SXSW highlights 2013

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HIGHLIGHTS FRA SXSW 2013 – HUSET MARKEDSFØRING The Internet of Things Niels Chr. Møller, CEO Fluid A/S.

Transcript of SXSW highlights 2013

Page 1: SXSW highlights 2013

HIGHLIGHTS FRA SXSW 2013 – HUSET MARKEDSFØRING

The Internet of ThingsNiels Chr. Møller, CEO Fluid A/S.

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Device Sensors

Sensing

Observing

Communicating

Interacting

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Tracking

Behavior

Product

Location

Situation

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Real-Time

Data-Driven

Decision Analytics

Targeting users

Just-in-Time (Not Just-in-Case)

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”I don’t want more no-compatible products. I want one remote to control them all”

Josh Clark, Global Moxie, Principal

Featured Speaker, SXSW 2013

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HIGHLIGHTS FRA SXSW 2013

The Disappearing User Interface

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Google Glass

•Take pictures

•Records what you see

•GPS / Directions

• Send messages

•Ask

•Translate

• Share

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HIGHLIGHTS FRA SXSW 2013

When Your API is Your Product

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What is an API?

SW to SW Interface

Public or

Restricted Access

Real-Time

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“We want to be

the location layer

on the internet….

and our API is predominant

to our business”

Dennis Crowley, FoursquareCEO, co-founder

SXSW 2013 Keynote

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OUYA

“Anyone with

a great gaming idea

should be able to

create a game”

Founder and CEO

Game Industry Veteran

SXSW 2013 Keynote

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OUYAEnabling Game Creators

Raised USD 8 mio.

in 48 hours

from 68.000 people(Crowd-funding)

23.000 game creators involved(Crowd-sourcing & Open Source)