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Syllabus for ITE 478 – INTERNSHIP [part time] International Business - 5 Credits
AMERICAN INTERCONTINENTAL UNIVERSITY - LONDON COURSE OUTLINE
1 of 7
CODE ITE 478
COURSE TITLE INTERNSHIP [part time] International Business
CREDITS 5
COURSE INFORMATION LEVEL: 400
LENGTH: 11 weeks during Fall, Winter, Spring and Summer. 10 weeks during Summer A+B
STUDY TIME 2.5 hours contact time plus independent study INTERNSHIP CONTACT HOURS Students are expected to work for two full days a week
during the term. PRE-REQUISITES A minimum cumulative grade point average of 3.0
A minimum of 130 completed credit hours or Junior standing. A duly completed and submitted application delivered to the Careers Office in compliance with published deadlines. Students should also ensure they have the approval of their respective programme chairs.
CO-REQUISITES In order to comply with work permit regulations, students must have the correct stamp in their passports
INSTRUCTOR Nadim Choudhury [email protected] 020 7467 5689
COURSE DESCRIPTION In-field work experience is increasingly important for students and industry in a modern competitive and dynamic working environment. This course provides the opportunity to apply theoretical knowledge to ‘real world’ experience in a supported environment. Students should expect to be involved in research, practical work, data analysis, prioritising and other useful processes. Participants will be expected to undertake personal study, researching current trends in industry and the market status of the company. Reference should be made to outside materials such as scholarly articles, books, the Internet, newspapers and magazines where relevant. This course is designed to develop both personal and professional qualities in students. They will be encouraged to examine their strengths and weaknesses with a view to preparing themselves for the workplace.
Syllabus for ITE 478 – INTERNSHIP [part time] International Business - 5 Credits
Syllabus for ITE 478 – INTERNSHIP [part time] International Business - 5 Credits
Syllabus for ITE 478 – INTERNSHIP [part time] International Business - 5 Credits
SYLLABUS OUTLINE The course is based around a continuous 10 or 11week work placement within a UK based company or organisation appropriate to the student’s field of study. The student will keep a detailed journal of their experience to become the basis for a written report and an oral presentation. Students will be expected to research, analyse and evaluate their chosen subject matter in depth to convey how aspects of their experience relate to academic theory.
AIMS
Taking a holistic view of the organisation, the course aims to: • Create an awareness of current industry issues and forge a link between theory (academic)
and practice (industry) based learning. • Offer an intellectually and professionally challenging programme, which will become a
recognised asset in graduate job searching. • Develop in participants an understanding of the relevant literature in the field of professional
practice. • Form an appreciation from the student of the necessity for punctuality, accuracy,
communication, being responsible, being dependable, taking instruction and teamwork. • Give students the opportunity to develop broader communication skills which enable effective
and appropriate communication at many levels and in varied environments. • Develop in students the capacity for critical reflection, drawing on a range of theoretical and
practice-based perspectives. • Encourage independence in work planning.
LEARNING OUTCOMES By the end of this course the student will be expected to:
• Understand the practical workings of the organisation and how theory (academic work) relates to that.
• Understand the place of the organisation in the wider market. • Demonstrate the successful completion of a professional work experience opportunity with a
UK based company, agency, or organisation. • Analyse and evaluate the operations of the organisation in the discipline being studied. • Evaluate the nature of the work experience, their contribution to the organisation, and develop
skills with which to make informed decisions about future career paths. • Be able to review relevant material from different sources critically and utilise this to compare,
contrast and evaluate working practices. • Understand the different roles and relationships within an organisation and how these benefit
(or inhibit) production and efficiency. • Comprehend business structure on a corporate and departmental level. • Present to a professional standard, both orally and in writing an in depth analysis and
evaluation of specific aspects of the internship work experience. There should be a sound argument supported by comprehensive research.
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Syllabus for ITE 478 – INTERNSHIP [part time] International Business - 5 Credits
Syllabus for ITE 478 – INTERNSHIP [part time] International Business - 5 Credits
LEARNING AND TEACHING METHODS The course is based on experiential learning and delivered through the following methods:
• Attendance at the industry placement. • Lectures • Group tutorial discussion. • Individual feedback tutorials. • Presentation of ideas for tutor’s approval. • Guidance on preparation (journals) and drafts.
Formative feedback will be given through:
• Review of Internship Journals. This allows the tutor to monitor the quality of the placement and provide feedback on the learning experience.
Summative feedback will be provided:
• During the final class of term. The course will be delivered as follows: Week 1. Lecture: What is an academic internship?
• Academic expectations • How to make the most of your placement • The importance of time management • Accumulating project management skills • Conduct and expectations at the work place • Introduction to the role of a journal as primary research • Introduction to the role of a journal as a Personal Development Plan
Class exercise – Formative Skills Audit Independent activity - Review syllabus and handbook Week 2. Lecture: Employer in Context
• Developing an understanding of the organisation • SWOT/PEST analysis of the company • What is your role? • Trade organisations and publications
Class exercise – Company evaluation Independent activity – company research Week 3. Lecture: Industry in Context - Relating Theory to Practice
• Using prior academic experience to comprehend your experience in industry • How to use your experience at the work place to contextualise subsequent academic study • Relating theory to practice
3 of 7
Syllabus for ITE 478 – INTERNSHIP [part time] International Business - 5 Credits
Syllabus for ITE 478 – INTERNSHIP [part time] International Business - 5 Credits
Week 4. Lecture: Identifying a research question • What is a good research question? • Case studies/discussion of previous successful research questions
Research methods • Primary and secondary research • Empirical analysis • Secondary sources • Using the internet
Academic writing and critical analysis • Developing a critical voice • Referencing and analyzing an argument • Factual vs analytical information • Assisted reading of academic text • What is plagiarism?
Independent activity – library research Week 5. Mid Term Student presentations: report and presentation proposals
• All students will present outlines for their presentation and report to the class and tutor. • Peer and tutor feedback to provide advice, ideas and an indication of the effectiveness of
the presentation. • Submit journal for tutor review • Peer review, how to give and receive constructive criticism
Other activity - Submit journal for tutor review Week 6. Research week. No class Week 7. Individual critiques
• One to one critiques of reports and presentations Other activity - Submit first drafts Week 8. Lecture: Presentation skills
• How to engage your audience • Using visual aids • What is the purpose of the presentation?
Week 9. Final presentations and submissions
• You will be expected to present to the group and tutor Other activity – Submit paper, journal, and additional documents Week 10. Feedback. Skills audit. How employable are you now?
• What have you learnt about the industry? • What have you learnt about yourself? • Skills audit/Self evaluation • What is employability? • Life Long Learning and Personal Development Planning • Summative feedback
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Syllabus for ITE 478 – INTERNSHIP [part time] International Business - 5 Credits
Syllabus for ITE 478 – INTERNSHIP [part time] International Business - 5 Credits
REQUIREMENTS FOR ASSESSMENT WRITTEN REPORT 60% ORAL PRESENTATION 30% JOURNAL 10% Assignments should address both professional and theoretical issues, and should explore the links between them. They should demonstrate an ability to reflect critically on the professional experience. Correspondingly, where the work is deliberately professional in character – e.g., examining a systems development, or a policy initiative – efforts must be made to place the work in the context of the relevant published literature. Journal: The purpose of the journal is to keep accurate records of all experiences and to explore the inner workings of the company and it’s place in the industry at large. The journal should be regarded as an appraisal of the experience. It needs to identify and explore the structure of the company, significant occurrences during the time spent at the placement, current trends in industry and how these may impact on the organisation. Periodic review of the journal will allow the coordinator to identify progress. 200-500 words per week is expected. Written Report 3000 words: Although writing about an element of experiential learning, it is important that the paper is an academic piece of work. The student must identify, explore and analyse a topic that is approved by the internship co-ordinator. The report could take the appearance of an industry consultancy exercise or a more traditional academic paper. Theoretical knowledge and skills acquired in course-work should be used to place the internship experience in a broader context. The structure should be thus: Title: The question being explored. What is the ‘angle’? Introduction: A description, putting the title into context by describing what issues will be looked at, how they are going to be explored and why they are relevant. Usually one or two paragraphs. Analytical content: this forms the main body of the report. This is where the student does what they are proposing in the introduction. Must have a detailed structure and be properly signposted and referenced. Conclusion: This should be related directly to the title and introduction, referencing the analytical content where relevant. Oral Presentation: Up-to 30 minutes INCLUDING a question and answer session. This can key in to a particular aspect of the internship experience. Appropriateness of delivery to the audience is paramount. Whilst content is crucial, so is engaging the audience in the subject. The written report and the oral presentation should both put forward clear arguments, supported by appropriate evidence. Alternative viewpoints should be examined where relevant. The oral presentation should not be a spoken version of the report, each must explore a different topic, although they may be linked.
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Syllabus for ITE 478 – INTERNSHIP [part time] International Business - 5 Credits
Syllabus for ITE 478 – INTERNSHIP [part time] International Business - 5 Credits
GUIDELINES FOR ASSESSMENT
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ESSENTIAL READING: Internship Handbook
ASSESSMENT CRITERIA Students will be expected to demonstrate:
• Application of theoretical concepts to the discussion of practical experience. • Evidence of research of the organisation. • Evidence of research of the wider market. • Completion of the full internship, to be confirmed by an employer evaluation of the placement.
Aside from confirming that the internship has been completed, the employer’s evaluation will not influence grades.
• Analysis and evaluation of the operations of the organisation in the discipline being studied. • Show how the internship role contributed to the company and how the experience may
influence future career aspirations. • Evidence of learning through experience, contained within Journal, Report and Presentation. • Relevant and selective use of reference material, internal and external to the company. • Show an understanding of the structure within the organisation and of the organisation within
a wider context. • Proper and thorough referencing and clarity of presentation.
A sample of presentations will be recorded. A sample of work is double graded by an appropriate faculty member.
ATTENDANCE Attendance to both the place of employment and tutorials is mandatory. If a student is sick and unable to attend the placement, the Internship coordinator must be informed. Employers are required to report non-attendance to the Internship Coordinator. It is the student’s responsibility to inform both the employer and the Internship Coordinator as soon as it is known that they will be unable to attend the placement for any reason. It is the student’s responsibility to arrange – in advance - with their tutor an alternative time-slot, where possible, for tutorials that they are unable to attend. PLAGIARISM The short answer – don’t do it! Plagiarism is about using other people’s ideas or words without due acknowledgement. For example, in essays that quote from someone else’s work, due reference to this must be made. It is a firm rule of academic scholarship that other people’s work must be acknowledged carefully and exactly. A recognised academic referencing format, ie MLA Harvard or APA must be adhered to Business students should use Harvard. In oral presentation the source of information and any direct quotes must also be referenced, either verbally, in a handout or on PowerPoint slides.
Syllabus for ITE 478 – INTERNSHIP [part time] International Business - 5 Credits
Syllabus for ITE 478 – INTERNSHIP [part time] International Business - 5 Credits
GUIDELINES FOR ASSESSMENT LEVEL 400 A 70-100% Excellent/Out- standing
• Excellent application of theory to practice in complex, specialised areas, to self-initiated briefs.
• Exceptional critical analysis and creative flair. • Outstanding technical skills, innovatively presented and highly stimulating work. • Autonomy in managing resources. Excellent awareness of personal ethical
responsibility in wider context.
B 60-69% Very good
• A very good level of knowledge. Very good degree of analytical and creative ability in largely self-initiated projects.
• Very good level and choice of technical, communication and presentation skills. • Very good grasp of responsibilities within narrow and broad context and good
organisational abilities on complex projects.
C 50-59% Good
• Sound knowledge and good critical analysis. Some creativity is evident in projects that are, in part, self-initiated.
• Technical skills are appropriately selected and applied. • Good organisation and awareness of responsibilities within a wide context.
D 40-49% Poor
• Imperfect grasp of the subject concepts and theory. Problems evident in dealing with complex independent study and creativity.
• Technical skills poor and/or inappropriately applied. • Poor/ narrow sense of responsibility, little awareness of professional codes of
conduct and practice. F 0-39% Unsatis- factory
• Failure to apply knowledge /theory to complex, self- initiated problems. Work is derivative and incoherent.
• Inadequate technical skills. Presentation inappropriate and confusing. • Few organisational and interpersonal skills or awareness of broader context of
professional codes of conduct
These generic guidelines are drawn from: SEEC Generic Level Descriptors, NICATS Level Descriptors and the Higher Education Qualifications Framework. In the boxes above, bullet point one relates to Intellectual Skills and Attributes, bullet point two relates to Processes, bullet point three relates to Behaviours.
DATE FIRST APPROVED 10-04-05
AMENDED 11-10-06
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Syllabus for ITE 478 – INTERNSHIP [part time] Fashion - 5 Credits
AMERICAN INTERCONTINENTAL UNIVERSITY - LONDON COURSE OUTLINE
1 of 7
CODE ITE 478
COURSE TITLE INTERNSHIP [part time] Fashion
CREDITS 5
COURSE INFORMATION LEVEL: 400
LENGTH: 11 weeks during Fall, Winter, Spring and Summer. 10 weeks during Summer A+B
STUDY TIME 2.5 hours contact time plus independent study INTERNSHIP CONTACT HOURS Students are expected to work for two full days a week
during the term. PRE-REQUISITES A minimum cumulative grade point average of 3.0
A minimum of 130 completed credit hours or Junior standing. A duly completed and submitted application delivered to the Careers Office in compliance with published deadlines. Students should also ensure they have the approval of their respective programme chairs.
CO-REQUISITES In order to comply with work permit regulations, students must have the correct stamp in their passports
INSTRUCTOR Deepika Ahlawat [email protected] 20 7467 5677
COURSE DESCRIPTION In-field work experience is increasingly important for students and industry in a modern competitive and dynamic working environment. This course provides the opportunity to apply theoretical knowledge to ‘real world’ experience in a supported environment. Students should expect to be involved in research, practical work, data analysis, prioritising and other useful processes. Participants will be expected to undertake personal study, researching current trends in industry and the market status of the company. Reference should be made to outside materials such as scholarly articles, books, the Internet, newspapers and magazines where relevant. This course is designed to develop both personal and professional qualities in students. They will be encouraged to examine their strengths and weaknesses with a view to preparing themselves for the workplace.
Syllabus for ITE 478 – INTERNSHIP [part time] Fashion - 5 Credits
Syllabus for ITE 478 – INTERNSHIP [part time] Fashion - 5 Credits
Syllabus for ITE 478 – INTERNSHIP [part time] Fashion - 5 Credits
SYLLABUS OUTLINE The course is based around a continuous 10 or 11week work placement within a UK based company or organisation appropriate to the student’s field of study. The student will keep a detailed journal of their experience to become the basis for a written report and an oral presentation. Students will be expected to research, analyse and evaluate their chosen subject matter in depth to convey how aspects of their experience relate to academic theory.
AIMS
Taking a holistic view of the organisation, the course aims to: • Create an awareness of current industry issues and forge a link between theory (academic)
and practice (industry) based learning. • Offer an intellectually and professionally challenging programme, which will become a
recognised asset in graduate job searching. • Develop in participants an understanding of the relevant literature in the field of professional
practice. • Form an appreciation from the student of the necessity for punctuality, accuracy,
communication, being responsible, being dependable, taking instruction and teamwork. • Give students the opportunity to develop broader communication skills which enable effective
and appropriate communication at many levels and in varied environments. • Develop in students the capacity for critical reflection, drawing on a range of theoretical and
practice-based perspectives. • Encourage independence in work planning.
LEARNING OUTCOMES By the end of this course the student will be expected to:
• Understand the practical workings of the organisation and how theory (academic work) relates to that.
• Understand the place of the organisation in the wider market. • Demonstrate the successful completion of a professional work experience opportunity with a
UK based company, agency, or organisation. • Analyse and evaluate the operations of the organisation in the discipline being studied. • Evaluate the nature of the work experience, their contribution to the organisation, and develop
skills with which to make informed decisions about future career paths. • Be able to review relevant material from different sources critically and utilise this to compare,
contrast and evaluate working practices. • Understand the different roles and relationships within an organisation and how these benefit
(or inhibit) production and efficiency. • Comprehend business structure on a corporate and departmental level. • Present to a professional standard, both orally and in writing an in depth analysis and
evaluation of specific aspects of the internship work experience. There should be a sound argument supported by comprehensive research.
2 of 7
Syllabus for ITE 478 – INTERNSHIP [part time] Fashion - 5 Credits
Syllabus for ITE 478 – INTERNSHIP [part time] Fashion - 5 Credits
LEARNING AND TEACHING METHODS The course is based on experiential learning and delivered through the following methods:
• Attendance at the industry placement. • Lectures • Group tutorial discussion. • Individual feedback tutorials. • Presentation of ideas for tutor’s approval. • Guidance on preparation (journals) and drafts.
Formative feedback will be given through:
• Review of Internship Journals. This allows the tutor to monitor the quality of the placement and provide feedback on the learning experience.
Summative feedback will be provided:
• During the final class of the term. The course will be delivered as follows: Week 1. Lecture: What is an academic internship?
• Academic expectations • How to make the most of your placement • The importance of time management • Accumulating project management skills • Conduct and expectations at the work place • Introduction to the role of a journal as primary research • Introduction to the role of a journal as a Personal Development Plan
Class exercise – Formative Skills Audit Independent activity - Review syllabus and handbook Week 2. Lecture: Employer in Context
• Developing an understanding of the organisation • SWOT/PEST analysis of the company • What is your role? • Trade organisations and publications
Class exercise – Company evaluation Independent activity – company research Week 3. Lecture: Industry in Context - Relating Theory to Practice
• Using prior academic experience to comprehend your experience in industry • How to use your experience at the work place to contextualise subsequent academic study • Relating theory to practice • The role of the British Fashion Council • London Fashion Week • The British Fashion Industry • Historical perspectives • Consumption theories • Branding, advertising and the development of aesthetic illusion
3 of 7
Syllabus for ITE 478 – INTERNSHIP [part time] Fashion - 5 Credits
Syllabus for ITE 478 – INTERNSHIP [part time] Fashion - 5 Credits
Week 4. Lecture: Identifying a research question • What is a good research question? • Case studies/discussion of previous successful research questions
Research methods • Primary and secondary research • Empirical analysis • Secondary sources • Using the internet
Academic writing and critical analysis • Developing a critical voice • Referencing and analyzing an argument • Factual vs analytical information • Assisted reading of academic text • What is plagiarism?
Independent activity – library research Week 5. Mid Term Student presentations: report and presentation proposals
• All students will present outlines for their presentation and report to the class and tutor. • Peer and tutor feedback to provide advice, ideas and an indication of the effectiveness of the
presentation. • Submit journal for tutor review • Peer review, how to give and receive constructive criticism
Other activity - Submit journal for tutor review Week 6. Research week. No class Week 7. Individual critiques
• One to one critiques of reports and presentations Other activity - Submit first drafts Week 8. Lecture: Presentation skills
• How to engage your audience • Using visual aids • What is the purpose of the presentation?
Week 9. Final presentations and submissions
• You will be expected to present to the group and tutor Other activity - Submit paper, journal, and additional documents Week 10. Feedback. Skills audit. How employable are you now?
