T OP 10 Karen’s Web 2.0 Tools …For Promoting Programs & Services.

TOP 10

Karen’s

Web 2.0 Tools

…For Promoting Programs & Services

EXAMPLES

Conestoga Valley High School

Hannah Walden

The UPSIDEThis REALLY is where students hang out online

You can embed a Facebook feed onto your homepage

Groups offer the ability for you to have followers and avoid friends

With the appropriate timing, your post may be a very useful resource

The DOWNSIDENot easy to gather followers

If blocked, must populate all information from home (make sure you get approval to host a page)

Students may feel as if you are going to see all of their feeds

Turning down friend requests may hurt feelings.

ADDITIONAL RESOURCES

Difference Between Facebook Pages and Groups

Facebook Privacy: 10 Settings Every User Needs to Know

EXAMPLES

Our middle school librarian developed a searchable link to book trailers! It is a fun way for students to find additional books that they would like to read. I wanted to do a link to Ellie's trailers and send them to her to add on but have since decided to do my own due to age appropriateness. Go Ellie! for the awesome idea and the beautiful website!

Teacher Librarian Ning

The UPSIDEPublishers are coming out with a ton of really beautifully produced book trailers and author interviews and posting them onto youtube

Nice tool to embed into your lessons and have students use!

You can embed a Book Trailer and Author Interviews link onto your homepage

You can put the videos onto your school announcements to promote literacy and excitement about reading.

The DOWNSIDEStudent developed trailers often infringe copyright – you must be cautious to follow copyright guidelines

Sometimes trailers give away too much information.


We often ask ourselves when we use images, audio, or video that belong to someone else if we are breaking copyright. If the way we are using it transforms the original product into something new, we probably are not breaking copyright. This is called transformative use. Linked here is a really useful tool in helping you to determine if your product aligns with copyright allowances: http://copyrightconfusion.wikispaces.com/Reasoning

http://copyrightfriendly.wikispaces.com/

this page lists multiple links for free pictures and sounds

EXAMPLES

Best Teen Books (Group)

Goodreads Authors

The UPSIDE

SO Much FUN– share books that you are reading, recently bought, etc. with your friends and students.

Nice tool to embed into your lessons and have students use!

You can embed a Goodreads feed onto your homepage

Aligns with Twitter and Facebook

Not overwhelming

The DOWNSIDEThere are competitors – other people may be on Shelfari, etc. and they do not align.


Goodreads Q&A with Authors

EXAMPLES

Post Lesson Survey Library Reservation Survey Interlibrary Loan Request Professional Development article request Book Purchase request Wiki Communication and Reflection Form

The UPSIDECreate surveys or forms for your students and teachers to use as needed and keep posted on your webpage.

There are many free platforms to achieve this – I use SchoolWires because it is our web software but you can use Survey Monkey, Google Docs, etc.

Great for both long term and short term survey needs.

Google Docs allows you to embed your survey.

The DOWNSIDESometimes the analysis capabilities vary and it can be frustrating to sort groups of data, etc.

Sometimes while a site is free, additional features require a paid upgrade.


How to Supercharge Your Social Media Presence With Online Surveys

Articles about creating online surveys

EXAMPLES

Nineteen Minutes Glog

Career Research Project Glog

Student created vocabulary Glog

Lesson Plan for Literary Glogs

The UPSIDECompile all of your resource links for any one project into a visual pathfinder/portal for easy remote access for both students or staff (great resource for professional development)

Embeddable into a Glog onto a webpage or into a wiki

Great way to differentiate instruction. Have students create their own Glog to compile information on one specific concept or unit.

Promote your new books using a Glog

The DOWNSIDEThe design can look elementary and ultimately make the content seem more elementary than it may be – be sure to make the appearance of the website align with the age group the content is directed towards.

The glog is only as good as the content – make sure to ask students to produce quality work in addition to creating a quality design


Helpful Tip: to link text, you will need to upload text to a source such as Google Docs or docstoc.com to obtain a URL. With the ability to link student created text, the depth of a Glog can become surprisingly educational.

EXAMPLES

PALibrarians Wiki Teacher Librarian Wiki Kindle Wiki Copyright Friendly Wiki PA Virtual Conference on Cyber and Blended

programs CFF BootCamp Wiki http://webtools4u2use.wikispaces.com/

The UPSIDEGreat PLN – share ideas, develop content together.

Nice tool to embed into your lessons and have students begin to understand the power of content and information development

It can be great to develop a wiki with a specific focus (Kindle wiki, Scarlet Letter wiki)

The DOWNSIDESometimes every wiki looks the same – it is difficult to make yours unique

If a lot of content is populating the pages, it gets REALLY overwhelming to perform separate searches – a Google Custom Search might be a better way to aggregate a search.


