Swot Analyzer

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SWOT Analyzer V2.1 Intellectual Arbitrage Group Brian K Seitz (c) 1/2/ 2006 The SWOT (Strength , Weakness, Opportunity, and Threats) Analy business from a holistic perspective. The Analyzer is also a the relative strength of you business. Instructions: For each Tab use the dropdown (blue response colum Once you have completed all four tabs revise you score in the improvement on in the Recommendations Tab. The revisit each charts for common issues . Develop an action plan to address deficiencies in you business For Questions and updates contact: Brian K Seitz Intellectual Arbitrage Group [email protected] or [email protected]
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Transcript of Swot Analyzer

Page 1: Swot Analyzer

SWOT Analyzer V2.1Intellectual Arbitrage GroupBrian K Seitz (c) 1/2/ 2006

The SWOT (Strength , Weakness, Opportunity, and Threats) Analyzer is a framework to think about your business from a holistic perspective. The Analyzer is also a calculator providing a means of evaluating the relative strength of you business.

Instructions: For each Tab use the dropdown (blue response column) to answer each question as per the scale. Once you have completed all four tabs revise you score in the Baseline Tab and suggestions for improvement on in the Recommendations Tab. The revisit each individual SWOT Tab and examine the radar charts for common issues .

Develop an action plan to address deficiencies in you business model.

For Questions and updates contact:Brian K SeitzIntellectual Arbitrage [email protected] or [email protected]

Page 2: Swot Analyzer

SWOT Analyzer V2.1Intellectual Arbitrage GroupBrian K Seitz (c) 1/2/ 2006

The SWOT (Strength , Weakness, Opportunity, and Threats) Analyzer is a framework to think about your business from a holistic perspective. The Analyzer is also a calculator providing a means of evaluating the relative strength of you business.

Instructions: For each Tab use the dropdown (blue response column) to answer each question as per the scale. Once you have completed all four tabs revise you score in the Baseline Tab and suggestions for improvement on in the Recommendations Tab. The revisit each individual SWOT Tab and examine the radar charts for common issues .

Develop an action plan to address deficiencies in you business model.

For Questions and updates contact:Brian K SeitzIntellectual Arbitrage [email protected] or [email protected]

Page 3: Swot Analyzer

QID Question Response Disagree Neither AgreeSQ-001-01 We have a high level of competence Agree 0 0 1SQ-001-02 We have competitive skill Agree 0 0 1SQ-001-03 We are ahead on the experience curve Agree 0 0 1SQ-001-04 We have adequate finance resources Disagree 1 0 0SQ-001-05 We have a good reputation with buyers Neither Agree or Disagree 0 1 0SQ-001-06 We are an acknowledged market leader Neither Agree or Disagree 0 1 0

CompetenceCompetitive Skill

Experience Curve

Financial Resources

Reputation

Market Leadership

Organizational DesignEconomies of ScaleCompetititve Pressure

Proprietary Technology

Marketing Effectiveness

Product Development

Management

Technical Skills

Cost/Price

0

2

4

Strength Rating

Strength Rating

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SQ-001-07 We have well-conceived functional areas Neither Agree or Disagree 0 1 0SQ-001-08 We have access to economies of scale Disagree 1 0 0SQ-001-09 We are somewhat insolated from strong competitive pressures Disagree 1 0 0SQ-001-10 We have proprietary technology Neither Agree or Disagree 0 1 0SQ-001-11 We have better advertising campaigns than the competition Neither Agree or Disagree 0 1 0SQ-001-12 We are good at creating new products Agree 0 0 1SQ-001-13 We have strong management Neither Agree or Disagree 0 1 0SQ-001-14 We have superior /technological/technical skills Agree 0 0 1SQ-001-15 We have a cost/price advantage Neither Agree or Disagree 0 1 0

Total 3 7 5

Page 5: Swot Analyzer

Strength Rating Category SCALE3 Competence Disagree3 Competitive Skill Neither Agree or Disagree3 Experience Curve Agree1 Financial Resources2 Reputation2 Market Leadership