• What have you learnt about the industry? • What have you learnt about yourself? • Skills audit/Self evaluation • What is employability? • Life Long Learning and Personal Development Planning • Summative feedback
4 of 7
Syllabus for ITE 478 – INTERNSHIP [part time] Fashion - 5 Credits
Syllabus for ITE 478 – INTERNSHIP [part time] Fashion - 5 Credits
REQUIREMENTS FOR ASSESSMENT WRITTEN REPORT 60% ORAL PRESENTATION 30% JOURNAL 10% Assignments should address both professional and theoretical issues, and should explore the links between them. They should demonstrate an ability to reflect critically on the professional experience. Correspondingly, where the work is deliberately professional in character – e.g., examining a systems development, or a policy initiative – efforts must be made to place the work in the context of the relevant published literature. Journal: The purpose of the journal is to keep accurate records of all experiences and to explore the inner workings of the company and it’s place in the industry at large. The journal should be regarded as an appraisal of the experience. It needs to identify and explore the structure of the company, significant occurrences during the time spent at the placement, current trends in industry and how these may impact on the organisation. Periodic review of the journal will allow the coordinator to identify progress. 200-500 words per week is expected. Written Report 3000 words: Although writing about an element of experiential learning, it is important that the paper is an academic piece of work. The student must identify, explore and analyse a topic that is approved by the internship co-ordinator. The report could take the appearance of an industry consultancy exercise or a more traditional academic paper. Theoretical knowledge and skills acquired in course-work should be used to place the internship experience in a broader context. The structure should be thus: Title: The question being explored. What is the ‘angle’? Introduction: A description, putting the title into context by describing what issues will be looked at, how they are going to be explored and why they are relevant. Usually one or two paragraphs. Analytical content: this forms the main body of the report. This is where the student does what they are proposing in the introduction. Must have a detailed structure and be properly signposted and referenced. Conclusion: This should be related directly to the title and introduction, referencing the analytical content where relevant. Oral Presentation: Up-to 30 minutes INCLUDING a question and answer session. This can key in to a particular aspect of the internship experience. Appropriateness of delivery to the audience is paramount. Whilst content is crucial, so is engaging the audience in the subject. The written report and the oral presentation should both put forward clear arguments, supported by appropriate evidence. Alternative viewpoints should be examined where relevant. The oral presentation should not be a spoken version of the report, each must explore a different topic, although they may be linked.
5 of 7
Syllabus for ITE 478 – INTERNSHIP [part time] Fashion - 5 Credits
Syllabus for ITE 478 – INTERNSHIP [part time] Fashion - 5 Credits
ESSENTIAL READING: Internship Handbook
ASSESSMENT CRITERIA Students will be expected to demonstrate:
• Application of theoretical concepts to the discussion of practical experience. • Evidence of research of the organisation. • Evidence of research of the wider market. • Completion of the full internship, to be confirmed by an employer evaluation of the placement.
Aside from confirming that the internship has been completed, the employer’s evaluation will not influence grades.
• Analysis and evaluation of the operations of the organisation in the discipline being studied. • Show how the internship role contributed to the company and how the experience may
influence future career aspirations. • Evidence of learning through experience, contained within Journal, Report and Presentation. • Relevant and selective use of reference material, internal and external to the company. • Show an understanding of the structure within the organisation and of the organisation within
a wider context. • Proper and thorough referencing and clarity of presentation.
A sample of presentations will be recorded. A sample of work is double graded by an appropriate faculty member.
ATTENDANCE Attendance to both the place of employment and tutorials is mandatory. If a student is sick and unable to attend the placement, the Internship coordinator must be informed. Employers are required to report non-attendance to the Internship Coordinator. It is the student’s responsibility to inform both the employer and the Internship Coordinator as soon as it is known that they will be unable to attend the placement for any reason. It is the student’s responsibility to arrange – in advance - with their tutor an alternative time-slot, where possible, for tutorials that they are unable to attend. PLAGIARISM The short answer – don’t do it! Plagiarism is about using other people’s ideas or words without due acknowledgement. For example, in essays that quote from someone else’s work, due reference to this must be made. It is a firm rule of academic scholarship that other people’s work must be acknowledged carefully and exactly. A recognised academic referencing format, ie MLA Harvard or APA must be adhered to Business students should use Harvard. In oral presentation the source of information and any direct quotes must also be referenced, either verbally, in a handout or on PowerPoint slides.
6 of 7
Syllabus for ITE 478 – INTERNSHIP [part time] Fashion - 5 Credits
Syllabus for ITE 478 – INTERNSHIP [part time] Fashion - 5 Credits
GUIDELINES FOR ASSESSMENT LEVEL 400 A 70-100% Excellent/Out- standing
• Excellent application of theory to practice in complex, specialised areas, to self-initiated briefs.
• Exceptional critical analysis and creative flair. • Outstanding technical skills, innovatively presented and highly stimulating work. • Autonomy in managing resources. Excellent awareness of personal ethical
responsibility in wider context.
B 60-69% Very good
• A very good level of knowledge. Very good degree of analytical and creative ability in largely self-initiated projects.
• Very good level and choice of technical, communication and presentation skills. • Very good grasp of responsibilities within narrow and broad context and good
organisational abilities on complex projects.
C 50-59% Good
• Sound knowledge and good critical analysis. Some creativity is evident in projects that are, in part, self-initiated.
• Technical skills are appropriately selected and applied. • Good organisation and awareness of responsibilities within a wide context.
D 40-49% Poor
• Imperfect grasp of the subject concepts and theory. Problems evident in dealing with complex independent study and creativity.
• Technical skills poor and/or inappropriately applied. • Poor/ narrow sense of responsibility, little awareness of professional codes of
conduct and practice. F 0-39% Unsatis- factory
• Failure to apply knowledge /theory to complex, self- initiated problems. Work is derivative and incoherent.
• Inadequate technical skills. Presentation inappropriate and confusing. • Few organisational and interpersonal skills or awareness of broader context of
professional codes of conduct
These generic guidelines are drawn from: SEEC Generic Level Descriptors, NICATS Level Descriptors and the Higher Education Qualifications Framework. In the boxes above, bullet point one relates to Intellectual Skills and Attributes, bullet point two relates to Processes, bullet point three relates to Behaviours.
DATE FIRST APPROVED 10-04-05
AMENDED 11-10-06
7 of 7
Syllabus for ITE 478 – INTERNSHIP Interior Design - 5 Credits
AMERICAN INTERCONTINENTAL UNIVERSITY - LONDON COURSE OUTLINE
Syllabus for ITE 478 – INTERNSHIP Interior Design - 5 Credits 1 of 18
INTERNSHIP ITE 478 Faculty of Interior Design Academic Year 2006 – 2007 Fall term 2006
Syllabus for ITE 478 – INTERNSHIP Interior Design - 5 Credits
Syllabus for ITE 478 – INTERNSHIP Interior Design - 5 Credits 2 of 18
Table of Contents 1. Unit Details...................................................................................................................................... 3 2. Short Description............................................................................................................................. 3 3. Aims of the Unit............................................................................................................................... 4 4. Learning Outcomes......................................................................................................................... 4 4.1 Knowledge and Understanding....................................................................................................... 4 4.2 Intellectual Skills.............................................................................................................................. 4 4.3 Practical Skills ................................................................................................................................. 4 4.4 Transferable Skills........................................................................................................................... 5 5. Assessment of the Unit ................................................................................................................... 6 6. Feedback ........................................................................................................................................ 8 7. Introduction to Studying the Unit..................................................................................................... 8 7.1 Overview of the Main Content......................................................................................................... 8 7.2 Overview of Types of Classes ........................................................................................................ 9 7.3 Importance of Student Self-Managed Learning Time ..................................................................... 9 7.4 Employability ................................................................................................................................... 9 8. The Programme of Teaching, Learning and Assessment .............................................................. 9 9. Learning Resources ...................................................................................................................... 14 9.1 Core Materials............................................................................................................................... 14 9.2 Optional Materials ......................................................................................................................... 14 NOTES....................................................................................................................................................... 14
Syllabus for ITE 478 – INTERNSHIP Interior Design - 5 Credits
Syllabus for ITE 478 – INTERNSHIP Interior Design - 5 Credits 3 of 18
1. UNIT DETAILS
Unit Title: INTERNSHIP Unit Level: 400
Unit Reference Number: ITE 478 Credit Value: 5 CAT points
Student Study Hours: 50 Classroom Contact Hours:Workplace Contact Hours:
25 Students are expected to work for two full days a week during the term.
Private Study Hours: Pre-requisite Learning (If applicable): Senior Status and Approval of Programme Chair
Co-requisite Units (If applicable): N.A. Course(s): N.A.
Year and Semester: Fall 2006 Unit Coordinator: Eva Martin
UC Contact Details (Tel, Email, Room) 0207 4675676, [email protected], R 120 Teaching Team & Contact Details
(If applicable):Kathy Tidman, Laura Blatchford
Subject Area: Interior Design Summary of Assessment Method: Written Report
Oral Presentation Journal
2. SHORT DESCRIPTION By the end of this course, the student will be expected to:
• Understand the practical workings of the organisation, understanding the objectives of the organisation
• Understand the position of the organisation in the wider market. • Demonstrate the successful completion of a professional work experience
opportunity within a UK based company, agency or organisation. • Analyse and evaluate the operations of the organisation in relation to the discipline
being studied. • Evaluate the nature of the work experience, their contribution to the organisation and
develop skills with which to make informed decisions about future career paths. • Be able to review relevant material from different sources critically and utilise this
information to compare, contrast and evaluate working practices. • Understand the different roles and relationships within an organisation and how these
benefit (or inhibit) production and efficiency. • Comprehend business structure on a corporate and departmental level. • Present to a professional standard, both orally and in writing an in depth analysis and
evaluation of specific aspects of the internship work experience. There should be a sound argument supported by comprehensive research
Syllabus for ITE 478 – INTERNSHIP Interior Design - 5 Credits
Syllabus for ITE 478 – INTERNSHIP Interior Design - 5 Credits 4 of 18
3. AIMS OF THE UNIT The course is based on experiential learning and delivered through the following methods:
• Attendance on the industry placement. • Group tutorial discussion. • Individual feedback tutorials. • Presentation of ideas for tutors approval. • Guidance on preparation journals and drafts.
4. LEARNING OUTCOMES
4.1 Knowledge and Understanding • Apply self-directed and thoroughly autonomous written communication skills by
producing a journal which records all experiences and exploring the inner workings of the company.
• Apply self-directed further research in producing a report by identifying, exploring and analysing a topic that is approved by the internship co-ordinator.
• Fully show in a written form theoretical knowledge and skills acquired in course-work to be used to place the internship experience in a broader context.
• Fully understand the function of practitioners within the various fields of Interior Design including awareness and commitment to society in general, understanding of the role of the designer in the workplace specifically and requirements for setting up and running a successful Interior Design practice.
• Fully understand the position of the organisation in the wider market.
4.2 Intellectual Skills • By fully analysing and evaluating the operations of the organisation in the discipline
being studied, a comprehensive understanding of interior design and evidence of professional capability should be achieved.
• Fully identify and explore the structure of the company, significant occurrences during the time spent at the placement, current trends in industry and how these may impact on the organisation.
• Demonstrate a mature and focussed approach to senior level tutorials, where support and feedback are given for the time of the internship.
• Apply pertinent research to produce a written report of the time spent in the industry. • Apply exceptional critical analysis to produce a written accurate journal of time spent
in the industry. • Demonstrate personal engagement with, and commitment to, their final, coherent
body of work (report, journal).
4.3 Practical Skills • Apply acquired skills at a professional level to production of a final body of work,
innovatively presented. • Review relevant material from different sources critically and utilise this to compare,
contrast and evaluate working practices.
Syllabus for ITE 478 – INTERNSHIP Interior Design - 5 Credits
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• Fully understand the different roles and relationships within an organisation and how these benefit (or inhibit) production and efficiency.
• Work to the best of their abilities as part of a team.
4.4 Transferable Skills • Take full responsibility for the production of final body of work, demonstrating
readiness to transfer skills and abilities to professional practice of their choice and demonstrating an awareness of the wider context of their practice within the industry.
• Comprehend business structure on a corporate and departmental level. • Take full responsibility in a team demonstrate their abilities both collectively and
individually. • Self-direction and autonomy in ones own skills including written, oral and design skills
and organisational skills, whilst working under guidance in an office. • Recognition and analysis of one’s own strengths, weaknesses and professional
ambitions. • Apply a professional approach in preparing for a future career by seeking out advice
and support from programme faculty and business practitioners in order to realise personal goals, such as BIDA.
• Fully integrate as a preparation for future work life the use of relevant new sources and research to constantly update professional skills and knowledge within the Interior Design areas. (lifelong learning).
• Present to a professional standard, both orally and in writing an in depth analysis and evaluation of specific aspects of the internship work experience.
Syllabus for ITE 478 – INTERNSHIP Interior Design - 5 Credits
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5. ASSESSMENT OF THE UNIT
Coursework Percentage of final grade
Written Report 3000 words: • Apply self-directed further research in producing a report by identifying, exploring and analysing
a topic that is approved by the internship co-ordinator. • Fully show in a written form how theoretical knowledge and skills acquired in course-work have
been used to place the internship experience in a broader context. • By fully analysing and evaluating the operations of the organisation in the discipline being
studied a comprehensive understanding of interior design and evidence of professional capability should be achieved.
• Apply acquired skills at a professional level to produce of a final body of work innovatively presented.
• Apply to review relevant material from different sources critically and utilise this to compare, contrast and evaluate working practices.
• Demonstrate personal engagement with and commitment to their final, coherent body of work (report).
• Demonstrate a mature and focussed approach to senior level tutorials where support and feedback are given during the internship.
• Fully understand the place of the organisation in the wider market. • Fully understand the function of practitioners within the various fields of Interior Design
including awareness and commitment to society in general, understanding of the role of the designer in the workplace specifically and requirements for setting up and running a successful Interior Design practice.
• Take full responsibility for the production of final body of work, demonstrating a readiness to transfer skills and abilities to professional practice of their choice and demonstrating an awareness of the wider context of their practice within the industry.
Format of Report:
• A4 spiral bounded with front and back cover
60 %
Journal – Accurate notes of experience, 200-500 words a week • Apply self-directed and thoroughly autonomous written communication skills in producing a
journal which records all experiences and exploring the inner workings of the company. • Fully understand the function of practitioners within the various fields of Interior Design
including an awareness and commitment to society in general, understanding of the role of the designer in the workplace specifically and requirements for setting up and running a successful Interior Design practice.
• Show interest in future career by fully experiencing the real working environment and understand the practical workings of the organisation and how theory relates to that.
• Fully understand the position of the organisation in the wider market. • Fully identify and explore the structure of the company, significant occurrences during the time
spent at the placement, current trends in industry and how these impact on the organisation. • Demonstrate a mature and focussed approach to senior level tutorials, where support and
feedback are given during the internship. • Apply exceptional critical analysis to produce a written accurate journal of time spent in the
industry. • Demonstrate personal engagement with and commitment to their final, coherent body of work
(Journal). • Apply acquired skills at a professional level to production of a final body of work innovatively
presented. • Apply to review relevant material from different sources critically and utilise this to compare,
contrast and evaluate working practices. • Fully understand the different roles and relationships within an organisation and how these
benefit (or inhibit) production and efficiency. • Work to the best of their abilities as part of a team. • Take full responsibility in a team demonstrate their abilities both collectively and individually.
10%
Syllabus for ITE 478 – INTERNSHIP Interior Design - 5 Credits
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• Comprehend business structure on a corporate and departmental level. • Self-direction and autonomy in ones own skills including written, oral and design skills and
organisational skills, whilst working under guidance in an office. • Recognition and analysis of one’s own strengths, weaknesses and professional ambitions. • Apply a professional approach in preparing for future careers by seeking out advice and
support from programme faculty and business practitioners in order to realise personal goals, such as BIDA.
• Fully integrate as a preparation for future work life the use of relevant new sources and research to constantly update professional skills and knowledge within the Interior Design areas. (lifelong learning).
Format Journal
• A4 spiral bounded with front and back cover Oral Presentation
• Demonstrate personal engagement with, and commitment to, their final, coherent body of work (report).
• Present to a professional standard, orally, an in depth analysis and evaluation of specific aspects of the internship work experience. Up-to 30 minutes INCLUDING a question and answer session. This can key in to a particular aspect of the internship experience. Appropriateness of delivery to the audience is paramount. Whilst content is crucial, so is engaging the audience in the subject.
Assessment
• Structured clear all experience comprising presentation
30%
Final Jury Percentage of final grade
Journal Written report Oral Presentation
10%60%30%
Final Jury 100%
General The student will be assessed at a final examination (end of term jury) of his work at the end of the course on all the above mentioned work. The Journal counts for 10%, Written Report counts for 60% , Oral Presentation counts for 30% of the overall mark. Students should follow strictly the timetable and the weekly programme, in order to submit a complete body of work to the final jury at the end of the term. At the end of the course all work which is presented on the final jury, (apart of written spiral bounded essays) should be photographed and given to the tutor on a CD. Essays should be mailed electronically to the tutor.
Syllabus for ITE 478 – INTERNSHIP Interior Design - 5 Credits
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Grading
LEVEL 400
A 70-100% Excellent/ Outstanding
• Excellent application of theory to practice in complex specialised areas, to self-initiated briefs. Exceptional critical analysis and creative flair.
• Outstanding technical skills, innovatively presented and highly stimulating work. • Autonomy in managing resources and awareness of personal ethical responsibility in
wider context.
B 60-69% Very good
• A very good level of knowledge and analytical and creative ability in largely self-initiated projects. Very good level and choice of technical, communication and presentation skills.
• Very good grasp of responsibilities within narrow and broad context and good organisational abilities on complex projects.
C 50-59% Good/Satisfactory
• Sound knowledge and good critical analysis. Some creativity is evident in projects that are, in part, self-initiated.
• Technical skills are appropriately selected and applied. • Satisfactory organisation and awareness of responsibilities within a wide context.
D 40-49% Poor
• Imperfect grasp of the subject concepts and theory. Problems evident in dealing with complex independent study and creativity.
• Technical skills poor and/or inappropriately applied. • Poor/ narrow sense of responsibility, little awareness of professional codes of conduct
and practice. F 0-39% Unsatisfactory
• Failure to apply knowledge /theory to complex, self- initiated problems. Work is derivative and incoherent.
• Inadequate technical skills. Presentation inappropriate and confusing. • Few organisational and interpersonal skills or awareness of broader context of
professional codes of conduct
6. FEEDBACK
Formative feedback will be given by tutor and peer review during the week five class. Students will present to the group their initial ideas for the report and presentation. Submission of the journal so far in week five will allow the tutor to give further formative feedback. Summative feedback will be given during the week ten class.