PALibrarians Wiki (wiki page)

EXAMPLES

#tlchat #edchat #edtech

School Library Journal Gwyneth Jones Joyce Valenza

PSLA Conference:

The UPSIDEGreat PLN – share ideas, get help, develop a really wide network that you wouldn’t normally have.

You can embed a Twitter feed onto your homepage

Nice tool to embed into your lessons and have students use to research professionals in varied fields

Helps develop your library personality: Are you going to post book trailers, tutorials, blog posts, etc.?

Can keep in tune with a conference when you cannot be there in person

The DOWNSIDEGets REALLY overwhelming

A lot of people post silly things – you can stop following if disappointed.


Seven Reasons People Will Retweet You

Mary Schwander’s Twitter Page on the PALibrarians wiki

Posting from Twitter to Facebook

EDITED WIKIPEDIA DEFINITION

A webinar, short for Web-based Seminar, a presentation, lecture, workshop or seminar that is transmitted over the Web. It is typically one-way, from the speaker to the audience with limited audience interaction, such as in a webcast. A webinar can be collaborative and include polling and question & answer sessions to allow full participation between the audience and the presenter.

EXAMPLES

Using Blogs to Explore Curriculum is my first webinar. Find it by searching recordings, going to April 20, login as guest: http://elluminate.bucksiu.org/recordings.html

More webinars available searching archives and live webinars are great to participate in. (see additional resources slide for a video tutorial on how to search archived webinars)

The UPSIDEThey are a really easy way to present information about your program (best practices) to others in a remote professional development setting

Multiple platforms are available, many through your local IU (who will also help you advertise the session)

You can record the session for anyone to access at a later time.

The DOWNSIDECan be scary to go through the technological learning curve, try to attend and participate in live webinars prior to presenting your own.

ADDITIONAL RESOURCES: HOW TO WATCH PRERECORDED WEBINARS VIDEO

EXAMPLES

Saddleback Library

McNeil Library

Tulsa Community College Library

PaliPirate411 (my library’s channel)

The UPSIDEOffer students/staff remote tutorials to get help from you when you are not available

Great way to align library services with cyber courses

You can upload screencasts which model navigation

Helps develop your library personality: Are you going to post book trailers, tutorials, align with guidance dept, etc.?

Nice security options (private or public, remove commenting, etc.)

The DOWNSIDEConsider your content so that fluff does not outweigh the serious/helpful posts

If you post videos with poor resolution or editing you may impact the image of your library program


Khan Academy

• Bekci Kelly’s Screencast Page on the PALibrarians Wiki

EXAMPLES

NeverEnding Search Blog (Joyce Valenza)

Connected Library (my blog)

The Daring Librarian (Gwyneth Jones)

The Unquiet Library

The UPSIDEGreat for: encouraging literacy, publicizing new books and databases, reviewing books and technology.

Even if you don’t have followers, it is a nice way to organize your path and a wonderful platform to direct students towards.

Great for aligning with curricular goals/lessons

Multiple blog platforms, some which align with Twitter and Facebook

The DOWNSIDEIt is difficult to get a following

As with any public commentary, you need to always consider content.

You can easily forget when and where you posted – it might be easier to transfer info to a wiki versus search archives.

Requires a regular update


PALibrarians wiki (blog page)

My blog webinar slideshare

RULES AND CONSIDERATIONS

Cross populate your content – post your book reviews, tech reviews, programs and events, etc. on your blog, your twitter, etc. (anywhere the content fits) because different people read different forums and you will publicize to a larger number of people the more you cross populate.


Checklist for Web 2.0 content

Use this checklist to consider who you will direct your info. towards, your privacy settings, etc.


Be aware of every piece of information you post publicly. If you would share with an auditorium full of students, teachers, parents, and administrators, please share your best work.

With any of these tools, refer to your district policy to align your practice with specific permissions.


You are not married to any Web 2.0 promotional tool, if you don’t like it or it doesn’t seem to be working, then move on and strengthen different promotional avenues.


Your program is special – grow and develop naturally by being an integral part of your student and teacher’s learning process and be certain to share best practice with the library community.

RELATED SESSIONS YOU MIGHT LIKE:

C9 Automating your School Calendar

D9 Google Forms @ your Library

E9 Survey Monkey

THANK YOU!

Good Luck using Web 2.0 tools to promote your programs!

My contact info:

Karen [email protected]: @khornbergerSkype: karenrhornberger

T OP 10 Karen’s Web 2.0 Tools …For Promoting Programs & Services.

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Transcript of T OP 10 Karen’s Web 2.0 Tools …For Promoting Programs & Services.