or website•Video helps better understand offering
FLEXIBLE•Shared risk pilot programs•Long term relationships•Business building strategy
CREATIVE•Absolute best at what we do•Fast project turn around•Customer satisfaction driven
TIMING•Mainstream access to broadband internet from home now available
How We Are Different
Direct Response • Branding • Impressions
Internet Video Statistics
Direct Response • Branding • Impressions
Statistics Show That 11 Billion VideosAre Viewed In The U.S. Each Month!
1. The average spent on online purchases for 2008 was over 25.5 billion dollars!
2. 71% of the total U.S. internet population have viewed online videos.
3. The average online viewer watched 228 minutes of video.
4. Ages from 18 to 34 years were the heaviest viewers watching 287 minutes each.
5. 82.1 million viewers watched 4.1 billion videos on YouTube, that’s 49.8 videos per viewer.
What Exactly Are You Being Offered?
1. Access to new technology which can effectively reach millions of people
2. Custom, double opt-in email lists that target your specific customer demographics
3. Hundreds of top quality E-Video templates to choose from
4. Full production and fast turn around of projects & campaigns
5. Complete data capture in Excel Spreadsheets of names, phone numbers, address, email addresses, and more!
What Is Included
Direct Response • Branding • Impressions
1. Innovative marketing solution2. 90% cheaper than traditional marketing3. Better return on you investment4. Educated / high income demographic5. Get your message out in minutes6. Excellent results – any type of business7. #1 way to contact the 24-60 aged buyer8. Target your customers9. Expand your market10. Display your products11. Environment-friendly12. Unobtrusive13. Completely customizable14. Trackable, statistical data system15. Co-Op Approved16. Spam Compliant
Value Proposition
Direct Response • Branding • Impressions
Discover The Difference
• Deliver measured impressions about your brand or product line• Communicate geo-targeted information about goods, services or special offers• Generate sales leads• Boost attendance and mobilize consumers• Uniquely merchandise your locations• Data capture prospect information and build a data-base• Measure results on campaign effectiveness• Generate detailed reporting of programs in real time
How Can You Use It?
Direct Response • Branding • Impressions
Your Company Can Use It To…
How It Works
Direct Response • Branding • Impressions
Consultation / Interview
Your personalScript is written
Video shoot date and location are
set
Creative Team sets up your e-mail /
web graphics with your logo and information
To stay compliant, Video Script is
sent to our legal department for
review
Once approved, your E-Ad is blasted to millions of targeted, potential
customers!
Completely Streamlined Process
Video is shot, edited, and then sent to Creative
Team to complete E-Ad
All Inclusive Pricing
Direct Response • Branding • Impressions
Complete And Total Package
• Video Production• Professional Script Writing• Graphic Design• Web Integration• Server Set-Up• Valid, Targeted E-Mail List• Statistical Analyses• Distribution To List
Saturation Deployment Price Schedule
Deployments 50,000 100,000 250,000 500,000 1,000,000
Single $3000 $3500 $4000 $4500 $5000
Co-op Program $3400 $4000 $4600 $5200 $5800
Specialty/Data List Deployment Price Schedule
Deployments 50,000 100,000 250,000 500,000 1,000,000
Single $5000 $5500 $6500 $7000 $8500
Co-op Program $5800 $6400 $7500 $8600 $10000
Retail Price Points
Direct Response • Branding • Impressions
Save Money With Bulk Pricing*
*Subject to change based upon quantities, timelines and video production
GROUP 1 MILLION DEPLOYMENTS COST EACH EMAILS
EACH
5 $5800 $1160
200,000
10 $5800 $580
100,000
15 $5800 $387
65,000
20 $5800 $290
50,000
Co-op Option
Direct Response • Branding • Impressions
Shared Cost Program
Automotive Home Improvement Home Services Business ServicesEntertainment
Oil Change Roofing Pest control Office products PizzaTires Sunrooms Security systems Furniture NightclubsService Pool Contractor A/C Service Banking RestaurantsCar wash Windows & Doors Cable / Internet Accounting Sporting
EventsSales Closet organizers Satellite Janitorial FairsInsurance Kitchen & Bath Carpet cleaning Payroll companies Concerts
Industry Heading
Professional Video
Company Logo
Hot Link
Category Heading
How Co-op Works
Direct Response • Branding • Impressions
Cost Effective Marketing
Direct Response • Branding • Impressions
Being able to walk into 1 million doorways…in a single day, and deliver a personal message
about your business, product, or service…all for as low as 1 penny per stop?
Just Imagine…
You can with E-Video Advertising!