7. INTRODUCTION TO STUDYING THE UNIT 7.1 Overview of the Main Content
DATE
DESCRIPTION OF CONTENT TIME
(IN CONTACT HOURS)/ WEEK
13/10/06 Lecture What is an academic internship? Introduction to Course aims and structure. Journal and Written report
2.5 1
20/10/06 Lecture, Group Work session Employer in Context
2.5 2
27/10/06 Tutorial, Group Work session Industry in Context – Putting Theory into Practice
2.5 3
3/11/06 Lecture, Group Work session 2.5 4
Syllabus for ITE 478 – INTERNSHIP Interior Design - 5 Credits
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Guest speaker- Identifying research question, Research Methods, academic writing and critical analysis
10/11/06 Mid term Pin up session Journal review and Essay proposal
2.5 5
17/11/06 Tutorials - voluntarily attendance First Critiques on draft submitted
2.5 6
24/11/06 Tutorial One to One Critiques on draft submitted
2.5 7
1/12/06 Tutorial, Lecture/ Group Work session Presentation Skills, Critiques on draft submitted
2.5 8
8/12/06 Final Jury Oral Presentation of written report and journal
2.5 9
15/12/06 Skills Audit Guest speaker- Summary/ Discussion of your skills, employability. Life Long Learning and PDP, Feedback
2.5 10
TOTAL 25
7.2 Overview of Types of Classes The classes cover Lectures, guest lectures, tutorials on a 1 to 1 base and Group Work sessions and Group tutorials. 7.3 Importance of Student Self-Managed Learning Time Students are reminded of the importance of undertaking research, designing and studying outside the formal classroom sessions. All students are expected to undertake regular weekly research related to their design projects and develop further their projects from class to class as stated in the teaching and learning programme above and below. As a bare minimum students should integrate the tutorials and recommendations of the teacher and group of each class sessions. However students are encouraged to undertake their project and project related issues further. In preparing a presentation of the coursework students are advised research and consult as many sources for the topic as they can. 7.4 Employability The ability to manage ones own time. Office organisational skills. Presentation skills.
8. THE PROGRAMME OF TEACHING, LEARNING AND ASSESSMENT
Week 1: Lecture
Class contact time: Lecture
• What is an academic internship? • Explanation of the syllabus and student work
Syllabus for ITE 478 – INTERNSHIP Interior Design - 5 Credits
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• Self management and conduct at the workplace • Written report – Essay titles • Role of the weekly journal incl. PDP template • Introduction to Personal Development Planning • Using the PDP template • Class exercise – skills audit
Self managed learning time: You should spend minimum 5 hours weekly (short week) in self managed learning time, including the preparation for assessment. In class you will be introduction to the weekly journal and the PDP template which you develop further in your self managed time. You begin the journal at the first day of your internship. In your self managed time you read the books recommended under point 9.1. of the unit guide, integrating further information regarding the subject.
Presentation of information Information is presented to you in form of lectures, group and note taking.
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Week 2: Lecture, Group Work Session
Lecture
• Employer in context • Understand the organization you work for •
Group Work Session • SWOT/PEST test in class • Research in class
Self managed learning time: You should spend minimum 5 hours weekly in self managed learning time, including the preparation for assessment. You work on the SWOT/PEST test and finalize it in your self managed time, marking the important areas of your firm for next class. In your self managed time you read the books recommended under point 9.1. of the unit guide, integrating further information regarding the subject. Presentation of information Information is presented to you in form of a tutorial and group work session where you take notes.
------------------------------------------------------------------------------------ Week 3: Tutorial, Group Work session
Tutorial
• Short presentation of the SWOT/PEST test with marked areas of importance.
Group Work session with Susan Llewellyn BIDA (to be confirmed)
Syllabus for ITE 478 – INTERNSHIP Interior Design - 5 Credits
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• Discussion about the firm and its context (talent, product, audience). Part of the discussion is a member of the BIDA. We will discuss British Interior design Market, its talent, skills and services and the role of the BIDA.
• Note taking • Putting Theory into Practice.
o How you can you can use prior academic experience to comprehend your experience in industry
o How to use your experience at the work place to contextualise subsequent academic study
Self managed learning time: You should spend minimum 5 hours weekly in self managed learning time, including the preparation for assessment. You continue to work on your journal. You also start making proposals for your Essay and Presentation In your self managed time you read the books recommended under point 9.1. of the unit guide, integrating further information regarding the subject. .
Presentation of information Information is presented to you in form of tutorials where you take notes.
------------------------------------------------------------------------------------ Week 4: Lecture – Guest speaker Kathy Tidman
Lecture
• Identifying a research question • Research methods • Academic writing and critical analysis
Group Work session
• .Begin to structure essay in class • Review at the end your work in class
Self managed learning time: You should spend minimum 5 hours weekly in self managed learning time, including the preparation for assessment. You review in your self managed time the lecture about research and develop further your proposal for your essay by structuring it for the following presentation in class of the mid term jury. You also keep up and prepare your journal for the presentation in class. You can also put together other information to show in class, which relates to your internship. In your self managed time you read the books recommended under point 9.1. of the unit guide, integrating further information regarding the subject. . Presentation of information Information is presented to you in form of a lecture where you take notes.
------------------------------------------------------------------------------------ Week 5: Mid term review, Pin up session
Syllabus for ITE 478 – INTERNSHIP Interior Design - 5 Credits
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Mid term review Pin up session
• Review of Journal • Proposal for your Written Report (Essay) • Other information you want to show, relating to subject. • Submit journal so far to tutor for formative feedback
Self managed learning time: You should spend minimum 5 hours weekly in self managed learning time, including the preparation for assessment. You develop further your written report and your journal, integrating the critiques from the last class of mid term review of your work. In your self managed time you read the books recommended under point 9.1. of the unit guide, integrating further information regarding the subject.
------------------------------------------------------------------------------------
Week 6: Tutorials Tutorials This session is on a voluntary basis
• Written Report (Essay), first critiques on draft submitted
Self managed learning time: You should spend minimum 5 hours weekly in self managed learning time, including the preparation for assessment. You hone and develop further your written report and your journal. In your self managed time you read the books recommended under point 9.1. of the unit guide, integrating further information regarding the subject.
------------------------------------------------------------------------------------
Week 7: Tutorial Tutorial
• Review of Written Report (Essay) • Journal reviewed
Self managed learning time: You should spend minimum 5 hours weekly in self managed learning time, including the preparation for assessment. In your self managed time you read the books recommended under point 9.1. of the unit guide, integrating further information regarding the subject.
------------------------------------------------------------------------------------
Week 8: Tutorials, Lecture/ Group Work session Tutorials
• Review of Written Report (Essay) • Critiques on draft submitted • Journal reviewed
Syllabus for ITE 478 – INTERNSHIP Interior Design - 5 Credits
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Lecture/ Group Work session
• Presentation skills i.g. how to engage your audience, using visual aids, purpose of presentation
Self managed learning time: You should spend minimum 5 hours weekly in self managed learning time, including the preparation for assessment. You hone and develop further your written report and your journal, integrating the critiques from the last class. You finalize your written report and your journal, integrating the critiques from the last class and preparing for the Final Jury.
------------------------------------------------------------------------------------
Week 9: Final Jury Final Jury
• Present to a professional standard, orally, an in depth analysis and evaluation of specific aspects of the internship work experience. Up-to 30 minutes INCLUDING a question and answer session.
• Presentation of Written Report (Essay) • Presentation of Journal • Other information you want to show, relating to subject in accordance with the tutor
Self managed learning time: You should spend minimum 5 hours weekly in self managed learning time, including the preparation for assessment. You put your information together and write a short summary in bullet points of your experience including the following points: Learning about the industry, learning about yourself, skills, self valuation, employability, Life Long learning, Personal Development Planning.
------------------------------------------------------------------------------------
Week 10: Lecture - Guest speaker Laura Blatchford Lecture
• Skills Audit • Self evaluation • Employability • Life Long learning • Personal Development Planning • Summative feedback
Self managed learning time: You should spend minimum 5 hours weekly in self managed learning time, including the preparation for assessment. You summarize the course and put all the work you have done in a presentable layout for future use within and without your studies.
Syllabus for ITE 478 – INTERNSHIP Interior Design - 5 Credits
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9. LEARNING RESOURCES
9.1 Core Materials Internship Handbook The internship co-ordinator will provide appropriate reading lists within the next tutorials. 9.2 Optional Materials AIU Library, including Magazines, Catalogues etc.
NOTES 1. The sources in 9.1 & 9.2 are a basic provision; you should research beyond these sources. 2. Well ordered and researched essay content is required within the word limits of the written
submissions. 3. A CD ROM of the written work in WORD format must be submitted with the hard copy folder.
This will be electronically checked for plagiarism. 4. Written work must be submitted according to the following style requirements. 5. Material
Detail paper, tracing paper, illustration board, sketch-pad, notebook, camera, felt tip pens. Drafting instruments: pens, pencils, adjustable set square, metric scale, compass, circle template, furniture template (1:50), French curves, colour pencils, drafting tape, eraser, scissors, portfolio case.
Syllabus for ITE 478 – INTERNSHIP Interior Design - 5 Credits
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INTERIOR DESIGN FACULTY
STUDENT STYLE SHEET
As a student, all written work produced during your ID courses must be referenced according to these
guidelines.
Why reference? Plagiarism and breach of copyright are real threats to your credibility as a student. By following the
guidelines set down here you will help to protect yourself. Information quoted by you, must be
acknowledged in your assignment, both within the text of your assignment, and at the end of it in the
Bibliography. Referencing your sources also enables the reader to view your sources and follow your
ideas. This guide will show you not only how to cite from traditional sources but also from electronic
sources, such as journal and newspaper articles from the Internet or from electronic databases, electronic
mail, Web pages, online images, electronic books and CD-ROMs.
Please contact your course tutor to clarify any referencing issues you may have.
References in the Text of Your Essay
A textual citation requires only the name of the author(s) and the year of publication and specific page(s).
The author’s surname must be integrated into the text, followed by the year of publication in parentheses.
The full reference must be listed in the Bibliography at the end of your essay.
Example
Moir and Jessel (1991, pp. 93-4) have shown that it is futile to maintain that the sexes are
interchangeable.
Syllabus for ITE 478 – INTERNSHIP Interior Design - 5 Credits
Syllabus for ITE 478 – INTERNSHIP Interior Design - 5 Credits 16 of 18
How to create a Bibliography
At the end of each assignment, create a list of the references you have cited in the text. Arrange this in
alphabetical order of authors’ surnames. The author’s surname is placed first, followed by initials or first
name, and then the year of publication is given. Where an item doesn’t have an author arrange it by its
title. The following examples show you how to include reference sources in your List of References.
For a Book The details required in order are: 1. name/s of author/s, editor/s, compiler/s (surname, and initials or given name), or the institution
responsible 2. year of publication 3. title of publication and subtitle if any (all titles must be italicised) 4. series title and individual volume if any 5. edition, if other than first 6. publisher 7. place of publication 8. page number(s) if applicable One author Berkman, R. I. 1994, Find It Fast: How to Uncover Expert Information on Any Subject, Harper Perennial, New York. Two or more authors Moir, A. & Jessel, D. 1991, Brain Sex: The Real Difference Between Men and Women, Mandarin, London. Editor(s) Robinson, W. F. & Huxtable, C. R. R. (eds) 1988, Clinicopathologic Principles For Veterinary Medicine, Cambridge University Press, Cambridge. For an Article
The details required, in order, are: name/s of author/s of the article (surname, and initials or given name) year of publication title of article, in single quotation marks title of periodical (underlined or italicised) volume number issue (or part) number page number(s)
Syllabus for ITE 478 – INTERNSHIP Interior Design - 5 Credits
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Journal article
Huffman, L. M. 1996, ‘Processing whey protein for use as a food ingredient’, Food Technology, vol. 50, no. 2, pp. 49-52.
Newspaper article Simpson, L. 1997, ‘Tasmania’s railway goes private’, Australian Financial Review, 13 Oct., p. 10. For Non-Book/Multimedia Material The details required are the same as for a book, with the form of the item (eg video recording, tape, computer file, etc.) indicated at the end of the entry. Get the Facts (And Get Them Organised) (video recording) 1990, Williamstown, Vic., Appleseed Productions. For Electronic Resources This could include sources from full text compact disk products, electronic journals or other sources from the Internet. The basic form of the citations follow the principles listed for print sources (see above) 1. name/s of author/s 2. date of publication 3. title of publication 4. publisher/organisation 5. edition, if other than first 6. type of medium 7. date item accessed or retrieved 8. name or site address on internet (if applicable) Example: Weibel, S. 1995, ‘Metadata: the foundations of resource description’, D-lib Magazine,
Syllabus for ITE 478 – INTERNSHIP Interior Design - 5 Credits
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The Following are Examples of Entries in a Bibliography Bernstein, D. 1995, ‘Transportation planning’ in The Civil Engineering Handbook, ed. W. F. Chen, CRC Press, Boca Raton. Bohrer, S., Zielke, T. and Freiburg, V. 1995, ‘Integrated obstacle detection framework for intelligent cruise control on motorways’, IEEE Intelligent Vehicles Symposium Detroit, MI Piscataway, pp.276-28 1. HackerAttack. (video recording) 1995, Sydney, NSW., SBS. Huffman, L. M. 1996, ‘Processing whey protein for use as a food ingredient’, Food Technology, vol. 50, no. 2, pp. 49-52. Mclaggart, D., Findlay, C. & Parkin, M. 1995, Economics, 2nd edn, Addison- Wesley, Sydney. Moir, A. & Jessel, D. 1991, Brain Sex: The Real Difference Between Men and Women, Mandarin, London. Simons, R. C. 1996, Boo!: Culture, Experience and the Startle Reflex, Series in Affective Science, Oxford University Press, New York.
Syllabus for ITE 478 – INTERNSHIP [part time] Media Production - 5 Credits
AMERICAN INTERCONTINENTAL UNIVERSITY - LONDON COURSE OUTLINE
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CODE ITE 478
COURSE TITLE INTERNSHIP [part time] Media Production
CREDITS 5
COURSE INFORMATION LEVEL: 400
LENGTH: 11 weeks during Winter & Summer II
STUDY TIME 2.5 hours contact time plus independent study INTERNSHIP CONTACT HOURS Students are expected to work for two full days a
week during the term. PRE-REQUISITES A minimum cumulative grade point average of 3.0
A minimum of 130 completed credit hours or Junior standing. A duly completed and submitted application delivered to the Careers Office in compliance with published deadlines. Students should also ensure they have the approval of their respective programme chairs.
CO-REQUISITES In order to comply with work permit regulations, students must have the correct stamp in their passports
INSTRUCTOR Mark Lonsdale [email protected] 020 7467 5697
COURSE DESCRIPTION In-field work experience is increasingly important for students and industry in a modern competitive and dynamic working environment. This course provides the opportunity to apply theoretical knowledge to ‘real world’ experience in a supported environment. Students should expect to be involved in research, practical work, data analysis, prioritising and other useful processes. Participants will be expected to undertake personal study, researching current trends in industry and the market status of the company. Reference should be made to outside materials such as scholarly articles, books, the Internet, newspapers and magazines where relevant. This course is designed to develop both personal and professional qualities in students. They will be encouraged to examine their strengths and weaknesses with a view to preparing themselves for the workplace.
Syllabus for ITE 478 – INTERNSHIP [part time] Media Production - 5 Credits
Syllabus for ITE 478 – INTERNSHIP [part time] Media Production - 5 Credits
Syllabus for ITE 478 – INTERNSHIP [part time] Media Production - 5 Credits
SYLLABUS OUTLINE The course is based around a continuous 10 or 11week work placement within a UK based company or organisation appropriate to the student’s field of study. The student will keep a detailed journal of their experience to become the basis for a written report and an oral presentation. Students will be expected to research, analyse and evaluate their chosen subject matter in depth to convey how aspects of their experience relate to academic theory.
AIMS
Taking a holistic view of the organisation, the course aims to: • Create an awareness of current industry issues and forge a link between theory (academic)
and practice (industry) based learning. • Offer an intellectually and professionally challenging programme, which will become a
recognised asset in graduate job searching. • Develop in participants an understanding of the relevant literature in the field of professional
practice. • Form an appreciation from the student of the necessity for punctuality, accuracy,
communication, being responsible, being dependable, taking instruction and teamwork. • Give students the opportunity to develop broader communication skills which enable effective
and appropriate communication at many levels and in varied environments. • Develop in students the capacity for critical reflection, drawing on a range of theoretical and
practice-based perspectives. • Encourage independence in work planning.
LEARNING OUTCOMES By the end of this course the student will be expected to:
• Understand the practical workings of the organisation and how theory (academic work) relates to that.
• Understand the place of the organisation in the wider market. • Demonstrate the successful completion of a professional work experience opportunity with a
UK based company, agency, or organisation. • Analyse and evaluate the operations of the organisation in the discipline being studied. • Evaluate the nature of the work experience, their contribution to the organisation, and develop
skills with which to make informed decisions about future career paths. • Be able to review relevant material from different sources critically and utilise this to compare,
contrast and evaluate working practices. • Understand the different roles and relationships within an organisation and how these benefit
(or inhibit) production and efficiency. • Comprehend business structure on a corporate and departmental level. • Present to a professional standard, both orally and in writing an in depth analysis and
evaluation of specific aspects of the internship work experience. There should be a sound argument supported by comprehensive research.
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Syllabus for ITE 478 – INTERNSHIP [part time] Media Production - 5 Credits
Syllabus for ITE 478 – INTERNSHIP [part time] Media Production - 5 Credits
LEARNING AND TEACHING METHODS The course is based on experiential learning and delivered through the following methods:
• Attendance at the industry placement. • Lectures • Group tutorial discussion. • Individual feedback tutorials. • Presentation of ideas for tutor’s approval. • Guidance on preparation (journals) and drafts.
Formative feedback will be given through:
• Review of Internship Journals. This allows the tutor to monitor the quality of the placement and provide feedback on the learning experience.
Summative feedback will be provided:
• During the final class of term. The course will be delivered as follows: Week 1. Lecture: What is an academic internship?
• Academic expectations • How to make the most of your placement • The importance of time management • Accumulating project management skills • Conduct and expectations at the work place • Introduction to the role of a journal as primary research • Introduction to the role of a journal as a Personal Development Plan
Class exercise – Formative Skills Audit Independent activity - Review syllabus and handbook Week 2. Lecture: Employer in Context
• Developing an understanding of the organisation • SWOT/PEST analysis of the company • What is your role? • Trade organisations and publications
Class exercise – Company evaluation Independent activity – company research Week 3. Lecture: Industry in Context, the British product and the global marketplace. Relating Theory to Practice
• Using prior academic experience to comprehend your experience in industry • How to use your experience at the work place to contextualise subsequent academic study • Relating theory to practice • The British Production model • British talent and technical skill/services • National cinema/British audiences • British product/International audiences • The role of the UK Film Council • Case Study/Studies
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Syllabus for ITE 478 – INTERNSHIP [part time] Media Production - 5 Credits
Syllabus for ITE 478 – INTERNSHIP [part time] Media Production - 5 Credits
Week 4. Lecture: Identifying a research question • What is a good research question? • Case studies/discussion of previous successful research questions
Research methods • Primary and secondary research • Empirical analysis • Secondary sources • Using the internet
Academic writing and critical analysis • Developing a critical voice • Referencing and analyzing an argument • Factual vs analytical information • Assisted reading of academic text • What is plagiarism?
Independent activity – library research Week 5. Mid Term Student presentations: report and presentation proposals
• All students will present outlines for their presentation and report to the class and tutor. • Peer and tutor feedback to provide advice, ideas and an indication of the effectiveness of the
presentation. • Submit journal for tutor review • Peer review, how to give and receive constructive criticism
Other activity - Submit journal for tutor review Week 6. Research week. No class Week 7. Individual critiques
• One to one critiques of reports and presentations Other activity - Submit first drafts Week 8. Lecture: Presentation skills
• How to engage your audience • Using visual aids • What is the purpose of the presentation?
Week 9. Final presentations and submissions
• You will be expected to present to the group and tutor Other activity – Submit paper, journal, and additional documents Week 10. Feedback. Skills audit. How employable are you now?