CompetenceCompetitive Skill

Experience Curve

Financial Resources

Reputation

Market Leadership

Organizational DesignEconomies of ScaleCompetititve Pressure

Proprietary Technology

Marketing Effectiveness

Product Development

Management

Technical Skills

Cost/Price

0

2

4

Strength Rating

Strength Rating

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2 Organizational Design1 Economies of Scale1 Competititve Pressure2 Proprietary Technology2 Marketing Effectiveness3 Product Development2 Management3 Technical Skills2 Cost/Price

32

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QID Question Response Disagree Neither AgreeSQ-001-31 We have no clear strategic direction Agree 0 0 1SQ-001-32 Our facilities are obsolete Neither Agree or Disagree 0 1 0SQ-001-33 We are lacking managerial depth and talent Neither Agree or Disagree 0 1 0SQ-001-34 We are missing key skills or competencies Agree 0 0 1SQ-001-35 We have a poor track record in implementing strategy Neither Agree or Disagree 0 1 0SQ-001-36 We are plagued with internal operating problems Disagree 1 0 0

StrategyFacilities

Management

Key Competencies

Strategy Implementation

Internal Operations

R&DProduct/Service Line

Market Image

Marketing Skills

Financial Resources

Cost Structure

Profitability

0

2

4

Weakness Rating

Weakness Rating

Page 8: Swot Analyzer

SQ-001-37 We are falling behind on Research & Development Disagree 1 0 0SQ-001-38 We have a narrow product line Agree 0 0 1SQ-001-39 We have a weak market image Agree 0 0 1SQ-001-40 We have below average marketing skills Disagree 1 0 0SQ-001-41 We are unable to finance needed strategy changes Agree 0 0 1SQ-001-42 We have higher overall costs relative to our key competitors Neither Agree or Disagree 0 1 0SQ-001-43 We have subpar profitability Neither Agree or Disagree 0 1 0

Total 3 5 5

Page 9: Swot Analyzer

Weakness Rating Category SCALE3 Strategy Disagree2 Facilities Neither Agree or Disagree2 Management Agree3 Key Competencies2 Strategy Implementation1 Internal Operations

StrategyFacilities

Management

Key Competencies

Strategy Implementation

Internal Operations

R&DProduct/Service Line

Market Image

Marketing Skills

Financial Resources

Cost Structure

Profitability

0

2

4

Weakness Rating

Weakness Rating

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1 R&D3 Product/Service Line3 Market Image1 Marketing Skills3 Financial Resources2 Cost Structure2 Profitability

28

Page 11: Swot Analyzer

QID Question Response Disagree Neither Agree Opportunity RatingSQ-001-34 There are additional customer groups that we could serve Yes 0 0 1 3SQ-001-35 There are new markets or market segments to enter Yes 0 0 1 3SQ-001-36 We can expand our products/service line to meet customer needs Yes 0 0 1 3SQ-001-37 We can diversify into related products Maybe 0 1 0 2SQ-001-38 We can control sourcing or supply activities (vertical integration) Yes 0 0 1 3

ProspectsMarkets

Product/Service Enhancement

Product Line Expansion

Vertical IntegrationForeign Trade

Rival Complacency

Market Growth

Regulatory Overhead

0

2

4

Opportunity Rating

Opportunity Rating

Page 12: Swot Analyzer

SQ-001-39 Falling trade barriers are opening foreign markets to us Maybe 0 1 0 2SQ-001-40 Our rivals are becoming complacent Maybe 0 1 0 2SQ-001-41 The market is growing faster than in the past Yes 0 0 1 3SQ-001-42 Fewer regulatory requirements will make doing business easier for us Maybe 0 1 0 2

Total 0 4 5 23

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Category SCALEProspects NoMarkets MaybeProduct/Service Enhancement YesProduct Line ExpansionVertical Integration

