SWOT facilitation process Alpha Omega Computer Systems Custom R+D since 1977 John Sechrest sechrest...

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SWOT facilitation process Alpha Omega Computer Systems Custom R+D since 1977 John Sechrest sechrest @ ao.com http: // www.ao.com (541) 754-1911

Transcript of SWOT facilitation process Alpha Omega Computer Systems Custom R+D since 1977 John Sechrest sechrest...

Page 1: SWOT facilitation process Alpha Omega Computer Systems Custom R+D since 1977 John Sechrest sechrest @ ao.com http: //  (541) 754-1911.

SWOT facilitation process

Alpha Omega Computer Systems

Custom R+D since 1977

John Sechrest sechrest @ ao.com

http: // www.ao.com

(541) 754-1911

Page 2: SWOT facilitation process Alpha Omega Computer Systems Custom R+D since 1977 John Sechrest sechrest @ ao.com http: //  (541) 754-1911.

Introduction

● Business Model● Oregon

Environmental Instruments

● Wireless Sensor systems

● Remote wireless signs

● Next Steps

Page 3: SWOT facilitation process Alpha Omega Computer Systems Custom R+D since 1977 John Sechrest sechrest @ ao.com http: //  (541) 754-1911.

Business Model

● AO business– 8 staff– 27 years in business– custom solutions

● R+D goals– 50% revenue from

product or residual– Find PROJECTS– To define

PRODUCTS – Which can SPIN

OUT – Into BUSINESSES

Page 4: SWOT facilitation process Alpha Omega Computer Systems Custom R+D since 1977 John Sechrest sechrest @ ao.com http: //  (541) 754-1911.

Business Strategy

● Alpha Omega as business generator

● Research contracts● Project prototypes● Product incubation● Business spin-out

Page 5: SWOT facilitation process Alpha Omega Computer Systems Custom R+D since 1977 John Sechrest sechrest @ ao.com http: //  (541) 754-1911.

OEI as initial target

● For agricultural users like vintners ● who need environmental data about remote

locations● the OEI SWM-100-X wireless sensor● is a wireless sensor mote● that is a low maintenance way to get micro-climate

data.● Unlike Hobo, Dust networks, Cross Bow and Davis● where you must self assemble components ● and update batteries regularly,● our SWM-100X has no batteries, is remotely

configurable, ● and is packaged for harsh environments.

Page 6: SWOT facilitation process Alpha Omega Computer Systems Custom R+D since 1977 John Sechrest sechrest @ ao.com http: //  (541) 754-1911.

OEI as initial target

● Agricultural Users ● Environmental Data ● Remote Locations● Wireless Sensor Mote● Low Maintenance ● Micro-climate Data.● Battery Free● Remotely Configurable,● Packaged for Harsh Environments.

Page 7: SWOT facilitation process Alpha Omega Computer Systems Custom R+D since 1977 John Sechrest sechrest @ ao.com http: //  (541) 754-1911.

Oregon Environmental Instruments

● Wireless Sensor Networks

● Battery Free -> Low Power

– Solar panel

– Thermal Difference

● rough weather ready

● Install and go services

● Internet services gateway

Page 8: SWOT facilitation process Alpha Omega Computer Systems Custom R+D since 1977 John Sechrest sechrest @ ao.com http: //  (541) 754-1911.

Vineyards as initial market

● High value product

● sensor data improves

product

● over 500 vineyards in

NW

● Technology friendly

Page 9: SWOT facilitation process Alpha Omega Computer Systems Custom R+D since 1977 John Sechrest sechrest @ ao.com http: //  (541) 754-1911.

Broader Markets

● Wider wine markets

● Fruit orchards

● Potato crops

● Micro-climate

monitoring

● Toxin dispersal

Page 10: SWOT facilitation process Alpha Omega Computer Systems Custom R+D since 1977 John Sechrest sechrest @ ao.com http: //  (541) 754-1911.

Business Potential

● Short Term– small market sampling– 500 wineries in NW– Over 600 wineries in

California– Initial $.5M product

line● Longer Term

– Find proprietary sensor

Page 11: SWOT facilitation process Alpha Omega Computer Systems Custom R+D since 1977 John Sechrest sechrest @ ao.com http: //  (541) 754-1911.