• What have you learnt about the industry? • What have you learnt about yourself? • Skills audit/Self evaluation • What is employability? • Life Long Learning and Personal Development Planning • Summative feedback
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Syllabus for ITE 478 – INTERNSHIP [part time] Media Production - 5 Credits
Syllabus for ITE 478 – INTERNSHIP [part time] Media Production - 5 Credits
REQUIREMENTS FOR ASSESSMENT WRITTEN REPORT 60% ORAL PRESENTATION 30% JOURNAL 10% Assignments should address both professional and theoretical issues, and should explore the links between them. They should demonstrate an ability to reflect critically on the professional experience. Correspondingly, where the work is deliberately professional in character – e.g., examining a systems development, or a policy initiative – efforts must be made to place the work in the context of the relevant published literature. Journal: The purpose of the journal is to keep accurate records of all experiences and to explore the inner workings of the company and it’s place in the industry at large. The journal should be regarded as an appraisal of the experience. It needs to identify and explore the structure of the company, significant occurrences during the time spent at the placement, current trends in industry and how these may impact on the organisation. Periodic review of the journal will allow the coordinator to identify progress. 200-500 words per week is expected. Written Report 3000 words: Although writing about an element of experiential learning, it is important that the paper is an academic piece of work. The student must identify, explore and analyse a topic that is approved by the internship co-ordinator. The report could take the appearance of an industry consultancy exercise or a more traditional academic paper. Theoretical knowledge and skills acquired in course-work should be used to place the internship experience in a broader context. The structure should be thus: Title: The question being explored. What is the ‘angle’? Introduction: A description, putting the title into context by describing what issues will be looked at, how they are going to be explored and why they are relevant. Usually one or two paragraphs. Analytical content: this forms the main body of the report. This is where the student does what they are proposing in the introduction. Must have a detailed structure and be properly signposted and referenced. Conclusion: This should be related directly to the title and introduction, referencing the analytical content where relevant. Oral Presentation: Up-to 30 minutes INCLUDING a question and answer session. This can key in to a particular aspect of the internship experience. Appropriateness of delivery to the audience is paramount. Whilst content is crucial, so is engaging the audience in the subject. The written report and the oral presentation should both put forward clear arguments, supported by appropriate evidence. Alternative viewpoints should be examined where relevant. The oral presentation should not be a spoken version of the report, each must explore a different topic, although they may be linked.
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Syllabus for ITE 478 – INTERNSHIP [part time] Media Production - 5 Credits
Syllabus for ITE 478 – INTERNSHIP [part time] Media Production - 5 Credits
ESSENTIAL READING: Internship Handbook
ASSESSMENT CRITERIA Students will be expected to demonstrate:
• Application of theoretical concepts to the discussion of practical experience. • Evidence of research of the organisation. • Evidence of research of the wider market. • Completion of the full internship, to be confirmed by an employer evaluation of the placement.
Aside from confirming that the internship has been completed, the employer’s evaluation will not influence grades.
• Analysis and evaluation of the operations of the organisation in the discipline being studied. • Show how the internship role contributed to the company and how the experience may
influence future career aspirations. • Evidence of learning through experience, contained within Journal, Report and Presentation. • Relevant and selective use of reference material, internal and external to the company. • Show an understanding of the structure within the organisation and of the organisation within
a wider context. • Proper and thorough referencing and clarity of presentation.
A sample of presentations will be recorded. A sample of work is double graded by an appropriate faculty member.
ATTENDANCE Attendance to both the place of employment and tutorials is mandatory. If a student is sick and unable to attend the placement, the Internship coordinator must be informed. Employers are required to report non-attendance to the Internship Coordinator. It is the student’s responsibility to inform both the employer and the Internship Coordinator as soon as it is known that they will be unable to attend the placement for any reason. It is the student’s responsibility to arrange – in advance - with their tutor an alternative time-slot, where possible, for tutorials that they are unable to attend. PLAGIARISM The short answer – don’t do it! Plagiarism is about using other people’s ideas or words without due acknowledgement. For example, in essays that quote from someone else’s work, due reference to this must be made. It is a firm rule of academic scholarship that other people’s work must be acknowledged carefully and exactly. A recognised academic referencing format, ie MLA Harvard or APA must be adhered to Business students should use Harvard. In oral presentation the source of information and any direct quotes must also be referenced, either verbally, in a handout or on PowerPoint slides.
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Syllabus for ITE 478 – INTERNSHIP [part time] Media Production - 5 Credits
Syllabus for ITE 478 – INTERNSHIP [part time] Media Production - 5 Credits
GUIDELINES FOR ASSESSMENT LEVEL 400 A 70-100% Excellent/Out- standing
• Excellent application of theory to practice in complex, specialised areas, to self-initiated briefs.
• Exceptional critical analysis and creative flair. • Outstanding technical skills, innovatively presented and highly stimulating work. • Autonomy in managing resources. Excellent awareness of personal ethical
responsibility in wider context.
B 60-69% Very good
• A very good level of knowledge. Very good degree of analytical and creative ability in largely self-initiated projects.
• Very good level and choice of technical, communication and presentation skills. • Very good grasp of responsibilities within narrow and broad context and good
organisational abilities on complex projects.
C 50-59% Good
• Sound knowledge and good critical analysis. Some creativity is evident in projects that are, in part, self-initiated.
• Technical skills are appropriately selected and applied. • Good organisation and awareness of responsibilities within a wide context.
D 40-49% Poor
• Imperfect grasp of the subject concepts and theory. Problems evident in dealing with complex independent study and creativity.
• Technical skills poor and/or inappropriately applied. • Poor/ narrow sense of responsibility, little awareness of professional codes of
conduct and practice. F 0-39% Unsatis- factory
• Failure to apply knowledge /theory to complex, self- initiated problems. Work is derivative and incoherent.
• Inadequate technical skills. Presentation inappropriate and confusing. • Few organisational and interpersonal skills or awareness of broader context of
professional codes of conduct
These generic guidelines are drawn from: SEEC Generic Level Descriptors, NICATS Level Descriptors and the Higher Education Qualifications Framework. In the boxes above, bullet point one relates to Intellectual Skills and Attributes, bullet point two relates to Processes, bullet point three relates to Behaviours.
DATE FIRST APPROVED 10-04-05
AMENDED 11-10-06
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Syllabus for ITE 478 – INTERNSHIP [part time] Visual Communications - 5 Credits
AMERICAN INTERCONTINENTAL UNIVERSITY - LONDON COURSE OUTLINE
1 of 7
CODE ITE 478
COURSE TITLE INTERNSHIP [part time] Visual Communications
CREDITS 5
COURSE INFORMATION LEVEL: 400
LENGTH: 11 weeks during Fall & Spring
STUDY TIME 2.5 hours contact time plus independent study INTERNSHIP CONTACT HOURS Students are expected to work for two full days a
week during the term. PRE-REQUISITES A minimum cumulative grade point average of 3.0
A minimum of 130 completed credit hours or Junior standing. A duly completed and submitted application delivered to the Careers Office in compliance with published deadlines. Students should also ensure they have the approval of their respective programme chairs.
CO-REQUISITES In order to comply with work permit regulations, students must have the correct stamp in their passports
INSTRUCTOR TBC
COURSE DESCRIPTION In-field work experience is increasingly important for students and industry in a modern competitive and dynamic working environment. This course provides the opportunity to apply theoretical knowledge to ‘real world’ experience in a supported environment. Students should expect to be involved in research, practical work, data analysis, prioritising and other useful processes. Participants will be expected to undertake personal study, researching current trends in industry and the market status of the company. Reference should be made to outside materials such as scholarly articles, books, the Internet, newspapers and magazines where relevant. This course is designed to develop both personal and professional qualities in students. They will be encouraged to examine their strengths and weaknesses with a view to preparing themselves for the workplace.
Syllabus for ITE 478 – INTERNSHIP [part time] Visual Communications - 5 Credits
Syllabus for ITE 478 – INTERNSHIP [part time] Visual Communications - 5 Credits
Syllabus for ITE 478 – INTERNSHIP [part time] Visual Communications - 5 Credits
SYLLABUS OUTLINE The course is based around a continuous 10 or 11week work placement within a UK based company or organisation appropriate to the student’s field of study. The student will keep a detailed journal of their experience to become the basis for a written report and an oral presentation. Students will be expected to research, analyse and evaluate their chosen subject matter in depth to convey how aspects of their experience relate to academic theory.
AIMS
Taking a holistic view of the organisation, the course aims to: • Create an awareness of current industry issues and forge a link between theory (academic)
and practice (industry) based learning. • Offer an intellectually and professionally challenging programme, which will become a
recognised asset in graduate job searching. • Develop in participants an understanding of the relevant literature in the field of professional
practice. • Form an appreciation from the student of the necessity for punctuality, accuracy,
communication, being responsible, being dependable, taking instruction and teamwork. • Give students the opportunity to develop broader communication skills which enable effective
and appropriate communication at many levels and in varied environments. • Develop in students the capacity for critical reflection, drawing on a range of theoretical and
practice-based perspectives. • Encourage independence in work planning.
LEARNING OUTCOMES By the end of this course the student will be expected to:
• Understand the practical workings of the organisation and how theory (academic work) relates to that.
• Understand the place of the organisation in the wider market. • Demonstrate the successful completion of a professional work experience opportunity with a
UK based company, agency, or organisation. • Analyse and evaluate the operations of the organisation in the discipline being studied. • Evaluate the nature of the work experience, their contribution to the organisation, and develop
skills with which to make informed decisions about future career paths. • Be able to review relevant material from different sources critically and utilise this to compare,
contrast and evaluate working practices. • Understand the different roles and relationships within an organisation and how these benefit
(or inhibit) production and efficiency. • Comprehend business structure on a corporate and departmental level. • Present to a professional standard, both orally and in writing an in depth analysis and
evaluation of specific aspects of the internship work experience. There should be a sound argument supported by comprehensive research.
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Syllabus for ITE 478 – INTERNSHIP [part time] Visual Communications - 5 Credits
Syllabus for ITE 478 – INTERNSHIP [part time] Visual Communications - 5 Credits
LEARNING AND TEACHING METHODS The course is based on experiential learning and delivered through the following methods:
• Attendance at the industry placement. • Lectures • Group tutorial discussion. • Individual feedback tutorials. • Presentation of ideas for tutor’s approval. • Guidance on preparation (journals) and drafts.
Formative feedback will be given through:
• Review of Internship Journals. This allows the tutor to monitor the quality of the placement and provide feedback on the learning experience.
Summative feedback will be provided:
• During the final class of term. The course will be delivered as follows: Week 1. Lecture: What is an academic internship?
• Academic expectations • How to make the most of your placement • The importance of time management • Accumulating project management skills • Conduct and expectations at the work place • Introduction to the role of a journal as primary research • Introduction to the role of a journal as a Personal Development Plan
Class exercise – Formative Skills Audit Independent activity - Review syllabus and handbook Week 2. Lecture: Employer in Context
• Developing an understanding of the organisation • SWOT/PEST analysis of the company • What is your role? • Trade organisations and publications
Class exercise – Company evaluation Independent activity – company research Week 3. Lecture: Industry in Contex - Relating Theory to Practice
• Using prior academic experience to comprehend your experience in industry • How to use your experience at the work place to contextualise subsequent academic study • Relating theory to practice
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Syllabus for ITE 478 – INTERNSHIP [part time] Visual Communications - 5 Credits
Syllabus for ITE 478 – INTERNSHIP [part time] Visual Communications - 5 Credits
Week 4. Lecture: Identifying a research question • What is a good research question? • Case studies/discussion of previous successful research questions
Research methods • Primary and secondary research • Empirical analysis • Secondary sources • Using the internet
Academic writing and critical analysis • Developing a critical voice • Referencing and analyzing an argument • Factual vs analytical information • Assisted reading of academic text • What is plagiarism?
Independent activity – library research Week 5. Mid Term Student presentations: report and presentation proposals
• All students will present outlines for their presentation and report to the class and tutor. • Peer and tutor feedback to provide advice, ideas and an indication of the effectiveness of the
presentation. • Submit journal for tutor review • Peer review, how to give and receive constructive criticism
Other activity - Submit journal for tutor review Week 6. Research week. No class Week 7. Individual critiques
• One to one critiques of reports and presentations Other activity - Submit first drafts Week 8. Lecture: Presentation skills
• How to engage your audience • Using visual aids • What is the purpose of the presentation?
Week 9. Final presentations and submissions
• You will be expected to present to the group and tutor Other activity – Submit paper, journal, and additional documents Week 10. Feedback. Skills audit. How employable are you now?
• What have you learnt about the industry? • What have you learnt about yourself? • Skills audit/Self evaluation • What is employability? • Life Long Learning and Personal Development Planning • Summative feedback
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Syllabus for ITE 478 – INTERNSHIP [part time] Visual Communications - 5 Credits
Syllabus for ITE 478 – INTERNSHIP [part time] Visual Communications - 5 Credits
REQUIREMENTS FOR ASSESSMENT WRITTEN REPORT 60% ORAL PRESENTATION 30% JOURNAL 10% Assignments should address both professional and theoretical issues, and should explore the links between them. They should demonstrate an ability to reflect critically on the professional experience. Correspondingly, where the work is deliberately professional in character – e.g., examining a systems development, or a policy initiative – efforts must be made to place the work in the context of the relevant published literature. Journal: The purpose of the journal is to keep accurate records of all experiences and to explore the inner workings of the company and it’s place in the industry at large. The journal should be regarded as an appraisal of the experience. It needs to identify and explore the structure of the company, significant occurrences during the time spent at the placement, current trends in industry and how these may impact on the organisation. Periodic review of the journal will allow the coordinator to identify progress. 200-500 words per week is expected. Written Report 3000 words: Although writing about an element of experiential learning, it is important that the paper is an academic piece of work. The student must identify, explore and analyse a topic that is approved by the internship co-ordinator. The report could take the appearance of an industry consultancy exercise or a more traditional academic paper. Theoretical knowledge and skills acquired in course-work should be used to place the internship experience in a broader context. The structure should be thus: Title: The question being explored. What is the ‘angle’? Introduction: A description, putting the title into context by describing what issues will be looked at, how they are going to be explored and why they are relevant. Usually one or two paragraphs. Analytical content: this forms the main body of the report. This is where the student does what they are proposing in the introduction. Must have a detailed structure and be properly signposted and referenced. Conclusion: This should be related directly to the title and introduction, referencing the analytical content where relevant. Oral Presentation: Up-to 30 minutes INCLUDING a question and answer session. This can key in to a particular aspect of the internship experience. Appropriateness of delivery to the audience is paramount. Whilst content is crucial, so is engaging the audience in the subject. The written report and the oral presentation should both put forward clear arguments, supported by appropriate evidence. Alternative viewpoints should be examined where relevant. The oral presentation should not be a spoken version of the report, each must explore a different topic, although they may be linked.
5 of 7
Syllabus for ITE 478 – INTERNSHIP [part time] Visual Communications - 5 Credits
Syllabus for ITE 478 – INTERNSHIP [part time] Visual Communications - 5 Credits
ESSENTIAL READING: Internship Handbook
ASSESSMENT CRITERIA Students will be expected to demonstrate:
• Application of theoretical concepts to the discussion of practical experience. • Evidence of research of the organisation. • Evidence of research of the wider market. • Completion of the full internship, to be confirmed by an employer evaluation of the placement.
Aside from confirming that the internship has been completed, the employer’s evaluation will not influence grades.
• Analysis and evaluation of the operations of the organisation in the discipline being studied. • Show how the internship role contributed to the company and how the experience may
influence future career aspirations. • Evidence of learning through experience, contained within Journal, Report and Presentation. • Relevant and selective use of reference material, internal and external to the company. • Show an understanding of the structure within the organisation and of the organisation within
a wider context. • Proper and thorough referencing and clarity of presentation.
A sample of presentations will be recorded. A sample of work is double graded by an appropriate faculty member.
ATTENDANCE Attendance to both the place of employment and tutorials is mandatory. If a student is sick and unable to attend the placement, the Internship coordinator must be informed. Employers are required to report non-attendance to the Internship Coordinator. It is the student’s responsibility to inform both the employer and the Internship Coordinator as soon as it is known that they will be unable to attend the placement for any reason. It is the student’s responsibility to arrange – in advance - with their tutor an alternative time-slot, where possible, for tutorials that they are unable to attend. PLAGIARISM The short answer – don’t do it! Plagiarism is about using other people’s ideas or words without due acknowledgement. For example, in essays that quote from someone else’s work, due reference to this must be made. It is a firm rule of academic scholarship that other people’s work must be acknowledged carefully and exactly. A recognised academic referencing format, ie MLA Harvard or APA must be adhered to Business students should use Harvard. In oral presentation the source of information and any direct quotes must also be referenced, either verbally, in a handout or on PowerPoint slides.
6 of 7
Syllabus for ITE 478 – INTERNSHIP [part time] Visual Communications - 5 Credits
Syllabus for ITE 478 – INTERNSHIP [part time] Visual Communications - 5 Credits
GUIDELINES FOR ASSESSMENT LEVEL 400 A 70-100% Excellent/Out- standing
• Excellent application of theory to practice in complex, specialised areas, to self-initiated briefs.
• Exceptional critical analysis and creative flair. • Outstanding technical skills, innovatively presented and highly stimulating work. • Autonomy in managing resources. Excellent awareness of personal ethical
responsibility in wider context.
B 60-69% Very good
• A very good level of knowledge. Very good degree of analytical and creative ability in largely self-initiated projects.
• Very good level and choice of technical, communication and presentation skills. • Very good grasp of responsibilities within narrow and broad context and good
organisational abilities on complex projects.
C 50-59% Good
• Sound knowledge and good critical analysis. Some creativity is evident in projects that are, in part, self-initiated.
• Technical skills are appropriately selected and applied. • Good organisation and awareness of responsibilities within a wide context.
D 40-49% Poor
• Imperfect grasp of the subject concepts and theory. Problems evident in dealing with complex independent study and creativity.
• Technical skills poor and/or inappropriately applied. • Poor/ narrow sense of responsibility, little awareness of professional codes of
conduct and practice. F 0-39% Unsatis- factory
• Failure to apply knowledge /theory to complex, self- initiated problems. Work is derivative and incoherent.
• Inadequate technical skills. Presentation inappropriate and confusing. • Few organisational and interpersonal skills or awareness of broader context of
professional codes of conduct
These generic guidelines are drawn from: SEEC Generic Level Descriptors, NICATS Level Descriptors and the Higher Education Qualifications Framework. In the boxes above, bullet point one relates to Intellectual Skills and Attributes, bullet point two relates to Processes, bullet point three relates to Behaviours.
DATE FIRST APPROVED 10-04-05
AMENDED 11-10-06
7 of 7
Syllabus for ITE 479 – INTERNSHIP [full time] International Business - 10 Credits
AMERICAN INTERCONTINENTAL UNIVERSITY - LONDON COURSE OUTLINE
1 of 7
CODE ITE 479
COURSE TITLE INTERNSHIP [full time] International Business
CREDITS 10
COURSE INFORMATION LEVEL: 400
LENGTH: 11 weeks during Fall, Winter, Spring and Summer. 10 weeks during Summer A+B
STUDY TIME 2.5 hours contact time plus independent study INTERNSHIP CONTACT HOURS Students are expected to work for four full days a week
during the term. PRE-REQUISITES A minimum cumulative grade point average of 3.0
A minimum of 130 completed credit hours or Junior standing. A duly completed and submitted application delivered to the Careers Office in compliance with published deadlines. Students should also ensure they have the approval of their respective programme chairs.
