Taisa Secao3 A

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So Klein was looking for a theory to explain this kind of “obvious” decision-making

Transcript of Taisa Secao3 A

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So Klein was looking for a theory to explain this kind of “obvious” decision-making

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Klein’s starting point: Soelberg (1967)

Soelberg teached his students at MIT Sloan School of Management how to perform the rational choice strategy, in which the decision maker:

1. Identifies a set of options;

2. Identifies the way of evaluating these options;

3. Weights each evaluation dimension;

4. Does the rating;

5. Picks the option with the highest score.

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Soelberg taught his students how to apply the rational choice strategy

And in his PhD thesis he studied the decision strategies his students used to select their jobs as they graduated.

But he was wrong; his students did not systematically compare options. Soelberg found that they were using their gut feelings, and he could predict with 87% accuracy their ultimate choice, three weeks before they did their decision.

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Soelberg’s thesis

1. Students had a gut choice, then…2. …then they would find another option to

compare, then…3. … then they would construct a

justification for their gut decision.

So Klein also hypothesized that fireground commanders would be comparing, instead of lots of options, just two.

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KLEIN: “Can you tell us about difficult decisions you’ve faced?”

“I don’t make decisions.” “I don’t remember when I’ve ever made a decision.”

Klein’s 2-choice hypothesis started to collapse; fireground commanders did not seem to be comparing options at all.

It seemed “unhappy news” for the researchers. The subjects insisted that commanders never made decisions.

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Commanders agreed that there were options.

But it was just obvious what to do in any situation.

There are OPTIONS, but no DECISIONS?

what’s going on here?

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Maybe if we change definitions?

“A decision is a choice point where reasonable options exist, and the commander might have selected another option.”

As opposed to a “selection between previously compared alternatives”

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As it turned out, the commanders were not refusing to compare options; they did not have to.

When facing a complex situation, commanders would immediately respond in appropriate fashion without conscious thought.

They were primed to act.

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Recognition-primed decision making

Decision-makers would look at several options, but never compare them.

HOW?

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Recognition-primed decision making

Decision-makers would look at several options, but never compare them.

HOW?

Commanders thought about one option at a time, evaluated it, then turned to the next possible rescue technique (named as a singular evaluation approach).

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But there was a second puzzle:

If they did not compare one course of option with another, how did they evaluate the options?

How did they know, without comparing, that a course of action was any good?

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But there was a second puzzle:

If they did not compare one course of option with another, how did they evaluate the options?

How did they know, without comparing, that a course of action was any good?

They used a simulation heuristic, running the action through in their minds.

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They used a simulation heuristic, running the action through in their minds.

If they spotted a potential problem, they would move on to the next option, then the next, until something that would seem to work in that particular situation.

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“Before we did this study, we thought that

Novices impulsively jumped at the first options

Experts carefully deliberated about the course of action

Now, it seems that experts have one course of action, and novices have to think it through.”

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There are times for deliberating about options usually when experience is inadequate & logical thinking is a substitute for recognizing a typical situation.

This explains Capablanca’s remark about chess: “You figure it out what to do. I see only one move. The best one.”

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“Decision-makers recognize the situation as typical and familiar, and proceed to take action. They [immediately] understand

What types of goals make sense,

Which cues are important,

What to expect next,

Immediate access to a typical course of action.

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Decision-makers do not start with goals or expectancies and figure out the nature of the situation.

Instead, they find themselves immersed into a situation, and rapidly gather information in order to make a diagnosis.