Broader Potential

● Micro-climate for urban environments can lead to use by the military and Homeland security

● Innovative sensors can lead to toxin detection monitoring devices

● These lead to large markets > $100M

Page 12: SWOT facilitation process Alpha Omega Computer Systems Custom R+D since 1977 John Sechrest sechrest @ ao.com http: //  (541) 754-1911.

Technical Issues

● Convenient Software

● Radio performance in

rough conditions

● Types of available

sensors

● Network reconfiguration

Page 13: SWOT facilitation process Alpha Omega Computer Systems Custom R+D since 1977 John Sechrest sechrest @ ao.com http: //  (541) 754-1911.

Customer Issues

● Finding beta testers

● Finding retail

partners

● Ease of use for

system

● Price per node

Page 14: SWOT facilitation process Alpha Omega Computer Systems Custom R+D since 1977 John Sechrest sechrest @ ao.com http: //  (541) 754-1911.

Envisioned Product Line

● MM-102-X - micromote -● SWM-100-x (EB-0404)- sensormote● BM-101-X - Bridge Mote● AM-104-X - Actuator Mote● DM-105-X - Display module● RSM-106-X - RS232 Mote.● BTM-107-X - BlueTooth Mote● HRM-108-X - High Resolution Mote -● TPM-109-X - Time and Place Mote

Page 15: SWOT facilitation process Alpha Omega Computer Systems Custom R+D since 1977 John Sechrest sechrest @ ao.com http: //  (541) 754-1911.

What makes OEI unique?

● The OEI sensor suite works together seamlessly, providing a simple ease of use configuration out of the box.

● Simple to install. ● Trivial to get data. ● Possible to customize for alternative

scenarios● No maintenance

Page 16: SWOT facilitation process Alpha Omega Computer Systems Custom R+D since 1977 John Sechrest sechrest @ ao.com http: //  (541) 754-1911.

Follow on Business Lines

● Wireless Remote signs

● Animal Tags

● Urban Micro-climate tool

● Specialized Sensor

Development

– Thermal Differential anemometer

– Radiation

– toxin detection

– micro/nano based detectors

Page 17: SWOT facilitation process Alpha Omega Computer Systems Custom R+D since 1977 John Sechrest sechrest @ ao.com http: //  (541) 754-1911.

Wireless Remote Signs

● Battery Free , wireless E-ink display of agenda

● No maintenance● stick to wall and go● Every business has

a meeting room with an out out of date calendar

● remotely configurable

● connected to network

● no wiring/power

Page 18: SWOT facilitation process Alpha Omega Computer Systems Custom R+D since 1977 John Sechrest sechrest @ ao.com http: //  (541) 754-1911.

What do we have?

● Have first phase prototype

– Radio works

– Hardware works

– Software sends packets

● Beta Test customers

– Columbia Weather

Systems

Page 19: SWOT facilitation process Alpha Omega Computer Systems Custom R+D since 1977 John Sechrest sechrest @ ao.com http: //  (541) 754-1911.

Next phase technical work

● Build policy

language

● Demonstrate

sensors in the field

● Packaging design

work

● Back end Internet

server

Page 20: SWOT facilitation process Alpha Omega Computer Systems Custom R+D since 1977 John Sechrest sechrest @ ao.com http: //  (541) 754-1911.

Barriers

● Funding R+D– Need to find

additional way to capitalize development

● Customers– Need to take the

next step in finding customers

● Spin Out Management– Need to connect with

potential partners

Page 21: SWOT facilitation process Alpha Omega Computer Systems Custom R+D since 1977 John Sechrest sechrest @ ao.com http: //  (541) 754-1911.

Discussion

● What is the best next step for AO?

● How does this business model strike

you?

● Other Comments?

Page 22: SWOT facilitation process Alpha Omega Computer Systems Custom R+D since 1977 John Sechrest sechrest @ ao.com http: //  (541) 754-1911.

Images provided by

● Paul and Marilyn Peck

● Strength in Perspectives

● P.O. B1333● Sherwood, Oregon

97140-1333● Phone: (503) 625-

7937–http://www.strengthinperspective.com/