CO-REQUISITES In order to comply with work permit regulations, students must have the correct stamp in their passports
INSTRUCTOR Nadim Choudhury [email protected] 020 7467 5689
COURSE DESCRIPTION In-field work experience is increasingly important for students and industry in a modern competitive and dynamic working environment. This course provides the opportunity to apply theoretical knowledge to ‘real world’ experience in a supported environment. Students should expect to be involved in research, practical work, data analysis, prioritising and other useful processes. Participants will be expected to undertake personal study, researching current trends in industry and the market status of the company. Reference should be made to outside materials such as scholarly articles, books, the Internet, newspapers and magazines where relevant. This course is designed to develop both personal and professional qualities in students. They will be encouraged to examine their strengths and weaknesses with a view to preparing themselves for the workplace.
Syllabus for ITE 479 – INTERNSHIP [full time] International Business - 10 Credits
Syllabus for ITE 479 – INTERNSHIP [full time] International Business - 10 Credits
Syllabus for ITE 479 – INTERNSHIP [full time] International Business - 10 Credits
SYLLABUS OUTLINE The course is based around a continuous 10 or 11week work placement within a UK based company or organisation appropriate to the student’s field of study. The student will keep a detailed journal of their experience to become the basis for a written report and an oral presentation. Students will be expected to research, analyse and evaluate their chosen subject matter in depth to convey how aspects of their experience relate to academic theory.
AIMS
Taking a holistic view of the organisation, the course aims to: • Create an awareness of current industry issues and forge a link between theory (academic)
and practice (industry) based learning. • Offer an intellectually and professionally challenging programme, which will become a
recognised asset in graduate job searching. • Develop in participants an understanding of the relevant literature in the field of professional
practice. • Form an appreciation from the student of the necessity for punctuality, accuracy,
communication, being responsible, being dependable, taking instruction and teamwork. • Give students the opportunity to develop broader communication skills which enable effective
and appropriate communication at many levels and in varied environments. • Develop in students the capacity for critical reflection, drawing on a range of theoretical and
practice-based perspectives. • Encourage independence in work planning.
LEARNING OUTCOMES By the end of this course the student will be expected to:
• Understand the practical workings of the organisation and how theory (academic work) relates to that.
• Understand the place of the organisation in the wider market. • Demonstrate the successful completion of a professional work experience opportunity with a
UK based company, agency, or organisation. • Analyse and evaluate the operations of the organisation in the discipline being studied. • Evaluate the nature of the work experience, their contribution to the organisation, and develop
skills with which to make informed decisions about future career paths. • Be able to review relevant material from different sources critically and utilise this to compare,
contrast and evaluate working practices. • Understand the different roles and relationships within an organisation and how these benefit
(or inhibit) production and efficiency. • Comprehend business structure on a corporate and departmental level. • Present to a professional standard, both orally and in writing an in depth analysis and
evaluation of specific aspects of the internship work experience. There should be a sound argument supported by comprehensive research.
2 of 7
Syllabus for ITE 479 – INTERNSHIP [full time] International Business - 10 Credits
Syllabus for ITE 479 – INTERNSHIP [full time] International Business - 10 Credits
LEARNING AND TEACHING METHODS The course is based on experiential learning and delivered through the following methods:
• Attendance at the industry placement. • Lectures • Group tutorial discussion. • Individual feedback tutorials. • Presentation of ideas for tutor’s approval. • Guidance on preparation (journals) and drafts.
Formative feedback will be given through:
• Review of Internship Journals. This allows the tutor to monitor the quality of the placement and provide feedback on the learning experience.
Summative feedback will be provided:
• During the final class of term. The course will be delivered as follows: Week 1. Lecture: What is an academic internship?
• Academic expectations • How to make the most of your placement • The importance of time management • Accumulating project management skills • Conduct and expectations at the work place • Introduction to the role of a journal as primary research • Introduction to the role of a journal as a Personal Development Plan
Class exercise – Formative Skills Audit Independent activity - Review syllabus and handbook Week 2. Lecture: Employer in Context
• Developing an understanding of the organisation • SWOT/PEST analysis of the company • What is your role? • Trade organisations and publications
Class exercise – Company evaluation Independent activity – company research Week 3. Lecture: Industry in Context - Relating Theory to Practice
• Using prior academic experience to comprehend your experience in industry • How to use your experience at the work place to contextualise subsequent academic study • Relating theory to practice
3 of 7
Syllabus for ITE 479 – INTERNSHIP [full time] International Business - 10 Credits
Syllabus for ITE 479 – INTERNSHIP [full time] International Business - 10 Credits
Week 4. Lecture: Identifying a research question • What is a good research question? • Case studies/discussion of previous successful research questions
Research methods • Primary and secondary research • Empirical analysis • Secondary sources • Using the internet
Academic writing and critical analysis • Developing a critical voice • Referencing and analyzing an argument • Factual vs analytical information • Assisted reading of academic text • What is plagiarism?
Independent activity – library research Week 5. Mid Term Student presentations: report and presentation proposals
• All students will present outlines for their presentation and report to the class and tutor. • Peer and tutor feedback to provide advice, ideas and an indication of the effectiveness of
the presentation. • Submit journal for tutor review • Peer review, how to give and receive constructive criticism
Other activity - Submit journal for tutor review Week 6. Research week. No class Week 7. Individual critiques
• One to one critiques of reports and presentations Other activity - Submit first drafts Week 8. Lecture: Presentation skills
• How to engage your audience • Using visual aids • What is the purpose of the presentation?
Week 9. Final presentations and submissions
• You will be expected to present to the group and tutor Other activity – Submit paper, journal, and additional documents Week 10. Feedback. Skills audit. How employable are you now?
• What have you learnt about the industry? • What have you learnt about yourself? • Skills audit/Self evaluation • What is employability? • Life Long Learning and Personal Development Planning • Summative feedback
4 of 7
Syllabus for ITE 479 – INTERNSHIP [full time] International Business - 10 Credits
Syllabus for ITE 479 – INTERNSHIP [full time] International Business - 10 Credits
REQUIREMENTS FOR ASSESSMENT WRITTEN REPORT 60% ORAL PRESENTATION 30% JOURNAL 10% Assignments should address both professional and theoretical issues, and should explore the links between them. They should demonstrate an ability to reflect critically on the professional experience. Correspondingly, where the work is deliberately professional in character – e.g., examining a systems development, or a policy initiative – efforts must be made to place the work in the context of the relevant published literature. Journal: The purpose of the journal is to keep accurate records of all experiences and to explore the inner workings of the company and it’s place in the industry at large. The journal should be regarded as an appraisal of the experience. It needs to identify and explore the structure of the company, significant occurrences during the time spent at the placement, current trends in industry and how these may impact on the organisation. Periodic review of the journal will allow the coordinator to identify progress. 200-500 words per week is expected. Written Report 5000 words: Although writing about an element of experiential learning, it is important that the paper is an academic piece of work. The student must identify, explore and analyse a topic that is approved by the internship co-ordinator. The report could take the appearance of an industry consultancy exercise or a more traditional academic paper. Theoretical knowledge and skills acquired in course-work should be used to place the internship experience in a broader context. The structure should be thus: Title: The question being explored. What is the ‘angle’? Introduction: A description, putting the title into context by describing what issues will be looked at, how they are going to be explored and why they are relevant. Usually one or two paragraphs. Analytical content: this forms the main body of the report. This is where the student does what they are proposing in the introduction. Must have a detailed structure and be properly signposted and referenced. Conclusion: This should be related directly to the title and introduction, referencing the analytical content where relevant. Oral Presentation: Up-to 30 minutes INCLUDING a question and answer session. This can key in to a particular aspect of the internship experience. Appropriateness of delivery to the audience is paramount. Whilst content is crucial, so is engaging the audience in the subject. The written report and the oral presentation should both put forward clear arguments, supported by appropriate evidence. Alternative viewpoints should be examined where relevant. The oral presentation should not be a spoken version of the report, each must explore a different topic, although they may be linked.
5 of 7
Syllabus for ITE 479 – INTERNSHIP [full time] International Business - 10 Credits
Syllabus for ITE 479 – INTERNSHIP [full time] International Business - 10 Credits
GUIDELINES FOR ASSESSMENT
6 of 7
ESSENTIAL READING: Internship Handbook
ASSESSMENT CRITERIA Students will be expected to demonstrate:
• Application of theoretical concepts to the discussion of practical experience. • Evidence of research of the organisation. • Evidence of research of the wider market. • Completion of the full internship, to be confirmed by an employer evaluation of the placement.
Aside from confirming that the internship has been completed, the employer’s evaluation will not influence grades.
• Analysis and evaluation of the operations of the organisation in the discipline being studied. • Show how the internship role contributed to the company and how the experience may
influence future career aspirations. • Evidence of learning through experience, contained within Journal, Report and Presentation. • Relevant and selective use of reference material, internal and external to the company. • Show an understanding of the structure within the organisation and of the organisation within
a wider context. • Proper and thorough referencing and clarity of presentation.
A sample of presentations will be recorded. A sample of work is double graded by an appropriate faculty member.
ATTENDANCE Attendance to both the place of employment and tutorials is mandatory. If a student is sick and unable to attend the placement, the Internship coordinator must be informed. Employers are required to report non-attendance to the Internship Coordinator. It is the student’s responsibility to inform both the employer and the Internship Coordinator as soon as it is known that they will be unable to attend the placement for any reason. It is the student’s responsibility to arrange – in advance - with their tutor an alternative time-slot, where possible, for tutorials that they are unable to attend. PLAGIARISM The short answer – don’t do it! Plagiarism is about using other people’s ideas or words without due acknowledgement. For example, in essays that quote from someone else’s work, due reference to this must be made. It is a firm rule of academic scholarship that other people’s work must be acknowledged carefully and exactly. A recognised academic referencing format, ie MLA Harvard or APA must be adhered to Business students should use Harvard. In oral presentation the source of information and any direct quotes must also be referenced, either verbally, in a handout or on PowerPoint slides.
Syllabus for ITE 479 – INTERNSHIP [full time] International Business - 10 Credits
Syllabus for ITE 479 – INTERNSHIP [full time] International Business - 10 Credits
GUIDELINES FOR ASSESSMENT LEVEL 400 A 70-100% Excellent/Out- standing
• Excellent application of theory to practice in complex, specialised areas, to self-initiated briefs.
• Exceptional critical analysis and creative flair. • Outstanding technical skills, innovatively presented and highly stimulating work. • Autonomy in managing resources. Excellent awareness of personal ethical
responsibility in wider context.
B 60-69% Very good
• A very good level of knowledge. Very good degree of analytical and creative ability in largely self-initiated projects.
• Very good level and choice of technical, communication and presentation skills. • Very good grasp of responsibilities within narrow and broad context and good
organisational abilities on complex projects.
C 50-59% Good
• Sound knowledge and good critical analysis. Some creativity is evident in projects that are, in part, self-initiated.
• Technical skills are appropriately selected and applied. • Good organisation and awareness of responsibilities within a wide context.
D 40-49% Poor
• Imperfect grasp of the subject concepts and theory. Problems evident in dealing with complex independent study and creativity.
• Technical skills poor and/or inappropriately applied. • Poor/ narrow sense of responsibility, little awareness of professional codes of
conduct and practice. F 0-39% Unsatis- factory
• Failure to apply knowledge /theory to complex, self- initiated problems. Work is derivative and incoherent.
• Inadequate technical skills. Presentation inappropriate and confusing. • Few organisational and interpersonal skills or awareness of broader context of
professional codes of conduct
These generic guidelines are drawn from: SEEC Generic Level Descriptors, NICATS Level Descriptors and the Higher Education Qualifications Framework. In the boxes above, bullet point one relates to Intellectual Skills and Attributes, bullet point two relates to Processes, bullet point three relates to Behaviours.
DATE FIRST APPROVED 10-04-05
AMENDED 11-10-06
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Syllabus for ITE 479 – INTERNSHIP [full time] Fashion - 10 Credits
AMERICAN INTERCONTINENTAL UNIVERSITY - LONDON COURSE OUTLINE
1 of 7
CODE ITE 479
COURSE TITLE INTERNSHIP [full time] Fashion
CREDITS 10
COURSE INFORMATION LEVEL: 400
LENGTH: 11 weeks during Fall, Winter, Spring and Summer. 10 weeks during Summer A+B
STUDY TIME 2.5 hours contact time plus independent study INTERNSHIP CONTACT HOURS Students are expected to work for four full days a week
during the term. PRE-REQUISITES A minimum cumulative grade point average of 3.0
A minimum of 130 completed credit hours or Junior standing. A duly completed and submitted application delivered to the Careers Office in compliance with published deadlines. Students should also ensure they have the approval of their respective programme chairs.
CO-REQUISITES In order to comply with work permit regulations, students must have the correct stamp in their passports
INSTRUCTOR Deepika Ahlawat [email protected] 20 7467 5677
COURSE DESCRIPTION In-field work experience is increasingly important for students and industry in a modern competitive and dynamic working environment. This course provides the opportunity to apply theoretical knowledge to ‘real world’ experience in a supported environment. Students should expect to be involved in research, practical work, data analysis, prioritising and other useful processes. Participants will be expected to undertake personal study, researching current trends in industry and the market status of the company. Reference should be made to outside materials such as scholarly articles, books, the Internet, newspapers and magazines where relevant. This course is designed to develop both personal and professional qualities in students. They will be encouraged to examine their strengths and weaknesses with a view to preparing themselves for the workplace.
Syllabus for ITE 479 – INTERNSHIP [full time] Fashion - 10 Credits
Syllabus for ITE 479 – INTERNSHIP [full time] Fashion - 10 Credits
Syllabus for ITE 479 – INTERNSHIP [full time] Fashion - 10 Credits
SYLLABUS OUTLINE The course is based around a continuous 10 or 11week work placement within a UK based company or organisation appropriate to the student’s field of study. The student will keep a detailed journal of their experience to become the basis for a written report and an oral presentation. Students will be expected to research, analyse and evaluate their chosen subject matter in depth to convey how aspects of their experience relate to academic theory.
AIMS
Taking a holistic view of the organisation, the course aims to: • Create an awareness of current industry issues and forge a link between theory (academic)
and practice (industry) based learning. • Offer an intellectually and professionally challenging programme, which will become a
recognised asset in graduate job searching. • Develop in participants an understanding of the relevant literature in the field of professional
practice. • Form an appreciation from the student of the necessity for punctuality, accuracy,
communication, being responsible, being dependable, taking instruction and teamwork. • Give students the opportunity to develop broader communication skills which enable effective
and appropriate communication at many levels and in varied environments. • Develop in students the capacity for critical reflection, drawing on a range of theoretical and
practice-based perspectives. • Encourage independence in work planning.
LEARNING OUTCOMES By the end of this course the student will be expected to:
• Understand the practical workings of the organisation and how theory (academic work) relates to that.
• Understand the place of the organisation in the wider market. • Demonstrate the successful completion of a professional work experience opportunity with a
UK based company, agency, or organisation. • Analyse and evaluate the operations of the organisation in the discipline being studied. • Evaluate the nature of the work experience, their contribution to the organisation, and develop
skills with which to make informed decisions about future career paths. • Be able to review relevant material from different sources critically and utilise this to compare,
contrast and evaluate working practices. • Understand the different roles and relationships within an organisation and how these benefit
(or inhibit) production and efficiency. • Comprehend business structure on a corporate and departmental level. • Present to a professional standard, both orally and in writing an in depth analysis and
evaluation of specific aspects of the internship work experience. There should be a sound argument supported by comprehensive research.
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Syllabus for ITE 479 – INTERNSHIP [full time] Fashion - 10 Credits
Syllabus for ITE 479 – INTERNSHIP [full time] Fashion - 10 Credits
LEARNING AND TEACHING METHODS The course is based on experiential learning and delivered through the following methods:
• Attendance at the industry placement. • Lectures • Group tutorial discussion. • Individual feedback tutorials. • Presentation of ideas for tutor’s approval. • Guidance on preparation (journals) and drafts.
Formative feedback will be given through:
• Review of Internship Journals. This allows the tutor to monitor the quality of the placement and provide feedback on the learning experience.
Summative feedback will be provided:
• During the final class of term. The course will be delivered as follows: Week 1. Lecture: What is an academic internship?
• Academic expectations • How to make the most of your placement • The importance of time management • Accumulating project management skills • Conduct and expectations at the work place • Introduction to the role of a journal as primary research • Introduction to the role of a journal as a Personal Development Plan
Class exercise – Formative Skills Audit Independent activity - Review syllabus and handbook Week 2. Lecture: Employer in Context
• Developing an understanding of the organisation • SWOT/PEST analysis of the company • What is your role? • Trade organisations and publications
Class exercise – Company evaluation Independent activity – company research Week 3. Lecture: Industry in Context - Relating Theory to Practice
• Using prior academic experience to comprehend your experience in industry • How to use your experience at the work place to contextualise subsequent academic study • Relating theory to practice • The role of the British Fashion Council • London Fashion Week • The British Fashion Industry • Historical perspectives • Consumption theories • Branding, advertising and the development of aesthetic illusion
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Syllabus for ITE 479 – INTERNSHIP [full time] Fashion - 10 Credits
Syllabus for ITE 479 – INTERNSHIP [full time] Fashion - 10 Credits
Week 4. Lecture: Identifying a research question • What is a good research question? • Case studies/discussion of previous successful research questions
Research methods • Primary and secondary research • Empirical analysis • Secondary sources • Using the internet
Academic writing and critical analysis • Developing a critical voice • Referencing and analyzing an argument • Factual vs analytical information • Assisted reading of academic text • What is plagiarism?
Independent activity – library research Week 5. Mid Term Student presentations: report and presentation proposals
• All students will present outlines for their presentation and report to the class and tutor. • Peer and tutor feedback to provide advice, ideas and an indication of the effectiveness of the
presentation. • Submit journal for tutor review • Peer review, how to give and receive constructive criticism
Other activity - Submit journal for tutor review Week 6. Research week. No class Week 7. Individual critiques
• One to one critiques of reports and presentations Other activity - Submit first drafts Week 8. Lecture: Presentation skills
• How to engage your audience • Using visual aids • What is the purpose of the presentation?
Week 9. Final presentations and submissions
• You will be expected to present to the group and tutor Other activity - Submit paper, journal, and additional documents Week 10. Feedback. Skills audit. How employable are you now?