ProspectsMarkets

Product/Service Enhancement

Product Line Expansion

Vertical IntegrationForeign Trade

Rival Complacency

Market Growth

Regulatory Overhead

0

2

4

Opportunity Rating

Opportunity Rating

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Foreign TradeRival ComplacencyMarket GrowthRegulatory Overhead

Page 15: Swot Analyzer

QID Question Response Disagree Neither Agree Threat Rating CategorySQ-001-43 Low-cost foreign competitors are entering the market No 1 0 0 1 Foreign CompetitionSQ-001-44 Sales of substitute product/services are rising Maybe 0 1 0 2 Substitute ProductsSQ-001-45 The market is growing more slowly than we expected Maybe 0 1 0 2 Market Growth

SQ-001-46 No 1 0 0 1 Foreign Trade EnvironmentThere are adverse shifts in foreign exchange rates and/or trade policies

Foreign Competition

Substitute Products

Market Growth

Foreign Trade Environment

Regulatory Overhead

Business Cycle/ClimateBuyer/Supplier Power

Market Requirements

Demographics

Entry Barriers

Technology

0

2

4

Threat Rating

Threat Rating

Page 16: Swot Analyzer

SQ-001-47 Regulatory requirements are becoming onerous No 1 0 0 1 Regulatory Overhead

SQ-001-48 Yes 0 0 1 3 Business Cycle/Climate

SQ-001-49 Yes 0 0 1 3 Buyer/Supplier Power

SQ-001-50 Maybe 0 1 0 2 Market Requirements

SQ-001-51 Maybe 0 1 0 2 Demographics

SQ-001-52 It's easy to enter this industry (very low barriers to entry) Yes 0 0 1 3 Entry Barriers

SQ-001-53 Yes 0 0 1 3 TechnologyTotal 3 4 4 23

We are vulnerable to changes in the business cycle or to recessions

Our customers and/or suppliers are enjoying growing bargaining power

Buyer's needs and tastes are changing in directions that point away from our current expertise

Demographic changes are having a negative impact on business

Technology could change this industry with little or no warning

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SCALENoMaybeYes

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Total Strengths 32Total Opportunities 23Total Weaknesses 28Total Threats 23

Total Strengths 32 Total Weaknesses 28

Total Opportunities 23 Total Threats 23

Total Strenght and Opportunity 55 Total Weaknesses and Threats 51

Total Strengths

Total Opportunities

Total Weaknesses

Total Threats 0

20

40

Strategic Baseline

SWOT

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Strategic Baseline 4

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Recommendations

Identify key factors effecting business reputation and develop a mitigation plan to address as well as exploit advantagesDevelop strategic & tactical plans to focus on becoming a market leader in one area and execute Analyze organizational/functional design for efficiency and effectivenessDevelop strategies to create economies of scale for key product/service offeringsDevelop strategies to differentiate product/service, sales or distribution to create protected markets Determine if patent, copyright and trade secret intellectual property is, can and should developed Perform a Marketing Audit and Benchmark leading competitor to determine efficiency and effectiveness Develop and manage a formal ideation and innovation process

Develop or acquire technical skills

0

00

000

0

00

0

00

000000

00

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Page 22: Swot Analyzer

Compensation StrategiesIdentify critical and core competencies needed for business and develop

Reduce cycle time and increase learning to accelerate experience curve or acquire experience staff in key areasDevelop financial strategies to acquire needed funding for operating capital and/or expansion

Develop strategic & tactical plans to focus on becoming a market leader in one area and execute Analyze organizational/functional design for efficiency and effectivenessDevelop strategies to create economies of scale for key product/service offeringsDevelop strategies to differentiate product/service, sales or distribution to create protected markets Determine if patent, copyright and trade secret intellectual property is, can and should developed Perform a Marketing Audit and Benchmark leading competitor to determine efficiency and effectiveness Develop and manage a formal ideation and innovation processDevelop or acquire management skillsDevelop or acquire technical skillsDevelop strategies to improve economies of scale, profit margins and efficiencies

Identify key factors effecting business reputation and develop a mitigation plan to address as well as exploit advantages