Agile development workshop

AGEN

DA

• quick self-introduction • create groups and collect expectations • jobs to be done • presentation • questions & answers • Harvesting - What was your favourite method • Checkout - one word takeaway

BASI

CS

Talk about the product

Vision

Common goal for the whole team

Don’t forget to celebrate

BUILD

MEASURE

LEARN

Validation

VALI

DAT

ION

• Value proposition canvas • Lean canvas • Jobs to be done • Persona definition • Design thinking

VALU

E PR

OPO

SITI

ON

CAN

VAS

LEAN

CAN

VAS

JOBS

TO

BE

DO

NE

PERS

ON

A D

EFIN

ITIO

N 1. Full name 2. Age 3. Gender 4. Occupation 5. Key elements relevant to your product/service

1. Device 2. OS 3. Country 4. City 5. Etc.

Persona definition

DES

IGN

TH

INKI

NG

User interviews• conception interviews

• observational / field study

• early version demos

• feedbacks

• usability tests

• heuristic review

Advertisements, landing page

• target group validation

• feature validation

• iteration based on data

• test your communication channels

Build

DEV

ELO

PMEN

T

• Agile • Scrum • Kanban • Continous integration • TDD • BDD

SCRU

M

KAN

BAN

Measure

A/B testing• don’t do it with small visitor number

• don’t test too many things in parallel

• don’t test functions which affect each other

• test new features with control group

Heatmap• heatmap

• scrollmap

• overlay

• recordings

Funnels• where you lost your users

• support your decisions

• examples from Nostromo:

• onboarding

• email signup

• Landing page conversion

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lucas@nostromo.io