• What have you learnt about the industry? • What have you learnt about yourself? • Skills audit/Self evaluation • What is employability? • Life Long Learning and Personal Development Planning • Summative feedback
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Syllabus for ITE 479 – INTERNSHIP [full time] Fashion - 10 Credits
Syllabus for ITE 479 – INTERNSHIP [full time] Fashion - 10 Credits
REQUIREMENTS FOR ASSESSMENT WRITTEN REPORT 60% ORAL PRESENTATION 30% JOURNAL 10% Assignments should address both professional and theoretical issues, and should explore the links between them. They should demonstrate an ability to reflect critically on the professional experience. Correspondingly, where the work is deliberately professional in character – e.g., examining a systems development, or a policy initiative – efforts must be made to place the work in the context of the relevant published literature. Journal: The purpose of the journal is to keep accurate records of all experiences and to explore the inner workings of the company and it’s place in the industry at large. The journal should be regarded as an appraisal of the experience. It needs to identify and explore the structure of the company, significant occurrences during the time spent at the placement, current trends in industry and how these may impact on the organisation. Periodic review of the journal will allow the coordinator to identify progress. 200-500 words per week is expected. Written Report 5000 words: Although writing about an element of experiential learning, it is important that the paper is an academic piece of work. The student must identify, explore and analyse a topic that is approved by the internship co-ordinator. The report could take the appearance of an industry consultancy exercise or a more traditional academic paper. Theoretical knowledge and skills acquired in course-work should be used to place the internship experience in a broader context. The structure should be thus: Title: The question being explored. What is the ‘angle’? Introduction: A description, putting the title into context by describing what issues will be looked at, how they are going to be explored and why they are relevant. Usually one or two paragraphs. Analytical content: this forms the main body of the report. This is where the student does what they are proposing in the introduction. Must have a detailed structure and be properly signposted and referenced. Conclusion: This should be related directly to the title and introduction, referencing the analytical content where relevant. Oral Presentation: Up-to 30 minutes INCLUDING a question and answer session. This can key in to a particular aspect of the internship experience. Appropriateness of delivery to the audience is paramount. Whilst content is crucial, so is engaging the audience in the subject. The written report and the oral presentation should both put forward clear arguments, supported by appropriate evidence. Alternative viewpoints should be examined where relevant. The oral presentation should not be a spoken version of the report, each must explore a different topic, although they may be linked.
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Syllabus for ITE 479 – INTERNSHIP [full time] Fashion - 10 Credits
Syllabus for ITE 479 – INTERNSHIP [full time] Fashion - 10 Credits
ESSENTIAL READING: Internship Handbook
ASSESSMENT CRITERIA Students will be expected to demonstrate:
• Application of theoretical concepts to the discussion of practical experience. • Evidence of research of the organisation. • Evidence of research of the wider market. • Completion of the full internship, to be confirmed by an employer evaluation of the placement.
Aside from confirming that the internship has been completed, the employer’s evaluation will not influence grades.
• Analysis and evaluation of the operations of the organisation in the discipline being studied. • Show how the internship role contributed to the company and how the experience may
influence future career aspirations. • Evidence of learning through experience, contained within Journal, Report and Presentation. • Relevant and selective use of reference material, internal and external to the company. • Show an understanding of the structure within the organisation and of the organisation within
a wider context. • Proper and thorough referencing and clarity of presentation.
A sample of presentations will be recorded. A sample of work is double graded by an appropriate faculty member.
ATTENDANCE Attendance to both the place of employment and tutorials is mandatory. If a student is sick and unable to attend the placement, the Internship coordinator must be informed. Employers are required to report non-attendance to the Internship Coordinator. It is the student’s responsibility to inform both the employer and the Internship Coordinator as soon as it is known that they will be unable to attend the placement for any reason. It is the student’s responsibility to arrange – in advance - with their tutor an alternative time-slot, where possible, for tutorials that they are unable to attend. PLAGIARISM The short answer – don’t do it! Plagiarism is about using other people’s ideas or words without due acknowledgement. For example, in essays that quote from someone else’s work, due reference to this must be made. It is a firm rule of academic scholarship that other people’s work must be acknowledged carefully and exactly. A recognised academic referencing format, ie MLA Harvard or APA must be adhered to Business students should use Harvard. In oral presentation the source of information and any direct quotes must also be referenced, either verbally, in a handout or on PowerPoint slides.
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Syllabus for ITE 479 – INTERNSHIP [full time] Fashion - 10 Credits
Syllabus for ITE 479 – INTERNSHIP [full time] Fashion - 10 Credits
GUIDELINES FOR ASSESSMENT LEVEL 400 A 70-100% Excellent/Out- standing
• Excellent application of theory to practice in complex, specialised areas, to self-initiated briefs.
• Exceptional critical analysis and creative flair. • Outstanding technical skills, innovatively presented and highly stimulating work. • Autonomy in managing resources. Excellent awareness of personal ethical
responsibility in wider context.
B 60-69% Very good
• A very good level of knowledge. Very good degree of analytical and creative ability in largely self-initiated projects.
• Very good level and choice of technical, communication and presentation skills. • Very good grasp of responsibilities within narrow and broad context and good
organisational abilities on complex projects.
C 50-59% Good
• Sound knowledge and good critical analysis. Some creativity is evident in projects that are, in part, self-initiated.
• Technical skills are appropriately selected and applied. • Good organisation and awareness of responsibilities within a wide context.
D 40-49% Poor
• Imperfect grasp of the subject concepts and theory. Problems evident in dealing with complex independent study and creativity.
• Technical skills poor and/or inappropriately applied. • Poor/ narrow sense of responsibility, little awareness of professional codes of
conduct and practice. F 0-39% Unsatis- factory
• Failure to apply knowledge /theory to complex, self- initiated problems. Work is derivative and incoherent.
• Inadequate technical skills. Presentation inappropriate and confusing. • Few organisational and interpersonal skills or awareness of broader context of
professional codes of conduct
These generic guidelines are drawn from: SEEC Generic Level Descriptors, NICATS Level Descriptors and the Higher Education Qualifications Framework. In the boxes above, bullet point one relates to Intellectual Skills and Attributes, bullet point two relates to Processes, bullet point three relates to Behaviours.
DATE FIRST APPROVED 10-04-05
AMENDED 11-10-06
7 of 7
Syllabus for ITE 479 – INTERNSHIP Interior Design - 10 Credits
AMERICAN INTERCONTINENTAL UNIVERSITY - LONDON COURSE OUTLINE
Syllabus for ITE 479 – INTERNSHIP Interior Design - 10 Credits 1 of 18
INTERNSHIP ITE 479 Faculty of Interior Design Academic Year 2006 – 2007 Fall term 2006
Syllabus for ITE 479 – INTERNSHIP Interior Design - 10 Credits
Syllabus for ITE 479 – INTERNSHIP Interior Design - 10 Credits 2 of 18
Table of Contents 1. Unit Details...................................................................................................................................... 3 2. Short Description............................................................................................................................. 3 3. Aims of the Unit............................................................................................................................... 4 4. Learning Outcomes......................................................................................................................... 4 4.1 Knowledge and Understanding....................................................................................................... 4 4.2 Intellectual Skills.............................................................................................................................. 4 4.3 Practical Skills ................................................................................................................................. 4 4.4 Transferable Skills........................................................................................................................... 5 5. Assessment of the Unit ................................................................................................................... 6 6. Feedback ........................................................................................................................................ 8 7. Introduction to Studying the Unit..................................................................................................... 8 7.1 Overview of the Main Content......................................................................................................... 8 7.2 Overview of Types of Classes ........................................................................................................ 9 7.3 Importance of Student Self-Managed Learning Time ..................................................................... 9 7.4 Employability ................................................................................................................................... 9 8. The Programme of Teaching, Learning and Assessment .............................................................. 9 9. Learning Resources ...................................................................................................................... 14 9.1 Core Materials............................................................................................................................... 14 9.2 Optional Materials ......................................................................................................................... 14 NOTES....................................................................................................................................................... 14
Syllabus for ITE 479 – INTERNSHIP Interior Design - 10 Credits
Syllabus for ITE 479 – INTERNSHIP Interior Design - 10 Credits 3 of 18
1. UNIT DETAILS
Unit Title: INTERNSHIP Unit Level: 400
Unit Reference Number: ITE 479 Credit Value: 10 CAT points
Student Study Hours: 50 Classroom Contact Hours:Workplace Contact Hours:
25 Students are expected to work for four full days a week during the term.
Private Study Hours: Pre-requisite Learning (If applicable): Senior Status and Approval of Programme Chair
Co-requisite Units (If applicable): N.A. Course(s): N.A.
Year and Semester: Fall 2006 Unit Coordinator: Eva Martin
UC Contact Details (Tel, Email, Room) 0207 4675676, [email protected], R 120 Teaching Team & Contact Details
(If applicable):Kathy Tidman, Laura Blatchford
Subject Area: Interior Design Summary of Assessment Method: Written Report
Oral Presentation Journal
2. SHORT DESCRIPTION By the end of this course, the student will be expected to:
• Understand the practical workings of the organisation, understanding the objectives of the organisation
• Understand the position of the organisation in the wider market. • Demonstrate the successful completion of a professional work experience
opportunity within a UK based company, agency or organisation. • Analyse and evaluate the operations of the organisation in relation to the discipline
being studied. • Evaluate the nature of the work experience, their contribution to the organisation and
develop skills with which to make informed decisions about future career paths. • Be able to review relevant material from different sources critically and utilise this
information to compare, contrast and evaluate working practices. • Understand the different roles and relationships within an organisation and how these
benefit (or inhibit) production and efficiency. • Comprehend business structure on a corporate and departmental level. • Present to a professional standard, both orally and in writing an in depth analysis and
evaluation of specific aspects of the internship work experience. There should be a sound argument supported by comprehensive research
Syllabus for ITE 479 – INTERNSHIP Interior Design - 10 Credits
Syllabus for ITE 479 – INTERNSHIP Interior Design - 10 Credits 4 of 18
3. AIMS OF THE UNIT The course is based on experiential learning and delivered through the following methods:
• Attendance on the industry placement. • Group tutorial discussion. • Individual feedback tutorials. • Presentation of ideas for tutors approval. • Guidance on preparation journals and drafts.
4. LEARNING OUTCOMES
4.1 Knowledge and Understanding • Apply self-directed and thoroughly autonomous written communication skills by
producing a journal which records all experiences and exploring the inner workings of the company.
• Apply self-directed further research in producing a report by identifying, exploring and analysing a topic that is approved by the internship co-ordinator.
• Fully show in a written form theoretical knowledge and skills acquired in course-work to be used to place the internship experience in a broader context.
• Fully understand the function of practitioners within the various fields of Interior Design including awareness and commitment to society in general, understanding of the role of the designer in the workplace specifically and requirements for setting up and running a successful Interior Design practice.
• Fully understand the position of the organisation in the wider market.
4.2 Intellectual Skills • By fully analysing and evaluating the operations of the organisation in the discipline
being studied, a comprehensive understanding of interior design and evidence of professional capability should be achieved.
• Fully identify and explore the structure of the company, significant occurrences during the time spent at the placement, current trends in industry and how these may impact on the organisation.
• Demonstrate a mature and focussed approach to senior level tutorials, where support and feedback are given for the time of the internship.
• Apply pertinent research to produce a written report of the time spent in the industry. • Apply exceptional critical analysis to produce a written accurate journal of time spent
in the industry. • Demonstrate personal engagement with, and commitment to, their final, coherent
body of work (report, journal).
4.3 Practical Skills • Apply acquired skills at a professional level to production of a final body of work,
innovatively presented. • Review relevant material from different sources critically and utilise this to compare,
contrast and evaluate working practices.
Syllabus for ITE 479 – INTERNSHIP Interior Design - 10 Credits
Syllabus for ITE 479 – INTERNSHIP Interior Design - 10 Credits 5 of 18
• Fully understand the different roles and relationships within an organisation and how these benefit (or inhibit) production and efficiency.
• Work to the best of their abilities as part of a team.
4.4 Transferable Skills • Take full responsibility for the production of final body of work, demonstrating
readiness to transfer skills and abilities to professional practice of their choice and demonstrating an awareness of the wider context of their practice within the industry.
• Comprehend business structure on a corporate and departmental level. • Take full responsibility in a team demonstrate their abilities both collectively and
individually. • Self-direction and autonomy in ones own skills including written, oral and design skills
and organisational skills, whilst working under guidance in an office. • Recognition and analysis of one’s own strengths, weaknesses and professional
ambitions. • Apply a professional approach in preparing for a future career by seeking out advice
and support from programme faculty and business practitioners in order to realise personal goals, such as BIDA.
• Fully integrate as a preparation for future work life the use of relevant new sources and research to constantly update professional skills and knowledge within the Interior Design areas. (lifelong learning).
• Present to a professional standard, both orally and in writing an in depth analysis and evaluation of specific aspects of the internship work experience.
Syllabus for ITE 479 – INTERNSHIP Interior Design - 10 Credits
Syllabus for ITE 479 – INTERNSHIP Interior Design - 10 Credits 6 of 18
5. ASSESSMENT OF THE UNIT
Coursework Percentage of final grade
Written Report 5000 words: • Apply self-directed further research in producing a report by identifying, exploring and analysing
a topic that is approved by the internship co-ordinator. • Fully show in a written form how theoretical knowledge and skills acquired in course-work have
been used to place the internship experience in a broader context. • By fully analysing and evaluating the operations of the organisation in the discipline being
studied a comprehensive understanding of interior design and evidence of professional capability should be achieved.
• Apply acquired skills at a professional level to produce of a final body of work innovatively presented.
• Apply to review relevant material from different sources critically and utilise this to compare, contrast and evaluate working practices.
• Demonstrate personal engagement with and commitment to their final, coherent body of work (report).
• Demonstrate a mature and focussed approach to senior level tutorials where support and feedback are given during the internship.
• Fully understand the place of the organisation in the wider market. • Fully understand the function of practitioners within the various fields of Interior Design
including awareness and commitment to society in general, understanding of the role of the designer in the workplace specifically and requirements for setting up and running a successful Interior Design practice.
• Take full responsibility for the production of final body of work, demonstrating a readiness to transfer skills and abilities to professional practice of their choice and demonstrating an awareness of the wider context of their practice within the industry.
Format of Report:
• A4 spiral bounded with front and back cover
60 %
Journal – Accurate notes of experience, 200-500 words a week • Apply self-directed and thoroughly autonomous written communication skills in producing a
journal which records all experiences and exploring the inner workings of the company. • Fully understand the function of practitioners within the various fields of Interior Design
including an awareness and commitment to society in general, understanding of the role of the designer in the workplace specifically and requirements for setting up and running a successful Interior Design practice.
• Show interest in future career by fully experiencing the real working environment and understand the practical workings of the organisation and how theory relates to that.
• Fully understand the position of the organisation in the wider market. • Fully identify and explore the structure of the company, significant occurrences during the time
spent at the placement, current trends in industry and how these impact on the organisation. • Demonstrate a mature and focussed approach to senior level tutorials, where support and
feedback are given during the internship. • Apply exceptional critical analysis to produce a written accurate journal of time spent in the
industry. • Demonstrate personal engagement with and commitment to their final, coherent body of work
(Journal). • Apply acquired skills at a professional level to production of a final body of work innovatively
presented. • Apply to review relevant material from different sources critically and utilise this to compare,
contrast and evaluate working practices. • Fully understand the different roles and relationships within an organisation and how these
benefit (or inhibit) production and efficiency. • Work to the best of their abilities as part of a team. • Take full responsibility in a team demonstrate their abilities both collectively and individually.
10%
Syllabus for ITE 479 – INTERNSHIP Interior Design - 10 Credits
Syllabus for ITE 479 – INTERNSHIP Interior Design - 10 Credits 7 of 18
• Comprehend business structure on a corporate and departmental level. • Self-direction and autonomy in ones own skills including written, oral and design skills and
organisational skills, whilst working under guidance in an office. • Recognition and analysis of one’s own strengths, weaknesses and professional ambitions. • Apply a professional approach in preparing for future careers by seeking out advice and
support from programme faculty and business practitioners in order to realise personal goals, such as BIDA.
• Fully integrate as a preparation for future work life the use of relevant new sources and research to constantly update professional skills and knowledge within the Interior Design areas. (lifelong learning).
Format Journal
• A4 spiral bounded with front and back cover Oral Presentation
• Demonstrate personal engagement with, and commitment to, their final, coherent body of work (report).
• Present to a professional standard, orally, an in depth analysis and evaluation of specific aspects of the internship work experience. Up-to 30 minutes INCLUDING a question and answer session. This can key in to a particular aspect of the internship experience. Appropriateness of delivery to the audience is paramount. Whilst content is crucial, so is engaging the audience in the subject.
Assessment
• Structured clear all experience comprising presentation
30%
Final Jury Percentage of final grade
Journal Written report Oral Presentation
10%60%30%
Final Jury 100%
General The student will be assessed at a final examination (end of term jury) of his work at the end of the course on all the above mentioned work. The Journal counts for 10%, Written Report counts for 60% , Oral Presentation counts for 30% of the overall mark. Students should follow strictly the timetable and the weekly programme, in order to submit a complete body of work to the final jury at the end of the term. At the end of the course all work which is presented on the final jury, (apart of written spiral bounded essays) should be photographed and given to the tutor on a CD. Essays should be mailed electronically to the tutor.
Syllabus for ITE 479 – INTERNSHIP Interior Design - 10 Credits
Syllabus for ITE 479 – INTERNSHIP Interior Design - 10 Credits 8 of 18
Grading
LEVEL 400
A 70-100% Excellent/ Outstanding
• Excellent application of theory to practice in complex specialised areas, to self-initiated briefs. Exceptional critical analysis and creative flair.
• Outstanding technical skills, innovatively presented and highly stimulating work. • Autonomy in managing resources and awareness of personal ethical responsibility in
wider context.
B 60-69% Very good
• A very good level of knowledge and analytical and creative ability in largely self-initiated projects. Very good level and choice of technical, communication and presentation skills.
• Very good grasp of responsibilities within narrow and broad context and good organisational abilities on complex projects.
C 50-59% Good/Satisfactory
• Sound knowledge and good critical analysis. Some creativity is evident in projects that are, in part, self-initiated.
• Technical skills are appropriately selected and applied. • Satisfactory organisation and awareness of responsibilities within a wide context.
D 40-49% Poor
• Imperfect grasp of the subject concepts and theory. Problems evident in dealing with complex independent study and creativity.
• Technical skills poor and/or inappropriately applied. • Poor/ narrow sense of responsibility, little awareness of professional codes of conduct
and practice. F 0-39% Unsatisfactory
• Failure to apply knowledge /theory to complex, self- initiated problems. Work is derivative and incoherent.
• Inadequate technical skills. Presentation inappropriate and confusing. • Few organisational and interpersonal skills or awareness of broader context of
professional codes of conduct
6. FEEDBACK
Formative feedback will be given by tutor and peer review during the week five class. Students will present to the group their initial ideas for the report and presentation. Submission of the journal so far in week five will allow the tutor to give further formative feedback. Summative feedback will be given during the week ten class.
7. INTRODUCTION TO STUDYING THE UNIT 7.1 Overview of the Main Content
DATE
DESCRIPTION OF CONTENT TIME
(IN CONTACT HOURS)/ WEEK
13/10/06 Lecture What is an academic internship? Introduction to Course aims and structure. Journal and Written report
2.5 1
20/10/06 Lecture, Group Work session Employer in Context
2.5 2
27/10/06 Tutorial, Group Work session Industry in Context – Putting Theory into Practice
2.5 3
3/11/06 Lecture, Group Work session 2.5 4
Syllabus for ITE 479 – INTERNSHIP Interior Design - 10 Credits
Syllabus for ITE 479 – INTERNSHIP Interior Design - 10 Credits 9 of 18
Guest speaker- Identifying research question, Research Methods, academic writing and critical analysis
10/11/06 Mid term Pin up session Journal review and Essay proposal
2.5 5
17/11/06 Tutorials - voluntarily attendance First Critiques on draft submitted
2.5 6
24/11/06 Tutorial One to One Critiques on draft submitted
2.5 7
1/12/06 Tutorial, Lecture/ Group Work session Presentation Skills, Critiques on draft submitted
2.5 8
8/12/06 Final Jury Oral Presentation of written report and journal
2.5 9
15/12/06 Skills Audit Guest speaker- Summary/ Discussion of your skills, employability. Life Long Learning and PDP, Feedback
2.5 10
TOTAL 25
7.2 Overview of Types of Classes The classes cover Lectures, guest lectures, tutorials on a 1 to 1 base and Group Work sessions and Group tutorials. 7.3 Importance of Student Self-Managed Learning Time Students are reminded of the importance of undertaking research, designing and studying outside the formal classroom sessions. All students are expected to undertake regular weekly research related to their design projects and develop further their projects from class to class as stated in the teaching and learning programme above and below. As a bare minimum students should integrate the tutorials and recommendations of the teacher and group of each class sessions. However students are encouraged to undertake their project and project related issues further. In preparing a presentation of the coursework students are advised research and consult as many sources for the topic as they can. 7.4 Employability The ability to manage ones own time. Office organisational skills. Presentation skills.
