tag_ magazine // HKU 2011

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1 MONIKA & THEO Dienstag, 22. November 2011

description

Living in an age, where public space is being discussed as an online phenomenon, it’s about time to take a closer look on the use of physical public spaces and our interaction with those. Considering rules and restrictions being continuesly sharpened, it seems easier to act out our passions in the www-spheres where the freedom of creativity seems endless. Furthermore, giving the example of banning smoking from public spaces, street art from all the grey walls or even the comprehensive CCTV monitoring it seems like the Internet became the only space we can do almost anything. Thus, the main focus of this magazine lies on the diverse use of public spaces. We don’t only want to show an one-sided view of street art and street style, as this would be far too alternative but we would much more like to introduce some techniques used by global brands and also show some trend insights which are characteristic for our time. http://www.kathmography.com http://www.isuu.com/kathmography

Transcript of tag_ magazine // HKU 2011

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MONIKA & THEO

Dienstag, 22. November 2011

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ISSUE #1

● a magazine on urban issues

● coming out on the 13th of December, 2011

● on issuu.com/kathmography

● cover photo Gilbert Schibranji

● advertising photo Toni Tramezzini

● coming out quarterly

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POTENTIAL COVERS #2#3

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MUSIC

SOCIETY & POLITICSEDITORIAL & EDITOR‘S

CHOICE

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CONTENT

STREET FASHION STREET ART & STREET STYLE TRAVEL

ARCHITECTURE & URBAN PLANNING URBAN LIVING

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Living in an age, where public space is being discussed as an online phenomenon, it’s about time to take a closer look on the use of physical public spaces and our interaction with those. Considering rules and restrictions being continuesly sharpened, it seems easier to act out our passions in the www-spheres where the freedom of creativity seems endless. Furthermore, giving the example of banning smoking from public spaces, street art from all the grey walls or even the comprehensive CCTV monitoring it seems like the Internet became the only space we can do almost anything.

Thus, the main focus of this magazine lies on the diverse use of public spaces. We don’t only want to show an one-sided view of street art and street style, as this would be far too alternative but we would much more like to introduce some techniques used by global brands and also show some trend insights which are characteristic for our time.

On the following pages, you can find a choice of articles written by interesting personalities who were fully engaged and enthusiastic to participate. I would like to thank everyone, who decided to be a part of tag_. Some people I’ve known for quite a while and also some, I’ve never met in my life. The following pages are filled with articles written by people living around the world building a public space on their own – a global one.

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● 01.11. - Project start● 15.11. - Title, Theme, Mission Statement - Monika● 21.11. - Cover, Advertisements - Theo● 21.11. - 3 upcoming covers - Theo● 21.11. - Press release - Monika● 21.11. - Continuation magazine #2, #3, headlines - Monika

● 24.11. - Articles dead line

● 27.11. - Overall content structure - Monika● 27.11. - First layout try-outs - Theo● 02.12. - Content progress - Monika● 05.12. - Layout - Theo● 13.12 - Finished magazine● 13.12. - Online Publication

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TIMELINE

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CONTENT SNEAK PEEK

CARMEN RUETER - INTERVIEW WITH NICOLA TWILLEY

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CONTENT SNEAK PEEK

TONI TRAMEZZINI - OCCUPY LINDENGASSE 60-62, VIENNA

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CONTENT SNEAK PEEK

GILBERT SCHIBRANJI - ROA‘S ZOO, VIENNA

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CONTENT SNEAK PEEK

AURELIA SEIDLHOFER - BOAT LIFE, LONDON

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THANK YOU!

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