8. THE PROGRAMME OF TEACHING, LEARNING AND ASSESSMENT
Week 1: Lecture
Class contact time: Lecture
• What is an academic internship? • Explanation of the syllabus and student work
Syllabus for ITE 479 – INTERNSHIP Interior Design - 10 Credits
Syllabus for ITE 479 – INTERNSHIP Interior Design - 10 Credits 10 of 18
• Self management and conduct at the workplace • Written report – Essay titles • Role of the weekly journal incl. PDP template • Introduction to Personal Development Planning • Using the PDP template • Class exercise – skills audit
Self managed learning time: You should spend minimum 5 hours weekly (short week) in self managed learning time, including the preparation for assessment. In class you will be introduction to the weekly journal and the PDP template which you develop further in your self managed time. You begin the journal at the first day of your internship. In your self managed time you read the books recommended under point 9.1. of the unit guide, integrating further information regarding the subject.
Presentation of information Information is presented to you in form of lectures, group and note taking.
------------------------------------------------------------------------------------
Week 2: Lecture, Group Work Session
Lecture
• Employer in context • Understand the organization you work for •
Group Work Session • SWOT/PEST test in class • Research in class
Self managed learning time: You should spend minimum 5 hours weekly in self managed learning time, including the preparation for assessment. You work on the SWOT/PEST test and finalize it in your self managed time, marking the important areas of your firm for next class. In your self managed time you read the books recommended under point 9.1. of the unit guide, integrating further information regarding the subject. Presentation of information Information is presented to you in form of a tutorial and group work session where you take notes.
------------------------------------------------------------------------------------ Week 3: Tutorial, Group Work session
Tutorial
• Short presentation of the SWOT/PEST test with marked areas of importance.
Group Work session with Susan Llewellyn BIDA (to be confirmed)
Syllabus for ITE 479 – INTERNSHIP Interior Design - 10 Credits
Syllabus for ITE 479 – INTERNSHIP Interior Design - 10 Credits 11 of 18
• Discussion about the firm and its context (talent, product, audience). Part of the discussion is a member of the BIDA. We will discuss British Interior design Market, its talent, skills and services and the role of the BIDA.
• Note taking • Putting Theory into Practice.
o How you can you can use prior academic experience to comprehend your experience in industry
o How to use your experience at the work place to contextualise subsequent academic study
Self managed learning time: You should spend minimum 5 hours weekly in self managed learning time, including the preparation for assessment. You continue to work on your journal. You also start making proposals for your Essay and Presentation In your self managed time you read the books recommended under point 9.1. of the unit guide, integrating further information regarding the subject. .
Presentation of information Information is presented to you in form of tutorials where you take notes.
------------------------------------------------------------------------------------ Week 4: Lecture – Guest speaker Kathy Tidman
Lecture
• Identifying a research question • Research methods • Academic writing and critical analysis
Group Work session
• .Begin to structure essay in class • Review at the end your work in class
Self managed learning time: You should spend minimum 5 hours weekly in self managed learning time, including the preparation for assessment. You review in your self managed time the lecture about research and develop further your proposal for your essay by structuring it for the following presentation in class of the mid term jury. You also keep up and prepare your journal for the presentation in class. You can also put together other information to show in class, which relates to your internship. In your self managed time you read the books recommended under point 9.1. of the unit guide, integrating further information regarding the subject. . Presentation of information Information is presented to you in form of a lecture where you take notes.
------------------------------------------------------------------------------------ Week 5: Mid term review, Pin up session
Syllabus for ITE 479 – INTERNSHIP Interior Design - 10 Credits
Syllabus for ITE 479 – INTERNSHIP Interior Design - 10 Credits 12 of 18
Mid term review Pin up session
• Review of Journal • Proposal for your Written Report (Essay) • Other information you want to show, relating to subject. • Submit journal so far to tutor for formative feedback
Self managed learning time: You should spend minimum 5 hours weekly in self managed learning time, including the preparation for assessment. You develop further your written report and your journal, integrating the critiques from the last class of mid term review of your work. In your self managed time you read the books recommended under point 9.1. of the unit guide, integrating further information regarding the subject.
------------------------------------------------------------------------------------
Week 6: Tutorials Tutorials This session is on a voluntary basis
• Written Report (Essay), first critiques on draft submitted
Self managed learning time: You should spend minimum 5 hours weekly in self managed learning time, including the preparation for assessment. You hone and develop further your written report and your journal. In your self managed time you read the books recommended under point 9.1. of the unit guide, integrating further information regarding the subject.
------------------------------------------------------------------------------------
Week 7: Tutorial Tutorial
• Review of Written Report (Essay) • Journal reviewed
Self managed learning time: You should spend minimum 5 hours weekly in self managed learning time, including the preparation for assessment. In your self managed time you read the books recommended under point 9.1. of the unit guide, integrating further information regarding the subject.
------------------------------------------------------------------------------------
Week 8: Tutorials, Lecture/ Group Work session Tutorials
• Review of Written Report (Essay) • Critiques on draft submitted • Journal reviewed
Syllabus for ITE 479 – INTERNSHIP Interior Design - 10 Credits
Syllabus for ITE 479 – INTERNSHIP Interior Design - 10 Credits 13 of 18
Lecture/ Group Work session
• Presentation skills i.g. how to engage your audience, using visual aids, purpose of presentation
Self managed learning time: You should spend minimum 5 hours weekly in self managed learning time, including the preparation for assessment. You hone and develop further your written report and your journal, integrating the critiques from the last class. You finalize your written report and your journal, integrating the critiques from the last class and preparing for the Final Jury.
------------------------------------------------------------------------------------
Week 9: Final Jury Final Jury
• Present to a professional standard, orally, an in depth analysis and evaluation of specific aspects of the internship work experience. Up-to 30 minutes INCLUDING a question and answer session.
• Presentation of Written Report (Essay) • Presentation of Journal • Other information you want to show, relating to subject in accordance with the tutor
Self managed learning time: You should spend minimum 5 hours weekly in self managed learning time, including the preparation for assessment. You put your information together and write a short summary in bullet points of your experience including the following points: Learning about the industry, learning about yourself, skills, self valuation, employability, Life Long learning, Personal Development Planning.
------------------------------------------------------------------------------------
Week 10: Lecture - Guest speaker Laura Blatchford Lecture
• Skills Audit • Self evaluation • Employability • Life Long learning • Personal Development Planning • Summative feedback
Self managed learning time: You should spend minimum 5 hours weekly in self managed learning time, including the preparation for assessment. You summarize the course and put all the work you have done in a presentable layout for future use within and without your studies.
Syllabus for ITE 479 – INTERNSHIP Interior Design - 10 Credits
Syllabus for ITE 479 – INTERNSHIP Interior Design - 10 Credits 14 of 18
9. LEARNING RESOURCES
9.1 Core Materials Internship Handbook The internship co-ordinator will provide appropriate reading lists within the next tutorials. 9.2 Optional Materials AIU Library, including Magazines, Catalogues etc.
NOTES 1. The sources in 9.1 & 9.2 are a basic provision; you should research beyond these sources. 2. Well ordered and researched essay content is required within the word limits of the written
submissions. 3. A CD ROM of the written work in WORD format must be submitted with the hard copy folder.
This will be electronically checked for plagiarism. 4. Written work must be submitted according to the following style requirements. 5. Material
Detail paper, tracing paper, illustration board, sketch-pad, notebook, camera, felt tip pens. Drafting instruments: pens, pencils, adjustable set square, metric scale, compass, circle template, furniture template (1:50), French curves, colour pencils, drafting tape, eraser, scissors, portfolio case.
Syllabus for ITE 479 – INTERNSHIP Interior Design - 10 Credits
Syllabus for ITE 479 – INTERNSHIP Interior Design - 10 Credits 15 of 18
INTERIOR DESIGN FACULTY
STUDENT STYLE SHEET
As a student, all written work produced during your ID courses must be referenced according to these
guidelines.
Why reference? Plagiarism and breach of copyright are real threats to your credibility as a student. By following the
guidelines set down here you will help to protect yourself. Information quoted by you, must be
acknowledged in your assignment, both within the text of your assignment, and at the end of it in the
Bibliography. Referencing your sources also enables the reader to view your sources and follow your
ideas. This guide will show you not only how to cite from traditional sources but also from electronic
sources, such as journal and newspaper articles from the Internet or from electronic databases, electronic
mail, Web pages, online images, electronic books and CD-ROMs.
Please contact your course tutor to clarify any referencing issues you may have.
References in the Text of Your Essay
A textual citation requires only the name of the author(s) and the year of publication and specific page(s).
The author’s surname must be integrated into the text, followed by the year of publication in parentheses.
The full reference must be listed in the Bibliography at the end of your essay.
Example
Moir and Jessel (1991, pp. 93-4) have shown that it is futile to maintain that the sexes are
interchangeable.
Syllabus for ITE 479 – INTERNSHIP Interior Design - 10 Credits
Syllabus for ITE 479 – INTERNSHIP Interior Design - 10 Credits 16 of 18
How to create a Bibliography
At the end of each assignment, create a list of the references you have cited in the text. Arrange this in
alphabetical order of authors’ surnames. The author’s surname is placed first, followed by initials or first
name, and then the year of publication is given. Where an item doesn’t have an author arrange it by its
title. The following examples show you how to include reference sources in your List of References.
For a Book The details required in order are: 1. name/s of author/s, editor/s, compiler/s (surname, and initials or given name), or the institution
responsible 2. year of publication 3. title of publication and subtitle if any (all titles must be italicised) 4. series title and individual volume if any 5. edition, if other than first 6. publisher 7. place of publication 8. page number(s) if applicable One author Berkman, R. I. 1994, Find It Fast: How to Uncover Expert Information on Any Subject, Harper Perennial, New York. Two or more authors Moir, A. & Jessel, D. 1991, Brain Sex: The Real Difference Between Men and Women, Mandarin, London. Editor(s) Robinson, W. F. & Huxtable, C. R. R. (eds) 1988, Clinicopathologic Principles For Veterinary Medicine, Cambridge University Press, Cambridge. For an Article
The details required, in order, are: name/s of author/s of the article (surname, and initials or given name) year of publication title of article, in single quotation marks title of periodical (underlined or italicised) volume number issue (or part) number page number(s)
Syllabus for ITE 479 – INTERNSHIP Interior Design - 10 Credits
Syllabus for ITE 479 – INTERNSHIP Interior Design - 10 Credits 17 of 18
Journal article
Huffman, L. M. 1996, ‘Processing whey protein for use as a food ingredient’, Food Technology, vol. 50, no. 2, pp. 49-52.
Newspaper article Simpson, L. 1997, ‘Tasmania’s railway goes private’, Australian Financial Review, 13 Oct., p. 10. For Non-Book/Multimedia Material The details required are the same as for a book, with the form of the item (eg video recording, tape, computer file, etc.) indicated at the end of the entry. Get the Facts (And Get Them Organised) (video recording) 1990, Williamstown, Vic., Appleseed Productions. For Electronic Resources This could include sources from full text compact disk products, electronic journals or other sources from the Internet. The basic form of the citations follow the principles listed for print sources (see above) 1. name/s of author/s 2. date of publication 3. title of publication 4. publisher/organisation 5. edition, if other than first 6. type of medium 7. date item accessed or retrieved 8. name or site address on internet (if applicable) Example: Weibel, S. 1995, ‘Metadata: the foundations of resource description’, D-lib Magazine,
Syllabus for ITE 479 – INTERNSHIP Interior Design - 10 Credits
Syllabus for ITE 479 – INTERNSHIP Interior Design - 10 Credits 18 of 18
The Following are Examples of Entries in a Bibliography Bernstein, D. 1995, ‘Transportation planning’ in The Civil Engineering Handbook, ed. W. F. Chen, CRC Press, Boca Raton. Bohrer, S., Zielke, T. and Freiburg, V. 1995, ‘Integrated obstacle detection framework for intelligent cruise control on motorways’, IEEE Intelligent Vehicles Symposium Detroit, MI Piscataway, pp.276-28 1. HackerAttack. (video recording) 1995, Sydney, NSW., SBS. Huffman, L. M. 1996, ‘Processing whey protein for use as a food ingredient’, Food Technology, vol. 50, no. 2, pp. 49-52. Mclaggart, D., Findlay, C. & Parkin, M. 1995, Economics, 2nd edn, Addison- Wesley, Sydney. Moir, A. & Jessel, D. 1991, Brain Sex: The Real Difference Between Men and Women, Mandarin, London. Simons, R. C. 1996, Boo!: Culture, Experience and the Startle Reflex, Series in Affective Science, Oxford University Press, New York.
Syllabus for ITE 479 – INTERNSHIP [full time] Media Production - 10 Credits
AMERICAN INTERCONTINENTAL UNIVERSITY - LONDON COURSE OUTLINE
1 of 7
CODE ITE 479
COURSE TITLE INTERNSHIP [full time] Media Production
CREDITS 10
COURSE INFORMATION LEVEL: 400
LENGTH: 11 weeks during Winter &Summer II
STUDY TIME 2.5 hours contact time plus independent study
INTERNSHIP CONTACT HOURS Students are expected to work for four full days a week during the term.
PRE-REQUISITES A minimum cumulative grade point average of 3.0 A minimum of 130 completed credit hours or Junior standing. A duly completed and submitted application delivered to the Careers Office in compliance with published deadlines. Students should also ensure they have the approval of their respective programme chairs.
CO-REQUISITES In order to comply with work permit regulations, students must have the correct stamp in their passports
INSTRUCTOR Mark Lonsdale [email protected] 020 7467 5697
COURSE DESCRIPTION In-field work experience is increasingly important for students and industry in a modern competitive and dynamic working environment. This course provides the opportunity to apply theoretical knowledge to ‘real world’ experience in a supported environment. Students should expect to be involved in research, practical work, data analysis, prioritising and other useful processes. Participants will be expected to undertake personal study, researching current trends in industry and the market status of the company. Reference should be made to outside materials such as scholarly articles, books, the Internet, newspapers and magazines where relevant. This course is designed to develop both personal and professional qualities in students. They will be encouraged to examine their strengths and weaknesses with a view to preparing themselves for the workplace.
Syllabus for ITE 479 – INTERNSHIP [full time] Media Production - 10 Credits
Syllabus for ITE 479 – INTERNSHIP [full time] Media Production - 10 Credits
Syllabus for ITE 479 – INTERNSHIP [full time] Media Production - 10 Credits
SYLLABUS OUTLINE The course is based around a continuous 10 or 11week work placement within a UK based company or organisation appropriate to the student’s field of study. The student will keep a detailed journal of their experience to become the basis for a written report and an oral presentation. Students will be expected to research, analyse and evaluate their chosen subject matter in depth to convey how aspects of their experience relate to academic theory.
AIMS
Taking a holistic view of the organisation, the course aims to: • Create an awareness of current industry issues and forge a link between theory (academic)
and practice (industry) based learning. • Offer an intellectually and professionally challenging programme, which will become a
recognised asset in graduate job searching. • Develop in participants an understanding of the relevant literature in the field of professional
practice. • Form an appreciation from the student of the necessity for punctuality, accuracy,
communication, being responsible, being dependable, taking instruction and teamwork. • Give students the opportunity to develop broader communication skills which enable effective
and appropriate communication at many levels and in varied environments. • Develop in students the capacity for critical reflection, drawing on a range of theoretical and
practice-based perspectives. • Encourage independence in work planning.
LEARNING OUTCOMES By the end of this course the student will be expected to:
• Understand the practical workings of the organisation and how theory (academic work) relates to that.
• Understand the place of the organisation in the wider market. • Demonstrate the successful completion of a professional work experience opportunity with a
UK based company, agency, or organisation. • Analyse and evaluate the operations of the organisation in the discipline being studied. • Evaluate the nature of the work experience, their contribution to the organisation, and develop
skills with which to make informed decisions about future career paths. • Be able to review relevant material from different sources critically and utilise this to compare,
contrast and evaluate working practices. • Understand the different roles and relationships within an organisation and how these benefit
(or inhibit) production and efficiency. • Comprehend business structure on a corporate and departmental level. • Present to a professional standard, both orally and in writing an in depth analysis and
evaluation of specific aspects of the internship work experience. There should be a sound argument supported by comprehensive research.
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Syllabus for ITE 479 – INTERNSHIP [full time] Media Production - 10 Credits
Syllabus for ITE 479 – INTERNSHIP [full time] Media Production - 10 Credits
LEARNING AND TEACHING METHODS The course is based on experiential learning and delivered through the following methods:
• Attendance at the industry placement. • Lectures • Group tutorial discussion. • Individual feedback tutorials. • Presentation of ideas for tutor’s approval. • Guidance on preparation (journals) and drafts.
Formative feedback will be given through:
• Review of Internship Journals. This allows the tutor to monitor the quality of the placement and provide feedback on the learning experience.
Summative feedback will be provided:
• During the final class of term. The course will be delivered as follows: Week 1. Lecture: What is an academic internship?
• Academic expectations • How to make the most of your placement • The importance of time management • Accumulating project management skills • Conduct and expectations at the work place • Introduction to the role of a journal as primary research • Introduction to the role of a journal as a Personal Development Plan
Class exercise – Formative Skills Audit Independent activity - Review syllabus and handbook Week 2. Lecture: Employer in Context
• Developing an understanding of the organisation • SWOT/PEST analysis of the company • What is your role? • Trade organisations and publications
Class exercise – Company evaluation Independent activity – company research Week 3. Lecture: Industry in Context, the British product and the global marketplace. Relating Theory to Practice
• Using prior academic experience to comprehend your experience in industry • How to use your experience at the work place to contextualise subsequent academic study • Relating theory to practice • The British Production model • British talent and technical skill/services • National cinema/British audiences • British product/International audiences • The role of the UK Film Council • Case Study/Studies
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Syllabus for ITE 479 – INTERNSHIP [full time] Media Production - 10 Credits
Syllabus for ITE 479 – INTERNSHIP [full time] Media Production - 10 Credits
Week 4. Lecture: Identifying a research question • What is a good research question? • Case studies/discussion of previous successful research questions
Research methods • Primary and secondary research • Empirical analysis • Secondary sources • Using the internet
Academic writing and critical analysis • Developing a critical voice • Referencing and analyzing an argument • Factual vs analytical information • Assisted reading of academic text • What is plagiarism?
Independent activity – library research Week 5. Mid Term Student presentations: report and presentation proposals
• All students will present outlines for their presentation and report to the class and tutor. • Peer and tutor feedback to provide advice, ideas and an indication of the effectiveness of the
presentation. • Submit journal for tutor review • Peer review, how to give and receive constructive criticism
Other activity - Submit journal for tutor review Week 6. Research week. No class Week 7. Individual critiques
• One to one critiques of reports and presentations Other activity - Submit first drafts Week 8. Lecture: Presentation skills
• How to engage your audience • Using visual aids • What is the purpose of the presentation?
Week 9. Final presentations and submissions
• You will be expected to present to the group and tutor Other activity – Submit paper, journal, and additional documents Week 10. Feedback. Skills audit. How employable are you now?
• What have you learnt about the industry? • What have you learnt about yourself? • Skills audit/Self evaluation • What is employability? • Life Long Learning and Personal Development Planning • Summative feedback
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Syllabus for ITE 479 – INTERNSHIP [full time] Media Production - 10 Credits
Syllabus for ITE 479 – INTERNSHIP [full time] Media Production - 10 Credits
REQUIREMENTS FOR ASSESSMENT WRITTEN REPORT 60% ORAL PRESENTATION 30% JOURNAL 10% Assignments should address both professional and theoretical issues, and should explore the links between them. They should demonstrate an ability to reflect critically on the professional experience. Correspondingly, where the work is deliberately professional in character – e.g., examining a systems development, or a policy initiative – efforts must be made to place the work in the context of the relevant published literature. Journal: The purpose of the journal is to keep accurate records of all experiences and to explore the inner workings of the company and it’s place in the industry at large. The journal should be regarded as an appraisal of the experience. It needs to identify and explore the structure of the company, significant occurrences during the time spent at the placement, current trends in industry and how these may impact on the organisation. Periodic review of the journal will allow the coordinator to identify progress. 200-500 words per week is expected. Written Report 5000 words: Although writing about an element of experiential learning, it is important that the paper is an academic piece of work. The student must identify, explore and analyse a topic that is approved by the internship co-ordinator. The report could take the appearance of an industry consultancy exercise or a more traditional academic paper. Theoretical knowledge and skills acquired in course-work should be used to place the internship experience in a broader context. The structure should be thus: Title: The question being explored. What is the ‘angle’? Introduction: A description, putting the title into context by describing what issues will be looked at, how they are going to be explored and why they are relevant. Usually one or two paragraphs. Analytical content: this forms the main body of the report. This is where the student does what they are proposing in the introduction. Must have a detailed structure and be properly signposted and referenced. Conclusion: This should be related directly to the title and introduction, referencing the analytical content where relevant. Oral Presentation: Up-to 30 minutes INCLUDING a question and answer session. This can key in to a particular aspect of the internship experience. Appropriateness of delivery to the audience is paramount. Whilst content is crucial, so is engaging the audience in the subject. The written report and the oral presentation should both put forward clear arguments, supported by appropriate evidence. Alternative viewpoints should be examined where relevant. The oral presentation should not be a spoken version of the report, each must explore a different topic, although they may be linked.
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Syllabus for ITE 479 – INTERNSHIP [full time] Media Production - 10 Credits
Syllabus for ITE 479 – INTERNSHIP [full time] Media Production - 10 Credits
ESSENTIAL READING: Internship Handbook
ASSESSMENT CRITERIA Students will be expected to demonstrate:
• Application of theoretical concepts to the discussion of practical experience. • Evidence of research of the organisation. • Evidence of research of the wider market. • Completion of the full internship, to be confirmed by an employer evaluation of the placement.
Aside from confirming that the internship has been completed, the employer’s evaluation will not influence grades.
• Analysis and evaluation of the operations of the organisation in the discipline being studied. • Show how the internship role contributed to the company and how the experience may
influence future career aspirations. • Evidence of learning through experience, contained within Journal, Report and Presentation. • Relevant and selective use of reference material, internal and external to the company. • Show an understanding of the structure within the organisation and of the organisation within
a wider context. • Proper and thorough referencing and clarity of presentation.
A sample of presentations will be recorded. A sample of work is double graded by an appropriate faculty member.
ATTENDANCE Attendance to both the place of employment and tutorials is mandatory. If a student is sick and unable to attend the placement, the Internship coordinator must be informed. Employers are required to report non-attendance to the Internship Coordinator. It is the student’s responsibility to inform both the employer and the Internship Coordinator as soon as it is known that they will be unable to attend the placement for any reason. It is the student’s responsibility to arrange – in advance - with their tutor an alternative time-slot, where possible, for tutorials that they are unable to attend. PLAGIARISM The short answer – don’t do it! Plagiarism is about using other people’s ideas or words without due acknowledgement. For example, in essays that quote from someone else’s work, due reference to this must be made. It is a firm rule of academic scholarship that other people’s work must be acknowledged carefully and exactly. A recognised academic referencing format, ie MLA Harvard or APA must be adhered to Business students should use Harvard. In oral presentation the source of information and any direct quotes must also be referenced, either verbally, in a handout or on PowerPoint slides.
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Syllabus for ITE 479 – INTERNSHIP [full time] Media Production - 10 Credits
Syllabus for ITE 479 – INTERNSHIP [full time] Media Production - 10 Credits
GUIDELINES FOR ASSESSMENT LEVEL 400 A 70-100% Excellent/Out- standing
• Excellent application of theory to practice in complex, specialised areas, to self-initiated briefs.
• Exceptional critical analysis and creative flair. • Outstanding technical skills, innovatively presented and highly stimulating work. • Autonomy in managing resources. Excellent awareness of personal ethical
responsibility in wider context.
B 60-69% Very good
• A very good level of knowledge. Very good degree of analytical and creative ability in largely self-initiated projects.
• Very good level and choice of technical, communication and presentation skills. • Very good grasp of responsibilities within narrow and broad context and good
organisational abilities on complex projects.
C 50-59% Good
• Sound knowledge and good critical analysis. Some creativity is evident in projects that are, in part, self-initiated.
• Technical skills are appropriately selected and applied. • Good organisation and awareness of responsibilities within a wide context.
D 40-49% Poor
• Imperfect grasp of the subject concepts and theory. Problems evident in dealing with complex independent study and creativity.
• Technical skills poor and/or inappropriately applied. • Poor/ narrow sense of responsibility, little awareness of professional codes of
conduct and practice. F 0-39% Unsatis- factory
• Failure to apply knowledge /theory to complex, self- initiated problems. Work is derivative and incoherent.
• Inadequate technical skills. Presentation inappropriate and confusing. • Few organisational and interpersonal skills or awareness of broader context of
professional codes of conduct
These generic guidelines are drawn from: SEEC Generic Level Descriptors, NICATS Level Descriptors and the Higher Education Qualifications Framework. In the boxes above, bullet point one relates to Intellectual Skills and Attributes, bullet point two relates to Processes, bullet point three relates to Behaviours.
DATE FIRST APPROVED 10-04-05
AMENDED 11-10-06
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Syllabus for ITE 479 – INTERNSHIP [full time] Visual Communications - 10 Credits
AMERICAN INTERCONTINENTAL UNIVERSITY - LONDON COURSE OUTLINE
1 of 7
CODE ITE 479
COURSE TITLE INTERNSHIP [full time] Visual Communications
CREDITS 10
COURSE INFORMATION LEVEL: 400
LENGTH: 11 weeks during Fall and Spring
STUDY TIME 2.5 hours contact time plus independent study INTERNSHIP CONTACT HOURS Students are expected to work for four full days a
week during the term. PRE-REQUISITES A minimum cumulative grade point average of 3.0
A minimum of 130 completed credit hours or Junior standing. A duly completed and submitted application delivered to the Careers Office in compliance with published deadlines. Students should also ensure they have the approval of their respective programme chairs.
CO-REQUISITES In order to comply with work permit regulations, students must have the correct stamp in their passports
INSTRUCTOR TBC
COURSE DESCRIPTION In-field work experience is increasingly important for students and industry in a modern competitive and dynamic working environment. This course provides the opportunity to apply theoretical knowledge to ‘real world’ experience in a supported environment. Students should expect to be involved in research, practical work, data analysis, prioritising and other useful processes. Participants will be expected to undertake personal study, researching current trends in industry and the market status of the company. Reference should be made to outside materials such as scholarly articles, books, the Internet, newspapers and magazines where relevant. This course is designed to develop both personal and professional qualities in students. They will be encouraged to examine their strengths and weaknesses with a view to preparing themselves for the workplace.
Syllabus for ITE 479 – INTERNSHIP [full time] Visual Communications - 10 Credits
Syllabus for ITE 479 – INTERNSHIP [full time] Visual Communications - 10 Credits
Syllabus for ITE 479 – INTERNSHIP [full time] Visual Communications - 10 Credits
SYLLABUS OUTLINE The course is based around a continuous 10 or 11week work placement within a UK based company or organisation appropriate to the student’s field of study. The student will keep a detailed journal of their experience to become the basis for a written report and an oral presentation. Students will be expected to research, analyse and evaluate their chosen subject matter in depth to convey how aspects of their experience relate to academic theory.
AIMS
Taking a holistic view of the organisation, the course aims to: • Create an awareness of current industry issues and forge a link between theory (academic)
and practice (industry) based learning. • Offer an intellectually and professionally challenging programme, which will become a
recognised asset in graduate job searching. • Develop in participants an understanding of the relevant literature in the field of professional
practice. • Form an appreciation from the student of the necessity for punctuality, accuracy,
communication, being responsible, being dependable, taking instruction and teamwork. • Give students the opportunity to develop broader communication skills which enable effective
and appropriate communication at many levels and in varied environments. • Develop in students the capacity for critical reflection, drawing on a range of theoretical and
practice-based perspectives. • Encourage independence in work planning.
LEARNING OUTCOMES By the end of this course the student will be expected to:
• Understand the practical workings of the organisation and how theory (academic work) relates to that.
• Understand the place of the organisation in the wider market. • Demonstrate the successful completion of a professional work experience opportunity with a
UK based company, agency, or organisation. • Analyse and evaluate the operations of the organisation in the discipline being studied. • Evaluate the nature of the work experience, their contribution to the organisation, and develop
skills with which to make informed decisions about future career paths. • Be able to review relevant material from different sources critically and utilise this to compare,
contrast and evaluate working practices. • Understand the different roles and relationships within an organisation and how these benefit
(or inhibit) production and efficiency. • Comprehend business structure on a corporate and departmental level. • Present to a professional standard, both orally and in writing an in depth analysis and
evaluation of specific aspects of the internship work experience. There should be a sound argument supported by comprehensive research.
2 of 7
Syllabus for ITE 479 – INTERNSHIP [full time] Visual Communications - 10 Credits
Syllabus for ITE 479 – INTERNSHIP [full time] Visual Communications - 10 Credits
LEARNING AND TEACHING METHODS The course is based on experiential learning and delivered through the following methods:
• Attendance at the industry placement. • Lectures • Group tutorial discussion. • Individual feedback tutorials. • Presentation of ideas for tutor’s approval. • Guidance on preparation (journals) and drafts.
Formative feedback will be given through:
• Review of Internship Journals. This allows the tutor to monitor the quality of the placement and provide feedback on the learning experience.
Summative feedback will be provided:
• During the final class of term. The course will be delivered as follows: Week 1. Lecture: What is an academic internship?
• Academic expectations • How to make the most of your placement • The importance of time management • Accumulating project management skills • Conduct and expectations at the work place • Introduction to the role of a journal as primary research • Introduction to the role of a journal as a Personal Development Plan
Class exercise – Formative Skills Audit Independent activity - Review syllabus and handbook Week 2. Lecture: Employer in Context
• Developing an understanding of the organisation • SWOT/PEST analysis of the company • What is your role? • Trade organisations and publications
Class exercise – Company evaluation Independent activity – company research Week 3. Lecture: Industry in Context - Relating Theory to Practice
• Using prior academic experience to comprehend your experience in industry • How to use your experience at the work place to contextualise subsequent academic study • Relating theory to practice
3 of 7
Syllabus for ITE 479 – INTERNSHIP [full time] Visual Communications - 10 Credits
Syllabus for ITE 479 – INTERNSHIP [full time] Visual Communications - 10 Credits
Week 4. Lecture: Identifying a research question • What is a good research question? • Case studies/discussion of previous successful research questions
Research methods • Primary and secondary research • Empirical analysis • Secondary sources • Using the internet
Academic writing and critical analysis • Developing a critical voice • Referencing and analyzing an argument • Factual vs analytical information • Assisted reading of academic text • What is plagiarism?
Independent activity – library research Week 5. Mid Term Student presentations: report and presentation proposals
• All students will present outlines for their presentation and report to the class and tutor. • Peer and tutor feedback to provide advice, ideas and an indication of the effectiveness of the
presentation. • Submit journal for tutor review • Peer review, how to give and receive constructive criticism
Other activity - Submit journal for tutor review Week 6. Research week. No class Week 7. Individual critiques
• One to one critiques of reports and presentations Other activity - Submit first drafts Week 8. Lecture: Presentation skills
• How to engage your audience • Using visual aids • What is the purpose of the presentation?
Week 9. Final presentations and submissions
• You will be expected to present to the group and tutor Other activity – Submit paper, journal, and additional documents Week 10. Feedback. Skills audit. How employable are you now?
• What have you learnt about the industry? • What have you learnt about yourself? • Skills audit/Self evaluation • What is employability? • Life Long Learning and Personal Development Planning • Summative feedback
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Syllabus for ITE 479 – INTERNSHIP [full time] Visual Communications - 10 Credits
Syllabus for ITE 479 – INTERNSHIP [full time] Visual Communications - 10 Credits
REQUIREMENTS FOR ASSESSMENT WRITTEN REPORT 60% ORAL PRESENTATION 30% JOURNAL 10% Assignments should address both professional and theoretical issues, and should explore the links between them. They should demonstrate an ability to reflect critically on the professional experience. Correspondingly, where the work is deliberately professional in character – e.g., examining a systems development, or a policy initiative – efforts must be made to place the work in the context of the relevant published literature. Journal: The purpose of the journal is to keep accurate records of all experiences and to explore the inner workings of the company and it’s place in the industry at large. The journal should be regarded as an appraisal of the experience. It needs to identify and explore the structure of the company, significant occurrences during the time spent at the placement, current trends in industry and how these may impact on the organisation. Periodic review of the journal will allow the coordinator to identify progress. 200-500 words per week is expected. Written Report 5000 words: Although writing about an element of experiential learning, it is important that the paper is an academic piece of work. The student must identify, explore and analyse a topic that is approved by the internship co-ordinator. The report could take the appearance of an industry consultancy exercise or a more traditional academic paper. Theoretical knowledge and skills acquired in course-work should be used to place the internship experience in a broader context. The structure should be thus: Title: The question being explored. What is the ‘angle’? Introduction: A description, putting the title into context by describing what issues will be looked at, how they are going to be explored and why they are relevant. Usually one or two paragraphs. Analytical content: this forms the main body of the report. This is where the student does what they are proposing in the introduction. Must have a detailed structure and be properly signposted and referenced. Conclusion: This should be related directly to the title and introduction, referencing the analytical content where relevant. Oral Presentation: Up-to 30 minutes INCLUDING a question and answer session. This can key in to a particular aspect of the internship experience. Appropriateness of delivery to the audience is paramount. Whilst content is crucial, so is engaging the audience in the subject. The written report and the oral presentation should both put forward clear arguments, supported by appropriate evidence. Alternative viewpoints should be examined where relevant. The oral presentation should not be a spoken version of the report, each must explore a different topic, although they may be linked.
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Syllabus for ITE 479 – INTERNSHIP [full time] Visual Communications - 10 Credits
Syllabus for ITE 479 – INTERNSHIP [full time] Visual Communications - 10 Credits
ESSENTIAL READING: Internship Handbook
ASSESSMENT CRITERIA Students will be expected to demonstrate:
• Application of theoretical concepts to the discussion of practical experience. • Evidence of research of the organisation. • Evidence of research of the wider market. • Completion of the full internship, to be confirmed by an employer evaluation of the placement.
Aside from confirming that the internship has been completed, the employer’s evaluation will not influence grades.
• Analysis and evaluation of the operations of the organisation in the discipline being studied. • Show how the internship role contributed to the company and how the experience may
influence future career aspirations. • Evidence of learning through experience, contained within Journal, Report and Presentation. • Relevant and selective use of reference material, internal and external to the company. • Show an understanding of the structure within the organisation and of the organisation within
a wider context. • Proper and thorough referencing and clarity of presentation.
A sample of presentations will be recorded. A sample of work is double graded by an appropriate faculty member.
ATTENDANCE Attendance to both the place of employment and tutorials is mandatory. If a student is sick and unable to attend the placement, the Internship coordinator must be informed. Employers are required to report non-attendance to the Internship Coordinator. It is the student’s responsibility to inform both the employer and the Internship Coordinator as soon as it is known that they will be unable to attend the placement for any reason. It is the student’s responsibility to arrange – in advance - with their tutor an alternative time-slot, where possible, for tutorials that they are unable to attend. PLAGIARISM The short answer – don’t do it! Plagiarism is about using other people’s ideas or words without due acknowledgement. For example, in essays that quote from someone else’s work, due reference to this must be made. It is a firm rule of academic scholarship that other people’s work must be acknowledged carefully and exactly. A recognised academic referencing format, ie MLA Harvard or APA must be adhered to Business students should use Harvard. In oral presentation the source of information and any direct quotes must also be referenced, either verbally, in a handout or on PowerPoint slides.
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Syllabus for ITE 479 – INTERNSHIP [full time] Visual Communications - 10 Credits
Syllabus for ITE 479 – INTERNSHIP [full time] Visual Communications - 10 Credits
GUIDELINES FOR ASSESSMENT LEVEL 400 A 70-100% Excellent/Out- standing
• Excellent application of theory to practice in complex, specialised areas, to self-initiated briefs.
• Exceptional critical analysis and creative flair. • Outstanding technical skills, innovatively presented and highly stimulating work. • Autonomy in managing resources. Excellent awareness of personal ethical
responsibility in wider context.
B 60-69% Very good
• A very good level of knowledge. Very good degree of analytical and creative ability in largely self-initiated projects.
• Very good level and choice of technical, communication and presentation skills. • Very good grasp of responsibilities within narrow and broad context and good
organisational abilities on complex projects.
C 50-59% Good
• Sound knowledge and good critical analysis. Some creativity is evident in projects that are, in part, self-initiated.
• Technical skills are appropriately selected and applied. • Good organisation and awareness of responsibilities within a wide context.
D 40-49% Poor
• Imperfect grasp of the subject concepts and theory. Problems evident in dealing with complex independent study and creativity.
• Technical skills poor and/or inappropriately applied. • Poor/ narrow sense of responsibility, little awareness of professional codes of
conduct and practice. F 0-39% Unsatis- factory
• Failure to apply knowledge /theory to complex, self- initiated problems. Work is derivative and incoherent.
• Inadequate technical skills. Presentation inappropriate and confusing. • Few organisational and interpersonal skills or awareness of broader context of
professional codes of conduct
These generic guidelines are drawn from: SEEC Generic Level Descriptors, NICATS Level Descriptors and the Higher Education Qualifications Framework. In the boxes above, bullet point one relates to Intellectual Skills and Attributes, bullet point two relates to Processes, bullet point three relates to Behaviours.
DATE FIRST APPROVED 10-04-05
AMENDED 11-10-06
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